Joucas Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France
Is Airbnb profitable in Joucas in 2025? Explore comprehensive Airbnb analytics for Joucas, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for Joucas, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 32 active listings.
Whether you're considering an Airbnb investment in Joucas, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Joucas Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Joucas Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Joucas (2025)
Understanding the monthly revenue variations for Airbnb listings in Joucas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Joucas is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Joucas across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,947+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,331 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,127 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $997, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Joucas
Joucas Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Joucas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Joucas:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Joucas
Average Daily Rate (ADR) Airbnb Trends in Joucas (2025)
Effective short term rental pricing strategy in Joucas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Joucas typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $632+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $405 or more.
- Typical properties (Median) charge around $241 per night.
- Entry-level properties (Bottom 25%) earn around $139 per night.
Average Daily Rate (ADR) Trend by Month in Joucas
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Airbnb Seasonality Analysis & Trends in Joucas (2025)
Peak Season (August, July, June)
- Revenue averages $5,145 per month
- Occupancy rates average 46.1%
- Daily rates average $324
Shoulder Season
- Revenue averages $2,965 per month
- Occupancy maintains around 44.0%
- Daily rates hold near $309
Low Season (January, February, December)
- Revenue drops to average $1,303 per month
- Occupancy decreases to average 28.0%
- Daily rates adjust to average $310
Seasonality Insights for Joucas
- The Airbnb seasonality in Joucas shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Joucas's highest earning potential, with monthly revenues capable of climbing to $5,969, occupancy reaching a high of 59.6%, and ADRs peaking at $328.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,129, occupancy could drop to 23.9%, and ADRs may adjust down to $303.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Joucas.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Joucas seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Joucas (2025)
Exploring the top neighborhoods for short-term rentals in Joucas? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Village of Joucas | Charming Provençal village known for its beautiful countryside views and lavender fields. Ideal for tourists looking for a peaceful retreat in nature, close to various hiking trails and local wineries. | Lavender fields, Local wineries, Hiking trails, Scenic viewpoints, Historic architecture |
Roussillon | Famous for its ochre cliffs and vibrant colors, Roussillon attracts tourists interested in art and nature. It offers stunning landscapes and a rich cultural experience. | Ochre Canyon, Roussillon Village, Art galleries, Lavender fields, Scenic viewpoints |
Gordes | Regarded as one of the most beautiful villages in France, Gordes offers stunning views, historic sites, and a luxurious atmosphere that appeals to visitors seeking elegance and culture. | Village of Gordes, Château de Gordes, Local markets, Scenic viewpoints, Museum of the Mediterranean |
Ménérbes | A picturesque village in the Luberon region with a rich history and charming streets, perfect for visitors looking to experience authentic Provençal life and culture. | Ménérbes Village, Wine tasting, Art galleries, Lavender fields, Historic architecture |
Bonnieux | This hilltop village boasts remarkable views and a rich agricultural history. It draws visitors interested in exploring the beauty of the Luberon region and its vineyards. | Bonnieux Village, Wine cellars, Historic sites, Scenic viewpoints, Lavender fields |
Lacoste | Known for its ruins of the Marquis de Sade's castle and artistic heritage, Lacoste appeals to those intrigued by history and arts in a serene environment. | Château de Lacoste, Art festivals, Historic architecture, Scenic viewpoints, Nearby hiking trails |
Cabrières-d'Avignon | A small, peaceful village that embodies the charm of the Luberon region. Ideal for visitors looking for tranquility and authenticity. | Local markets, Scenic landscapes, Historical architecture, Wine tasting, Provençal cuisine |
Oppède-le-Vieux | A historical site with ruins and stunning views, Oppède-le-Vieux is perfect for those interested in medieval history and beautiful landscapes. | Old village ruins, Scenic walks, Local cuisine, Art galleries, Historic sites |
Understanding Airbnb License Requirements & STR Laws in Joucas (2025)
While Joucas, Provence-Alpes-Côte d'Azur, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Joucas to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 3% licensed listings)
Top Performing Airbnb Properties in Joucas (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Joucasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

GORDES , LOU SOULEIO , View , Heated Pool
Entire Place • 6 bedrooms

Mas under the stars
Entire Place • 6 bedrooms

Gorgeous house in the Luberon, 5 km from Gordes
Entire Place • 4 bedrooms

Paulette's House
Entire Place • 3 bedrooms

The bastide villa with private garden and pool
Entire Place • 3 bedrooms

Charming studio in the countryside ( La Mazanne )
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Joucas (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Joucas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Isabelle | 1 | $95,328 | 14 | 4.79/5.0 |
Guillaume | 1 | $80,601 | 23 | 4.96/5.0 |
Isabelle | 2 | $55,454 | 7 | 4.83/5.0 |
Nathalie | 1 | $52,056 | 43 | 4.93/5.0 |
Nathalie Et Alain | 1 | $42,673 | 18 | 5.00/5.0 |
Philippe | 1 | $30,744 | 44 | 5.00/5.0 |
Sabri | 1 | $28,451 | 51 | 4.84/5.0 |
Vanessa | 1 | $28,362 | 45 | 5.00/5.0 |
Sif & Nicolas | 1 | $27,002 | 23 | 4.96/5.0 |
Barbara | 1 | $24,945 | 10 | 4.70/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Joucas.
Dive Deeper: Advanced Joucas STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Joucas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsJoucas Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Joucas
- The Joucas Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.4% of the 32 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Joucas, House properties are the most common (90.6%), reflecting the local real estate landscape.
- Houses represent a significant 90.6% portion, catering likely to families or larger groups.
- Smaller segments like apartment/condo, others, hotel/boutique (combined 9.3%) offer potential for unique stay experiences.
Joucas Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Joucas
- The dominant room capacity in Joucas is 1 bedroom listings, making up 25% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 50.0% of the active Airbnb listings in Joucas, indicating a high concentration in these sizes.
- A significant 56.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Joucas.
Joucas Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Joucas
- The most common guest capacity trend in Joucas vacation rentals is listings accommodating 6 guests (28.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Joucas STR market, accounting for 56.2% of listings.
- 59.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Joucas.
- On average, properties in Joucas are equipped to host 5.2 guests.
Joucas Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Joucas
- The most common availability pattern in Joucas falls within the 271-366 days range, representing 71.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 87.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Joucas (43.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 12.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Joucas Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
22.2% of total
2 Nights
2 listings
7.4% of total
3 Nights
1 listings
3.7% of total
4-6 Nights
6 listings
22.2% of total
7-29 Nights
8 listings
29.6% of total
30+ Nights
4 listings
14.8% of total
Key Insights
- The most prevalent minimum stay requirement in Joucas is 7-29 Nights, adopted by 29.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (14.8%) caters to monthly stays (30+ nights) in Joucas, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 7-29 Nights minimum stay, as 29.6% of Joucas hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 14.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Joucas.
Joucas Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
4.2% of total
Flexible
1 listings
4.2% of total
Moderate
6 listings
25% of total
Firm
5 listings
20.8% of total
Strict
11 listings
45.8% of total
Cancellation Policy Insights for Joucas
- The prevailing Airbnb cancellation policy trend in Joucas is Strict, used by 45.8% of listings.
- A majority (66.6%) of hosts in Joucas utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 45.8% market standard in Joucas.
- With 45.8% using Strict terms, this is a viable option in Joucas, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Joucas.
Joucas STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Joucas
- The overall average booking lead time for vacation rentals in Joucas is 61 days.
- Guests book furthest in advance for stays during May (average 128 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (86 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Joucas.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 128 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 86 days) to capture early planners.
- Monitor your own booking lead times against these Joucas averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Joucas (2025)
Amenity Prevalence
Amenity Insights for Joucas
- Essential amenities in Joucas that guests expect include: Wifi, Free parking on premises, Heating, TV, Kitchen, Washer. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Essentials, Pool are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Joucas.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Joucas: Wifi, Free parking on premises, Heating, TV, Kitchen, Washer.
- Prioritize adding missing essentials: TV, Kitchen, Washer.
- Consider adding popular differentiators like Hot water or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Joucas to stay competitive.
Joucas Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Joucas
- The typical guest profile for Airbnb in Joucas consists of a mix of domestic (51%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 51.3% of guests.
- Key international markets include France (51.3%) and United Kingdom (13.8%).
- Top languages spoken are English (41%) followed by French (30.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Joucas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Divajeu | 19 | $3,644 | $392.06 | 40% |
Ramatuelle | 213 | $3,520 | $704.79 | 39% |
Saint-Tropez | 779 | $2,955 | $502.28 | 39% |
Gordes | 232 | $2,765 | $388.59 | 41% |
Chantepérier | 22 | $2,712 | $321.78 | 35% |
Ménerbes | 100 | $2,573 | $456.49 | 41% |
Saint-Auban-sur-l'Ouvèze | 10 | $2,515 | $194.97 | 52% |
Opio | 42 | $2,508 | $544.59 | 37% |
Verquières | 13 | $2,502 | $436.26 | 48% |
Gassin | 386 | $2,499 | $446.12 | 38% |