South Petherton Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in South Petherton in 2025? Explore comprehensive Airbnb analytics for South Petherton, England, United Kingdom to uncover income potential. This 2025 STR market report for South Petherton, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.
Whether you're considering an Airbnb investment in South Petherton, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the South Petherton Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key South Petherton Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in South Petherton (2025)
Understanding the monthly revenue variations for Airbnb listings in South Petherton is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in South Petherton is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in South Petherton across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,151+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,553 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,403 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $641, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in South Petherton
South Petherton Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the South Petherton STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in South Petherton:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in South Petherton
Average Daily Rate (ADR) Airbnb Trends in South Petherton (2025)
Effective short term rental pricing strategy in South Petherton involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in South Petherton typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $277+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $180 or more.
- Typical properties (Median) charge around $116 per night.
- Entry-level properties (Bottom 25%) earn around $69 per night.
Average Daily Rate (ADR) Trend by Month in South Petherton
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Airbnb Seasonality Analysis & Trends in South Petherton (2025)
Peak Season (June, May, November)
- Revenue averages $2,959 per month
- Occupancy rates average 40.2%
- Daily rates average $152
Shoulder Season
- Revenue averages $1,947 per month
- Occupancy maintains around 42.2%
- Daily rates hold near $145
Low Season (January, February, March)
- Revenue drops to average $1,315 per month
- Occupancy decreases to average 30.6%
- Daily rates adjust to average $170
Seasonality Insights for South Petherton
- The Airbnb seasonality in South Petherton shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases South Petherton's highest earning potential, with monthly revenues capable of climbing to $3,776, occupancy reaching a high of 50.4%, and ADRs peaking at $179.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,168, occupancy could drop to 27.4%, and ADRs may adjust down to $137.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in South Petherton.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these South Petherton seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in South Petherton (2025)
Exploring the top neighborhoods for short-term rentals in South Petherton? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| South Petherton Main Street | The heart of South Petherton, featuring a variety of shops, cafes, and local eateries. This area is popular for those wanting to explore the local culture and history. | South Petherton Museum, St. James' Church, local artisan shops, cafes and restaurants |
| South Petherton Sports Club | A hub for community events and sports, attracting families and groups. Inviting ambiance for those looking to engage in outdoor activities and community spirit. | local sports events, community gatherings, scenic walking trails |
| South Petherton Golf Club | An affluent area with beautiful landscapes, ideal for golf enthusiasts and visitors looking for peaceful rural retreats. | golfing facilities, beautiful grounds, nature trails |
| The Yarlington Mill | A charming country pub that offers a quintessential English experience, popular with tourists and locals alike. | traditional pub atmosphere, local ale, scenic views, close to walking paths |
| Ham Hill Country Park | A scenic area just outside South Petherton featuring walking trails and panoramic views, ideal for nature lovers and hikers. | nature trails, panoramic views of Somerset, wildlife watching |
| South Petherton Village Hall | Commonly used for events and social gatherings, this area is vibrant and close to community activities, attracting tourists looking for local experiences. | community events, theater productions, art exhibitions |
| South Petherton Farmers' Market | Held monthly, this market showcases local produce and artisan crafts, drawing visitors looking for authentic local experiences. | locally grown produce, craft stalls, community vibe |
| St. Edward's Church | A historic church with beautiful architecture, attracting visitors interested in history and heritage. | historic architecture, quiet gardens, local history |
Understanding Airbnb License Requirements & STR Laws in South Petherton (2025)
While South Petherton, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for South Petherton to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in South Petherton (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in South Pethertonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Cosy Home in Somerset
Entire Place • 5 bedrooms
Spacious Country Retreat
Entire Place • 3 bedrooms
The Old Village Hall
Entire Place • 3 bedrooms
Root House
Entire Place • 2 bedrooms
Quirky cottage in the heart of Somerset
Entire Place • 1 bedroom
The Manor, Luxurious 17th Century Somerset House
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in South Petherton (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in South Petherton based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| George | 1 | $84,974 | 22 | 5.00/5.0 |
| Sarah | 2 | $45,101 | 544 | 4.91/5.0 |
| Emma | 1 | $36,083 | 15 | 4.87/5.0 |
| Host #418401472 | 2 | $33,523 | 55 | 2.44/5.0 |
| Robert | 1 | $27,356 | 36 | 4.92/5.0 |
| Susan | 1 | $21,998 | 72 | 4.96/5.0 |
| Charles | 1 | $19,484 | 319 | 4.90/5.0 |
| Sara | 1 | $16,622 | 69 | 5.00/5.0 |
| Barry | 1 | $14,387 | 151 | 4.98/5.0 |
| Host #284759755 | 1 | $12,539 | 146 | 4.98/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in South Petherton.
Dive Deeper: Advanced South Petherton STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for South Petherton. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSouth Petherton Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for South Petherton
- The South Petherton Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.2% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in South Petherton, House properties are the most common (64.7%), reflecting the local real estate landscape.
- Houses represent a significant 64.7% portion, catering likely to families or larger groups.
- The presence of 11.8% Hotel/Boutique listings indicates integration with traditional hospitality.
South Petherton Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for South Petherton
- The dominant room capacity in South Petherton is 1 bedroom listings, making up 41.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 58.8% of the active Airbnb listings in South Petherton, indicating a high concentration in these sizes.
- A significant 29.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in South Petherton.
South Petherton Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for South Petherton
- The most common guest capacity trend in South Petherton vacation rentals is listings accommodating 8+ guests (29.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the South Petherton STR market, accounting for 58.8% of listings.
- 41.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in South Petherton.
- On average, properties in South Petherton are equipped to host 4.2 guests.
South Petherton Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for South Petherton
- The most common availability pattern in South Petherton falls within the 271-366 days range, representing 52.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 64.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in South Petherton (35.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 35.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
South Petherton Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1 listings
7.1% of total
2 Nights
9 listings
64.3% of total
3 Nights
2 listings
14.3% of total
30+ Nights
2 listings
14.3% of total
Key Insights
- The most prevalent minimum stay requirement in South Petherton is 2 Nights, adopted by 64.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (71.4%) of the South Petherton Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (14.3%) caters to monthly stays (30+ nights) in South Petherton, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 64.3% of South Petherton hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.1% currently do.
- A 2-night minimum appears standard (64.3%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 14.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in South Petherton.
South Petherton Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
43.8% of total
Moderate
3 listings
18.8% of total
Firm
3 listings
18.8% of total
Strict
3 listings
18.8% of total
Cancellation Policy Insights for South Petherton
- The prevailing Airbnb cancellation policy trend in South Petherton is Flexible, used by 43.8% of listings.
- There's a relatively balanced mix between guest-friendly (62.6%) and stricter (37.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 43.8% market standard in South Petherton.
- Regularly review your cancellation policy against competitors and market demand shifts in South Petherton.
South Petherton STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for South Petherton
- The overall average booking lead time for vacation rentals in South Petherton is 51 days.
- Guests book furthest in advance for stays during May (average 99 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (71 days avg.) sees the longest lead times, while Fall (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in South Petherton.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 99 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 71 days) to capture early planners.
- Monitor your own booking lead times against these South Petherton averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in South Petherton (2025)
Amenity Prevalence
Amenity Insights for South Petherton
- Popular amenities like Cooking basics, Essentials, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Consider adding popular differentiators like Cooking basics or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in South Petherton to stay competitive.
South Petherton Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for South Petherton
- The typical guest profile for Airbnb in South Petherton consists of primarily domestic travelers (90%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 89.5% of guests.
- Key international markets include United Kingdom (89.5%) and United States (2.3%).
- Top languages spoken are English (68.4%) followed by French (6.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the South Petherton Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Englishcombe | 13 | $8,558 | $573.69 | 49% |
| Chew Magna | 14 | $6,649 | $399.59 | 46% |
| Lambourn | 11 | $6,081 | $669.47 | 28% |
| Long Sutton | 17 | $5,726 | $383.88 | 46% |
| Stoke St. Michael | 10 | $5,277 | $424.04 | 42% |
| Winsham | 10 | $5,154 | $484.22 | 52% |
| Oldland Common | 13 | $5,093 | $355.47 | 43% |
| Crai | 20 | $4,799 | $371.85 | 46% |
| Dinton | 11 | $4,637 | $242.16 | 58% |
| Limpley Stoke | 10 | $4,598 | $523.47 | 52% |