Solothurn Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Solothurn, Switzerland
Is Airbnb profitable in Solothurn in 2025? Explore comprehensive Airbnb analytics for Solothurn, Solothurn, Switzerland to uncover income potential. This 2025 STR market report for Solothurn, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 51 active listings.
Whether you're considering an Airbnb investment in Solothurn, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Solothurn Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Solothurn Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Solothurn (2025)
Understanding the monthly revenue variations for Airbnb listings in Solothurn is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Solothurn is typically July, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Solothurn across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,279+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,078 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,174 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $561, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Solothurn
Solothurn Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Solothurn STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Solothurn:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Solothurn
Average Daily Rate (ADR) Airbnb Trends in Solothurn (2025)
Effective short term rental pricing strategy in Solothurn involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Solothurn typically peaks in June and dips lowest during July. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $250+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $166 or more.
- Typical properties (Median) charge around $123 per night.
- Entry-level properties (Bottom 25%) earn around $88 per night.
Average Daily Rate (ADR) Trend by Month in Solothurn
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Airbnb Seasonality Analysis & Trends in Solothurn (2025)
Peak Season (July, September, December)
- Revenue averages $1,889 per month
- Occupancy rates average 47.0%
- Daily rates average $136
Shoulder Season
- Revenue averages $1,505 per month
- Occupancy maintains around 35.1%
- Daily rates hold near $140
Low Season (February, May, June)
- Revenue drops to average $1,177 per month
- Occupancy decreases to average 26.8%
- Daily rates adjust to average $154
Seasonality Insights for Solothurn
- The Airbnb seasonality in Solothurn shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Solothurn's highest earning potential, with monthly revenues capable of climbing to $1,967, occupancy reaching a high of 52.9%, and ADRs peaking at $160.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,106, occupancy could drop to 26.2%, and ADRs may adjust down to $135.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Solothurn.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Solothurn seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Solothurn (2025)
Exploring the top neighborhoods for short-term rentals in Solothurn? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Altstadt | The historic old town of Solothurn is known for its stunning baroque architecture and rich cultural heritage. This area attracts tourists visiting historical sites and enjoying local restaurants and cafes. | St. Ursen Cathedral, Zytglogge Tower, Turm, Rathaus, Old Town squares, Solothurn Art Museum, Aare River promenade |
| Aare Valley | The picturesque Aare Valley offers breathtaking landscapes and outdoor activities, making it popular among nature lovers and families looking for a peaceful retreat. | Aare River, Hiking trails, Biking paths, Nature parks, Picnic areas |
| Bucheggberg | Located just outside of Solothurn, this area features vineyards and beautiful countryside views, appealing to visitors who enjoy wine tours and rural activities. | Vineyards, Wine tasting, Scenic viewpoints, Rural landscape, Traditional Swiss farms |
| Solothurn Main Station Area | The area around the main train station is convenient for travelers and business visitors, offering easy access to transportation and urban amenities. | Train station, Shopping facilities, Restaurants, City parks, Cultural sites nearby |
| Leuenberg | This quiet residential area offers a friendly neighborhood vibe and is ideal for families and travelers seeking a more local experience away from tourists. | Local parks, Community events, Residential charm, Nearby schools, Walking paths |
| Gurtenbahn | The Gurtenbahn cable car area offers recreation facilities and stunning views over Solothurn and the Aare Valley, popular for leisure activities. | Gurten funicular railway, Scenic viewing platforms, Hiking trails, Biking routes, Playgrounds |
| Solothurn Riverside | The promenade along the Aare River provides a scenic escape with beautiful walking paths, making it attractive for guests looking for a relaxing stay. | Aare River promenade, River cruises, Benches and parks, Cafés by the river, Fishing spots |
| Waldhaus Area | This tranquil area on the outskirts of Solothurn is ideal for guests seeking peace and nature, with proximity to forests and outdoor activities. | Nature reserves, Forest walks, Bird watching, Outdoor sports, Camping areas |
Understanding Airbnb License Requirements & STR Laws in Solothurn (2025)
While Solothurn, Solothurn, Switzerland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Solothurn to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Solothurn (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Solothurnbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Dependance directly on the Aare
Entire Place • 1 bedroom
Bären Self Check-in Family Room
Private Room • N/A
South room - Design meets old building charm
Private Room • N/A
Old town attic apartment in Solothurn, up to 5 people
Entire Place • 2 bedrooms
Apartment with 1 Bedroom 3 floor
Entire Place • 1 bedroom
Studio Casa Maria
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Solothurn (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Solothurn based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mirco | 14 | $187,810 | 164 | 4.57/5.0 |
| Raya | 3 | $103,093 | 80 | 4.96/5.0 |
| Roland | 5 | $57,136 | 69 | 4.46/5.0 |
| Andrea | 2 | $47,145 | 223 | 4.91/5.0 |
| Sandrin | 5 | $46,158 | 171 | 4.84/5.0 |
| Sophie | 2 | $35,581 | 6 | 4.83/5.0 |
| Andrea | 2 | $31,538 | 12 | 5.00/5.0 |
| Doris | 1 | $19,809 | 271 | 4.97/5.0 |
| Bea | 1 | $16,596 | 217 | 4.94/5.0 |
| Anne-Marie | 1 | $16,143 | 9 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Solothurn.
Dive Deeper: Advanced Solothurn STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Solothurn. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSolothurn Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Solothurn
- The Solothurn Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 60.8% of the 51 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 37.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Solothurn, Apartment/Condo properties are the most common (76.5%), reflecting the local real estate landscape.
- The presence of 17.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like house, others (combined 5.9%) offer potential for unique stay experiences.
Solothurn Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Solothurn
- The dominant room capacity in Solothurn is 1 bedroom listings, making up 49% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 66.6% of the active Airbnb listings in Solothurn, indicating a high concentration in these sizes.
Solothurn Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Solothurn
- The most common guest capacity trend in Solothurn vacation rentals is listings accommodating 2 guests (35.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Solothurn STR market, accounting for 47.1% of listings.
- A significant 41.2% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Solothurn.
- On average, properties in Solothurn are equipped to host 2.2 guests.
Solothurn Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Solothurn
- The most common availability pattern in Solothurn falls within the 271-366 days range, representing 52.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Solothurn (37.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Solothurn Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
30 listings
63.8% of total
2 Nights
8 listings
17% of total
3 Nights
4 listings
8.5% of total
4-6 Nights
1 listings
2.1% of total
7-29 Nights
1 listings
2.1% of total
30+ Nights
3 listings
6.4% of total
Key Insights
- The most prevalent minimum stay requirement in Solothurn is 1 Night, adopted by 63.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (80.8%) of the Solothurn Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 63.8% of Solothurn hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Solothurn.
Solothurn Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
17 listings
34% of total
Moderate
19 listings
38% of total
Firm
8 listings
16% of total
Strict
6 listings
12% of total
Cancellation Policy Insights for Solothurn
- The prevailing Airbnb cancellation policy trend in Solothurn is Moderate, used by 38% of listings.
- The market strongly favors guest-friendly terms, with 72.0% of listings offering Flexible or Moderate policies. This suggests guests in Solothurn may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 38% market standard in Solothurn.
- Using a Strict policy might deter some guests, as only 12% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Solothurn.
Solothurn STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Solothurn
- The overall average booking lead time for vacation rentals in Solothurn is 56 days.
- Guests book furthest in advance for stays during January (average 100 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 30 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (63 days avg.) sees the longest lead times, while Fall (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Solothurn.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 63 days) to capture early planners.
- Monitor your own booking lead times against these Solothurn averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Solothurn (2025)
Amenity data is currently unavailable for Solothurn.
Solothurn Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Solothurn
- The typical guest profile for Airbnb in Solothurn consists of primarily domestic travelers (65%), often arriving from nearby Zürich, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 65.2% of guests.
- Key international markets include Switzerland (65.2%) and Germany (13.9%).
- Top languages spoken are English (31.9%) followed by German (27.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Zürich and Basel.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Solothurn Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| La Rivière-Enverse | 16 | $7,229 | $675.94 | 40% |
| Lauterbrunnen | 542 | $6,449 | $542.38 | 51% |
| Rothenburg | 10 | $5,701 | $296.11 | 62% |
| Habkern | 13 | $5,289 | $358.22 | 47% |
| Grindelwald | 502 | $5,008 | $365.18 | 56% |
| Zermatt | 798 | $4,969 | $491.58 | 46% |
| Matten bei Interlaken | 59 | $4,947 | $324.40 | 59% |
| Interlaken | 313 | $4,633 | $382.80 | 53% |
| Iseltwald | 23 | $4,178 | $373.83 | 49% |
| Bönigen | 32 | $4,177 | $263.66 | 62% |