Callian Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Callian in 2025? Explore comprehensive Airbnb analytics for Callian, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for Callian, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 102 active listings.

Whether you're considering an Airbnb investment in Callian, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Callian Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Callian Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$228
The average rental revenue earned for an occupied room per day in Callian.
Occupancy Rate(?)
38.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$14,089
Typical annual income for an Airbnb listing in Callian. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-14.1%
Significant decrease (-14.1%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Callian.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Callian.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
102
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Callian (2025)

Understanding the monthly revenue variations for Airbnb listings in Callian is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Callian is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Callian across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,433+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,202 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,373 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $533, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Callian

Callian Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Callian STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Callian:

  • Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Callian

Average Daily Rate (ADR) Airbnb Trends in Callian (2025)

Effective short term rental pricing strategy in Callian involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Callian typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $497+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $327 or more.
  • Typical properties (Median) charge around $159 per night.
  • Entry-level properties (Bottom 25%) earn around $98 per night.

Average Daily Rate (ADR) Trend by Month in Callian

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Airbnb Seasonality Analysis & Trends in Callian (2025)

Peak Season (August, July, June)
  • Revenue averages $3,958 per month
  • Occupancy rates average 47.5%
  • Daily rates average $256
Shoulder Season
  • Revenue averages $1,868 per month
  • Occupancy maintains around 28.8%
  • Daily rates hold near $232
Low Season (January, February, March)
  • Revenue drops to average $1,151 per month
  • Occupancy decreases to average 20.8%
  • Daily rates adjust to average $226

Seasonality Insights for Callian

  • The Airbnb seasonality in Callian shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Callian's highest earning potential, with monthly revenues capable of climbing to $5,767, occupancy reaching a high of 68.2%, and ADRs peaking at $269.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,024, occupancy could drop to 19.9%, and ADRs may adjust down to $224.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Callian.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Callian seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Callian (2025)

Exploring the top neighborhoods for short-term rentals in Callian? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Callian Village
Charming medieval village with stunning views of the Provence countryside. Ideal for guests seeking a serene escape and authentic French culture.
Callian Castle, 12th Century Church, Moulin de Callian, Art galleries, Local markets
Saint-Cézaire-sur-Siagne
Quaint village surrounded by nature, known for its stunning caves and outdoor activities. Perfect for families and nature lovers.
La Grottte de Saint-Cézaire, Outdoor hiking trails, Local wineries, Café terraces, Charming boutiques
Montauroux
Charming village with a picturesque setting and close proximity to Lac de Saint-Cassien. Great for water sports and outdoor enthusiasts.
Lac de Saint-Cassien, Montauroux village square, Hiking trails, Picnic areas, Local vineyards
Fayence
Known for its hillside charm and traditional Provencal architecture. Popular with tourists looking for tranquility and beauty.
Fayence Village, Markets and artisan shops, Tennis courts, Boules courts, Guerre de l'Ours
La Séguinière
Peaceful countryside area great for those who love nature and tranquility, ideal for retreats.
Nature trails, Local farms, Picnic spots, Scenic views, Cycling routes
Tourrettes
Picturesque commune with stunning landscapes and a relaxed atmosphere. Attracts those looking to unwind in a beautiful setting.
Tourrettes village, Art galleries, Local festivals, Scenic viewpoints, Gardens
Grasse
Famous for its perfume industry and beautiful old town, Grasse offers a unique blend of culture and nature.
Fragonard Perfume Factory, Grasse Cathedral, Old town narrow streets, Botanical gardens, Perfume museums
Lac de Saint-Cassien
Popular recreational lake offering various water activities, ideal for vacationers seeking adventure and relaxation.
Water sports, Fishing, Picnic areas, Cycling paths, Scenic beaches

Understanding Airbnb License Requirements & STR Laws in Callian (2025)

While Callian, Provence-Alpes-Côte d'Azur, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Callian to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 1% licensed listings)

Top Performing Airbnb Properties in Callian (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Callianbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Spacious Villa in Provence

Spacious Villa in Provence

Entire Place • 7 bedrooms

$76,017
Revenue
40.3%
Occupancy
$518.73
Daily Rate
Stylish villa with air conditioning

Stylish villa with air conditioning

Entire Place • 3 bedrooms

$65,086
Revenue
48.0%
Occupancy
$332.60
Daily Rate
Beautiful Modern Family Home in Callian

Beautiful Modern Family Home in Callian

Entire Place • 4 bedrooms

$58,892
Revenue
58.5%
Occupancy
$567.14
Daily Rate
“La Roseraie”, Domaine Les Naÿssès

“La Roseraie”, Domaine Les Naÿssès

Entire Place • 2 bedrooms

$57,338
Revenue
56.5%
Occupancy
$244.57
Daily Rate
Modern villa w/ infinity pool & panoramic view

Modern villa w/ infinity pool & panoramic view

Entire Place • 7 bedrooms

$56,064
Revenue
27.3%
Occupancy
$810.43
Daily Rate
VAR- Beautiful contemporary villa with pool

VAR- Beautiful contemporary villa with pool

Entire Place • 4 bedrooms

$54,911
Revenue
22.8%
Occupancy
$567.47
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Callian (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Callian based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Julien3$129,5566444.99/5.0
Philippa1$76,017794.76/5.0
Sybrand2$69,288115.00/5.0
Katy1$58,89295.00/5.0
Anne1$56,064534.74/5.0
Olivier1$54,91144.75/5.0
Jose1$48,821164.69/5.0
Lisbeth1$47,107134.92/5.0
Kathleen4$46,301634.91/5.0
Stephanie3$44,5742Not Rated

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Callian.

Dive Deeper: Advanced Callian STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Callian. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Callian Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Callian

  • The Callian Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.2% of the 102 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Callian, House properties are the most common (64.7%), reflecting the local real estate landscape.
  • Houses represent a significant 64.7% portion, catering likely to families or larger groups.
  • The presence of 7.8% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, unique stays, others (combined 7.8%) offer potential for unique stay experiences.

Callian Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Callian

  • The dominant room capacity in Callian is 1 bedroom listings, making up 29.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 51.0% of the active Airbnb listings in Callian, indicating a high concentration in these sizes.
  • A significant 44.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Callian.

Callian Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Callian

  • The most common guest capacity trend in Callian vacation rentals is listings accommodating 8+ guests (29.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Callian STR market, accounting for 51.9% of listings.
  • 54.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Callian.
  • On average, properties in Callian are equipped to host 5.2 guests.

Callian Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Callian

  • The most common availability pattern in Callian falls within the 271-366 days range, representing 81.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 96.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Callian (51%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 3.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Callian Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (14.1%)

1 Night

14 listings

14.1% of total

2 Nights (18.2%)

2 Nights

18 listings

18.2% of total

3 Nights (10.1%)

3 Nights

10 listings

10.1% of total

4-6 Nights (22.2%)

4-6 Nights

22 listings

22.2% of total

7-29 Nights (12.1%)

7-29 Nights

12 listings

12.1% of total

30+ Nights (23.2%)

30+ Nights

23 listings

23.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Callian is 30+ Nights, adopted by 23.2% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (23.2%) caters to monthly stays (30+ nights) in Callian, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 23.2% of Callian hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 23.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Callian.

Callian Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

2 listings

2.1% of total

Super Strict 60 Days

4 listings

4.3% of total

Flexible (17%)

Flexible

16 listings

17% of total

Moderate (20.2%)

Moderate

19 listings

20.2% of total

Firm (23.4%)

Firm

22 listings

23.4% of total

Strict (33%)

Strict

31 listings

33% of total

Cancellation Policy Insights for Callian

  • The prevailing Airbnb cancellation policy trend in Callian is Strict, used by 33% of listings.
  • A majority (56.4%) of hosts in Callian utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 33% market standard in Callian.
  • With 33% using Strict terms, this is a viable option in Callian, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Callian.

Callian STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Callian

  • The overall average booking lead time for vacation rentals in Callian is 50 days.
  • Guests book furthest in advance for stays during July (average 76 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 13 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (60 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Callian.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
  • Monitor your own booking lead times against these Callian averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Callian (2025)

Amenity Prevalence

Amenity Insights for Callian

  • Popular amenities like Kitchen, Free parking on premises, TV are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Kitchen or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Callian to stay competitive.

Callian Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Callian

  • The typical guest profile for Airbnb in Callian consists of a mix of domestic (53%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 53.4% of guests.
  • Key international markets include France (53.4%) and United Kingdom (12%).
  • Top languages spoken are English (36.8%) followed by French (31%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Callian Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Monteu Roero11$5,536$414.1944%
Saint-Jean-Cap-Ferrat110$3,687$425.6244%
Ramatuelle227$3,318$668.3037%
Vaunaveys-la-Rochette10$3,079$252.4245%
Saint-Tropez766$3,028$489.0637%
Gordes229$2,882$391.2539%
Villefranche-sur-Mer486$2,800$262.5650%
Èze168$2,719$322.6544%
Goult83$2,703$318.3843%
Monaco182$2,671$421.5937%

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