San Nicolas Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ilocos Norte, Philippines

Source: AirROI
Last updated: 2025-05-01

Is Airbnb profitable in San Nicolas in 2025? Explore comprehensive Airbnb analytics for San Nicolas, Ilocos Norte, Philippines to uncover income potential. This 2025 STR market report for San Nicolas, based on AirROI data from May 2024 to April 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in San Nicolas, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the San Nicolas Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key San Nicolas Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$30
The average rental revenue earned for an occupied room per day in San Nicolas.
Occupancy Rate(?)
14.2%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$581
Typical annual income for an Airbnb listing in San Nicolas. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-40.2%
Significant decrease (-40.2%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in San Nicolas.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in San Nicolas.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in San Nicolas (2025)

Understanding the monthly revenue variations for Airbnb listings in San Nicolas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in San Nicolas is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in San Nicolas across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $184+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $136 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $99 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $68, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in San Nicolas

San Nicolas Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the San Nicolas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in San Nicolas:

  • Best-in-class properties (Top 10%) achieve 24%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 17% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 12%.
  • Entry-level properties (Bottom 25%) average 8% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in San Nicolas

Average Daily Rate (ADR) Airbnb Trends in San Nicolas (2025)

Effective short term rental pricing strategy in San Nicolas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in San Nicolas typically peaks in October and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $47+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $42 or more.
  • Typical properties (Median) charge around $28 per night.
  • Entry-level properties (Bottom 25%) earn around $25 per night.

Average Daily Rate (ADR) Trend by Month in San Nicolas

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Airbnb Seasonality Analysis & Trends in San Nicolas (2025)

Peak Season (July, February, December)
  • Revenue averages $162 per month
  • Occupancy rates average 18.3%
  • Daily rates average $32
Shoulder Season
  • Revenue averages $105 per month
  • Occupancy maintains around 15.2%
  • Daily rates hold near $34
Low Season (January, September, November)
  • Revenue drops to average $68 per month
  • Occupancy decreases to average 9.1%
  • Daily rates adjust to average $33

Seasonality Insights for San Nicolas

  • The Airbnb seasonality in San Nicolas shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases San Nicolas's highest earning potential, with monthly revenues capable of climbing to $182, occupancy reaching a high of 21.4%, and ADRs peaking at $35.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $55, occupancy could drop to 5.8%, and ADRs may adjust down to $30.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in San Nicolas.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these San Nicolas seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in San Nicolas (2025)

Exploring the top neighborhoods for short-term rentals in San Nicolas? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Paoay
Known for the iconic Paoay Church, a UNESCO World Heritage Site, and the beautiful Paoay Sand Dunes, this area attracts tourists interested in culture and adventure.
Paoay Church, Paoay Sand Dunes, Malacañang of the North, Paoay Lake, Paoay's scenic countryside
Bangui
Famous for its windmills and beautiful coastline, Bangui is a popular destination for eco-tourism and beach lovers.
Bangui Windmills, Bangui Beach, Cape Bojeador Lighthouse, Saud Beach, Local seafood restaurants
Pagudpud
A beautiful beach destination known for its pristine white sand beaches and crystal clear waters, great for water sports and relaxation.
Blue Lagoon, Patapat Viaduct, Maira-ira Beach, Bantay Abot Cave, Kapurpurawan Rock Formation
Laoag City
The capital city of Ilocos Norte, rich in Ilocano culture and history, attracting both local and foreign tourists.
Sinking Bell Tower, St. William's Cathedral, Museo Ilocos Norte, La Paz Sand Dunes, Bangui Windmills
Vintar
An area known for its natural beauty and outdoor activities, offering tourists an authentic experience of Ilocano culture.
Vintar River, Caves and waterfalls, Traditional rice fields, Local festivals, Historical landmarks
Sarrat
Home to historical sites and beautiful natural landscapes, attracting tourists interested in history and culture.
Sarrat Church, Historic Bridges, Riverside parks, Cultural festivals, Scenic countryside
Currimao
A coastal town known for its beautiful beaches and rock formations, ideal for tourists seeking relaxation and nature.
Currimao Beach, Pagudpud nearby attractions, Snorkeling spots, Scenic views, Local eateries
Solsona
A municipality offering a blend of cultural heritage and natural beauty, popular for adventure and eco-tourism activities.
Solsona's rice fields, Hiking trails, Local markets, Cultural festivals, Traditional crafts

Understanding Airbnb License Requirements & STR Laws in San Nicolas (2025)

While San Nicolas, Ilocos Norte, Philippines currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for San Nicolas to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in San Nicolas (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in San Nicolasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Jocanai Residences 2-Bedroom Unit w/balcony

Jocanai Residences 2-Bedroom Unit w/balcony

Private Room • 2 bedrooms

$1,253
Revenue
11.5%
Occupancy
$36.59
Daily Rate
Jocanai Residences Fully Furnished Studio C

Jocanai Residences Fully Furnished Studio C

Private Room • 1 bedroom

$1,017
Revenue
20.2%
Occupancy
$18.80
Daily Rate
Big House Norte-8 Bedroom near Robinson’s mall

Big House Norte-8 Bedroom near Robinson’s mall

Private Room • 8 bedrooms

$884
Revenue
12.7%
Occupancy
$52.13
Daily Rate
Jocanai Residences 1-Bedroom w/Balcony-26

Jocanai Residences 1-Bedroom w/Balcony-26

Private Room • N/A

$801
Revenue
16.5%
Occupancy
$17.82
Daily Rate
Big House Ilocos Norte Rm 203-Free WiFi

Big House Ilocos Norte Rm 203-Free WiFi

Private Room • N/A

$724
Revenue
13.8%
Occupancy
$28.21
Daily Rate
Jocanai Residences  Fully Furnished Studio A

Jocanai Residences Fully Furnished Studio A

Private Room • 1 bedroom

$710
Revenue
15.8%
Occupancy
$19.00
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in San Nicolas (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in San Nicolas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Nancy6$4,7811114.37/5.0
Maria Cristina Regina6$2,490204.11/5.0
Ting-Ging2$1,384214.79/5.0
Kaine3$1,2331454.88/5.0
Ivon1$57744.25/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in San Nicolas.

Dive Deeper: Advanced San Nicolas STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for San Nicolas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

San Nicolas Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for San Nicolas

  • The San Nicolas Airbnb market composition is heavily skewed towards Private Room listings, which make up 94.4% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in San Nicolas, House properties are the most common (44.4%), reflecting the local real estate landscape.
  • Houses represent a significant 44.4% portion, catering likely to families or larger groups.

San Nicolas Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for San Nicolas

  • The dominant room capacity in San Nicolas is 1 bedroom listings, making up 22.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 33.3% of the active Airbnb listings in San Nicolas, indicating a high concentration in these sizes.

San Nicolas Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for San Nicolas

  • The most common guest capacity trend in San Nicolas vacation rentals is listings accommodating 4 guests (5.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the San Nicolas STR market, accounting for 11.2% of listings.
  • On average, properties in San Nicolas are equipped to host 0.8 guests.

San Nicolas Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for San Nicolas

  • The most common availability pattern in San Nicolas falls within the 271-366 days range, representing 100% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in San Nicolas (77.8%), reflecting common guest stay durations or potential owner blocking patterns.

San Nicolas Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (100%)

1 Night

18 listings

100% of total

Key Insights

  • The most prevalent minimum stay requirement in San Nicolas is 1 Night, adopted by 100% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the San Nicolas Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 100% of San Nicolas hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in San Nicolas.

San Nicolas Airbnb Cancellation Policy Trends Analysis (2025)

Moderate (35.3%)

Moderate

6 listings

35.3% of total

Strict (64.7%)

Strict

11 listings

64.7% of total

Cancellation Policy Insights for San Nicolas

  • The prevailing Airbnb cancellation policy trend in San Nicolas is Strict, used by 64.7% of listings.
  • A majority (64.7%) of hosts in San Nicolas utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 64.7% market standard in San Nicolas.
  • With 64.7% using Strict terms, this is a viable option in San Nicolas, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in San Nicolas.

San Nicolas STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for San Nicolas

  • The overall average booking lead time for vacation rentals in San Nicolas is 33 days.
  • Guests book furthest in advance for stays during March (average 66 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 3 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (30 days avg.) sees the longest lead times, while Summer (12 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in San Nicolas.
  • For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
  • During May, focus on last-minute booking availability and promotions, as guests book with very short notice (3 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 30 days) to capture early planners.
  • Monitor your own booking lead times against these San Nicolas averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in San Nicolas (2025)

Amenity Prevalence

Amenity Insights for San Nicolas

  • Essential amenities in San Nicolas that guests expect include: Air conditioning, Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Bed linens, Lock on bedroom door, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for San Nicolas: Air conditioning, Free parking on premises, Wifi.
  • Consider adding popular differentiators like Bed linens or Lock on bedroom door to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in San Nicolas to stay competitive.

San Nicolas Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for San Nicolas

  • The typical guest profile for Airbnb in San Nicolas consists of primarily domestic travelers (80%), often arriving from nearby Bacoor, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Filipino.
  • Domestic travelers account for 80.0% of guests.
  • Key international markets include Philippines (80%) and Japan (10%).
  • Top languages spoken are English (45.5%) followed by Filipino (18.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Bacoor and Baguio.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the San Nicolas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Caruan10$931$136.6028%
Pagudpud63$447$98.5220%
Bantay15$410$81.8917%
Vigan114$296$69.7521%
Laoag City38$210$58.2824%
Sagada81$198$43.2924%
Tuguegarao26$187$64.6222%
Batac10$150$36.0919%
Buttong22$110$31.9517%
Candon14$81$29.6917%

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