Holguín Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Holguín, Cuba
Is Airbnb profitable in Holguín in 2025? Explore comprehensive Airbnb analytics for Holguín, Holguín, Cuba to uncover income potential. This 2025 STR market report for Holguín, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 99 active listings.
Whether you're considering an Airbnb investment in Holguín, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Holguín Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Holguín Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Holguín (2025)
Understanding the monthly revenue variations for Airbnb listings in Holguín is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Holguín is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Holguín across different performance tiers:
- Best-in-class properties (Top 10%) achieve $521+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $318 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $176 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $92, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Holguín
Holguín Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Holguín STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Holguín:
- Best-in-class properties (Top 10%) achieve 52%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 36% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 21%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Holguín
Average Daily Rate (ADR) Airbnb Trends in Holguín (2025)
Effective short term rental pricing strategy in Holguín involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Holguín typically peaks in May and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $50+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $39 or more.
- Typical properties (Median) charge around $26 per night.
- Entry-level properties (Bottom 25%) earn around $22 per night.
Average Daily Rate (ADR) Trend by Month in Holguín
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Airbnb Seasonality Analysis & Trends in Holguín (2025)
Peak Season (January, November, April)
- Revenue averages $298 per month
- Occupancy rates average 29.6%
- Daily rates average $32
Shoulder Season
- Revenue averages $242 per month
- Occupancy maintains around 25.2%
- Daily rates hold near $32
Low Season (June, September, October)
- Revenue drops to average $205 per month
- Occupancy decreases to average 22.0%
- Daily rates adjust to average $32
Seasonality Insights for Holguín
- The Airbnb seasonality in Holguín shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Holguín's highest earning potential, with monthly revenues capable of climbing to $324, occupancy reaching a high of 31.0%, and ADRs peaking at $33.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $197, occupancy could drop to 20.0%, and ADRs may adjust down to $32.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Holguín.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Holguín seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Holguín (2025)
Exploring the top neighborhoods for short-term rentals in Holguín? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Holguín City Center | The bustling heart of Holguín with local markets, shops, and restaurants. Ideal for travelers wanting to experience Cuban culture and easy access to amenities. | Céspedes Park, La Periquera, Museo Provincial de Holguín, Plaza de la Marqueta, Holguín Cathedral |
Guardalavaca Beach | A prime coastal location known for beautiful beaches and crystal-clear waters. Highly sought after by tourists for relaxation and water activities. | Guardalavaca Beach, Rafael Freyre Beach, Dolphinarium, Scuba diving spots, Snorkeling opportunities |
Río de Oro | A scenic area near the coast with various resorts and a laid-back atmosphere. Perfect for tourists looking for an all-inclusive beach holiday. | Beach resorts, Water sports opportunities, Natural landscapes, Local dining options |
Loma de la Cruz | A hill offering stunning views of Holguín city and the surrounding area. Popular with visitors seeking panoramic scenery and cultural experiences. | Loma de la Cruz viewpoint, Cultural festivals and events, Walking trails, Historical landmarks |
Cuba's Historical Sites | Close to various historical and cultural sites that tell the story of Cuba's rich heritage. Attractive for history buffs and cultural enthusiasts. | Biran (Fidel Castro's birthplace), The city of Bayamo, Historical colonial buildings, Traditional Cuban music scenes |
Cacoyugüe Beach | A quieter beach alternative favored by locals for its natural beauty and tranquility. Great for visitors seeking off-the-beaten-path experiences. | Secluded beaches, Fishing spots, Cycling paths nearby, Natural reserves |
Sierra de Alegría | A mountainous region perfect for nature lovers and adventure seekers. Offers hiking, biking, and exploration of natural beauty. | Hiking trails, Diverse flora and fauna, Cave explorations, Stunning viewpoints |
Playa Guardalavaca | One of the most famous beaches in Cuba, known for its powdery white sands and blue waters. Ideal for families and beachgoers. | Sandy beaches, All-inclusive resorts, Water activities, Nearby historical sites |
Understanding Airbnb License Requirements & STR Laws in Holguín (2025)
While Holguín, Holguín, Cuba currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Holguín to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 8% licensed listings)
Top Performing Airbnb Properties in Holguín (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Holguínbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Privacy and Comfort:¨Apartamento Gina y Francis¨
Entire Place • 2 bedrooms

Cosy and comfortable private house in Holguín.
Entire Place • 1 bedroom

Casa Gina and Francis: Central and Private for You
Entire Place • 1 bedroom

¨2do¨ Hostal Gina and Francis
Private Room • N/A

Hostal hej 110
Private Room • 4 bedrooms

Hostal Casa Real
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Holguín (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Holguín based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Gina | 7 | $34,828 | 163 | 4.93/5.0 |
Francis | 4 | $12,765 | 37 | 4.87/5.0 |
Indira | 5 | $9,722 | 24 | 4.87/5.0 |
Wilber | 5 | $9,556 | 19 | 5.00/5.0 |
Mario Cesar | 3 | $7,100 | 190 | 4.92/5.0 |
Tony | 2 | $6,218 | 146 | 4.95/5.0 |
Carlos Manuel | 3 | $5,807 | 61 | 4.99/5.0 |
Yvan | 2 | $4,276 | 39 | 4.93/5.0 |
Alina Maida | 3 | $4,051 | 85 | 5.00/5.0 |
Ana Rosa | 2 | $3,910 | 6 | 4.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Holguín.
Dive Deeper: Advanced Holguín STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Holguín. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHolguín Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Holguín
- The Holguín Airbnb market composition is heavily skewed towards Private Room listings, which make up 66.7% of the 99 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Holguín, Hotel/Boutique properties are the most common (53.5%), reflecting the local real estate landscape.
- Houses represent a significant 35.4% portion, catering likely to families or larger groups.
- The presence of 53.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 1.0%) offer potential for unique stay experiences.
Holguín Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Holguín
- The dominant room capacity in Holguín is 1 bedroom listings, making up 42.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 51.5% of the active Airbnb listings in Holguín, indicating a high concentration in these sizes.
Holguín Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Holguín
- The most common guest capacity trend in Holguín vacation rentals is listings accommodating 2 guests (20.2%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the Holguín STR market, accounting for 39.4% of listings.
- On average, properties in Holguín are equipped to host 1.9 guests.
Holguín Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Holguín
- The most common availability pattern in Holguín falls within the 271-366 days range, representing 81.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Holguín (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
Holguín Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
84 listings
84.8% of total
2 Nights
11 listings
11.1% of total
3 Nights
4 listings
4% of total
Key Insights
- The most prevalent minimum stay requirement in Holguín is 1 Night, adopted by 84.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (95.9%) of the Holguín Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 84.8% of Holguín hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Holguín.
Holguín Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
41 listings
43.6% of total
Moderate
20 listings
21.3% of total
Firm
7 listings
7.4% of total
Strict
26 listings
27.7% of total
Cancellation Policy Insights for Holguín
- The prevailing Airbnb cancellation policy trend in Holguín is Flexible, used by 43.6% of listings.
- There's a relatively balanced mix between guest-friendly (64.9%) and stricter (35.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 43.6% market standard in Holguín.
- Regularly review your cancellation policy against competitors and market demand shifts in Holguín.
Holguín STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Holguín
- The overall average booking lead time for vacation rentals in Holguín is 28 days.
- Guests book furthest in advance for stays during October (average 39 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 18 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (33 days avg.) sees the longest lead times, while Summer (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Holguín.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 39 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 33 days) to capture early planners.
- Monitor your own booking lead times against these Holguín averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Holguín (2025)
Amenity Prevalence
Amenity Insights for Holguín
- Essential amenities in Holguín that guests expect include: Air conditioning, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Hot water, Hangers are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Holguín: Air conditioning, TV.
- Prioritize adding missing essentials: TV.
- Consider adding popular differentiators like Essentials or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Holguín to stay competitive.
Holguín Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Holguín
- The typical guest profile for Airbnb in Holguín consists of predominantly international visitors (100%), with top international origins including Canada, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 0.0% of guests.
- Key international markets include Germany (21.4%) and Canada (19.2%).
- Top languages spoken are English (34%) followed by Spanish (27.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Canada.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Holguín Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Banes | 39 | $258 | $38.78 | 30% |
Camagüey | 86 | $179 | $38.14 | 23% |
Bayamo | 34 | $136 | $33.43 | 23% |
Santiago de Cuba | 205 | $116 | $27.87 | 26% |
Nuevitas | 17 | $104 | $34.21 | 21% |
Gibara | 15 | $96 | $23.25 | 23% |
Las Tunas | 24 | $90 | $25.11 | 25% |
Guantanamo | 12 | $82 | $18.24 | 26% |