Međugorje Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Federation of Bosnia and Herzegovina, Bosnia & Herzegovina
Is Airbnb profitable in Međugorje in 2025? Explore comprehensive Airbnb analytics for Međugorje, Federation of Bosnia and Herzegovina, Bosnia & Herzegovina to uncover income potential. This 2025 STR market report for Međugorje, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 92 active listings.
Whether you're considering an Airbnb investment in Međugorje, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Međugorje Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Međugorje Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Međugorje (2025)
Understanding the monthly revenue variations for Airbnb listings in Međugorje is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Međugorje is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Međugorje across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,243+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $658 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $310 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $146, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Međugorje
Međugorje Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Međugorje STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Međugorje:
- Best-in-class properties (Top 10%) achieve 51%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 19%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Međugorje
Average Daily Rate (ADR) Airbnb Trends in Međugorje (2025)
Effective short term rental pricing strategy in Međugorje involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Međugorje typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $130+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $74 or more.
- Typical properties (Median) charge around $48 per night.
- Entry-level properties (Bottom 25%) earn around $30 per night.
Average Daily Rate (ADR) Trend by Month in Međugorje
Get Live Međugorje Market Intelligence 👇

Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Međugorje (2025)
Peak Season (August, May, October)
- Revenue averages $769 per month
- Occupancy rates average 33.6%
- Daily rates average $86
Shoulder Season
- Revenue averages $543 per month
- Occupancy maintains around 25.1%
- Daily rates hold near $75
Low Season (January, March, November)
- Revenue drops to average $275 per month
- Occupancy decreases to average 14.7%
- Daily rates adjust to average $54
Seasonality Insights for Međugorje
- The Airbnb seasonality in Međugorje shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Međugorje's highest earning potential, with monthly revenues capable of climbing to $796, occupancy reaching a high of 37.3%, and ADRs peaking at $90.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $249, occupancy could drop to 13.0%, and ADRs may adjust down to $52.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Međugorje.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Međugorje seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Međugorje (2025)
Exploring the top neighborhoods for short-term rentals in Međugorje? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Church of St. James | A major pilgrimage site in Međugorje, attracting thousands of visitors each year. Perfect for hosting Airbnb stays due to the influx of religious tourists. | Church of St. James, Apparition Hill, Medjugorje Cross Mountain, St. Joseph’s Church, Blue Cross, Podbrdo |
Krizevac Hill | Scenic hill known for its large cross and stunning views. Popular among visitors seeking a spiritual retreat and nature experiences. | Cross on Krizevac, Nature trails, Panoramic views, Meditation areas, Local flora and fauna |
Orthodox Church of St. George | A lesser-known religious site that offers a cultural experience separate from the predominant Catholic pilgrimage, attracting different types of tourists. | Orthodox Church, Cultural exhibitions, Local art, Religious artefacts |
Međugorje Village | The traditional center of the town with charming local shops and eateries. Offers an authentic experience of local culture, great for family stays. | Local shops, Restaurants and cafes, Cultural events, Local markets |
Waterfall Kravice | A stunning natural attraction nearby, appealing to nature lovers and those seeking outdoor activities. Ideal for day trips for tourists. | Kravice Waterfalls, Natural swimming areas, Picnic spots, Hiking trails |
Mostar Old Bridge | A UNESCO World Heritage Site located close to Međugorje, perfect for day visits. Many tourists combine trips to both locations. | Stari Most (Old Bridge), Old Bazaar, Koski Mehmed Pasha Mosque, Mediterranean Cuisine |
Blagaj Tekke | Historic Dervish house situated by a spring, attracting visitors interested in history and spirituality, enhancing the appeal for Airbnb hosts. | Blagaj Tekke, Spring of Buna, Local restaurants, Cultural heritage sites |
Natural Park Hutovo Blato | A protected wetland area that's perfect for eco-tourism and outdoor activities. Great for attracting nature-focused visitors. | Bird watching, Nature trails, Boating, Fishing spots |
Understanding Airbnb License Requirements & STR Laws in Međugorje (2025)
While Međugorje, Federation of Bosnia and Herzegovina, Bosnia & Herzegovina currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Međugorje to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Međugorje (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Međugorjebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Noel
Entire Place • 2 bedrooms

Villa Carla
Entire Place • 3 bedrooms

Tiny guest house in peaceful part of Međugorje
Entire Place • 1 bedroom

Lovely 1-bedroom apartment with free parking
Entire Place • 1 bedroom

Apartments Branko Medjugorje No.1
Entire Place • 3 bedrooms

Soljic Apartments Medjugorje - St. Catherine
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Međugorje (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Međugorje based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Luka | 1 | $36,751 | 22 | 5.00/5.0 |
Katarina | 5 | $30,664 | 66 | 4.89/5.0 |
Ivana | 1 | $18,166 | 4 | 4.50/5.0 |
Anna-Maria | 3 | $17,252 | 101 | 4.99/5.0 |
Gogo | 1 | $14,993 | 95 | 4.99/5.0 |
Branko | 2 | $14,306 | 22 | 5.00/5.0 |
Boris | 1 | $13,296 | 3 | 5.00/5.0 |
Host #209448884 | 1 | $8,536 | 4 | 4.75/5.0 |
Host #54243351 | 12 | $8,270 | 0 | 0.00/5.0 |
Pero | 5 | $8,225 | 159 | 3.85/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Međugorje.
Dive Deeper: Advanced Međugorje STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Međugorje. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMeđugorje Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Međugorje
- The Međugorje Airbnb market composition is heavily skewed towards Private Room listings, which make up 66.3% of the 92 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Međugorje, Hotel/Boutique properties are the most common (41.3%), reflecting the local real estate landscape.
- Houses represent a significant 34.8% portion, catering likely to families or larger groups.
- The presence of 41.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 2.2%) offer potential for unique stay experiences.
Međugorje Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Međugorje
- The dominant room capacity in Međugorje is 1 bedroom listings, making up 56.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 5+ bedrooms properties represent 76.1% of the active Airbnb listings in Međugorje, indicating a high concentration in these sizes.
- With over half the market (56.5%) consisting of studios or 1-bedroom units, Međugorje is particularly well-suited for individuals or couples.
- A significant 25.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Međugorje.
Međugorje Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Međugorje
- The most common guest capacity trend in Međugorje vacation rentals is listings accommodating 2 guests (35.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Međugorje STR market, accounting for 54.4% of listings.
- 20.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Međugorje.
- On average, properties in Međugorje are equipped to host 3.2 guests.
Međugorje Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Međugorje
- The most common availability pattern in Međugorje falls within the 271-366 days range, representing 87% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Međugorje (60.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Međugorje Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
54 listings
60% of total
2 Nights
24 listings
26.7% of total
3 Nights
10 listings
11.1% of total
4-6 Nights
1 listings
1.1% of total
30+ Nights
1 listings
1.1% of total
Key Insights
- The most prevalent minimum stay requirement in Međugorje is 1 Night, adopted by 60% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (86.7%) of the Međugorje Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (1.1%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 60% of Međugorje hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Međugorje.
Međugorje Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
23 listings
46% of total
Moderate
11 listings
22% of total
Firm
6 listings
12% of total
Strict
10 listings
20% of total
Cancellation Policy Insights for Međugorje
- The prevailing Airbnb cancellation policy trend in Međugorje is Flexible, used by 46% of listings.
- There's a relatively balanced mix between guest-friendly (68.0%) and stricter (32.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 46% market standard in Međugorje.
- Regularly review your cancellation policy against competitors and market demand shifts in Međugorje.
Međugorje STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Međugorje
- The overall average booking lead time for vacation rentals in Međugorje is 53 days.
- Guests book furthest in advance for stays during April (average 109 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (86 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Međugorje.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 109 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 86 days) to capture early planners.
- Monitor your own booking lead times against these Međugorje averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Međugorje (2025)
Amenity Prevalence
Amenity Insights for Međugorje
- Essential amenities in Međugorje that guests expect include: Wifi, Free parking on premises, Essentials, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Međugorje: Wifi, Free parking on premises, Essentials, Air conditioning.
- Prioritize adding missing essentials: Free parking on premises, Essentials, Air conditioning.
- Consider adding popular differentiators like Heating or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Međugorje to stay competitive.
Međugorje Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Međugorje
- The typical guest profile for Airbnb in Međugorje consists of predominantly international visitors (100%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 0.0% of guests.
- Key international markets include United States (19.8%) and United Kingdom (11.3%).
- Top languages spoken are English (39.4%) followed by Spanish (15.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Međugorje Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Dugopolje | 21 | $3,569 | $361.70 | 53% |
Strožanac Gornji | 38 | $3,532 | $389.83 | 45% |
Srinjine | 36 | $3,172 | $386.92 | 48% |
Općina Klis | 87 | $2,949 | $339.82 | 54% |
Grubine | 26 | $2,814 | $358.61 | 47% |
Majkovi | 18 | $2,765 | $316.09 | 48% |
Zavrelje | 14 | $2,670 | $445.51 | 57% |
Grad Solin | 214 | $2,640 | $265.51 | 49% |
Lapčići | 10 | $2,611 | $305.39 | 45% |
Ledenice | 10 | $2,591 | $394.30 | 42% |