Baja California Sur, Baja California Sur Airbnb Market Data 2025: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Baja California Sur, Baja California Sur? Based on AirROI's 2025 dataset (June 2024 – May 2025), the short answer is $28,051 per year — at a $444 nightly rate, 30.7% occupancy, and a N/A RevPAR.

With just 32 active listings, Baja California Sur is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 540.0% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.

Regulation is low, reducing the compliance barrier — though local ordinances should still be verified. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Baja California Sur?

In Baja California Sur, the headline Airbnb metrics are $28,051 in average annual revenue,30.7% occupancy, $444 ADR, and $0 in RevPAR, and guests book about 69 days in advance.

Avg. Daily Rate (ADR)(?)
$444
The average rental revenue earned for an occupied room per day in Baja California Sur.
Occupancy Rate(?)
30.7%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$28,051
Average annual income for an Airbnb listing in Baja California Sur. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$0
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
-63.8%
Significant decrease (-63.8%) vs. last year.
Active Airbnb Listings(?)
32
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
69 days
How far in advance guests typically book in Baja California Sur. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
October
The month with the highest average earnings, indicating peak season in Baja California Sur.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Baja California Sur.
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How Much Do Airbnb Hosts Earn Monthly in Baja California Sur?

Understanding the monthly revenue variations for Airbnb listings in Baja California Sur is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Baja California Sur is typically October, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Baja California Sur across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $12,419+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $7,822 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,828 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $828, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Baja California Sur

What Is the Monthly Airbnb Occupancy Rate in Baja California Sur?

Maximize your bookings by understanding the Baja California Sur STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Baja California Sur:

  • Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Baja California Sur

What Is the Average Airbnb Nightly Rate in Baja California Sur?

Effective short term rental pricing strategy in Baja California Sur involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Baja California Sur typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $1,270+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $699 or more.
  • Typical properties (Median) charge around $199 per night.
  • Entry-level properties (Bottom 25%) earn around $112 per night.

Average Daily Rate (ADR) Trend by Month in Baja California Sur

What Is the RevPAR for Airbnb in Baja California Sur?

RevPAR in Baja California Sur is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see N/A RevPAR.
  • Typical properties (Median) generate N/A RevPAR.
  • Strong performers (Top 25%) earn N/A RevPAR.
  • Best-in-class (Top 10%) achieve N/A RevPAR.

Average Monthly RevPAR Trend in Baja California Sur

RevPAR Insights for Baja California Sur

  • RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Baja California Sur benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Baja California Sur?

Baja California Sur's peak Airbnb season falls in October, June, December, while the softest stretch is May, August, September. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (October, June, December)
  • Revenue averages $9,516 per month
  • Occupancy rates average 34.9%
  • Daily rates average $433
Shoulder Season
  • Revenue averages $4,158 per month
  • Occupancy maintains around 32.8%
  • Daily rates hold near $464
Low Season (May, August, September)
  • Revenue drops to average $2,636 per month
  • Occupancy decreases to average 20.1%
  • Daily rates adjust to average $443

Seasonality Insights for Baja California Sur

  • Airbnb seasonality in Baja California Sur is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Baja California Sur's highest earning potential, with monthly revenues climbing to $16,622, occupancy reaching 43.5%, and ADRs peaking at $494.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,918, occupancy could drop to 18.0%, and ADRs may adjust to $422.
  • Lower occupancy paired with meaningful seasonality means hosts in Baja California Sur need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Baja California Sur, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Baja California Sur?

While Baja California Sur, Baja California Sur, Mexico currently shows low STR regulations, 6% of listings carry registration evidence — suggesting some hosts proactively register or that certain neighborhoods have their own rules. Checking local zoning and tax obligations before listing is still wise. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Baja California Sur to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 6% licensed listings)

What Are the Best Neighborhoods for Airbnb in Baja California Sur?

With a compact short-term rental market, Baja California Sur gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Baja California Sur
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Cabo San Lucas
A world-renowned destination known for its stunning beaches, golf courses, and vibrant nightlife. It attracts tourists looking for luxury, adventure, and relaxation.
The Arch of Cabo San Lucas, Medano Beach, Cabo San Lucas Marina, Lover's Beach, Cabo Wabo Cantina
San José del Cabo
A charming town with a rich history, art scene, and beautiful colonial architecture. It offers a more laid-back experience compared to Cabo San Lucas.
San José del Cabo Art District, Estero San José, Cabo Pulmo National Park, San José Estuary, Mission San José del Cabo
La Paz
The capital of Baja California Sur, known for its beautiful waterfront and a more authentic Mexican experience. It's great for eco-tourism and adventure activities.
Malecón de La Paz, Balandra Beach, Espiritu Santo Island, Punta Balandra, Museo de Antropología e Historia
Todos Santos
A charming coastal town known for its arts community and surfing. It provides a unique blend of culture and nature, appealing to creative travelers.
Hotel California, Todos Santos Plaza, La Pastora Beach, Estero Beach, Pueblo Magico
Loreto
Known for its stunning natural beauty and outdoor activities, including kayaking and hiking. It's a quieter alternative to the more tourist-heavy areas.
Islands of the Sea of Cortez, Loreto Bay National Park, Malecon of Loreto, Mission of Our Lady of Loreto, Loreto Marina
El Pescadero
A small, laid-back beach town that offers surfing and whale watching, appealing to those seeking a peaceful retreat away from the crowds.
Pescadero Beach, Los Cerritos Beach, Tortugueros Las Playitas, Baja Beans Café, El Pescadero Bakery
Mulegé
A small town with rich history and beautiful oasis landscapes. It is less commercial, offering authentic experiences in nature and local culture.
Mulegé Mission, Mulegé River, Bahía de Concepción, Santa Rosalía, Mulegé Museum
Bahía Asuncion
A remote fishing village known for its spectacular whale watching, tranquility, and natural beauty, attracting those who want an off-the-beaten-path experience.
Asuncion Bay, Whale watching tours, La Bocana Beach, Local fishing and eco-tourism activities, Desert landscapes

With 8 distinct neighborhoods showing meaningful short-term rental activity, Baja California Sur offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Baja California Sur?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Baja California Sur

  • The Baja California Sur Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 59.4% of the 32 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 40.6% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Baja California Sur, House properties are the most common (43.8%), reflecting the local real estate landscape.
  • Houses represent a significant 43.8% portion, catering likely to families or larger groups.
  • The presence of 34.4% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 3.1%) offer potential for unique stay experiences.

Baja California Sur Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Baja California Sur

  • The dominant room capacity in Baja California Sur is 1 bedroom listings, making up 56.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 5+ bedrooms properties represent 71.9% of the active Airbnb listings in Baja California Sur, indicating a high concentration in these sizes.
  • With over half the market (56.3%) consisting of studios or 1-bedroom units, Baja California Sur is particularly well-suited for individuals or couples.
  • A significant 34.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Baja California Sur.

Baja California Sur Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Baja California Sur

  • The most common guest capacity trend in Baja California Sur vacation rentals is listings accommodating 8+ guests (28.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Baja California Sur STR market, accounting for 53.1% of listings.
  • 43.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Baja California Sur.
  • On average, properties in Baja California Sur are equipped to host 4.9 guests.

What Amenities Do Airbnb Guests Expect in Baja California Sur?

Amenity Prevalence

Amenity Insights for Baja California Sur

  • Essential amenities in Baja California Sur that guests expect include: Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Baja California Sur.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Baja California Sur: Free parking on premises, Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Baja California Sur to stay competitive.

Dive Deeper: Advanced Baja California Sur STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Baja California Sur. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Baja California Sur Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Baja California Sur

  • The typical guest profile for Airbnb in Baja California Sur consists of predominantly international visitors (70%), with top international origins including Mexico, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 30.1% of guests.
  • Key international markets include United States (46.9%) and Mexico (30.1%).
  • Top languages spoken are English (43.5%) followed by Spanish (36.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Mexico.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Baja California Sur Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Baja California Sur

  • The most common availability pattern in Baja California Sur falls within the 271-366 days range, representing 81.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Baja California Sur (59.4%), reflecting common guest stay durations or potential owner blocking patterns.

How Far in Advance Do Guests Book Airbnb in Baja California Sur?

Average Booking Lead Time by Month

Booking Lead Time Insights for Baja California Sur

  • The overall average booking lead time for vacation rentals in Baja California Sur is 69 days.
  • Guests book furthest in advance for stays during October (average 137 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 28 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (86 days avg.) sees the longest lead times, while Summer (36 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (69 days) as a baseline for your pricing and availability strategy in Baja California Sur.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 137 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 86 days) to capture early planners.
  • Monitor your own booking lead times against these Baja California Sur averages to identify opportunities for dynamic pricing adjustments.

Baja California Sur Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (34.4%)

1 Night

11 listings

34.4% of total

2 Nights (25%)

2 Nights

8 listings

25% of total

3 Nights (12.5%)

3 Nights

4 listings

12.5% of total

4-6 Nights (15.6%)

4-6 Nights

5 listings

15.6% of total

30+ Nights (12.5%)

30+ Nights

4 listings

12.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Baja California Sur is 1 Night, adopted by 34.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (12.5%) caters to monthly stays (30+ nights) in Baja California Sur, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 34.4% of Baja California Sur hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 12.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Baja California Sur.

Baja California Sur Airbnb Cancellation Policy Trends Analysis (2026)

Flexible (10.5%)

Flexible

2 listings

10.5% of total

Moderate (10.5%)

Moderate

2 listings

10.5% of total

Firm (26.3%)

Firm

5 listings

26.3% of total

Strict (52.6%)

Strict

10 listings

52.6% of total

Cancellation Policy Insights for Baja California Sur

  • The prevailing Airbnb cancellation policy trend in Baja California Sur is Strict, used by 52.6% of listings.
  • A majority (78.9%) of hosts in Baja California Sur utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 52.6% market standard in Baja California Sur.
  • With 52.6% using Strict terms, this is a viable option in Baja California Sur, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Baja California Sur.

What Do the Top Airbnb Listings in Baja California Sur Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Baja California Surbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Secluded Beach - Off-Grid Villa - King Beds

Secluded Beach - Off-Grid Villa - King Beds

Entire Place • 3 bedrooms

$161,871
Revenue
39.7%
Occupancy
$1284.06
Daily Rate
Casa Mapache, Maison D'hôte

Casa Mapache, Maison D'hôte

Entire Place • 5 bedrooms

$89,419
Revenue
42.4%
Occupancy
$837.51
Daily Rate
Casitas 1 - 7, Guest Suite, plus Privacy

Casitas 1 - 7, Guest Suite, plus Privacy

Entire Place • 8 bedrooms

$88,756
Revenue
23.1%
Occupancy
$1658.86
Daily Rate
Lejos De Todo - Casitas 1 - 7 plus Guest Suite

Lejos De Todo - Casitas 1 - 7 plus Guest Suite

Private Room • 8 bedrooms

$67,417
Revenue
22.7%
Occupancy
$1277.03
Daily Rate
4 Bdrm Oceanfront Family Friendly Mexican Villa!

4 Bdrm Oceanfront Family Friendly Mexican Villa!

Entire Place • 4 bedrooms

$62,628
Revenue
62.8%
Occupancy
$652.12
Daily Rate
Hotel Family Suite 1 BR/1.5BA

Hotel Family Suite 1 BR/1.5BA

Private Room • 1 bedroom

$61,384
Revenue
29.3%
Occupancy
$879.56
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Baja California Sur?

Learn from the best! This table showcases top-performing Airbnb hosts in Baja California Sur based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Baja California Sur by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Mario10$258,2861Not Rated
Brittani1$161,871155.00/5.0
Caroline And Bruno1$89,41984.75/5.0
Erik1$62,62844.75/5.0
Host #112623771$61,3840Not Rated
Lesley And Shaina1$48,817214.86/5.0
Alisha1$38,127215.00/5.0
Calvin And Lynne1$35,394184.94/5.0
Lindsay3$32,1541884.87/5.0
Jacob1$21,831194.89/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Baja California Sur.

How Does Baja California Sur's Airbnb Market Compare to Nearby Cities?

How does the Baja California Sur Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with El Tezal, Baja California Sur has 10 percentage points lower occupancy and about $232 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Baja California Sur — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
La Ribera40$4,554$501.8735%
Cabo Frailes12$3,208$645.8428%
San José del Cabo1,444$2,395$473.4433%
Cabo San Lucas2,906$2,325$395.7934%
The Beach35$2,037$407.0838%
La Boca de la Palma20$2,023$228.2030%
El Tezal390$1,913$211.5441%
Todos Santos450$1,909$258.6234%
Cerritos Beach25$1,863$227.2639%
Los Barriles176$1,682$212.1035%

Frequently Asked Questions About Airbnb in Baja California Sur

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Baja California Sur.

How much do Airbnb hosts make in Baja California Sur?

Baja California Sur hosts earn about $28,051 per year on average, with an average nightly rate of $444 and RevPAR of N/A. Those figures describe the typical revenue environment for active listings in Baja California Sur, Baja California Sur, not the ceiling for the best operators. Source: AirROI 2025 data, Baja California Sur market, June 2024 to May 2025.

What is the average Airbnb occupancy rate in Baja California Sur?

The average Airbnb occupancy rate in Baja California Sur is 30.7%. October is the strongest month and September is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Baja California Sur?

Listings in Baja California Sur average $444 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Baja California Sur?

Baja California Sur currently has about 32 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Baja California Sur?

AirROI currently classifies the short-term rental regulation level in Baja California Sur as Low. The dataset also shows about 6.3% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Baja California Sur?

RevPAR in Baja California Sur is about N/A. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Baja California Sur?

Occupancy of 30.7% means Baja California Sur is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $28,051, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Baja California Sur?

The average booking lead time in Baja California Sur is about 69 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Baja California Sur?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Baja California Sur include Cabo San Lucas, San José del Cabo, La Paz. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Baja California Sur?

entire_home listings make up 59.4% of the active supply in Baja California Sur. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Baja California Sur compare to nearby Airbnb markets?

Among neighboring markets, La Ribera posts $54,652 in average annual revenue with 35.2% occupancy, compared to Baja California Sur's $28,051 and 30.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

When is the peak season for Airbnb in Baja California Sur?

October is the highest-revenue month in Baja California Sur, while September is the softest. The revenue spread between them indicates a highly seasonal market — revenue in the peak month is more than double the low month, so cash-flow planning and pricing automation are critical.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2025-05-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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