Hidalgo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hidalgo, Mexico
Is Airbnb profitable in Hidalgo in 2025? Explore comprehensive Airbnb analytics for Hidalgo, Hidalgo, Mexico to uncover income potential. This 2025 STR market report for Hidalgo, based on AirROI data from November 2024 to October 2025, reveals key trends in the niche market of 62 active listings.
Whether you're considering an Airbnb investment in Hidalgo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hidalgo Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Hidalgo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Hidalgo (2025)
Understanding the monthly revenue variations for Airbnb listings in Hidalgo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hidalgo is typically December, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hidalgo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,214+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,030 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $526 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $281, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Hidalgo
Hidalgo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Hidalgo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hidalgo:
- Best-in-class properties (Top 10%) achieve 49%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 35% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 21%.
- Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Hidalgo
Average Daily Rate (ADR) Airbnb Trends in Hidalgo (2025)
Effective short term rental pricing strategy in Hidalgo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hidalgo typically peaks in October and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $244+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $109 or more.
- Typical properties (Median) charge around $74 per night.
- Entry-level properties (Bottom 25%) earn around $51 per night.
Average Daily Rate (ADR) Trend by Month in Hidalgo
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Airbnb Seasonality Analysis & Trends in Hidalgo (2025)
Peak Season (December, August, July)
- Revenue averages $1,205 per month
- Occupancy rates average 31.5%
- Daily rates average $120
Shoulder Season
- Revenue averages $866 per month
- Occupancy maintains around 24.2%
- Daily rates hold near $117
Low Season (May, June, October)
- Revenue drops to average $698 per month
- Occupancy decreases to average 19.8%
- Daily rates adjust to average $121
Seasonality Insights for Hidalgo
- The Airbnb seasonality in Hidalgo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Hidalgo's highest earning potential, with monthly revenues capable of climbing to $1,323, occupancy reaching a high of 34.6%, and ADRs peaking at $126.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $668, occupancy could drop to 18.0%, and ADRs may adjust down to $114.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hidalgo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Hidalgo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Hidalgo (2025)
Exploring the top neighborhoods for short-term rentals in Hidalgo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Pachuca City Center | The vibrant heart of Pachuca with easy access to shops, restaurants, and cultural experiences. It's ideal for tourists wanting to explore the historical and modern aspects of the city. | Pachuca's Clock Tower, Museum of Mineralogy, Plaza Independencia, Cultural Center, Pachuca's Historic District |
| Mineral del Monte | Known for its picturesque landscapes and rich mining history, this area attracts visitors looking for nature and cultural heritage. | Basílica de Santa María de la Asunción, Lagos de Montebello, El Chico National Park, Cerro de las Mesas, Historic Mining Town |
| Tulancingo | A charming city with colonial architecture and local markets, ideal for those looking to experience traditional Mexican culture. | Tulancingo Cathedral, La Piedad Sanctuary, Central de Tulancingo Market, Historical Museum, Cultural Events |
| Real del Monte | A small town near Pachuca known for its mining heritage and beautiful scenery, appealing to those interested in history and hiking. | Mining Museum, Monumento al Minero, El Chichicastenango, Local Markets, Parks and Nature Trails |
| Tula de Allende | An archaeological site famous for its ancient ruins which draw in history enthusiasts and tourists interested in pre-Hispanic culture. | Tula Archaeological Zone, Atlantes of Tula, Museo de Tula, Cultural Festivals, Nearby Temazcal Ceremonies |
| Huasca de Ocampo | A magical town known for its natural beauty and basaltic prisms, great for travelers seeking tranquility and outdoor activities. | Basaltic Prisms, Huasca de Ocampo Church, Local Crafts, Nature Trails, Cascadas de San Miguel |
| Actopan | A town with a rich culinary scene and historical significance, perfect for food enthusiasts and local culture seekers. | Actopan Church, Salsa Museum, Local Cuisine, Cultural Festivals, Historical Buildings |
| Apan | A quieter location with agricultural significance, offering a glimpse into rural life in Hidalgo, suitable for a unique Airbnb experience. | San Bartolo Church, Local Farms, Natural Scenery, Cultural Exhibits, Traditional Crafts |
Understanding Airbnb License Requirements & STR Laws in Hidalgo (2025)
While Hidalgo, Hidalgo, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hidalgo to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Hidalgo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Hidalgobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Full property 3 suites and terrace in the woods
Entire Place • 3 bedrooms

Casa en Tepeji
Entire Place • 7 bedrooms

Incredible House Amanali Golf Club
Entire Place • 3 bedrooms

Hacienda El Bermejo. Beautiful ranch with a pool
Entire Place • 9 bedrooms

Alolah in the heart of the forest, Huasca
Entire Place • 4 bedrooms

Residence: beautiful view in Amanali golf club
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Hidalgo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Hidalgo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Misael Y Mayra | 4 | $67,858 | 417 | 4.80/5.0 |
| Inmobiliaria | 1 | $41,193 | 2 | Not Rated |
| Felipe | 1 | $30,615 | 78 | 4.96/5.0 |
| Luis Alfonso | 1 | $27,431 | 37 | 4.73/5.0 |
| K-Naj | 3 | $24,484 | 39 | 4.78/5.0 |
| José Rodrigo | 1 | $23,136 | 15 | 4.93/5.0 |
| Hugo | 1 | $22,837 | 55 | 4.91/5.0 |
| Santiago | 1 | $21,036 | 128 | 4.93/5.0 |
| Reyna | 4 | $18,541 | 31 | 4.50/5.0 |
| Miguel Ángel | 2 | $18,136 | 57 | 4.53/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hidalgo.
Dive Deeper: Advanced Hidalgo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hidalgo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHidalgo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Hidalgo
- The Hidalgo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 64.5% of the 62 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 35.5% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Hidalgo, Outdoor/Unique properties are the most common (45.2%), reflecting the local real estate landscape.
- Houses represent a significant 33.9% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 4.8%) offer potential for unique stay experiences.
Hidalgo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Hidalgo
- The dominant room capacity in Hidalgo is 1 bedroom listings, making up 41.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 56.4% of the active Airbnb listings in Hidalgo, indicating a high concentration in these sizes.
- A significant 33.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hidalgo.
Hidalgo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Hidalgo
- The most common guest capacity trend in Hidalgo vacation rentals is listings accommodating 2 guests (29%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Hidalgo STR market, accounting for 54.8% of listings.
- 40.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hidalgo.
- On average, properties in Hidalgo are equipped to host 4.4 guests.
Hidalgo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Hidalgo
- The most common availability pattern in Hidalgo falls within the 271-366 days range, representing 77.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Hidalgo (41.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 1.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Hidalgo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
41 listings
67.2% of total
2 Nights
13 listings
21.3% of total
30+ Nights
7 listings
11.5% of total
Key Insights
- The most prevalent minimum stay requirement in Hidalgo is 1 Night, adopted by 67.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (88.5%) of the Hidalgo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.5%) caters to monthly stays (30+ nights) in Hidalgo, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 67.2% of Hidalgo hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hidalgo.
Hidalgo Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
26 listings
41.9% of total
Moderate
17 listings
27.4% of total
Firm
8 listings
12.9% of total
Strict
11 listings
17.7% of total
Cancellation Policy Insights for Hidalgo
- The prevailing Airbnb cancellation policy trend in Hidalgo is Flexible, used by 41.9% of listings.
- There's a relatively balanced mix between guest-friendly (69.3%) and stricter (30.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 41.9% market standard in Hidalgo.
- Regularly review your cancellation policy against competitors and market demand shifts in Hidalgo.
Hidalgo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Hidalgo
- The overall average booking lead time for vacation rentals in Hidalgo is 30 days.
- Guests book furthest in advance for stays during December (average 45 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 11 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (28 days avg.) sees the longest lead times, while Spring (15 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Hidalgo.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 45 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 28 days) to capture early planners.
- Monitor your own booking lead times against these Hidalgo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Hidalgo (2025)
Amenity Prevalence
Amenity Insights for Hidalgo
- Popular amenities like Hot water, Wifi, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Hot water or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Hidalgo to stay competitive.
Hidalgo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Hidalgo
- The typical guest profile for Airbnb in Hidalgo consists of primarily domestic travelers (94%), often arriving from nearby Mexico City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 94.4% of guests.
- Key international markets include Mexico (94.4%) and United States (1.9%).
- Top languages spoken are Spanish (51.7%) followed by English (36.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Mexico City and Santiago de Querétaro.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Hidalgo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Tepeji del Rio de Ocampo | 12 | $2,167 | $335.49 | 25% |
| La Tortuga | 72 | $1,748 | $242.80 | 29% |
| Tzibantzá | 12 | $1,539 | $239.30 | 24% |
| Cuauhtémoc | 12 | $1,398 | $97.67 | 51% |
| San Francisco Mazapa | 15 | $1,286 | $94.65 | 41% |
| Juárez | 33 | $1,271 | $102.22 | 52% |
| Jilotepec de Molina Enríquez | 10 | $1,268 | $174.02 | 26% |
| Mexico City | 18,562 | $1,218 | $96.05 | 49% |
| State of Mexico | 11 | $1,113 | $166.90 | 22% |
| Santa Ana Portales | 183 | $1,108 | $190.26 | 24% |