Ulsan Airbnb Market Analysis 2026: Short Term Rental Data & Vacation Rental Statistics in Ulsan, South Korea
Is Airbnb profitable in Ulsan in 2026? Explore comprehensive Airbnb analytics for Ulsan, Ulsan, South Korea to uncover income potential. This 2026 STR market report for Ulsan, based on AirROI data from January 2025 to December 2025, reveals key trends in the market of 266 active listings.
Whether you're considering an Airbnb investment in Ulsan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ulsan Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ulsan Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ulsan (2026)
Understanding the monthly revenue variations for Airbnb listings in Ulsan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ulsan is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ulsan across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,211+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,416 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $775 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $361, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ulsan
Ulsan Airbnb Occupancy Rate Trends (2026)
Maximize your bookings by understanding the Ulsan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ulsan:
- Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 22%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ulsan
Average Daily Rate (ADR) Airbnb Trends in Ulsan (2026)
Effective short term rental pricing strategy in Ulsan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ulsan typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $252+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $166 or more.
- Typical properties (Median) charge around $83 per night.
- Entry-level properties (Bottom 25%) earn around $55 per night.
Average Daily Rate (ADR) Trend by Month in Ulsan
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Airbnb Seasonality Analysis & Trends in Ulsan (2025)
Peak Season (August, October, July)
- Revenue averages $1,366 per month
- Occupancy rates average 33.2%
- Daily rates average $127
Shoulder Season
- Revenue averages $1,001 per month
- Occupancy maintains around 27.7%
- Daily rates hold near $117
Low Season (March, April, December)
- Revenue drops to average $863 per month
- Occupancy decreases to average 24.6%
- Daily rates adjust to average $115
Seasonality Insights for Ulsan
- The Airbnb seasonality in Ulsan shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ulsan's highest earning potential, with monthly revenues capable of climbing to $1,457, occupancy reaching a high of 34.6%, and ADRs peaking at $135.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $834, occupancy could drop to 23.6%, and ADRs may adjust down to $109.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ulsan.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ulsan seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ulsan (2026)
Exploring the top neighborhoods for short-term rentals in Ulsan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Dong-gu | Dong-gu is known for its proximity to Ulsan's major industrial complexes and ports, making it appealing to business travelers and workers. It also features local dining and shopping options. | Ulsan Industrial Complex, Ulsan Grand Park, Ulsan Museum, Daewangam Park, Taehwagang River, Ulsan Bridge |
| Nam-gu | Nam-gu offers beautiful coastal views and is home to popular tourist spots like the Ulsan Whale Museum. It's perfect for families and tourists looking for leisure activities. | Ulsan Whale Museum, Jinha Beach, Ulsan Grand Park, Donghae Expressway, Ulsan Bay, Sunset Observatory |
| Buk-gu | Buk-gu is a residential and commercial area known for its local markets and accessibility to the Ulsan city center. It attracts both long-term and short-term visitors. | Ulsan Mart, Samdong Lake Park, Bongnaesan, Samsan Gymnasium, Shinsegae Department Store, Ulsan Cultural Center |
| Ulju-gun | Ulju-gun encompasses beautiful natural landscapes and is ideal for those looking to explore Ulsan's outdoor offerings, including hiking and scenic views. | Gajang Mountain, Jangsaengpo Whale Museum, Seoknamsa Temple, Namsan Park, Osan Beach, Daewangam Park |
| Seo-gu | Seo-gu features a blend of residential districts and business areas, making it a versatile choice for various types of guests, including both tourists and workers. | Ulsan Traditional Market, Hakseong Park, Korean Traditional Medicine Museum, Seonggok Park, Hyundai Motor Company, Hwangsong Park |
| Mugunghwa Park | This area is famous for its scenic park and cultural events, drawing visitors who are interested in local art and performances. | Mugunghwa Park, Art Center Ulsan, Ulsan Cultural Center, Local Art Exhibitions, Flower Festivals, Kids' Play Zones |
| Songdo Beach | Songdo Beach is a popular leisure destination known for its beautiful beach and water sports, attracting both locals and tourists looking for relaxation and fun. | Songdo Beach, Ulsan Port, Water Sports Activities, Beach Festivals, Coastal Trails, Cafes and Restaurants |
| Chopok Mountain | Located on the outskirts of Ulsan, Chopok Mountain offers hiking trails and scenic views, ideal for outdoor enthusiasts seeking adventure and nature. | Chopok Mountain Trails, Scenic Viewpoints, Picnic Areas, Mountain Climbing, Nature Photography Spots, Wildlife Viewing |
Understanding Airbnb License Requirements & STR Laws in Ulsan (2026)
Yes, Ulsan, Ulsan, South Korea enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2026 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ulsan to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 45% licensed listings)
Top Performing Airbnb Properties in Ulsan (2026)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ulsanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cloud 1704 captures the sea at a glance
Entire Place • 3 bedrooms

Ulsan KCC 60 sqm (Panorama Ocean View/ In front of the main beach of Gangdong Beach) 3 bedrooms, 2 b
Entire Place • 3 bedrooms

New private pension Nasa Beach 1 second & Jacuzzi Ocean View Sensory Pension
Entire Place • 2 bedrooms

Bany Bottle & Kwon Eun-bi's Idle Shalley Filming Accommodation Junggwang Villa
Entire Place • 3 bedrooms

Seosaeng Ocean View Sensory Accommodation, One Team per Day, Free Hot Water Pool, Free BBQ, Wine Off
Entire Place • 1 bedroom

Eastern View Premium Residence
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ulsan (2026)
Learn from the best! This table showcases top-performing Airbnb hosts in Ulsan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 안녕^^ | 11 | $210,384 | 228 | 4.86/5.0 |
| 훈식 | 6 | $62,558 | 31 | 4.58/5.0 |
| 주 | 4 | $61,597 | 49 | 4.96/5.0 |
| 나의별빛 | 4 | $58,395 | 391 | 5.00/5.0 |
| 영택 | 2 | $52,158 | 82 | 4.90/5.0 |
| 혜민 | 2 | $46,002 | 133 | 4.88/5.0 |
| 숙영 | 1 | $37,298 | 38 | 4.89/5.0 |
| 울산스타즈 | 7 | $37,271 | 271 | 4.71/5.0 |
| 윤정 | 1 | $35,264 | 53 | 4.74/5.0 |
| 제니 | 2 | $34,030 | 176 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ulsan.
Dive Deeper: Advanced Ulsan STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ulsan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsUlsan Short-Term Rental Market Composition (2026): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ulsan
- The Ulsan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.1% of the 266 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ulsan, House properties are the most common (36.8%), reflecting the local real estate landscape.
- Houses represent a significant 36.8% portion, catering likely to families or larger groups.
- The presence of 29.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, unique stays, others (combined 1.9%) offer potential for unique stay experiences.
Ulsan Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ulsan
- The dominant room capacity in Ulsan is 1 bedroom listings, making up 42.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 65.8% of the active Airbnb listings in Ulsan, indicating a high concentration in these sizes.
- A significant 21.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ulsan.
Ulsan Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ulsan
- The most common guest capacity trend in Ulsan vacation rentals is listings accommodating 8+ guests (22.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Ulsan STR market, accounting for 44.4% of listings.
- 41.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ulsan.
- On average, properties in Ulsan are equipped to host 4.4 guests.
Ulsan Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ulsan
- The most common availability pattern in Ulsan falls within the 271-366 days range, representing 69.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Ulsan (35%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ulsan Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
235 listings
88.3% of total
2 Nights
4 listings
1.5% of total
3 Nights
7 listings
2.6% of total
4-6 Nights
3 listings
1.1% of total
7-29 Nights
3 listings
1.1% of total
30+ Nights
14 listings
5.3% of total
Key Insights
- The most prevalent minimum stay requirement in Ulsan is 1 Night, adopted by 88.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (89.8%) of the Ulsan Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 88.3% of Ulsan hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ulsan.
Ulsan Airbnb Cancellation Policy Trends Analysis (2026)
Limited
2 listings
0.8% of total
Flexible
61 listings
22.9% of total
Moderate
109 listings
41% of total
Firm
74 listings
27.8% of total
Strict
20 listings
7.5% of total
Cancellation Policy Insights for Ulsan
- The prevailing Airbnb cancellation policy trend in Ulsan is Moderate, used by 41% of listings.
- There's a relatively balanced mix between guest-friendly (63.9%) and stricter (35.3%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (7.5%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 41% market standard in Ulsan.
- Using a Strict policy might deter some guests, as only 7.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Ulsan.
Ulsan STR Booking Lead Time Analysis (2026)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ulsan
- The overall average booking lead time for vacation rentals in Ulsan is 19 days.
- Guests book furthest in advance for stays during October (average 30 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (25 days avg.) sees the longest lead times, while Winter (16 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (19 days) as a baseline for your pricing and availability strategy in Ulsan.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 30 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 25 days) to capture early planners.
- Monitor your own booking lead times against these Ulsan averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ulsan (2026)
Amenity Prevalence
Amenity Insights for Ulsan
- Essential amenities in Ulsan that guests expect include: Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Fire extinguisher, Heating, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ulsan: Wifi, Air conditioning.
- Prioritize adding missing essentials: Wifi, Air conditioning.
- Consider adding popular differentiators like Fire extinguisher or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ulsan to stay competitive.
Ulsan Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Ulsan
- The typical guest profile for Airbnb in Ulsan consists of primarily domestic travelers (83%), often arriving from nearby Seoul, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Korean or English.
- Domestic travelers account for 83.3% of guests.
- Key international markets include South Korea (83.3%) and United States (6.4%).
- Top languages spoken are Korean (47.3%) followed by English (35.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Seoul and Busan.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ulsan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Tsushima | 30 | $1,541 | $119.11 | 47% |
| Hwayang-eup | 30 | $1,395 | $182.90 | 26% |
| Shimonoseki | 33 | $1,331 | $127.82 | 34% |
| Busan | 4,931 | $1,203 | $105.20 | 44% |
| Chunyang-myeon | 18 | $1,190 | $115.75 | 41% |
| Sangju-si | 15 | $1,108 | $146.20 | 22% |
| Gyeongju-si | 1,365 | $1,090 | $132.11 | 31% |
| Yeongcheon-si | 18 | $1,057 | $140.67 | 27% |
| Andong-si | 199 | $1,033 | $129.40 | 30% |
| Miryang-si | 94 | $990 | $191.03 | 22% |