Zreče, Zreče Airbnb Market Data 2025: STR Report & Statistics
How much can you earn on Airbnb in Zreče, Zreče? Based on AirROI's 2025 dataset (June 2024 – May 2025), the short answer is $9,686 per year — at a $125 nightly rate, 26.6% occupancy, and a N/A RevPAR.
With just 38 active listings, Zreče is a micro-market where selective demand that rewards strong listing quality and pricing strategy. The market trimmed 35.6% of its supply as weaker listings exited. For hosts in Zreče, fewer competitors means an opportunity to capture share through operational excellence, smart pricing, and tapping underserved guest segments before the next growth cycle.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Zreče?
In Zreče, the headline Airbnb metrics are $9,686 in average annual revenue,26.6% occupancy, $125 ADR, and $0 in RevPAR, and guests book about 68 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Zreče?
Understanding the monthly revenue variations for Airbnb listings in Zreče is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Zreče is typically February, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Zreče across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,184+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,219 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $692 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $377, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Zreče
What Is the Monthly Airbnb Occupancy Rate in Zreče?
Maximize your bookings by understanding the Zreče STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Zreče:
- Best-in-class properties (Top 10%) achieve 51%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 21%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Zreče
What Is the Average Airbnb Nightly Rate in Zreče?
Effective short term rental pricing strategy in Zreče involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Zreče typically peaks in February and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $210+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $150 or more.
- Typical properties (Median) charge around $107 per night.
- Entry-level properties (Bottom 25%) earn around $81 per night.
Average Daily Rate (ADR) Trend by Month in Zreče
What Is the RevPAR for Airbnb in Zreče?
RevPAR in Zreče is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see N/A RevPAR.
- Typical properties (Median) generate N/A RevPAR.
- Strong performers (Top 25%) earn N/A RevPAR.
- Best-in-class (Top 10%) achieve N/A RevPAR.
Average Monthly RevPAR Trend in Zreče
RevPAR Insights for Zreče
- RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Zreče benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Zreče?
Zreče's peak Airbnb season falls in February, August, July, while the softest stretch is June, October, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (February, August, July)
- Revenue averages $1,479 per month
- Occupancy rates average 36.2%
- Daily rates average $136
Shoulder Season
- Revenue averages $908 per month
- Occupancy maintains around 22.4%
- Daily rates hold near $136
Low Season (June, October, November)
- Revenue drops to average $739 per month
- Occupancy decreases to average 20.4%
- Daily rates adjust to average $131
Seasonality Insights for Zreče
- Airbnb seasonality in Zreče is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Zreče's highest earning potential, with monthly revenues climbing to $1,648, occupancy reaching 39.7%, and ADRs peaking at $147.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $592, occupancy could drop to 17.6%, and ADRs may adjust to $128.
- Lower occupancy paired with meaningful seasonality means hosts in Zreče need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Zreče, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Zreče?
Low regulation and minimal registration activity in Zreče, Zreče, Slovenia point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Zreče to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Zreče?
With a compact short-term rental market, Zreče gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Zreče Spa | Well-known for its thermal springs and wellness facilities, Zreče Spa attracts visitors looking for relaxation and health treatments, making it an ideal location for Airbnb stays. | Zreče Thermal Spa, Rožnik Mountain, Zreče Golf Course, Local hiking trails, Cultural events in the area |
| Pohorje Mountains | A perfect destination for outdoor enthusiasts, the Pohorje Mountains offer skiing in winter and hiking in summer. A great spot for year-round tourism, making it ideal for hosting. | Pohorje Ski Resort, Hiking trails, Lake Dravograd, Mountain biking paths, Winter sports events |
| Local Wineries | Zreče is near several beautiful vineyards, which attracts wine tourists. Hosting visitors for wine tours can be a unique selling point for Airbnb properties. | Wine tasting tours, Local vineyard visits, Wine festivals, Culinary experiences, Rural countryside views |
| Historical Zreče Town | The historical charm of Zreče with its scenic views and architecture can draw in travelers interested in culture and history, making it suited for cultural hosting. | Church of St. Mary Magdalene, Historic town architecture, Local museums, Cultural festivals, Art exhibitions |
| Natural Parks | Nearby natural parks provide opportunities for hiking and nature-based tourism, appealing to nature lovers and active travelers looking for a retreat. | Logarska Dolina, Savinja Valley, Hiking routes, Biking trails, Nature observation |
| Adventure Sports | Zreče is an appealing base for adventure sports like climbing and rafting. Hosts can attract guests seeking thrill-seeking experiences in a beautiful setting. | Rafting on the Savinja river, Climbing tours, Paragliding, Adventure parks, Outdoor excursions |
| Cultural Events | During summer, Zreče hosts various cultural events and festivals, attracting tourists and offering Airbnb hosts a chance to maximize occupancy during peak times. | Annual summer festivals, Local craft and food fairs, Music events, Traditional cultural performances, Exhibitions |
| Family-friendly Areas | Zreče offers family-friendly attractions and activities, making it a great destination for families looking for vacation rentals that cater to their needs. | Zreče Adventure Park, Playgrounds, Family-oriented events, Swimming facilities, Local farms for kids |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Zreče offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Zreče?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Zreče
- The Zreče Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.5% of the 38 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Zreče, Apartment/Condo properties are the most common (57.9%), reflecting the local real estate landscape.
- The presence of 10.5% Hotel/Boutique listings indicates integration with traditional hospitality.
Zreče Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Zreče
- The dominant room capacity in Zreče is 1 bedroom listings, making up 44.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 76.3% of the active Airbnb listings in Zreče, indicating a high concentration in these sizes.
Zreče Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Zreče
- The most common guest capacity trend in Zreče vacation rentals is listings accommodating 4 guests (31.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Zreče STR market, accounting for 55.3% of listings.
- 42.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Zreče.
- On average, properties in Zreče are equipped to host 5.0 guests.
What Amenities Do Airbnb Guests Expect in Zreče?
Amenity Prevalence
Amenity Insights for Zreče
- Essential amenities in Zreče that guests expect include: Free parking on premises, TV, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Hangers, Essentials are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Zreče: Free parking on premises, TV, Heating.
- Prioritize adding missing essentials: Heating.
- Consider adding popular differentiators like Wifi or Hangers to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Zreče to stay competitive.
Dive Deeper: Advanced Zreče STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Zreče. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsZreče Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Zreče
- The typical guest profile for Airbnb in Zreče consists of predominantly international visitors (91%), with top international origins including Austria, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 9.3% of guests.
- Key international markets include Germany (14%) and Austria (10.5%).
- Top languages spoken are English (37.8%) followed by German (14.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Austria.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Zreče Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Zreče
- The most common availability pattern in Zreče falls within the 271-366 days range, representing 78.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Zreče (63.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Zreče?
Average Booking Lead Time by Month
Booking Lead Time Insights for Zreče
- The overall average booking lead time for vacation rentals in Zreče is 68 days.
- Guests book furthest in advance for stays during October (average 157 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 35 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (81 days avg.) sees the longest lead times, while Spring (55 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (68 days) as a baseline for your pricing and availability strategy in Zreče.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 157 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 81 days) to capture early planners.
- Monitor your own booking lead times against these Zreče averages to identify opportunities for dynamic pricing adjustments.
Zreče Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
37.8% of total
2 Nights
9 listings
24.3% of total
3 Nights
5 listings
13.5% of total
4-6 Nights
3 listings
8.1% of total
30+ Nights
6 listings
16.2% of total
Key Insights
- The most prevalent minimum stay requirement in Zreče is 1 Night, adopted by 37.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (62.1%) of the Zreče Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (16.2%) caters to monthly stays (30+ nights) in Zreče, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 37.8% of Zreče hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 16.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Zreče.
Zreče Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
6 listings
17.1% of total
Moderate
13 listings
37.1% of total
Firm
7 listings
20% of total
Strict
9 listings
25.7% of total
Cancellation Policy Insights for Zreče
- The prevailing Airbnb cancellation policy trend in Zreče is Moderate, used by 37.1% of listings.
- There's a relatively balanced mix between guest-friendly (54.2%) and stricter (45.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 37.1% market standard in Zreče.
- Regularly review your cancellation policy against competitors and market demand shifts in Zreče.
What Do the Top Airbnb Listings in Zreče Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Zrečebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Chalet Bellevue Rogla | A forrest paradise house
Entire Place • 2 bedrooms
Country house Skomarje - BIRCOFT IRSIC
Entire Place • 4 bedrooms
Isolated Chalet - Mountain Fairytale Rogla
Entire Place • 2 bedrooms
Rogla Alpina Residence Garden
Entire Place • 2 bedrooms
Haystack Apartment Smogavc - Hrast | Balcony
Entire Place • 2 bedrooms
Natural Wooden Sweetheart
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Zreče?
Learn from the best! This table showcases top-performing Airbnb hosts in Zreče based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Zdenka Marija | 1 | $57,637 | 32 | 4.91/5.0 |
| Irena | 3 | $33,992 | 36 | 4.71/5.0 |
| Gabrijela | 1 | $33,254 | 48 | 4.96/5.0 |
| Daniel | 2 | $32,103 | 17 | 4.71/5.0 |
| Jernej | 1 | $25,162 | 159 | 4.97/5.0 |
| Jerica | 4 | $19,347 | 46 | 4.81/5.0 |
| Marija | 2 | $18,205 | 18 | 5.00/5.0 |
| Ziga | 1 | $15,384 | 32 | 4.88/5.0 |
| Anja | 3 | $14,729 | 91 | 4.99/5.0 |
| Nebojša | 2 | $13,143 | 12 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Zreče.
How Does Zreče's Airbnb Market Compare to Nearby Cities?
How does the Zreče Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Molln, Zreče has 25 percentage points lower occupancy and about $54 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Molln | 15 | $3,043 | $179.52 | 52% |
| Bad Sankt Leonhard im Lavanttal | 27 | $2,855 | $267.54 | 40% |
| Wildalpen | 12 | $2,351 | $313.00 | 29% |
| Hum | 26 | $2,170 | $281.74 | 24% |
| Spital am Pyhrn | 11 | $2,003 | $175.92 | 42% |
| Stainz | 11 | $1,988 | $255.39 | 25% |
| Hohentauern | 75 | $1,921 | $234.75 | 35% |
| Zagore | 13 | $1,897 | $282.41 | 39% |
| Sankt Lambrecht | 24 | $1,865 | $237.32 | 40% |
| Oberwölz | 40 | $1,861 | $315.30 | 29% |
Frequently Asked Questions About Airbnb in Zreče
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Zreče.
How much do Airbnb hosts make in Zreče?
Zreče hosts earn about $9,686 per year on average, with an average nightly rate of $125 and RevPAR of N/A. Those figures describe the typical revenue environment for active listings in Zreče, Zreče, not the ceiling for the best operators. Source: AirROI 2025 data, Zreče market, June 2024 to May 2025.
What is the average Airbnb occupancy rate in Zreče?
The average Airbnb occupancy rate in Zreče is 26.6%. February is the strongest month and November is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Zreče?
Listings in Zreče average $125 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Zreče?
Zreče currently has about 38 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Zreče?
AirROI currently classifies the short-term rental regulation level in Zreče as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Zreče?
RevPAR in Zreče is about N/A. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Zreče?
Occupancy of 26.6% means Zreče is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $9,686, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Zreče?
The average booking lead time in Zreče is about 68 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Zreče?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Zreče include Zreče Spa, Pohorje Mountains, Local Wineries. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Zreče?
entire_home listings make up 89.5% of the active supply in Zreče. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Zreče compare to nearby Airbnb markets?
Among neighboring markets, Molln posts $36,514 in average annual revenue with 52.1% occupancy, compared to Zreče's $9,686 and 26.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
When is the peak season for Airbnb in Zreče?
February is the highest-revenue month in Zreče, while November is the softest. The revenue spread between them indicates a highly seasonal market — revenue in the peak month is more than double the low month, so cash-flow planning and pricing automation are critical.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2025-05-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.