Satu Mare Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Satu Mare, Romania

Source: AirROI
Last updated: 2025-11-01

Is Airbnb profitable in Satu Mare in 2025? Explore comprehensive Airbnb analytics for Satu Mare, Satu Mare, Romania to uncover income potential. This 2025 STR market report for Satu Mare, based on AirROI data from November 2024 to October 2025, reveals key trends in the niche market of 41 active listings.

Whether you're considering an Airbnb investment in Satu Mare, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Satu Mare Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Satu Mare Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$59
The average rental revenue earned for an occupied room per day in Satu Mare.
Occupancy Rate(?)
33.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$4,505
Typical annual income for an Airbnb listing in Satu Mare. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
61.0%
Strong growth (61.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Satu Mare.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Satu Mare.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
41
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Satu Mare (2025)

Understanding the monthly revenue variations for Airbnb listings in Satu Mare is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Satu Mare is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Satu Mare across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,215+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $821 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $521 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $250, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Satu Mare

Satu Mare Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Satu Mare STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Satu Mare:

  • Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Satu Mare

Average Daily Rate (ADR) Airbnb Trends in Satu Mare (2025)

Effective short term rental pricing strategy in Satu Mare involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Satu Mare typically peaks in October and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $83+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $66 or more.
  • Typical properties (Median) charge around $51 per night.
  • Entry-level properties (Bottom 25%) earn around $42 per night.

Average Daily Rate (ADR) Trend by Month in Satu Mare

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Airbnb Seasonality Analysis & Trends in Satu Mare (2025)

Peak Season (August, December, April)
  • Revenue averages $775 per month
  • Occupancy rates average 42.8%
  • Daily rates average $58
Shoulder Season
  • Revenue averages $583 per month
  • Occupancy maintains around 35.8%
  • Daily rates hold near $58
Low Season (February, October, November)
  • Revenue drops to average $455 per month
  • Occupancy decreases to average 27.7%
  • Daily rates adjust to average $58

Seasonality Insights for Satu Mare

  • The Airbnb seasonality in Satu Mare shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Satu Mare's highest earning potential, with monthly revenues capable of climbing to $854, occupancy reaching a high of 46.7%, and ADRs peaking at $61.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $445, occupancy could drop to 26.6%, and ADRs may adjust down to $56.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Satu Mare.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Satu Mare seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Satu Mare (2025)

Exploring the top neighborhoods for short-term rentals in Satu Mare? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Central Satu Mare
The heart of the city, known for its vibrant cultural scene and historical architecture. A prime spot for tourists wanting to explore Satu Mare's rich heritage and enjoy local cafes and shops.
Satu Mare Fortress, Museum of Satu Mare, Reformed Church, Garden of the City Hall, David's Palace
Tara Oasului
A natural area close to Satu Mare, popular for its outdoor activities and natural beauty. Ideal for hosts targeting families and nature lovers looking for outdoor adventures.
Oas Land, Rudăria Nature Reserve, Local Traditions Festivals, Hiking Trails
Centrul Nou
A rapidly developing area with modern amenities and easy transport links. Attracts business travelers and families looking for convenience and comfort during their stay.
Shopping Malls, Parks and Playgrounds, Local Restaurants, Cafes
Jibou
A quiet picturesque area, providing a break from city life while being close enough to visit Satu Mare. Perfect for those looking for a relaxing getaway.
Jibou Botanical Garden, Local Wine Tours, Natural Hot Springs
Someseni
A residential area with great access to the main attractions of Satu Mare, ideal for longer stays. Offers a homely atmosphere suitable for families and groups.
Local Markets, Parks, Quiet Streets
Mareșal Averescu
An emerging neighborhood that holds potential for investors due to increasing interest and development projects underway. Attractive for young professionals.
New developments, Local coffee shops, Parks
Cula Satu Mare
Known for its historical buildings and close proximity to cultural landmarks. Offers a unique experience for history enthusiasts and cultural travelers.
Historical Buildings, Museum Exhibitions, Cultural Events
Satu Mare Transylvania
Represents the rural charm of Transylvania with opportunities for eco-tourism and local cultural experiences. Appeals to visitors wanting an authentic taste of Romanian rural life.
Traditional Villages, Folklore Festivals, Local Craft Markets

Understanding Airbnb License Requirements & STR Laws in Satu Mare (2025)

While Satu Mare, Satu Mare, Romania currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Satu Mare to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Satu Mare (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Satu Marebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Nico's stylish and quiet apartment

Nico's stylish and quiet apartment

Entire Place • 2 bedrooms

$12,890
Revenue
48.0%
Occupancy
$75.47
Daily Rate
Smarald Luxury Apartment

Smarald Luxury Apartment

Entire Place • 2 bedrooms

$11,668
Revenue
30.2%
Occupancy
$117.43
Daily Rate
GIA Apartment

GIA Apartment

Entire Place • 2 bedrooms

$11,394
Revenue
38.1%
Occupancy
$80.71
Daily Rate
The performant

The performant

Entire Place • 1 bedroom

$10,224
Revenue
64.5%
Occupancy
$41.32
Daily Rate
Mirror Apartments

Mirror Apartments

Entire Place • 1 bedroom

$10,170
Revenue
44.4%
Occupancy
$67.80
Daily Rate
Holiday flat with view

Holiday flat with view

Entire Place • 1 bedroom

$8,971
Revenue
35.2%
Occupancy
$69.63
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Satu Mare (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Satu Mare based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Attila2$14,9771574.96/5.0
Noemi2$13,0461094.85/5.0
Karoly1$12,890235.00/5.0
Gabriela Natalia2$11,876164.93/5.0
Stela Ioana1$11,668185.00/5.0
Manuela1$11,394245.00/5.0
Andrei1$10,224374.97/5.0
Andrea1$10,170235.00/5.0
Andrada1$8,971814.94/5.0
Laurentiu1$7,535254.36/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Satu Mare.

Dive Deeper: Advanced Satu Mare STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Satu Mare. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Satu Mare Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Satu Mare

  • The Satu Mare Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.2% of the 41 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Satu Mare, Apartment/Condo properties are the most common (78%), reflecting the local real estate landscape.
  • Houses represent a significant 19.5% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 2.4%) offer potential for unique stay experiences.

Satu Mare Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Satu Mare

  • The dominant room capacity in Satu Mare is 1 bedroom listings, making up 65.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 90.3% of the active Airbnb listings in Satu Mare, indicating a high concentration in these sizes.
  • With over half the market (65.9%) consisting of studios or 1-bedroom units, Satu Mare is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (2.4%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Satu Mare.

Satu Mare Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Satu Mare

  • The most common guest capacity trend in Satu Mare vacation rentals is listings accommodating 4 guests (34.1%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Satu Mare STR market, accounting for 68.2% of listings.
  • On average, properties in Satu Mare are equipped to host 3.3 guests.

Satu Mare Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Satu Mare

  • The most common availability pattern in Satu Mare falls within the 271-366 days range, representing 58.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 92.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Satu Mare (36.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Satu Mare Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (75.6%)

1 Night

31 listings

75.6% of total

2 Nights (9.8%)

2 Nights

4 listings

9.8% of total

3 Nights (2.4%)

3 Nights

1 listings

2.4% of total

30+ Nights (12.2%)

30+ Nights

5 listings

12.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Satu Mare is 1 Night, adopted by 75.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (85.4%) of the Satu Mare Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (12.2%) caters to monthly stays (30+ nights) in Satu Mare, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 75.6% of Satu Mare hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 12.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Satu Mare.

Satu Mare Airbnb Cancellation Policy Trends Analysis (2025)

Limited

1 listings

2.4% of total

Flexible (51.2%)

Flexible

21 listings

51.2% of total

Moderate (34.1%)

Moderate

14 listings

34.1% of total

Firm (7.3%)

Firm

3 listings

7.3% of total

Strict

2 listings

4.9% of total

Cancellation Policy Insights for Satu Mare

  • The prevailing Airbnb cancellation policy trend in Satu Mare is Flexible, used by 51.2% of listings.
  • The market strongly favors guest-friendly terms, with 85.3% of listings offering Flexible or Moderate policies. This suggests guests in Satu Mare may expect booking flexibility.
  • Strict cancellation policies are quite rare (4.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 51.2% market standard in Satu Mare.
  • Given the high prevalence of Flexible policies (51.2%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 4.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Satu Mare.

Satu Mare STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Satu Mare

  • The overall average booking lead time for vacation rentals in Satu Mare is 17 days.
  • Guests book furthest in advance for stays during August (average 37 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 10 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (31 days avg.) sees the longest lead times, while Winter (14 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (17 days) as a baseline for your pricing and availability strategy in Satu Mare.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 37 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 31 days) to capture early planners.
  • Monitor your own booking lead times against these Satu Mare averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Satu Mare (2025)

Amenity Prevalence

Amenity Insights for Satu Mare

  • Essential amenities in Satu Mare that guests expect include: Wifi, Kitchen, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Washer, Hot water, Hangers are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Satu Mare: Wifi, Kitchen, TV.
  • Prioritize adding missing essentials: Kitchen, TV.
  • Consider adding popular differentiators like Washer or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Satu Mare to stay competitive.

Satu Mare Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Satu Mare

  • The typical guest profile for Airbnb in Satu Mare consists of predominantly international visitors (65%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Romanian.
  • Domestic travelers account for 34.6% of guests.
  • Key international markets include Romania (34.6%) and United Kingdom (10.6%).
  • Top languages spoken are English (36.6%) followed by Romanian (16.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Satu Mare Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Călățele13$1,888$189.3238%
Beliș17$1,619$233.4525%
Horea16$1,492$215.6029%
Gilău16$1,428$233.6024%
Mărișel13$1,082$201.6225%
Râșca10$981$213.0222%
Poieni16$950$187.4624%
Nyíregyháza34$916$128.3636%
Mărgău10$910$471.3017%
Debrecen153$793$82.5939%

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