Öjersjö Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Västra Götaland County, Sweden

Source: AirROI
Last updated: 2025-05-01

Is Airbnb profitable in Öjersjö in 2025? Explore comprehensive Airbnb analytics for Öjersjö, Västra Götaland County, Sweden to uncover income potential. This 2025 STR market report for Öjersjö, based on AirROI data from May 2024 to April 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Öjersjö, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Öjersjö Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Öjersjö Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$201
The average rental revenue earned for an occupied room per day in Öjersjö.
Occupancy Rate(?)
33.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$16,650
Typical annual income for an Airbnb listing in Öjersjö. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
17.7%
Strong growth (17.7%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Öjersjö.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Öjersjö.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Öjersjö (2025)

Understanding the monthly revenue variations for Airbnb listings in Öjersjö is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Öjersjö is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Öjersjö across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,834+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,581 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,856 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $902, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Öjersjö

Öjersjö Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Öjersjö STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Öjersjö:

  • Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Öjersjö

Average Daily Rate (ADR) Airbnb Trends in Öjersjö (2025)

Effective short term rental pricing strategy in Öjersjö involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Öjersjö typically peaks in December and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $273+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $250 or more.
  • Typical properties (Median) charge around $182 per night.
  • Entry-level properties (Bottom 25%) earn around $147 per night.

Average Daily Rate (ADR) Trend by Month in Öjersjö

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Airbnb Seasonality Analysis & Trends in Öjersjö (2025)

Peak Season (May, June, November)
  • Revenue averages $4,469 per month
  • Occupancy rates average 37.5%
  • Daily rates average $185
Shoulder Season
  • Revenue averages $2,280 per month
  • Occupancy maintains around 36.0%
  • Daily rates hold near $188
Low Season (February, April, December)
  • Revenue drops to average $1,242 per month
  • Occupancy decreases to average 26.8%
  • Daily rates adjust to average $196

Seasonality Insights for Öjersjö

  • The Airbnb seasonality in Öjersjö shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Öjersjö's highest earning potential, with monthly revenues capable of climbing to $5,414, occupancy reaching a high of 48.4%, and ADRs peaking at $200.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,098, occupancy could drop to 22.3%, and ADRs may adjust down to $182.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Öjersjö.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Öjersjö seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Öjersjö (2025)

Exploring the top neighborhoods for short-term rentals in Öjersjö? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Öjersjö Village
Charming village atmosphere close to Gothenburg, attracting visitors seeking a tranquil getaway while having access to city amenities.
Öjersjö Church, Nearby nature reserves, Local hiking trails, Gothenburg city proximity
Näftavallen
A beautiful recreational area perfect for outdoor enthusiasts and families, offering lovely picnic spots and activities.
Näftavallen Sports Center, Scenic walking paths, Picnic areas
Öjersjögården
A unique rural setting that offers guests a taste of Swedish country life while remaining close to urban attractions.
Öjersjögården Nature Reserve, Local farms, Cultural heritage experiences
Sandared
A peaceful suburb with access to nature and lakes, appealing to those who appreciate outdoor activities.
Lakes and fishing spots, Nature trails, Biking routes
Råda
Nestled between forests and water, Råda attracts guests seeking relaxation and outdoor activities in a picturesque environment.
Råda Church, Natural landscapes, Canoeing spots
Dahlstorp
A tranquil residential area that offers easy access to nearby attractions, great for families and long-term stays.
Local parks, Community events, Close to shopping areas
Storköla
An attractive area for nature lovers, ideal for those looking to unwind and escape the hustle of the city.
Storköla Nature Reserve, Bird watching opportunities, Hiking paths
Lilla Edet
A small town with rich history and proximity to various attractions, suitable for cultural tourism and weekend getaways.
Lilla Edet Museum, Historic sites, Downtown shops and cafes

Understanding Airbnb License Requirements & STR Laws in Öjersjö (2025)

While Öjersjö, Västra Götaland County, Sweden currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Öjersjö to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Öjersjö (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Öjersjöbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Newly built 2-story villa in Öjersjö

Newly built 2-story villa in Öjersjö

Entire Place • 4 bedrooms

$35,469
Revenue
30.1%
Occupancy
$240.56
Daily Rate
4 star holiday home in ågersjbjø

4 star holiday home in ågersjbjø

Entire Place • 3 bedrooms

$34,350
Revenue
16.1%
Occupancy
$411.36
Daily Rate
Brasebacken

Brasebacken

Entire Place • 3 bedrooms

$33,877
Revenue
39.4%
Occupancy
$246.85
Daily Rate
Fräscht radhus uthyres

Fräscht radhus uthyres

Entire Place • 3 bedrooms

$22,160
Revenue
25.9%
Occupancy
$236.18
Daily Rate
Nice accommodation close to lake, nature and Gothenburg

Nice accommodation close to lake, nature and Gothenburg

Entire Place • 3 bedrooms

$20,353
Revenue
34.3%
Occupancy
$270.08
Daily Rate
Villa i Öjersjö 250m från Kåsjön

Villa i Öjersjö 250m från Kåsjön

Entire Place • 4 bedrooms

$18,845
Revenue
28.5%
Occupancy
$183.24
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Öjersjö (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Öjersjö based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sarah1$35,469125.00/5.0
Host #2747572371$34,35000.00/5.0
Host #576273771$33,87700.00/5.0
Host #3857499321$22,16000.00/5.0
Jan1$20,353294.97/5.0
Host #5744759571$18,84500.00/5.0
Host #767647211$17,89500.00/5.0
Andreas1$17,77665.00/5.0
Host #2345519481$16,71700.00/5.0
Host #4002542811$14,21400.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Öjersjö.

Dive Deeper: Advanced Öjersjö STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Öjersjö. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Öjersjö Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Öjersjö

  • The Öjersjö Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.4% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Öjersjö, House properties are the most common (88.9%), reflecting the local real estate landscape.
  • Houses represent a significant 88.9% portion, catering likely to families or larger groups.

Öjersjö Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Öjersjö

  • The dominant room capacity in Öjersjö is 3 bedrooms listings, making up 55.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 83.4% of the active Airbnb listings in Öjersjö, indicating a high concentration in these sizes.
  • A significant 89.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Öjersjö.

Öjersjö Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Öjersjö

  • The most common guest capacity trend in Öjersjö vacation rentals is listings accommodating 8+ guests (33.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Öjersjö STR market, accounting for 61.1% of listings.
  • 61.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Öjersjö.
  • On average, properties in Öjersjö are equipped to host 5.7 guests.

Öjersjö Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Öjersjö

  • The most common availability pattern in Öjersjö falls within the 271-366 days range, representing 61.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Öjersjö (44.4%), reflecting common guest stay durations or potential owner blocking patterns.

Öjersjö Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (25%)

1 Night

4 listings

25% of total

2 Nights (31.3%)

2 Nights

5 listings

31.3% of total

3 Nights (25%)

3 Nights

4 listings

25% of total

4-6 Nights (6.3%)

4-6 Nights

1 listings

6.3% of total

7-29 Nights (12.5%)

7-29 Nights

2 listings

12.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Öjersjö is 2 Nights, adopted by 31.3% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 31.3% of Öjersjö hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25% currently do.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Öjersjö.

Öjersjö Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (50%)

Flexible

5 listings

50% of total

Moderate (40%)

Moderate

4 listings

40% of total

Strict (10%)

Strict

1 listings

10% of total

Cancellation Policy Insights for Öjersjö

  • The prevailing Airbnb cancellation policy trend in Öjersjö is Flexible, used by 50% of listings.
  • The market strongly favors guest-friendly terms, with 90.0% of listings offering Flexible or Moderate policies. This suggests guests in Öjersjö may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 50% market standard in Öjersjö.
  • Using a Strict policy might deter some guests, as only 10% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Öjersjö.

Öjersjö STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Öjersjö

  • The overall average booking lead time for vacation rentals in Öjersjö is 50 days.
  • Guests book furthest in advance for stays during June (average 96 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 8 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (70 days avg.) sees the longest lead times, while Spring (32 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Öjersjö.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 96 days out to capitalize on advance planning.
  • During March, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 70 days) to capture early planners.
  • Monitor your own booking lead times against these Öjersjö averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Öjersjö (2025)

Amenity Prevalence

Amenity Insights for Öjersjö

  • Essential amenities in Öjersjö that guests expect include: Smoke alarm, Heating, Wifi, Washer, TV, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Dryer, Hot water, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Öjersjö: Smoke alarm, Heating, Wifi, Washer, TV, Kitchen.
  • Consider adding popular differentiators like Dryer or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Öjersjö to stay competitive.

Öjersjö Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Öjersjö

  • The typical guest profile for Airbnb in Öjersjö consists of predominantly international visitors (81%), with top international origins including Norway, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 19.1% of guests.
  • Key international markets include Sweden (19.1%) and Norway (17%).
  • Top languages spoken are English (38.1%) followed by German (11.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Norway.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Öjersjö Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Lerums kommun31$2,608$276.4748%
Laröd10$2,259$315.6045%
Perstorps kommun10$2,183$133.4957%
Gnosjö kommun17$2,041$154.1643%
Trönningenäs16$1,965$265.4048%
Mölle41$1,942$191.0439%
Utby10$1,936$193.1933%
Alingsås kommun42$1,885$173.5038%
Udsholt96$1,883$221.0836%
Hornbæk85$1,848$235.1442%

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