Puno Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Puno, Peru
Is Airbnb profitable in Puno in 2025? Explore comprehensive Airbnb analytics for Puno, Puno, Peru to uncover income potential. This 2025 STR market report for Puno, based on AirROI data from November 2024 to October 2025, reveals key trends in the market of 314 active listings.
Whether you're considering an Airbnb investment in Puno, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Puno Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Puno Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Puno (2025)
Understanding the monthly revenue variations for Airbnb listings in Puno is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Puno is typically February, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Puno across different performance tiers:
- Best-in-class properties (Top 10%) achieve $951+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $477 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $225 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $93, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Puno
Puno Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Puno STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Puno:
- Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 21%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Puno
Average Daily Rate (ADR) Airbnb Trends in Puno (2025)
Effective short term rental pricing strategy in Puno involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Puno typically peaks in February and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $84+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $51 or more.
- Typical properties (Median) charge around $33 per night.
- Entry-level properties (Bottom 25%) earn around $21 per night.
Average Daily Rate (ADR) Trend by Month in Puno
Get Live Puno Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Puno (2025)
Peak Season (February, August, July)
- Revenue averages $447 per month
- Occupancy rates average 31.6%
- Daily rates average $45
Shoulder Season
- Revenue averages $386 per month
- Occupancy maintains around 26.2%
- Daily rates hold near $43
Low Season (January, March, December)
- Revenue drops to average $326 per month
- Occupancy decreases to average 25.2%
- Daily rates adjust to average $41
Seasonality Insights for Puno
- The Airbnb seasonality in Puno shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Puno's highest earning potential, with monthly revenues capable of climbing to $468, occupancy reaching a high of 36.8%, and ADRs peaking at $46.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $301, occupancy could drop to 24.4%, and ADRs may adjust down to $41.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Puno.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Puno seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Puno (2025)
Exploring the top neighborhoods for short-term rentals in Puno? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Titicaca | The world's highest navigable lake, attracting tourists for its stunning beauty and unique cultures. Ideal for hosting as visitors seek authentic Peruvian experiences. | Isla del Sol, Isla de la Luna, Taquile Island, Floating Islands of Uros, Puno Port |
| Puno City Center | The heart of Puno, known for its vibrant markets and cultural sites. A strategic location for both tourists and business travelers. | Plaza de Armas, Cathedral of Puno, Ethnographic Museum, Puno's main market, Folk festivals |
| Sillustani | An archaeological site featuring pre-Columbian burial grounds, attracting history enthusiasts and tourists interested in ancient cultures. | Sillustani Tombs, Lake Umayo, Views of the Andean mountains |
| Julio C. Tello Museum | A museum dedicated to the archaeology of the region, drawing in educational tourists and scholars. | Archaeological artifacts, Cultural exhibitions, Puno heritage |
| Chucuito | Known for its Incan ruins and traditional towns. A more tranquil location for visitors looking for cultural immersion. | Inca Uyo, Colonial Church of Chucuito, Scenic views of Lake Titicaca |
| Copa | A picturesque town near Puno known for its stunning lake views and traditional lifestyle, perfect for eco-tourism and relaxation. | Beautiful landscapes, Local markets, Birdwatching opportunities |
| Titicaca National Reserve | A protected area that is home to unique wildlife and opportunities for outdoor activities, ideal for nature-loving tourists. | Birdwatching, Scenic boat rides, Ecological tours |
| Puno Beaches | The beaches along Lake Titicaca offer relaxation and recreational activities, catering to tourists seeking leisure and scenic views. | Beaches of Puno, Water sports, Picnic areas |
Understanding Airbnb License Requirements & STR Laws in Puno (2025)
While Puno, Puno, Peru currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Puno to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in Puno (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Punobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
roads of Titicaca
Private Room • 1 bedroom
The only floating lodge in Puno
Private Room • 1 bedroom
Roads of Titicaca
Private Room • 1 bedroom
Lake View Double Suite
Private Room • N/A
Deluxe suite with a lake view
Private Room • 1 bedroom
Titicaca Flamenco
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Puno (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Puno based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Eder | 4 | $77,706 | 274 | 4.98/5.0 |
| Yoel | 4 | $58,872 | 61 | 4.97/5.0 |
| Nelio | 3 | $31,473 | 602 | 4.97/5.0 |
| Uros Titicaca Lodge | 2 | $30,044 | 19 | 5.00/5.0 |
| Gina | 2 | $28,248 | 327 | 5.00/5.0 |
| Luis | 4 | $23,797 | 873 | 4.95/5.0 |
| Henry | 5 | $23,391 | 546 | 4.95/5.0 |
| Wilber | 2 | $21,936 | 32 | 4.97/5.0 |
| Inty Marka Lodge | 3 | $18,964 | 69 | 4.92/5.0 |
| Joel | 3 | $17,892 | 257 | 4.82/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Puno.
Dive Deeper: Advanced Puno STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Puno. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPuno Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Puno
- The Puno Airbnb market composition is heavily skewed towards Private Room listings, which make up 59.2% of the 314 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Puno, Apartment/Condo properties are the most common (35%), reflecting the local real estate landscape.
- Houses represent a significant 15.6% portion, catering likely to families or larger groups.
- The presence of 25.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 1.0%) offer potential for unique stay experiences.
Puno Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Puno
- The dominant room capacity in Puno is 1 bedroom listings, making up 42.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 61.5% of the active Airbnb listings in Puno, indicating a high concentration in these sizes.
Puno Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Puno
- The most common guest capacity trend in Puno vacation rentals is listings accommodating 2 guests (23.2%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Puno STR market, accounting for 41.7% of listings.
- 18.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Puno.
- On average, properties in Puno are equipped to host 3.0 guests.
Puno Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Puno
- The most common availability pattern in Puno falls within the 271-366 days range, representing 79.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Puno (47.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Puno Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
253 listings
80.8% of total
2 Nights
25 listings
8% of total
3 Nights
2 listings
0.6% of total
4-6 Nights
5 listings
1.6% of total
30+ Nights
28 listings
8.9% of total
Key Insights
- The most prevalent minimum stay requirement in Puno is 1 Night, adopted by 80.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (88.8%) of the Puno Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 80.8% of Puno hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 8.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Puno.
Puno Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
193 listings
61.9% of total
Moderate
58 listings
18.6% of total
Firm
46 listings
14.7% of total
Strict
15 listings
4.8% of total
Cancellation Policy Insights for Puno
- The prevailing Airbnb cancellation policy trend in Puno is Flexible, used by 61.9% of listings.
- The market strongly favors guest-friendly terms, with 80.5% of listings offering Flexible or Moderate policies. This suggests guests in Puno may expect booking flexibility.
- Strict cancellation policies are quite rare (4.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 61.9% market standard in Puno.
- Given the high prevalence of Flexible policies (61.9%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 4.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Puno.
Puno STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Puno
- The overall average booking lead time for vacation rentals in Puno is 42 days.
- Guests book furthest in advance for stays during February (average 56 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (43 days avg.) sees the longest lead times, while Spring (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Puno.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 56 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 43 days) to capture early planners.
- Monitor your own booking lead times against these Puno averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Puno (2025)
Amenity Prevalence
Amenity Insights for Puno
- Popular amenities like Wifi, Hot water, First aid kit are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Wifi or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Puno to stay competitive.
Puno Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Puno
- The typical guest profile for Airbnb in Puno consists of predominantly international visitors (86%), with top international origins including Peru, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 13.9% of guests.
- Key international markets include United States (15.3%) and Peru (13.9%).
- Top languages spoken are English (38.9%) followed by Spanish (24.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Peru.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Puno Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cayma | 170 | $332 | $41.67 | 36% |
| Arequipa | 620 | $327 | $43.80 | 33% |
| Sachaca | 21 | $289 | $37.55 | 27% |
| Yanahuara | 181 | $259 | $35.93 | 34% |
| Cerro Colorado | 126 | $250 | $44.19 | 29% |
| Miraflores | 63 | $235 | $28.14 | 40% |
| Mariano Melgar | 20 | $229 | $27.86 | 35% |
| José Luis Bustamante y Rivero | 111 | $228 | $35.88 | 32% |
| Yanque | 22 | $226 | $90.57 | 15% |
| Paucarpata | 25 | $178 | $29.19 | 29% |