Idrija Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Idrija, Slovenia
Is Airbnb profitable in Idrija in 2025? Explore comprehensive Airbnb analytics for Idrija, Idrija, Slovenia to uncover income potential. This 2025 STR market report for Idrija, based on AirROI data from November 2024 to October 2025, reveals key trends in the niche market of 33 active listings.
Whether you're considering an Airbnb investment in Idrija, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Idrija Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Idrija Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Idrija (2025)
Understanding the monthly revenue variations for Airbnb listings in Idrija is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Idrija is typically March, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Idrija across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,564+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,915 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $979 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $340, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Idrija
Idrija Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Idrija STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Idrija:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Idrija
Average Daily Rate (ADR) Airbnb Trends in Idrija (2025)
Effective short term rental pricing strategy in Idrija involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Idrija typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $227+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $157 or more.
- Typical properties (Median) charge around $119 per night.
- Entry-level properties (Bottom 25%) earn around $84 per night.
Average Daily Rate (ADR) Trend by Month in Idrija
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Airbnb Seasonality Analysis & Trends in Idrija (2025)
Peak Season (March, August, December)
- Revenue averages $2,374 per month
- Occupancy rates average 39.7%
- Daily rates average $144
Shoulder Season
- Revenue averages $1,812 per month
- Occupancy maintains around 28.9%
- Daily rates hold near $142
Low Season (April, May, June)
- Revenue drops to average $1,259 per month
- Occupancy decreases to average 28.2%
- Daily rates adjust to average $142
Seasonality Insights for Idrija
- The Airbnb seasonality in Idrija shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Idrija's highest earning potential, with monthly revenues capable of climbing to $2,509, occupancy reaching a high of 52.5%, and ADRs peaking at $151.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,084, occupancy could drop to 16.1%, and ADRs may adjust down to $136.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Idrija.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Idrija seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Idrija (2025)
Exploring the top neighborhoods for short-term rentals in Idrija? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Idrija Old Town | Rich in history and stunning architecture, Idrija Old Town is a UNESCO World Heritage site known for its mercury mine. It's a charming area that attracts tourists interested in both history and nature. | Mercury Mine, Church of St. Anthony, Idrija Lace Centre, Kanal Thematic Path, Idrija Municipal Museum |
| Kamnik | A picturesque town located nearby, Kamnik offers beautiful mountainous landscapes and outdoor activities. Its proximity to Idrija makes it appealing to visitors seeking a peaceful escape. | Velika Planina, Kamnik's Main Square, Franciscan Monastery, Tabor Castle, Mountain Hiking Trails |
| Cerkno | Known for its beautiful nature and ski resort, Cerkno is perfect for both winter sports enthusiasts and nature lovers. It's a great spot for showing visitors an active outdoor lifestyle. | Cerkno Ski Resort, Cerkno Museum, Scenic Hiking Trails, Cerkno's Historical Centre, Natural Wonders |
| Logatec | A small town that serves as a gateway to the surrounding natural beauty, Logatec is ideal for people looking for tranquility and access to hiking or biking trails. | Logatec Castle, Natural Parks, Walking Trails, Local Markets, Caves and Nature |
| Ajdovščina | A vibrant town with wineries and great food, Ajdovščina attracts visitors for its cultural events, culinary experiences, and proximity to natural attractions. | Ajdovščina Wine Cellars, Natural Valley Trails, Cultural Festivals, Local Cuisine, Hiking Options |
| Postojna | Famous for its caves, Postojna is a popular tourist destination. Visitors flock for the stunning natural sites, making it an excellent area for Airbnb hosting. | Postojna Cave, Predjama Castle, Karst Region, Local Cultural Sites, Adventure Activities |
| Lake Bled | Although a bit farther away, Lake Bled is iconic and draws tourists year-round. Its scenic beauty and outdoor activities make it worth listing. | Lake Bled, Bled Castle, Vintgar Gorge, Pletna boat rides, Outdoor Sports |
| Piran | Located by the sea, Piran features Venetian architecture and beautiful coastal views. Tourists are drawn for a memorable seaside experience and romantic atmosphere. | Tartini Square, Piran Coastal Walk, Church of St. George, Seaside Promenade, Local Seafood Cuisine |
Understanding Airbnb License Requirements & STR Laws in Idrija (2025)
While Idrija, Idrija, Slovenia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Idrija to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Idrija (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Idrijabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Chalet HerMes arT
Entire Place • 6 bedrooms

House On The Hill (Cottage On The Hill)
Entire Place • 2 bedrooms

S&B'S Retreat | Luxury Apartment with Sauna
Entire Place • 2 bedrooms

Apartment Sofia with Animals, Pool and Playground
Entire Place • 3 bedrooms

where the karst merges with the alps-only one dog
Entire Place • N/A

Aumetz square apartment
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Idrija (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Idrija based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Naxos | 1 | $102,723 | 3 | 5.00/5.0 |
| Katarina | 1 | $42,495 | 55 | 4.98/5.0 |
| Simona | 1 | $39,783 | 30 | 5.00/5.0 |
| Mateja | 2 | $25,990 | 36 | 4.98/5.0 |
| Branka | 2 | $24,420 | 21 | 4.93/5.0 |
| Vojka | 1 | $24,135 | 91 | 4.92/5.0 |
| Karmen | 1 | $22,634 | 95 | 4.99/5.0 |
| Borut | 1 | $20,287 | 3 | 5.00/5.0 |
| Aleš | 1 | $17,445 | 18 | 5.00/5.0 |
| Rok & Maja | 1 | $16,775 | 58 | 4.76/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Idrija.
Dive Deeper: Advanced Idrija STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Idrija. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsIdrija Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Idrija
- The Idrija Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.8% of the 33 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Idrija, House properties are the most common (51.5%), reflecting the local real estate landscape.
- Houses represent a significant 51.5% portion, catering likely to families or larger groups.
- The presence of 15.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 3.0%) offer potential for unique stay experiences.
Idrija Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Idrija
- The dominant room capacity in Idrija is 1 bedroom listings, making up 51.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 75.7% of the active Airbnb listings in Idrija, indicating a high concentration in these sizes.
- With over half the market (51.5%) consisting of studios or 1-bedroom units, Idrija is particularly well-suited for individuals or couples.
Idrija Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Idrija
- The most common guest capacity trend in Idrija vacation rentals is listings accommodating 4 guests (27.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Idrija STR market, accounting for 48.5% of listings.
- 24.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Idrija.
- On average, properties in Idrija are equipped to host 4.0 guests.
Idrija Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Idrija
- The most common availability pattern in Idrija falls within the 271-366 days range, representing 66.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Idrija (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Idrija Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
17 listings
51.5% of total
2 Nights
5 listings
15.2% of total
3 Nights
5 listings
15.2% of total
30+ Nights
6 listings
18.2% of total
Key Insights
- The most prevalent minimum stay requirement in Idrija is 1 Night, adopted by 51.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (66.7%) of the Idrija Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (18.2%) caters to monthly stays (30+ nights) in Idrija, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 51.5% of Idrija hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 18.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Idrija.
Idrija Airbnb Cancellation Policy Trends Analysis (2025)
Limited
1 listings
3% of total
Flexible
7 listings
21.2% of total
Moderate
10 listings
30.3% of total
Firm
15 listings
45.5% of total
Cancellation Policy Insights for Idrija
- The prevailing Airbnb cancellation policy trend in Idrija is Firm, used by 45.5% of listings.
- There's a relatively balanced mix between guest-friendly (51.5%) and stricter (45.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 45.5% market standard in Idrija.
- Regularly review your cancellation policy against competitors and market demand shifts in Idrija.
Idrija STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Idrija
- The overall average booking lead time for vacation rentals in Idrija is 60 days.
- Guests book furthest in advance for stays during August (average 94 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (78 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in Idrija.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 94 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 78 days) to capture early planners.
- Monitor your own booking lead times against these Idrija averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Idrija (2025)
Amenity Prevalence
Amenity Insights for Idrija
- Essential amenities in Idrija that guests expect include: Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Free parking on premises, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Idrija: Kitchen, Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Hot water or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Idrija to stay competitive.
Idrija Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Idrija
- The typical guest profile for Airbnb in Idrija consists of predominantly international visitors (97%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 3.3% of guests.
- Key international markets include Germany (22.8%) and France (15.4%).
- Top languages spoken are English (42.3%) followed by German (21.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Idrija Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Poljica Brig | 16 | $4,176 | $531.43 | 50% |
| Zemunik Gornji | 12 | $3,566 | $330.59 | 51% |
| Briševo | 15 | $2,886 | $347.01 | 43% |
| Murvica | 28 | $2,850 | $381.94 | 42% |
| Zagore | 13 | $2,820 | $451.26 | 33% |
| Bad Sankt Leonhard im Lavanttal | 35 | $2,710 | $300.20 | 36% |
| Sveti Bartul | 18 | $2,690 | $359.49 | 39% |
| Stadl-Predlitz | 98 | $2,612 | $345.23 | 33% |
| Nova Vas - Villanova | 17 | $2,611 | $347.36 | 37% |
| Barat | 26 | $2,521 | $459.38 | 30% |