St. Margaret's Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Saint John, Barbados

Source: AirROI
Last updated: 2025-05-01

Is Airbnb profitable in St. Margaret's in 2025? Explore comprehensive Airbnb analytics for St. Margaret's, Saint John, Barbados to uncover income potential. This 2025 STR market report for St. Margaret's, based on AirROI data from May 2024 to April 2025, reveals key trends in the niche market of 17 active listings.

Whether you're considering an Airbnb investment in St. Margaret's, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the St. Margaret's Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key St. Margaret's Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$69
The average rental revenue earned for an occupied room per day in St. Margaret's.
Occupancy Rate(?)
24.5%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$6,089
Typical annual income for an Airbnb listing in St. Margaret's. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
20.2%
Strong growth (20.2%) vs. last year.
Peak Revenue Month(?)
October
The month with the highest average earnings, indicating peak season in St. Margaret's.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in St. Margaret's.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
17
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in St. Margaret's (2025)

Understanding the monthly revenue variations for Airbnb listings in St. Margaret's is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in St. Margaret's is typically October, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in St. Margaret's across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,926+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,226 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $773 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $384, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in St. Margaret's

St. Margaret's Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the St. Margaret's STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in St. Margaret's:

  • Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 26%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in St. Margaret's

Average Daily Rate (ADR) Airbnb Trends in St. Margaret's (2025)

Effective short term rental pricing strategy in St. Margaret's involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in St. Margaret's typically peaks in May and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $209+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $81 or more.
  • Typical properties (Median) charge around $35 per night.
  • Entry-level properties (Bottom 25%) earn around $16 per night.

Average Daily Rate (ADR) Trend by Month in St. Margaret's

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Airbnb Seasonality Analysis & Trends in St. Margaret's (2025)

Peak Season (October, August, September)
  • Revenue averages $3,164 per month
  • Occupancy rates average 45.9%
  • Daily rates average $115
Shoulder Season
  • Revenue averages $1,942 per month
  • Occupancy maintains around 30.2%
  • Daily rates hold near $99
Low Season (January, February, April)
  • Revenue drops to average $829 per month
  • Occupancy decreases to average 30.1%
  • Daily rates adjust to average $60

Seasonality Insights for St. Margaret's

  • The Airbnb seasonality in St. Margaret's shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases St. Margaret's's highest earning potential, with monthly revenues capable of climbing to $3,614, occupancy reaching a high of 67.7%, and ADRs peaking at $118.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $588, occupancy could drop to 10.0%, and ADRs may adjust down to $56.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in St. Margaret's.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these St. Margaret's seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in St. Margaret's (2025)

Exploring the top neighborhoods for short-term rentals in St. Margaret's? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Wilderness Area
A beautiful and serene part of St. Margaret's, ideal for nature lovers and those looking for peace. The area features lush greenery and easy access to hiking trails and natural beauty.
St. Margaret's Beach, Wilderness Reserve, Local hiking trails, Bird watching spots, Nature photography opportunities
West Coast Beaches
Known for its stunning beaches and vibrant atmosphere, ideal for tourists seeking sun and relaxation. The West Coast has plenty of accommodations, restaurants, and water sports.
Paynes Bay, Witless Bay, Folkestone Marine Park, Goat Hill Beach Bar, Jet skiing and snorkeling
Speightstown
A historic town that offers a blend of culture and coastal life. Visitors can enjoy local markets, shops, and beachfront access while exploring the charm of Barbados.
The Fish Market, St. Peter's Church, Speightstown Esplanade, Local art galleries, Historic buildings
Bridgetown
The capital city of Barbados, bustling with history, shopping, and dining. A great location for tourists wanting to immerse themselves in the local culture.
Bridgetown Synagogue, National Heroes Square, Pirate's Cove, Shopping in Broad Street, Carlisle Bay
Animal Flower Cave
A unique natural attraction featuring sea caves and beautiful coastal views. This area attracts tourists interested in natural wonders and adventure.
Animal Flower Cave, Natural Pools, Cave tours, Coastal views, Snorkeling opportunities
Holetown
A lively area known for its nightlife and entertainment options, with plenty of bars and restaurants. Ideal for tourists looking for a vibrant atmosphere.
Limegrove Lifestyle Centre, Holetown Beach, Local eateries, Live music venues, Shopping
Bathsheba
Famous for its surfing spots and rugged coastline, Bathsheba offers a more laid-back, local vibe with picturesque scenery.
Bathsheba Beach, Soup Bowl surf spot, Local food stalls, Scenic cliffs, Hiking trails
Silver Sands
Popular for kite surfing and windsurfing, attracting adventurous travelers and water sports enthusiasts. Offers a lively beach atmosphere and community vibe.
Silver Sands Beach, Kite surfing schools, Local beach bars, Windy conditions for sports, Relaxed beach atmosphere

Understanding Airbnb License Requirements & STR Laws in St. Margaret's (2025)

While St. Margaret's, Saint John, Barbados currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for St. Margaret's to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in St. Margaret's (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in St. Margaret'sbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Group Canvas Tents - Camping Barbados
Sleeps 24

Group Canvas Tents - Camping Barbados Sleeps 24

Entire Place • 4 bedrooms

$45,864
Revenue
29.3%
Occupancy
$428.29
Daily Rate
Serendipity, New Elegant Home, Private Gardens

Serendipity, New Elegant Home, Private Gardens

Entire Place • 2 bedrooms

$20,881
Revenue
59.1%
Occupancy
$188.50
Daily Rate
Irie Vibes

Irie Vibes

Entire Place • 1 bedroom

$5,811
Revenue
47.7%
Occupancy
$49.52
Daily Rate
Bell Tent (1) - Camping Barbados

Bell Tent (1) - Camping Barbados

Entire Place • 1 bedroom

$5,107
Revenue
12.9%
Occupancy
$77.59
Daily Rate
Bell Tent (2) - Camping Barbados.

Bell Tent (2) - Camping Barbados.

Entire Place • 1 bedroom

$4,907
Revenue
12.9%
Occupancy
$75.67
Daily Rate
Bell Tent (3) - Camping Barbados

Bell Tent (3) - Camping Barbados

Entire Place • 1 bedroom

$4,876
Revenue
12.9%
Occupancy
$75.75
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in St. Margaret's (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in St. Margaret's based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Levi13$68,395201.46/5.0
Alexandra1$20,88155.00/5.0
Samantha2$10,6471394.83/5.0
Angelique1$3,585644.84/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in St. Margaret's.

Dive Deeper: Advanced St. Margaret's STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for St. Margaret's. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

St. Margaret's Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for St. Margaret's

  • The St. Margaret's Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 17 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in St. Margaret's, Outdoor/Unique properties are the most common (76.5%), reflecting the local real estate landscape.

St. Margaret's Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for St. Margaret's

  • The dominant room capacity in St. Margaret's is 1 bedroom listings, making up 88.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 94.1% of the active Airbnb listings in St. Margaret's, indicating a high concentration in these sizes.
  • With over half the market (88.2%) consisting of studios or 1-bedroom units, St. Margaret's is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (5.9%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in St. Margaret's.

St. Margaret's Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for St. Margaret's

  • The most common guest capacity trend in St. Margaret's vacation rentals is listings accommodating 2 guests (35.3%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the St. Margaret's STR market, accounting for 58.8% of listings.
  • A significant 41.2% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in St. Margaret's.
  • 35.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in St. Margaret's.
  • On average, properties in St. Margaret's are equipped to host 4.2 guests.

St. Margaret's Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for St. Margaret's

  • The most common availability pattern in St. Margaret's falls within the 271-366 days range, representing 76.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in St. Margaret's (52.9%), reflecting common guest stay durations or potential owner blocking patterns.

St. Margaret's Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

2 Nights (7.1%)

2 Nights

1 listings

7.1% of total

3 Nights (35.7%)

3 Nights

5 listings

35.7% of total

4-6 Nights (14.3%)

4-6 Nights

2 listings

14.3% of total

30+ Nights (42.9%)

30+ Nights

6 listings

42.9% of total

Key Insights

  • The most prevalent minimum stay requirement in St. Margaret's is 30+ Nights, adopted by 42.9% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (7.1%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (42.9%) caters to monthly stays (30+ nights) in St. Margaret's, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 42.9% of St. Margaret's hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 42.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in St. Margaret's.

St. Margaret's Airbnb Cancellation Policy Trends Analysis (2025)

Moderate (12.5%)

Moderate

1 listings

12.5% of total

Firm (12.5%)

Firm

1 listings

12.5% of total

Strict (75%)

Strict

6 listings

75% of total

Cancellation Policy Insights for St. Margaret's

  • The prevailing Airbnb cancellation policy trend in St. Margaret's is Strict, used by 75% of listings.
  • A majority (87.5%) of hosts in St. Margaret's utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 75% market standard in St. Margaret's.
  • With 75% using Strict terms, this is a viable option in St. Margaret's, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in St. Margaret's.

St. Margaret's STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for St. Margaret's

  • The overall average booking lead time for vacation rentals in St. Margaret's is 38 days.
  • Guests book furthest in advance for stays during July (average 153 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 3 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (75 days avg.) sees the longest lead times, while Fall (32 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in St. Margaret's.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 153 days out to capitalize on advance planning.
  • During June, focus on last-minute booking availability and promotions, as guests book with very short notice (3 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 75 days) to capture early planners.
  • Monitor your own booking lead times against these St. Margaret's averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in St. Margaret's (2025)

Amenity Prevalence

Amenity Insights for St. Margaret's

  • Essential amenities in St. Margaret's that guests expect include: Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Cooking basics, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for St. Margaret's: Wifi, Free parking on premises.
  • Consider adding popular differentiators like Hot water or Cooking basics to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in St. Margaret's to stay competitive.

St. Margaret's Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for St. Margaret's

  • The typical guest profile for Airbnb in St. Margaret's consists of predominantly international visitors (100%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Russian.
  • Domestic travelers account for 0.0% of guests.
  • Key international markets include United Kingdom (46.2%) and United States (15.4%).
  • Top languages spoken are English (66.7%) followed by Russian (8.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United States.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the St. Margaret's Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Mullins45$5,377$653.7644%
Prospect34$5,347$423.3645%
Gibbes18$4,957$493.6245%
Mount Standfast370$4,781$563.8941%
Clinketts14$4,454$390.3545%
Rock Dundo19$4,323$394.3246%
Belair24$4,192$377.0440%
Speightstown51$4,172$385.9049%
Bayfield10$3,857$231.5938%
Crane16$3,800$335.0145%

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