Matsapha Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Manzini Region, Eswatini
Is Airbnb profitable in Matsapha in 2025? Explore comprehensive Airbnb analytics for Matsapha, Manzini Region, Eswatini to uncover income potential. This 2025 STR market report for Matsapha, based on AirROI data from May 2024 to April 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Matsapha, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Matsapha Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Matsapha Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Matsapha (2025)
Understanding the monthly revenue variations for Airbnb listings in Matsapha is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Matsapha is typically October, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Matsapha across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,805+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,348 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $623 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $284, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Matsapha
Matsapha Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Matsapha STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Matsapha:
- Best-in-class properties (Top 10%) achieve 51%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 17%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Matsapha
Average Daily Rate (ADR) Airbnb Trends in Matsapha (2025)
Effective short term rental pricing strategy in Matsapha involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Matsapha typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $125+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $84 or more.
- Typical properties (Median) charge around $56 per night.
- Entry-level properties (Bottom 25%) earn around $34 per night.
Average Daily Rate (ADR) Trend by Month in Matsapha
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Airbnb Seasonality Analysis & Trends in Matsapha (2025)
Peak Season (October, November, September)
- Revenue averages $3,659 per month
- Occupancy rates average 21.0%
- Daily rates average $90
Shoulder Season
- Revenue averages $1,786 per month
- Occupancy maintains around 26.3%
- Daily rates hold near $87
Low Season (January, April, December)
- Revenue drops to average $640 per month
- Occupancy decreases to average 25.4%
- Daily rates adjust to average $81
Seasonality Insights for Matsapha
- The Airbnb seasonality in Matsapha shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Matsapha's highest earning potential, with monthly revenues capable of climbing to $4,797, occupancy reaching a high of 49.5%, and ADRs peaking at $91.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $591, occupancy could drop to 8.7%, and ADRs may adjust down to $80.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Matsapha.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Matsapha seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Matsapha (2025)
Exploring the top neighborhoods for short-term rentals in Matsapha? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Matsapha Industrial Area | Strategic location for business travelers and workers with companies in the industrial zone. Convenient access to major factories and employment centers. | Matsapha International Airport, Swaziland National Fair, Kingdom of Eswatini Exhibition Centre |
| Mbabane | Capital city offering both business and leisure opportunities. Close proximity to cultural sites and natural attractions, making it ideal for tourists. | Royal Swazi Spa, Mbabane Market, Swaziland National Museum, Lugogo Sun, Mlilwane Wildlife Sanctuary |
| Manzini City Centre | The largest city in Eswatini with bustling markets and urban life. Attracts both tourists and locals looking for shopping and dining. | Manzini Market, Bulembu Town, The Swazi Plaza, Hlane Royal National Park |
| Ngwenya Glass | Unique tourist attraction where visitors can see glass being made. Suitable for those interested in crafts and artisanal experiences. | Ngwenya Glass Factory, Hlane Royal National Park, Phophonyane Falls |
| Emalotja | Beautiful natural surroundings with opportunities for hiking and exploring the countryside. Ideal for nature lovers and those looking for tranquility. | Malolotja Nature Reserve, Ziplining, Nature trails, Bird watching |
| Shewula Mountain Camp | An eco-friendly lodge that offers a view of the lowveld. Appeals to eco-tourists and those seeking adventure in nature. | Shewula Nature Reserve, Cultural experiences with local communities |
| Thesele Hlane | Close to Hlane Royal National Park, attractive for wildlife enthusiasts and visitors looking for a safari experience. | Hlane Royal National Park, Wildlife tours, Bird watching, Cultural experiences |
| Lobamba | Cultural and historical heart of Eswatini, home to the King’s Palace and important cultural sites. A great destination for cultural tourism. | Lobamba Royal Village, King Sobhuza II Memorial Park, Ngwenya Glass, Traditional dances and events |
Understanding Airbnb License Requirements & STR Laws in Matsapha (2025)
While Matsapha, Manzini Region, Eswatini currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Matsapha to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Matsapha (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Matsaphabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Endearing Escape House
Entire Place • 4 bedrooms
Modern house with breathtaking views in Malkerns
Entire Place • 2 bedrooms
Pearl's Nest, Dwaleni Eswatini
Entire Place • 2 bedrooms
Mdolomba Eden Indigenous Resort5
Private Room • 1 bedroom
Mdolomba Eden Indigenous Resort7
Private Room • 1 bedroom
Mdolomba Eden Indigenous resort3
Private Room • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Matsapha (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Matsapha based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mfundo | 1 | $20,731 | 6 | 4.83/5.0 |
| Host #497351566 | 3 | $17,747 | 0 | 0.00/5.0 |
| Claudia | 1 | $13,632 | 99 | 4.86/5.0 |
| Host #183846446 | 1 | $8,406 | 0 | 0.00/5.0 |
| Tema | 3 | $6,591 | 27 | 4.78/5.0 |
| Sakhile | 2 | $5,372 | 5 | 2.50/5.0 |
| Host #480036778 | 1 | $5,284 | 1 | 0.00/5.0 |
| Host #338366076 | 1 | $4,816 | 0 | 0.00/5.0 |
| Host #6344101 | 1 | $3,943 | 0 | 0.00/5.0 |
| Ncamsile | 2 | $525 | 11 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Matsapha.
Dive Deeper: Advanced Matsapha STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Matsapha. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMatsapha Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Matsapha
- The Matsapha Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 52.6% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 47.4% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Matsapha, House properties are the most common (47.4%), reflecting the local real estate landscape.
- Houses represent a significant 47.4% portion, catering likely to families or larger groups.
- The presence of 31.6% Hotel/Boutique listings indicates integration with traditional hospitality.
Matsapha Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Matsapha
- The dominant room capacity in Matsapha is 1 bedroom listings, making up 36.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 68.4% of the active Airbnb listings in Matsapha, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (5.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Matsapha.
Matsapha Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Matsapha
- The most common guest capacity trend in Matsapha vacation rentals is listings accommodating 2 guests (31.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Matsapha STR market, accounting for 47.4% of listings.
- 10.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Matsapha.
- On average, properties in Matsapha are equipped to host 2.6 guests.
Matsapha Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Matsapha
- The most common availability pattern in Matsapha falls within the 271-366 days range, representing 84.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Matsapha (42.1%), reflecting common guest stay durations or potential owner blocking patterns.
Matsapha Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
66.7% of total
2 Nights
6 listings
33.3% of total
Key Insights
- The most prevalent minimum stay requirement in Matsapha is 1 Night, adopted by 66.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Matsapha Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 66.7% of Matsapha hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Matsapha.
Matsapha Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
4 listings
40% of total
Moderate
4 listings
40% of total
Firm
2 listings
20% of total
Cancellation Policy Insights for Matsapha
- The prevailing Airbnb cancellation policy trend in Matsapha is Flexible, used by 40% of listings.
- The market strongly favors guest-friendly terms, with 80.0% of listings offering Flexible or Moderate policies. This suggests guests in Matsapha may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 40% market standard in Matsapha.
- Regularly review your cancellation policy against competitors and market demand shifts in Matsapha.
Matsapha STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Matsapha
- The overall average booking lead time for vacation rentals in Matsapha is 34 days.
- Guests book furthest in advance for stays during May (average 136 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 8 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (60 days avg.) sees the longest lead times, while Fall (15 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Matsapha.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 136 days out to capitalize on advance planning.
- During August, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Matsapha averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Matsapha (2025)
Amenity Prevalence
Amenity Insights for Matsapha
- Essential amenities in Matsapha that guests expect include: Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Matsapha: Wifi, Free parking on premises.
- Consider adding popular differentiators like TV or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Matsapha to stay competitive.
Matsapha Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Matsapha
- The typical guest profile for Airbnb in Matsapha consists of predominantly international visitors (93%), with top international origins including Eswatini, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Zulu.
- Domestic travelers account for 7.1% of guests.
- Key international markets include South Africa (59.5%) and Eswatini (7.1%).
- Top languages spoken are English (61.3%) followed by Zulu (16.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Eswatini.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Matsapha Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Malongane | 50 | $1,590 | $200.27 | 26% |
| Nkomazi | 470 | $1,589 | $152.29 | 37% |
| Ponta do Ouro | 120 | $1,440 | $202.30 | 24% |
| Emakhazeni Local Municipality | 341 | $1,336 | $158.25 | 25% |
| Malkerns | 18 | $1,039 | $93.56 | 37% |
| The Big Five False Bay Local Municipality | 48 | $931 | $108.48 | 28% |
| Simunye | 12 | $915 | $99.87 | 29% |
| Mbombela | 577 | $784 | $102.26 | 25% |
| Thaba Chweu Local Municipality | 159 | $752 | $93.85 | 25% |
| Maputo | 104 | $572 | $89.56 | 32% |