City of Zagreb, City of Zagreb Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in City of Zagreb, City of Zagreb? Based on AirROI's 2026 dataset (June 2025 – May 2026), the short answer is $11,525 per year — at a $109 nightly rate, 38.3% occupancy, and a $40 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
City of Zagreb's 2,349 active listings and moderate demand with room for well-positioned listings to outperform make it a major short-term rental market. Supply has held steady year over year while revenue and nightly rates climbed — a mature market where existing hosts capture more value per listing. Stable inventory paired with rising returns reflects healthy demand.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
Table of Contents [hide] [show]
What Are the Key Airbnb Metrics in City of Zagreb?
In City of Zagreb, the headline Airbnb metrics are $11,525 in average annual revenue,38.3% occupancy, $109 ADR, and $40 in RevPAR, and guests book about 44 days in advance.
How Much Do Airbnb Hosts Earn Monthly in City of Zagreb?
Understanding the monthly revenue variations for Airbnb listings in City of Zagreb is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in City of Zagreb is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in City of Zagreb across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,502+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,717 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,054 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $527, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in City of Zagreb
What Is the Monthly Airbnb Occupancy Rate in City of Zagreb?
Maximize your bookings by understanding the City of Zagreb STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in City of Zagreb:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in City of Zagreb
What Is the Average Airbnb Nightly Rate in City of Zagreb?
Effective short term rental pricing strategy in City of Zagreb involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in City of Zagreb typically peaks in December and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $170+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $119 or more.
- Typical properties (Median) charge around $89 per night.
- Entry-level properties (Bottom 25%) earn around $70 per night.
Average Daily Rate (ADR) Trend by Month in City of Zagreb
What Is the RevPAR for Airbnb in City of Zagreb?
RevPAR in City of Zagreb is currently $40. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $21 RevPAR.
- Typical properties (Median) generate $34 RevPAR.
- Strong performers (Top 25%) earn $50 RevPAR.
- Best-in-class (Top 10%) achieve $70 RevPAR.
Average Monthly RevPAR Trend in City of Zagreb
RevPAR Insights for City of Zagreb
- The average RevPAR in City of Zagreb is $40. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($70) and bottom 25% ($21) is $49, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these City of Zagreb benchmarks. If your RevPAR falls below the median of $34, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $50+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
Get Live City of Zagreb Market Intelligence 👇
Explore Real-time Analytics
When Is the Peak Season for Airbnb in City of Zagreb?
City of Zagreb's peak Airbnb season falls in August, July, December, while the softest stretch is January, February, March. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, December)
- Revenue averages $1,599 per month
- Occupancy rates average 45.4%
- Daily rates average $116
Shoulder Season
- Revenue averages $1,296 per month
- Occupancy maintains around 41.9%
- Daily rates hold near $110
Low Season (January, February, March)
- Revenue drops to average $929 per month
- Occupancy decreases to average 31.8%
- Daily rates adjust to average $111
Seasonality Insights for City of Zagreb
- The Airbnb seasonality pattern in City of Zagreb shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases City of Zagreb's highest earning potential, with monthly revenues climbing to $1,607, occupancy reaching 49.8%, and ADRs peaking at $120.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $848, occupancy could drop to 28.4%, and ADRs may adjust to $103.
- Lower occupancy paired with meaningful seasonality means hosts in City of Zagreb need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these City of Zagreb seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in City of Zagreb?
City of Zagreb, City of Zagreb, Croatia currently shows a low regulation profile despite having 2,349 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for City of Zagreb to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in City of Zagreb?
City of Zagreb is a large short-term rental market, and performance varies significantly by location within the city. The neighborhoods below are among the most active areas for Airbnb hosts — each with distinct guest demographics, demand drivers, and local attractions. Use this as a starting point for neighborhood-level investment analysis in City of Zagreb, City of Zagreb.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Upper Town (Gornji Grad) | Historical district with charming cobbled streets, stunning architecture, and proximity to key attractions. Ideal for tourists interested in history and culture. | Zagreb Cathedral, St. Mark's Church, Museum of Broken Relationships, Zagreb Funicular, Lotrščak Tower |
| Lower Town (Donji Grad) | The vibrant heart of Zagreb, featuring bustling squares, shops, and restaurants. Perfect for visitors who want to experience urban life and local culture. | Ban Jelačić Square, Zrinjevac Park, Croatian National Theatre, Museum of Arts and Crafts, Ilica Street |
| Jarun | A popular recreational area with a large lake, perfect for outdoor activities. Attracts both locals and tourists looking to relax or enjoy water sports. | Jarun Lake, beach areas, bike paths, sports facilities, water activities |
| Tkalčićeva Street | A lively street known for its cafes, bars, and restaurants. Great for attracting guests who want to experience Zagreb’s nightlife and local cuisine. | Cafes and bars, local restaurants, live music venues, vibrant atmosphere |
| Maksimir | Home to the beautiful Maksimir Park and Zagreb Zoo. Popular among families and nature lovers, ideal for those looking for a peaceful retreat in the city. | Maksimir Park, Zagreb Zoo, Walking paths, Nature trails |
| Jelacic Square | Central square of Zagreb, bustling with activity and events. Excellent location for tourists who want to stay at the center of everything. | Central market, events and festivals, public transport hubs, surrounding shops and cafes |
| Medveščak | A residential area that offers a quieter stay while still being close to the city center. Good for families and longer visits. | Residential neighborhoods, local parks, close proximity to Upper Town |
| Pantovčak | Picturesque area with beautiful views and closer to the presidential residence. Appealing for tourists looking for more upscale and serene lodging options. | Mirogoj Cemetery, Nature walks, Quiet residential streets |
With 8 distinct neighborhoods showing meaningful short-term rental activity, City of Zagreb offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in City of Zagreb?
Room Type Distribution
Property Type Distribution
Market Composition Insights for City of Zagreb
- The City of Zagreb Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.3% of the 2,349 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in City of Zagreb, Apartment/Condo properties are the most common (92.4%), reflecting the local real estate landscape.
- Smaller segments like house, hotel/boutique, others, outdoor/unique (combined 7.6%) offer potential for unique stay experiences.
City of Zagreb Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for City of Zagreb
- The dominant room capacity in City of Zagreb is 1 bedroom listings, making up 58.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 77.3% of the active Airbnb listings in City of Zagreb, indicating a high concentration in these sizes.
- With over half the market (58.7%) consisting of studios or 1-bedroom units, City of Zagreb is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (5.4%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in City of Zagreb.
City of Zagreb Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for City of Zagreb
- The most common guest capacity trend in City of Zagreb vacation rentals is listings accommodating 2 guests (33.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the City of Zagreb STR market, accounting for 66.3% of listings.
- 11.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in City of Zagreb.
- On average, properties in City of Zagreb are equipped to host 3.4 guests.
How Do Listings in City of Zagreb Compare on Quality?
Listing quality in City of Zagreb can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for City of Zagreb
- At 23.7 photos per listing on average, City of Zagreb hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 43.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the City of Zagreb averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in City of Zagreb?
Amenity Prevalence
Amenity Insights for City of Zagreb
- Essential amenities in City of Zagreb that guests expect include: Wifi, Air conditioning, Heating, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hair dryer, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for City of Zagreb: Wifi, Air conditioning, Heating, TV.
- Prioritize adding missing essentials: Wifi, Air conditioning, Heating, TV.
- Consider adding popular differentiators like Hair dryer or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in City of Zagreb to stay competitive.
Which Airbnb Amenities Boost Revenue in City of Zagreb?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in City of Zagreb, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Outdoor kitchenHigh opportunity | 0.2% | $32,587 | $11,480 | 183.8% |
Sun loungersHigh opportunity | 0.6% | $27,689 | $11,429 | 142.3% |
TV | 95.9% | $11,766 | $5,889 | 99.8% |
Pool table | 0.2% | $22,786 | $11,501 | 98.1% |
Table corner guards | 0.5% | $22,579 | $11,473 | 96.8% |
Theme room | 0.3% | $22,592 | $11,488 | 96.7% |
Sauna | 1.0% | $22,443 | $11,413 | 96.7% |
Dishes and silverware | 84.2% | $12,411 | $6,788 | 82.8% |
Hair dryer | 93.6% | $11,847 | $6,839 | 73.2% |
Dishwasher | 42.2% | $15,235 | $8,818 | 72.8% |
Revenue Impact Insights for City of Zagreb
- Outdoor kitchen tops the revenue impact list with a 183.8% uplift — listings with this amenity earn $32,587 vs. $11,480 without it.
- High-opportunity amenities — Outdoor kitchen, Sun loungers — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- TV, Dishes and silverware, Hair dryer — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Outdoor kitchen — it has the best combination of high revenue impact and low market saturation in City of Zagreb.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced City of Zagreb STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for City of Zagreb. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCity of Zagreb Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for City of Zagreb
- The typical guest profile for Airbnb in City of Zagreb consists of predominantly international visitors (88%), with top international origins including Croatia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 12.2% of guests.
- Key international markets include United States (15.9%) and Croatia (12.2%).
- Top languages spoken are English (44.2%) followed by German (8.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Croatia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in City of Zagreb?
Listings in City of Zagreb average 4.83 out of 5 overall, with about 91.9 reviews per active listing and 42.1% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for City of Zagreb
- With an overall rating of 4.83, City of Zagreb listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.9), while Value (4.8) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 42.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
City of Zagreb Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for City of Zagreb
- The most common availability pattern in City of Zagreb falls within the 271-366 days range, representing 45.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in City of Zagreb (34.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in City of Zagreb?
Average Booking Lead Time by Month
Booking Lead Time Insights for City of Zagreb
- The overall average booking lead time for vacation rentals in City of Zagreb is 44 days.
- Guests book furthest in advance for stays during July (average 61 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (54 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in City of Zagreb.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 61 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 54 days) to capture early planners.
- Monitor your own booking lead times against these City of Zagreb averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in City of Zagreb?
Guests in City of Zagreb stay about 4 nights on average, generating roughly 60,614 reservations and 25.8 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in City of Zagreb
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for City of Zagreb
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 25.8 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jan (3.9 nights) and shorten in Jul (3.2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
City of Zagreb Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
971 listings
41.3% of total
2 Nights
497 listings
21.2% of total
3 Nights
88 listings
3.7% of total
4-6 Nights
68 listings
2.9% of total
7-29 Nights
61 listings
2.6% of total
30+ Nights
664 listings
28.3% of total
Key Insights
- The most prevalent minimum stay requirement in City of Zagreb is 1 Night, adopted by 41.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (62.5%) of the City of Zagreb Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (28.3%) caters to monthly stays (30+ nights) in City of Zagreb, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 41.3% of City of Zagreb hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 28.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in City of Zagreb.
City of Zagreb Airbnb Cancellation Policy Trends Analysis (2026)
Limited
63 listings
2.7% of total
Super Strict 60 Days
8 listings
0.3% of total
Super Strict 30 Days
3 listings
0.1% of total
Flexible
660 listings
28.1% of total
Moderate
987 listings
42.1% of total
Firm
518 listings
22.1% of total
Strict
108 listings
4.6% of total
Cancellation Policy Insights for City of Zagreb
- The prevailing Airbnb cancellation policy trend in City of Zagreb is Moderate, used by 42.1% of listings.
- The market strongly favors guest-friendly terms, with 70.2% of listings offering Flexible or Moderate policies. This suggests guests in City of Zagreb may expect booking flexibility.
- Strict cancellation policies are quite rare (4.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 42.1% market standard in City of Zagreb.
- Using a Strict policy might deter some guests, as only 4.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in City of Zagreb.
How Much Are Airbnb Cleaning Fees in City of Zagreb?
Cleaning fees in City of Zagreb are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for City of Zagreb
- About 50.4% of City of Zagreb listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($45) and median ($23) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 6.4% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the City of Zagreb median of $23. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in City of Zagreb Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in City of Zagrebbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
150sqm Main Square Apt!-4 Units- Great for Groups!
Entire Place • N/A
Well-equipped apartment with free parking
Entire Place • 1 bedroom
Regal Inspired Residence with Indoor Pool
Entire Place • 4 bedrooms
Center-8 people-3 bathrooms-5 AC units -terrace
Entire Place • 4 bedrooms
Beautiful home in Zagreb
Entire Place • 2 bedrooms
Dezeliceva Zagreb
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in City of Zagreb?
Learn from the best! This table showcases top-performing Airbnb hosts in City of Zagreb based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| SelfCheckIns | 96 | $1,100,439 | 4162 | 4.60/5.0 |
| Zagreb Apartments | 74 | $991,461 | 3635 | 4.82/5.0 |
| Flok | 58 | $945,928 | 3664 | 4.59/5.0 |
| Home | 36 | $630,239 | 1681 | 4.81/5.0 |
| Irundo Apartments | 25 | $505,890 | 1375 | 4.75/5.0 |
| Goranko | 17 | $392,289 | 1437 | 4.89/5.0 |
| Rent4me | 17 | $312,967 | 349 | 4.82/5.0 |
| Fingerprint | 11 | $256,603 | 1491 | 4.96/5.0 |
| Aero | 22 | $242,208 | 737 | 4.79/5.0 |
| Darko & Renata | 16 | $211,466 | 3530 | 4.78/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in City of Zagreb.
Who Are the Airbnb Hosts in City of Zagreb?
City of Zagreb has a relatively balanced host base.
Host Profile Insights for City of Zagreb
- A 47.7% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 2.3% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 8.6% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 72.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 29.4% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these City of Zagreb averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in City of Zagreb
These are the highest-grossing professional property management operations in City of Zagreb, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Flok | 58 | $945,928 | $159 | 30.1% | 4.59/5 |
| Rent4me | 17 | $312,967 | $149 | 38.0% | 4.82/5 |
| Harold | 19 | $211,160 | $121 | 29.7% | 4.58/5 |
| Davor | 13 | $133,598 | $92 | 34.0% | 4.81/5 |
| Novasol | 2 | $84,648 | $460 | 33.2% | 4.94/5 |
| Novasol | 1 | $70,625 | $703 | 29.3% | 4.80/5 |
| Darko | 3 | $70,623 | $253 | 30.6% | 4.94/5 |
| Gorana&Zoran | 3 | $53,322 | $65 | 75.3% | 4.87/5 |
| Eduard | 1 | $33,530 | $128 | 70.4% | 4.85/5 |
| Novasol | 1 | $30,403 | $569 | 41.3% | 4.80/5 |
Management Company Insights for City of Zagreb
- The leading management company, Flok, operates 58 listings with $945,928 in gross revenue — a useful benchmark for what scale looks like in City of Zagreb.
- Top managers average 12 properties each, suggesting professional management in City of Zagreb still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.8/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 2.3% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does City of Zagreb's Airbnb Market Compare to Nearby Cities?
How does the City of Zagreb Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Općina Škabrnja, City of Zagreb has 15 percentage points lower occupancy and about $194 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Poljica Brig | 15 | $3,876 | $554.36 | 51% |
| Zemunik Gornji | 13 | $2,957 | $336.45 | 49% |
| Crno | 16 | $2,827 | $431.65 | 37% |
| Bad Sankt Leonhard im Lavanttal | 36 | $2,767 | $326.11 | 35% |
| Briševo | 17 | $2,745 | $368.16 | 48% |
| Zagore | 14 | $2,702 | $384.32 | 43% |
| Murvica | 31 | $2,688 | $358.41 | 45% |
| Stanišovi | 23 | $2,567 | $441.04 | 36% |
| Općina Škabrnja | 16 | $2,460 | $302.53 | 53% |
| Hreljin | 11 | $2,329 | $266.46 | 42% |
Frequently Asked Questions About Airbnb in City of Zagreb
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for City of Zagreb.
How much do Airbnb hosts make in City of Zagreb?
City of Zagreb hosts earn about $11,525 per year on average, with an average nightly rate of $109 and RevPAR of $40. Those figures describe the typical revenue environment for active listings in City of Zagreb, City of Zagreb, not the ceiling for the best operators. Source: AirROI 2026 data, City of Zagreb market, June 2025 to May 2026.
What is the average Airbnb occupancy rate in City of Zagreb?
The average Airbnb occupancy rate in City of Zagreb is 38.3%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in City of Zagreb?
Listings in City of Zagreb average $109 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in City of Zagreb?
City of Zagreb currently has about 2,349 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in City of Zagreb?
AirROI currently classifies the short-term rental regulation level in City of Zagreb as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in City of Zagreb?
RevPAR in City of Zagreb is about $40. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in City of Zagreb?
Occupancy of 38.3% means City of Zagreb is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $11,525, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in City of Zagreb?
The average booking lead time in City of Zagreb is about 44 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in City of Zagreb?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in City of Zagreb include Upper Town (Gornji Grad), Lower Town (Donji Grad), Jarun. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in City of Zagreb?
entire_home listings make up 93.3% of the active supply in City of Zagreb. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does City of Zagreb compare to nearby Airbnb markets?
Among neighboring markets, Poljica Brig posts $46,508 in average annual revenue with 50.7% occupancy, compared to City of Zagreb's $11,525 and 38.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in City of Zagreb?
The average Airbnb stay length in City of Zagreb is about 4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in City of Zagreb?
Airbnb listings in City of Zagreb average 4.83 out of 5 overall. About 42.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in City of Zagreb?
Outdoor kitchen and Sun loungers are among the strongest revenue-linked amenities in City of Zagreb. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in City of Zagreb?
Yes. About 50.4% of active Airbnb listings in City of Zagreb charge a cleaning fee, and the average fee is $45. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in City of Zagreb?
A 47.7% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-05-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.