Zreče Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Zreče, Slovenia

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Zreče in 2025? Explore comprehensive Airbnb analytics for Zreče, Zreče, Slovenia to uncover income potential. This 2025 STR market report for Zreče, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 38 active listings.

Whether you're considering an Airbnb investment in Zreče, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Zreče Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Zreče Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$125
The average rental revenue earned for an occupied room per day in Zreče.
Occupancy Rate(?)
26.6%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$9,686
Typical annual income for an Airbnb listing in Zreče. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-25.4%
Significant decrease (-25.4%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Zreče.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Zreče.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
38
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Zreče (2025)

Understanding the monthly revenue variations for Airbnb listings in Zreče is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Zreče is typically February, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Zreče across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,184+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,219 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $692 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $377, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Zreče

Zreče Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Zreče STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Zreče:

  • Best-in-class properties (Top 10%) achieve 51%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 21%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Zreče

Average Daily Rate (ADR) Airbnb Trends in Zreče (2025)

Effective short term rental pricing strategy in Zreče involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Zreče typically peaks in February and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $210+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $150 or more.
  • Typical properties (Median) charge around $107 per night.
  • Entry-level properties (Bottom 25%) earn around $81 per night.

Average Daily Rate (ADR) Trend by Month in Zreče

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Airbnb Seasonality Analysis & Trends in Zreče (2025)

Peak Season (February, August, July)
  • Revenue averages $1,479 per month
  • Occupancy rates average 36.2%
  • Daily rates average $136
Shoulder Season
  • Revenue averages $908 per month
  • Occupancy maintains around 22.4%
  • Daily rates hold near $136
Low Season (June, October, November)
  • Revenue drops to average $739 per month
  • Occupancy decreases to average 20.4%
  • Daily rates adjust to average $131

Seasonality Insights for Zreče

  • The Airbnb seasonality in Zreče shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Zreče's highest earning potential, with monthly revenues capable of climbing to $1,648, occupancy reaching a high of 39.7%, and ADRs peaking at $147.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $592, occupancy could drop to 17.6%, and ADRs may adjust down to $128.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Zreče.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Zreče seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Zreče (2025)

Exploring the top neighborhoods for short-term rentals in Zreče? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Zreče Spa
Well-known for its thermal springs and wellness facilities, Zreče Spa attracts visitors looking for relaxation and health treatments, making it an ideal location for Airbnb stays.
Zreče Thermal Spa, Rožnik Mountain, Zreče Golf Course, Local hiking trails, Cultural events in the area
Pohorje Mountains
A perfect destination for outdoor enthusiasts, the Pohorje Mountains offer skiing in winter and hiking in summer. A great spot for year-round tourism, making it ideal for hosting.
Pohorje Ski Resort, Hiking trails, Lake Dravograd, Mountain biking paths, Winter sports events
Local Wineries
Zreče is near several beautiful vineyards, which attracts wine tourists. Hosting visitors for wine tours can be a unique selling point for Airbnb properties.
Wine tasting tours, Local vineyard visits, Wine festivals, Culinary experiences, Rural countryside views
Historical Zreče Town
The historical charm of Zreče with its scenic views and architecture can draw in travelers interested in culture and history, making it suited for cultural hosting.
Church of St. Mary Magdalene, Historic town architecture, Local museums, Cultural festivals, Art exhibitions
Natural Parks
Nearby natural parks provide opportunities for hiking and nature-based tourism, appealing to nature lovers and active travelers looking for a retreat.
Logarska Dolina, Savinja Valley, Hiking routes, Biking trails, Nature observation
Adventure Sports
Zreče is an appealing base for adventure sports like climbing and rafting. Hosts can attract guests seeking thrill-seeking experiences in a beautiful setting.
Rafting on the Savinja river, Climbing tours, Paragliding, Adventure parks, Outdoor excursions
Cultural Events
During summer, Zreče hosts various cultural events and festivals, attracting tourists and offering Airbnb hosts a chance to maximize occupancy during peak times.
Annual summer festivals, Local craft and food fairs, Music events, Traditional cultural performances, Exhibitions
Family-friendly Areas
Zreče offers family-friendly attractions and activities, making it a great destination for families looking for vacation rentals that cater to their needs.
Zreče Adventure Park, Playgrounds, Family-oriented events, Swimming facilities, Local farms for kids

Understanding Airbnb License Requirements & STR Laws in Zreče (2025)

While Zreče, Zreče, Slovenia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Zreče to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Zreče (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Zrečebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Chalet Bellevue Rogla | A forrest paradise house

Chalet Bellevue Rogla | A forrest paradise house

Entire Place • 2 bedrooms

$57,637
Revenue
47.7%
Occupancy
$313.83
Daily Rate
Country house Skomarje - BIRCOFT IRSIC

Country house Skomarje - BIRCOFT IRSIC

Entire Place • 4 bedrooms

$33,254
Revenue
61.7%
Occupancy
$133.86
Daily Rate
Isolated Chalet - Mountain Fairytale Rogla

Isolated Chalet - Mountain Fairytale Rogla

Entire Place • 2 bedrooms

$25,162
Revenue
62.2%
Occupancy
$135.79
Daily Rate
Rogla Alpina Residence Garden

Rogla Alpina Residence Garden

Entire Place • 2 bedrooms

$18,453
Revenue
40.3%
Occupancy
$129.54
Daily Rate
Haystack Apartment Smogavc - Hrast | Balcony

Haystack Apartment Smogavc - Hrast | Balcony

Entire Place • 2 bedrooms

$18,243
Revenue
32.8%
Occupancy
$189.81
Daily Rate
Natural Wooden Sweetheart

Natural Wooden Sweetheart

Entire Place • 3 bedrooms

$15,384
Revenue
22.2%
Occupancy
$207.63
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Zreče (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Zreče based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Zdenka Marija1$57,637324.91/5.0
Irena3$33,992364.71/5.0
Gabrijela1$33,254484.96/5.0
Daniel2$32,103174.71/5.0
Jernej1$25,1621594.97/5.0
Jerica4$19,347464.81/5.0
Marija2$18,205185.00/5.0
Ziga1$15,384324.88/5.0
Anja3$14,729914.99/5.0
Nebojša2$13,143125.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Zreče.

Dive Deeper: Advanced Zreče STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Zreče. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Zreče Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Zreče

  • The Zreče Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.5% of the 38 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Zreče, Apartment/Condo properties are the most common (57.9%), reflecting the local real estate landscape.
  • The presence of 10.5% Hotel/Boutique listings indicates integration with traditional hospitality.

Zreče Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Zreče

  • The dominant room capacity in Zreče is 1 bedroom listings, making up 44.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 76.3% of the active Airbnb listings in Zreče, indicating a high concentration in these sizes.

Zreče Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Zreče

  • The most common guest capacity trend in Zreče vacation rentals is listings accommodating 4 guests (31.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Zreče STR market, accounting for 55.3% of listings.
  • 42.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Zreče.
  • On average, properties in Zreče are equipped to host 5.0 guests.

Zreče Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Zreče

  • The most common availability pattern in Zreče falls within the 271-366 days range, representing 78.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Zreče (63.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Zreče Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (37.8%)

1 Night

14 listings

37.8% of total

2 Nights (24.3%)

2 Nights

9 listings

24.3% of total

3 Nights (13.5%)

3 Nights

5 listings

13.5% of total

4-6 Nights (8.1%)

4-6 Nights

3 listings

8.1% of total

30+ Nights (16.2%)

30+ Nights

6 listings

16.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Zreče is 1 Night, adopted by 37.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (62.1%) of the Zreče Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (16.2%) caters to monthly stays (30+ nights) in Zreče, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 37.8% of Zreče hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 16.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Zreče.

Zreče Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (17.1%)

Flexible

6 listings

17.1% of total

Moderate (37.1%)

Moderate

13 listings

37.1% of total

Firm (20%)

Firm

7 listings

20% of total

Strict (25.7%)

Strict

9 listings

25.7% of total

Cancellation Policy Insights for Zreče

  • The prevailing Airbnb cancellation policy trend in Zreče is Moderate, used by 37.1% of listings.
  • There's a relatively balanced mix between guest-friendly (54.2%) and stricter (45.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 37.1% market standard in Zreče.
  • Regularly review your cancellation policy against competitors and market demand shifts in Zreče.

Zreče STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Zreče

  • The overall average booking lead time for vacation rentals in Zreče is 68 days.
  • Guests book furthest in advance for stays during October (average 157 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 35 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (81 days avg.) sees the longest lead times, while Spring (55 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (68 days) as a baseline for your pricing and availability strategy in Zreče.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 157 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 81 days) to capture early planners.
  • Monitor your own booking lead times against these Zreče averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Zreče (2025)

Amenity Prevalence

Amenity Insights for Zreče

  • Essential amenities in Zreče that guests expect include: Free parking on premises, TV, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, Hangers, Essentials are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Zreče: Free parking on premises, TV, Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like Wifi or Hangers to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Zreče to stay competitive.

Zreče Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Zreče

  • The typical guest profile for Airbnb in Zreče consists of predominantly international visitors (91%), with top international origins including Austria, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 9.3% of guests.
  • Key international markets include Germany (14%) and Austria (10.5%).
  • Top languages spoken are English (37.8%) followed by German (14.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Austria.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Zreče Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Molln15$3,043$179.5252%
Bad Sankt Leonhard im Lavanttal27$2,855$267.5440%
Wildalpen12$2,351$313.0029%
Hum26$2,170$281.7424%
Spital am Pyhrn11$2,003$175.9242%
Stainz11$1,988$255.3925%
Hohentauern75$1,921$234.7535%
Zagore13$1,897$282.4139%
Sankt Lambrecht24$1,865$237.3240%
Oberwölz40$1,861$315.3029%

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