Neum Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Federation of Bosnia and Herzegovina, Bosnia & Herzegovina
Is Airbnb profitable in Neum in 2025? Explore comprehensive Airbnb analytics for Neum, Federation of Bosnia and Herzegovina, Bosnia & Herzegovina to uncover income potential. This 2025 STR market report for Neum, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 170 active listings.
Whether you're considering an Airbnb investment in Neum, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Neum Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Neum Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Neum (2025)
Understanding the monthly revenue variations for Airbnb listings in Neum is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Neum is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Neum across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,116+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,038 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $509 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $257, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Neum
Neum Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Neum STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Neum:
- Best-in-class properties (Top 10%) achieve 57%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 36% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 17%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Neum
Average Daily Rate (ADR) Airbnb Trends in Neum (2025)
Effective short term rental pricing strategy in Neum involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Neum typically peaks in May and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $691+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $130 or more.
- Typical properties (Median) charge around $81 per night.
- Entry-level properties (Bottom 25%) earn around $62 per night.
Average Daily Rate (ADR) Trend by Month in Neum
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Airbnb Seasonality Analysis & Trends in Neum (2025)
Peak Season (July, June, August)
- Revenue averages $2,104 per month
- Occupancy rates average 36.5%
- Daily rates average $354
Shoulder Season
- Revenue averages $691 per month
- Occupancy maintains around 24.1%
- Daily rates hold near $274
Low Season (January, February, December)
- Revenue drops to average $265 per month
- Occupancy decreases to average 16.7%
- Daily rates adjust to average $79
Seasonality Insights for Neum
- The Airbnb seasonality in Neum shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Neum's highest earning potential, with monthly revenues capable of climbing to $2,378, occupancy reaching a high of 42.6%, and ADRs peaking at $467.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $210, occupancy could drop to 11.5%, and ADRs may adjust down to $78.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Neum.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Neum seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Neum (2025)
Exploring the top neighborhoods for short-term rentals in Neum? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Neum Beachfront | The only coastal town in Bosnia and Herzegovina, Neum offers stunning Adriatic Sea views and beach access, making it a prime destination for sun-seekers. | Neum Beach, Water Sports Activities, Local Seafood Restaurants, Mediterranean Climate, Scenic Coastal Walks |
| Neum Old Town | Rich in cultural heritage and history, the old town of Neum attracts visitors interested in local culture, history, and traditional cuisine. | Old Town Streets, Local Markets, Cultural Festivals, Church of St. Anthony, Historical Sites |
| Neum Promenade | A bustling walkway along the coastline that is ideal for leisurely strolls and local eateries, attracting tourists looking for a vibrant atmosphere. | Waterfront Cafes, Shopping Stalls, Outdoor Events, Sandy Beaches, Beach Bars |
| Surrounding Hills | For nature lovers, the hilly terrain around Neum provides opportunities for hiking and exploring the local flora and fauna, appealing to eco-tourists. | Hiking Trails, Panoramic Views, Picnic Areas, Wildlife Watching, Mountain Biking Trails |
| Kravice Waterfalls | A short drive from Neum, this natural wonder attracts day-trippers who enjoy nature, swimming, and picturesque scenery. | Waterfall Swimming, Nature Trails, Picnic Spots, Photography Opportunities, Guided Tours |
| Blagaj | Famous for its historic tekke and stunning Buna river, Blagaj is a cultural and scenic attraction near Neum. | Blagaj Tekke, Buna River, Scenic Views, Local Cafes, Cultural Heritage Sites |
| Ston | Renowned for its ancient walls and seafood, Ston is a must-visit for those interested in history and gastronomy. | Ston Walls, Oysters and Seafood, Local Wineries, Historical Tours, Gastronomy Tours |
| Pelješac Peninsula | This nearby peninsula is known for its vineyards and beautiful landscapes, drawing visitors for wine tasting and scenic drives. | Wine Tasting Tours, Coastal Views, Vineyards, Traditional Villages, Watersports |
Understanding Airbnb License Requirements & STR Laws in Neum (2025)
While Neum, Federation of Bosnia and Herzegovina, Bosnia & Herzegovina currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Neum to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Neum (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Neumbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Rustica - Three Bedroom House with Swimming Pool
Entire Place • 3 bedrooms
Casa di Campara - Terrain
Entire Place • 2 bedrooms
Holiday Home Blanka
Entire Place • 5 bedrooms
Luxurious apartment by the sea
Entire Place • 1 bedroom
Apartments Malalu - One Bedroom Apartment with Balcony and Sea View (4+2) A1
Entire Place • 1 bedroom
Villa Grande - Studio Apartment 7
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Neum (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Neum based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Easy | 92 | $260,987 | 83 | 0.60/5.0 |
| Marijana | 4 | $33,130 | 484 | 4.96/5.0 |
| Mario | 2 | $26,595 | 25 | 4.94/5.0 |
| Host #450574325 | 15 | $24,314 | 3 | 0.00/5.0 |
| Enis | 2 | $23,960 | 6 | 2.30/5.0 |
| Josip | 1 | $21,942 | 16 | 4.75/5.0 |
| Kristina | 3 | $18,111 | 86 | 4.76/5.0 |
| Tatjana | 4 | $15,328 | 17 | 3.67/5.0 |
| Silvija | 1 | $13,308 | 16 | 4.69/5.0 |
| Doris | 5 | $12,784 | 8 | 1.53/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Neum.
Dive Deeper: Advanced Neum STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Neum. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNeum Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Neum
- The Neum Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.8% of the 170 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Neum, Apartment/Condo properties are the most common (82.4%), reflecting the local real estate landscape.
- Smaller segments like others (combined 2.9%) offer potential for unique stay experiences.
Neum Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Neum
- The dominant room capacity in Neum is 1 bedroom listings, making up 78.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 88.8% of the active Airbnb listings in Neum, indicating a high concentration in these sizes.
- With over half the market (78.8%) consisting of studios or 1-bedroom units, Neum is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (4.1%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Neum.
Neum Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Neum
- The most common guest capacity trend in Neum vacation rentals is listings accommodating 4 guests (35.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 3 guests dominate the Neum STR market, accounting for 54.7% of listings.
- 17.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Neum.
- On average, properties in Neum are equipped to host 3.9 guests.
Neum Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Neum
- The most common availability pattern in Neum falls within the 271-366 days range, representing 90% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 99.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Neum (58.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 0.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Neum Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
85 listings
50.3% of total
2 Nights
41 listings
24.3% of total
3 Nights
4 listings
2.4% of total
4-6 Nights
3 listings
1.8% of total
7-29 Nights
3 listings
1.8% of total
30+ Nights
33 listings
19.5% of total
Key Insights
- The most prevalent minimum stay requirement in Neum is 1 Night, adopted by 50.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (74.6%) of the Neum Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (19.5%) caters to monthly stays (30+ nights) in Neum, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 50.3% of Neum hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 19.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Neum.
Neum Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
12.5% of total
Moderate
10 listings
17.9% of total
Firm
5 listings
8.9% of total
Strict
34 listings
60.7% of total
Cancellation Policy Insights for Neum
- The prevailing Airbnb cancellation policy trend in Neum is Strict, used by 60.7% of listings.
- A majority (69.6%) of hosts in Neum utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 60.7% market standard in Neum.
- With 60.7% using Strict terms, this is a viable option in Neum, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Neum.
Neum STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Neum
- The overall average booking lead time for vacation rentals in Neum is 42 days.
- Guests book furthest in advance for stays during May (average 79 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 11 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (58 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Neum.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 79 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 58 days) to capture early planners.
- Monitor your own booking lead times against these Neum averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Neum (2025)
Amenity Prevalence
Amenity Insights for Neum
- Essential amenities in Neum that guests expect include: TV, Air conditioning, Wifi, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Free parking on premises, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Neum: TV, Air conditioning, Wifi, Essentials.
- Prioritize adding missing essentials: TV, Air conditioning, Wifi, Essentials.
- Consider adding popular differentiators like Kitchen or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Neum to stay competitive.
Neum Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Neum
- The typical guest profile for Airbnb in Neum consists of predominantly international visitors (100%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 0.0% of guests.
- Key international markets include Germany (12.2%) and France (10.5%).
- Top languages spoken are English (38.7%) followed by German (12%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Neum Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Dugopolje | 21 | $3,569 | $361.70 | 53% |
| Strožanac Gornji | 38 | $3,532 | $389.83 | 45% |
| Srinjine | 36 | $3,172 | $386.92 | 48% |
| Općina Klis | 87 | $2,949 | $339.82 | 54% |
| Grubine | 26 | $2,814 | $358.61 | 47% |
| Majkovi | 18 | $2,765 | $316.09 | 48% |
| Zavrelje | 14 | $2,670 | $445.51 | 57% |
| Grad Solin | 214 | $2,640 | $265.51 | 49% |
| Lap čići | 10 | $2,611 | $305.39 | 45% |
| Ledenice | 10 | $2,591 | $394.29 | 42% |