Laško, Laško Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Laško, Laško? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $9,789 per year — at a $140 nightly rate, 25.9% occupancy, and a $37 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 23 active listings, Laško is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 21.1% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Laško?
In Laško, the headline Airbnb metrics are $9,789 in average annual revenue,25.9% occupancy, $140 ADR, and $37 in RevPAR, and guests book about 56 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Laško?
Understanding the monthly revenue variations for Airbnb listings in Laško is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Laško is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Laško across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,204+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,447 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $819 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $453, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Laško
What Is the Monthly Airbnb Occupancy Rate in Laško?
Maximize your bookings by understanding the Laško STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Laško:
- Best-in-class properties (Top 10%) achieve 47%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 36% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 22%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Laško
What Is the Average Airbnb Nightly Rate in Laško?
Effective short term rental pricing strategy in Laško involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Laško typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $257+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $191 or more.
- Typical properties (Median) charge around $124 per night.
- Entry-level properties (Bottom 25%) earn around $99 per night.
Average Daily Rate (ADR) Trend by Month in Laško
What Is the RevPAR for Airbnb in Laško?
RevPAR in Laško is currently $37. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $21 RevPAR.
- Typical properties (Median) generate $29 RevPAR.
- Strong performers (Top 25%) earn $45 RevPAR.
- Best-in-class (Top 10%) achieve $62 RevPAR.
Average Monthly RevPAR Trend in Laško
RevPAR Insights for Laško
- The average RevPAR in Laško is $37. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($62) and bottom 25% ($21) is $41, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Nov, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Laško benchmarks. If your RevPAR falls below the median of $29, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $45+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Laško?
Laško's peak Airbnb season falls in August, July, April, while the softest stretch is February, October, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, April)
- Revenue averages $1,805 per month
- Occupancy rates average 39.9%
- Daily rates average $153
Shoulder Season
- Revenue averages $915 per month
- Occupancy maintains around 22.9%
- Daily rates hold near $146
Low Season (February, October, November)
- Revenue drops to average $616 per month
- Occupancy decreases to average 17.5%
- Daily rates adjust to average $140
Seasonality Insights for Laško
- Airbnb seasonality in Laško is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Laško's highest earning potential, with monthly revenues climbing to $2,308, occupancy reaching 46.0%, and ADRs peaking at $160.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $418, occupancy could drop to 14.9%, and ADRs may adjust to $134.
- Lower occupancy paired with meaningful seasonality means hosts in Laško need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Laško, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Laško?
Low regulation and minimal registration activity in Laško, Laško, Slovenia point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Laško to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Laško?
With a compact short-term rental market, Laško gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Laško Center | The heart of Laško, known for its historic architecture and proximity to essential amenities. Great for visitors looking to explore the local culture and enjoy nearby thermal spas. | Laško Brewery, Thermana Laško, Church of St. Martin, Laško Castle, Laško Spa Parks |
| Savinja River Banks | Scenic area by the Savinja River, offering beautiful views and peaceful walks. Perfect for guests seeking relaxation and nature, with opportunities for water activities. | Savinja River, Cycling paths, Picnic areas, Fishing spots, Outdoor sports facilities |
| Old Town Laško | Charming historical section of Laško filled with traditional houses and quaint streets. An attractive spot for visitors wanting a taste of local history and culture. | Old Town Hall, Museum of Laško, Cultural events, Traditional markets |
| Thermal Spa Area | Home to several thermal spas, this area attracts health-conscious travelers and those looking to unwind and rejuvenate. A prime destination for wellness tourism. | Thermana Laško Spa, The Thermo-mineral water springs, Spa treatments, Wellness programs |
| Near the Peca Mountain | A mountain area offering hiking, skiing, and outdoor adventure opportunities. Ideal for nature enthusiasts and those looking to escape urban life. | Hiking trails, Skiing resorts, Mountain views, Adventure sports |
| Local Vineyards | Laško is surrounded by vineyards, making it a fantastic area for wine tourism. Visitors can enjoy wine tastings and learn about local wine production. | Local wineries, Wine tasting tours, Scenic vineyard views, Vineyard events |
| Cultural Festivals Venue | Hosts various cultural events and festivals throughout the year. Appeals to those interested in local traditions, food, and art. | Annual Laško Beer Festival, Cultural arts festivals, Food fairs, Local music events |
| Grocery and Dining District | An area with local grocery shops and dining options showcasing Slovenian cuisine. Great for foodie travelers looking to experience local flavors easily. | Local restaurants, Cafés, Shops for local produce, Street food options |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Laško offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Laško?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Laško
- The Laško Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.6% of the 23 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Laško, Apartment/Condo properties are the most common (30.4%), reflecting the local real estate landscape.
- Houses represent a significant 26.1% portion, catering likely to families or larger groups.
- The presence of 17.4% Hotel/Boutique listings indicates integration with traditional hospitality.
Laško Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Laško
- The dominant room capacity in Laško is 1 bedroom listings, making up 52.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 87.0% of the active Airbnb listings in Laško, indicating a high concentration in these sizes.
- With over half the market (52.2%) consisting of studios or 1-bedroom units, Laško is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (4.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Laško.
Laško Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Laško
- The most common guest capacity trend in Laško vacation rentals is listings accommodating 4 guests (26.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Laško STR market, accounting for 52.2% of listings.
- 43.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Laško.
- On average, properties in Laško are equipped to host 4.7 guests.
How Do Listings in Laško Compare on Quality?
Listing quality in Laško can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Laško
- At 24.8 photos per listing on average, Laško hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 4.3% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Laško averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Laško?
Amenity Prevalence
Amenity Insights for Laško
- Essential amenities in Laško that guests expect include: Free parking on premises, Heating, Hair dryer, Wifi, TV, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hangers, Kitchen, Private entrance are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Laško: Free parking on premises, Heating, Hair dryer, Wifi, TV, Essentials.
- Prioritize adding missing essentials: Free parking on premises, Wifi, TV, Essentials.
- Consider adding popular differentiators like Hangers or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Laško to stay competitive.
Which Airbnb Amenities Boost Revenue in Laško?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Laško, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Outdoor furniture | 39.1% | $15,249 | $6,278 | 142.9% |
Cooking basics | 69.6% | $11,821 | $5,144 | 129.8% |
Dining table | 39.1% | $14,435 | $6,802 | 112.2% |
Room-darkening shades | 52.2% | $13,031 | $6,251 | 108.5% |
Drying rack for clothing | 52.2% | $13,031 | $6,251 | 108.5% |
Outdoor dining area | 43.5% | $13,802 | $6,701 | 106.0% |
Hot water | 65.2% | $11,822 | $5,976 | 97.8% |
Hot water kettle | 43.5% | $13,571 | $6,879 | 97.3% |
Barbecue utensils | 26.1% | $14,940 | $7,970 | 87.4% |
Stove | 47.8% | $12,882 | $6,953 | 85.3% |
Revenue Impact Insights for Laško
- Outdoor furniture tops the revenue impact list with a 142.9% uplift — listings with this amenity earn $15,249 vs. $6,278 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Laško STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Laško. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLaško Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Laško
- The typical guest profile for Airbnb in Laško consists of predominantly international visitors (94%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 6.0% of guests.
- Key international markets include Italy (22%) and Germany (16%).
- Top languages spoken are English (42.9%) followed by German (21.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Laško?
Listings in Laško average 4.87 out of 5 overall, with about 19.3 reviews per active listing and 39.1% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Laško
- With an overall rating of 4.87, Laško listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.92), while Cleanliness (4.81) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 39.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Laško Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Laško
- The most common availability pattern in Laško falls within the 271-366 days range, representing 65.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Laško (43.5%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in Laško?
Average Booking Lead Time by Month
Booking Lead Time Insights for Laško
- The overall average booking lead time for vacation rentals in Laško is 56 days.
- Guests book furthest in advance for stays during December (average 86 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (62 days avg.) sees the longest lead times, while Spring (47 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Laško.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 86 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 62 days) to capture early planners.
- Monitor your own booking lead times against these Laško averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Laško?
Guests in Laško stay about 3.4 nights on average, generating roughly 395 reservations and 17.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Laško
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Laško
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 17.2 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Apr (4.3 nights) and shorten in Nov (1.7 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Laško Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
8.7% of total
2 Nights
7 listings
30.4% of total
30+ Nights
14 listings
60.9% of total
Key Insights
- The most prevalent minimum stay requirement in Laško is 30+ Nights, adopted by 60.9% of listings. This highlights the market's preference for longer commitments.
- A significant segment (60.9%) caters to monthly stays (30+ nights) in Laško, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 60.9% of Laško hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.7% currently do.
- A 2-night minimum appears standard (30.4%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 60.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Laško.
Laško Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
5 listings
21.7% of total
Moderate
16 listings
69.6% of total
Firm
2 listings
8.7% of total
Cancellation Policy Insights for Laško
- The prevailing Airbnb cancellation policy trend in Laško is Moderate, used by 69.6% of listings.
- The market strongly favors guest-friendly terms, with 91.3% of listings offering Flexible or Moderate policies. This suggests guests in Laško may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 69.6% market standard in Laško.
- Regularly review your cancellation policy against competitors and market demand shifts in Laško.
How Much Are Airbnb Cleaning Fees in Laško?
Cleaning fees in Laško are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Laško
- Only 34.8% of listings charge a cleaning fee, suggesting that most hosts in Laško bundle cleaning costs into the nightly rate.
- The average cleaning fee of $60 is close to the median ($41), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 6.7% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Laško median of $41. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Laško Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Laškobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
House in a green oasis with a heated pool
Entire Place • 2 bedrooms
Angel Boutique Home - Entire premium 4* house
Entire Place • 2 bedrooms
House 14H | Boutique Nature Retreat & Sauna Charm
Entire Place • 1 bedroom
Martinova Izba | Superior Bungalov - Near Thermana
Entire Place • 2 bedrooms
Idyllic, family-friendly mountain cabin "Seidl"
Entire Place • 2 bedrooms
Artorius Apartment Laško
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Laško?
Learn from the best! This table showcases top-performing Airbnb hosts in Laško based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Matic | 1 | $27,198 | 52 | 5.00/5.0 |
| Sašo | 1 | $26,562 | 12 | 4.83/5.0 |
| Tomaz Aljaz | 3 | $26,463 | 17 | 4.95/5.0 |
| Grega | 1 | $22,881 | 44 | 4.86/5.0 |
| Bogo | 2 | $22,302 | 105 | 4.68/5.0 |
| Sabina | 4 | $22,140 | 46 | 4.87/5.0 |
| Katarina | 3 | $19,489 | 11 | 5.00/5.0 |
| Svetlana | 2 | $17,392 | 5 | 4.75/5.0 |
| Urban | 1 | $16,390 | 73 | 4.90/5.0 |
| Marjeta | 2 | $15,121 | 18 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Laško.
Who Are the Airbnb Hosts in Laško?
Laško has a relatively balanced host base.
Host Profile Insights for Laško
- A 30.4% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 8.7% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 8.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 60.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these Laško averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Laško
These are the highest-grossing professional property management operations in Laško, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Gorazd | 2 | $3,403 | $129 | 25.5% | 5.00/5 |
Management Company Insights for Laško
- The leading management company, Gorazd, operates 2 listings with $3,403 in gross revenue — a useful benchmark for what scale looks like in Laško.
- Top managers average 2 properties each, suggesting professional management in Laško still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 5/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 8.7% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Laško's Airbnb Market Compare to Nearby Cities?
How does the Laško Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Molln, Laško has 25 percentage points lower occupancy and about $39 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Molln | 15 | $2,988 | $178.93 | 51% |
| Bad Sankt Leonhard im Lavanttal | 34 | $2,849 | $312.27 | 35% |
| Zagore | 14 | $2,667 | $378.71 | 40% |
| Spital am Semmering | 24 | $2,635 | $318.25 | 35% |
| Oberwölz | 35 | $2,497 | $364.76 | 30% |
| Hreljin | 13 | $2,302 | $421.14 | 39% |
| Sankt Lambrecht | 30 | $2,295 | $286.11 | 34% |
| Sankt Lorenzen ob Murau | 11 | $2,274 | $346.47 | 34% |
| Sveti Bartul | 22 | $2,181 | $366.40 | 44% |
| Brgod | 19 | $2,180 | $297.68 | 39% |
Frequently Asked Questions About Airbnb in Laško
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Laško.
How much do Airbnb hosts make in Laško?
Laško hosts earn about $9,789 per year on average, with an average nightly rate of $140 and RevPAR of $37. Those figures describe the typical revenue environment for active listings in Laško, Laško, not the ceiling for the best operators. Source: AirROI 2026 data, Laško market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Laško?
The average Airbnb occupancy rate in Laško is 25.9%. August is the strongest month and November is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Laško?
Listings in Laško average $140 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Laško?
Laško currently has about 23 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Laško?
AirROI currently classifies the short-term rental regulation level in Laško as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Laško?
RevPAR in Laško is about $37. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Laško?
Occupancy of 25.9% means Laško is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $9,789, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Laško?
The average booking lead time in Laško is about 56 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Laško?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Laško include Laško Center, Savinja River Banks, Old Town Laško. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Laško?
entire_home listings make up 82.6% of the active supply in Laško. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Laško compare to nearby Airbnb markets?
Among neighboring markets, Molln posts $35,855 in average annual revenue with 50.6% occupancy, compared to Laško's $9,789 and 25.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Laško?
The average Airbnb stay length in Laško is about 3.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Laško?
Airbnb listings in Laško average 4.87 out of 5 overall. About 39.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Laško?
Outdoor furniture and Cooking basics are among the strongest revenue-linked amenities in Laško. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Laško?
Yes. About 34.8% of active Airbnb listings in Laško charge a cleaning fee, and the average fee is $60. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Laško?
At 30.4%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.