Morières-lès-Avignon Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Morières-lès-Avignon in 2025? Explore comprehensive Airbnb analytics for Morières-lès-Avignon, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for Morières-lès-Avignon, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 67 active listings.

Whether you're considering an Airbnb investment in Morières-lès-Avignon, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Morières-lès-Avignon Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Morières-lès-Avignon Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$144
The average rental revenue earned for an occupied room per day in Morières-lès-Avignon.
Occupancy Rate(?)
42.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$15,274
Typical annual income for an Airbnb listing in Morières-lès-Avignon. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
7.3%
Positive growth (7.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Morières-lès-Avignon.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Morières-lès-Avignon.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
67
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Morières-lès-Avignon (2025)

Understanding the monthly revenue variations for Airbnb listings in Morières-lès-Avignon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Morières-lès-Avignon is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Morières-lès-Avignon across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,821+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,211 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,159 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $618, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Morières-lès-Avignon

Morières-lès-Avignon Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Morières-lès-Avignon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Morières-lès-Avignon:

  • Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 41%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Morières-lès-Avignon

Average Daily Rate (ADR) Airbnb Trends in Morières-lès-Avignon (2025)

Effective short term rental pricing strategy in Morières-lès-Avignon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Morières-lès-Avignon typically peaks in July and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $282+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $183 or more.
  • Typical properties (Median) charge around $104 per night.
  • Entry-level properties (Bottom 25%) earn around $65 per night.

Average Daily Rate (ADR) Trend by Month in Morières-lès-Avignon

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Airbnb Seasonality Analysis & Trends in Morières-lès-Avignon (2025)

Peak Season (August, July, September)
  • Revenue averages $2,646 per month
  • Occupancy rates average 53.4%
  • Daily rates average $149
Shoulder Season
  • Revenue averages $1,877 per month
  • Occupancy maintains around 44.2%
  • Daily rates hold near $142
Low Season (January, February, March)
  • Revenue drops to average $1,326 per month
  • Occupancy decreases to average 35.0%
  • Daily rates adjust to average $130

Seasonality Insights for Morières-lès-Avignon

  • The Airbnb seasonality in Morières-lès-Avignon shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Morières-lès-Avignon's highest earning potential, with monthly revenues capable of climbing to $3,290, occupancy reaching a high of 63.0%, and ADRs peaking at $174.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,187, occupancy could drop to 32.8%, and ADRs may adjust down to $125.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Morières-lès-Avignon.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Morières-lès-Avignon seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Morières-lès-Avignon (2025)

Exploring the top neighborhoods for short-term rentals in Morières-lès-Avignon? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centre-Ville
The town center of Morières-lès-Avignon boasts a charming Provencal atmosphere with authentic markets, cafes, and local shops. Ideal for visitors looking for a traditional French experience.
Local Markets, Café de la République, Church of Saint-Étienne, Place de l'Hôtel de Ville, Provencal restaurants
Avignon
Situated just a few kilometers from Morières, Avignon is famous for its historical sites, including the Palais des Papes and the famous bridge. A popular destination for tourists exploring Provençal culture and history.
Palais des Papes, Pont Saint-Bénézet, Avignon Festival, Rocher des Doms, Avignon Bridge
Les Angles
A neighboring town with beautiful views over the Rhône River and close proximity to the nature park. Attractive for families and outdoor enthusiasts alike looking for a peaceful retreat.
Nature Park, Panoramic Views, Hiking Trails, La Vigne de l'Ermitage
Châteauneuf-du-Pape
Known for its exquisite wine region, this area attracts wine lovers and culinary tourists. Perfect for offering unique wine retreats and tours.
Wine Tours, Vineyards, Châteauneuf-du-Pape Castle, Wine Museum, Local viticulture
Le Pontet
A suburb close to Avignon, offering convenient access to shopping and attractions while maintaining a quieter atmosphere. Ideal for budget-conscious travelers and families.
Shopping Centers, Local Parks, Cultural Events, Theatre in Le Pontet
Rochelle
A picturesque area near Morières, known for its scenic views and leisure activities. Offers a serene environment, perfect for travelers seeking relaxation and nature.
Scenic Views, Hiking, Cycling Trails, Relaxation Spots
Sorgue River
The beautiful Sorgue River attracts visitors for its stunning scenery, markets, and water activities. An excellent area for hosting travelers looking for outdoor adventures.
Sorgue Markets, Water Sports, Canoe and Kayak Rentals, Scenic Trails
Avignon TGV Station
A key transport hub that attracts transit travelers and business professionals. Perfect for short-term stays and easy commutes to major cities in the region.
TGV Services, Nearby Hotels, Transport Links, Historical Attractions in Avignon

Understanding Airbnb License Requirements & STR Laws in Morières-lès-Avignon (2025)

While Morières-lès-Avignon, Provence-Alpes-Côte d'Azur, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Morières-lès-Avignon to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Morières-lès-Avignon (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Morières-lès-Avignonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Grande Villa en Provence

Grande Villa en Provence

Entire Place • 6 bedrooms

$151,031
Revenue
64.0%
Occupancy
$652.29
Daily Rate
Mas La Caly

Mas La Caly

Entire Place • 5 bedrooms

$99,429
Revenue
55.6%
Occupancy
$455.85
Daily Rate
The Château Saint Laurent Bed and Breakfast

The Château Saint Laurent Bed and Breakfast

Entire Place • 3 bedrooms

$52,497
Revenue
77.6%
Occupancy
$182.31
Daily Rate
The Royal Suite of Château Saint Laurent

The Royal Suite of Château Saint Laurent

Private Room • N/A

$49,447
Revenue
70.6%
Occupancy
$185.02
Daily Rate
Modern single-story villa: pool and pool house

Modern single-story villa: pool and pool house

Entire Place • 4 bedrooms

$37,655
Revenue
37.7%
Occupancy
$332.78
Daily Rate
Modern air-conditioned townhouse with pool

Modern air-conditioned townhouse with pool

Entire Place • 3 bedrooms

$35,262
Revenue
48.1%
Occupancy
$184.24
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Morières-lès-Avignon (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Morières-lès-Avignon based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cécile1$151,0311544.85/5.0
Cécile3$134,4621124.89/5.0
Michelle1$99,429405.00/5.0
Florence3$42,9111614.90/5.0
Joseph1$37,65565.00/5.0
Anais1$35,262254.96/5.0
Ghislain1$30,813234.91/5.0
Philippe2$28,2803154.88/5.0
Marie Pierre1$25,315364.86/5.0
Angelique1$24,716544.96/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Morières-lès-Avignon.

Dive Deeper: Advanced Morières-lès-Avignon STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Morières-lès-Avignon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Morières-lès-Avignon Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Morières-lès-Avignon

  • The Morières-lès-Avignon Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.1% of the 67 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Morières-lès-Avignon, House properties are the most common (70.1%), reflecting the local real estate landscape.
  • Houses represent a significant 70.1% portion, catering likely to families or larger groups.
  • The presence of 6% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays (combined 4.5%) offer potential for unique stay experiences.

Morières-lès-Avignon Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Morières-lès-Avignon

  • The dominant room capacity in Morières-lès-Avignon is 2 bedrooms listings, making up 26.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 46.3% of the active Airbnb listings in Morières-lès-Avignon, indicating a high concentration in these sizes.
  • A significant 29.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Morières-lès-Avignon.

Morières-lès-Avignon Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Morières-lès-Avignon

  • The most common guest capacity trend in Morières-lès-Avignon vacation rentals is listings accommodating 4 guests (25.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Morières-lès-Avignon STR market, accounting for 43.3% of listings.
  • 32.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Morières-lès-Avignon.
  • On average, properties in Morières-lès-Avignon are equipped to host 3.8 guests.

Morières-lès-Avignon Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Morières-lès-Avignon

  • The most common availability pattern in Morières-lès-Avignon falls within the 271-366 days range, representing 53.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 82.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Morières-lès-Avignon (35.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 17.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Morières-lès-Avignon Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (11.9%)

1 Night

8 listings

11.9% of total

2 Nights (19.4%)

2 Nights

13 listings

19.4% of total

3 Nights (9%)

3 Nights

6 listings

9% of total

4-6 Nights (19.4%)

4-6 Nights

13 listings

19.4% of total

7-29 Nights (11.9%)

7-29 Nights

8 listings

11.9% of total

30+ Nights (28.4%)

30+ Nights

19 listings

28.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Morières-lès-Avignon is 30+ Nights, adopted by 28.4% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (28.4%) caters to monthly stays (30+ nights) in Morières-lès-Avignon, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 28.4% of Morières-lès-Avignon hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 28.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Morières-lès-Avignon.

Morières-lès-Avignon Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (36.9%)

Flexible

24 listings

36.9% of total

Moderate (29.2%)

Moderate

19 listings

29.2% of total

Firm (16.9%)

Firm

11 listings

16.9% of total

Strict (16.9%)

Strict

11 listings

16.9% of total

Cancellation Policy Insights for Morières-lès-Avignon

  • The prevailing Airbnb cancellation policy trend in Morières-lès-Avignon is Flexible, used by 36.9% of listings.
  • There's a relatively balanced mix between guest-friendly (66.1%) and stricter (33.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 36.9% market standard in Morières-lès-Avignon.
  • Regularly review your cancellation policy against competitors and market demand shifts in Morières-lès-Avignon.

Morières-lès-Avignon STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Morières-lès-Avignon

  • The overall average booking lead time for vacation rentals in Morières-lès-Avignon is 51 days.
  • Guests book furthest in advance for stays during July (average 88 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 26 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (75 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Morières-lès-Avignon.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 75 days) to capture early planners.
  • Monitor your own booking lead times against these Morières-lès-Avignon averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Morières-lès-Avignon (2025)

Amenity Prevalence

Amenity Insights for Morières-lès-Avignon

  • Essential amenities in Morières-lès-Avignon that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Heating, Free parking on premises, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Morières-lès-Avignon: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Heating or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Morières-lès-Avignon to stay competitive.

Morières-lès-Avignon Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Morières-lès-Avignon

  • The typical guest profile for Airbnb in Morières-lès-Avignon consists of primarily domestic travelers (76%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 75.5% of guests.
  • Key international markets include France (75.5%) and Germany (3.1%).
  • Top languages spoken are French (41.5%) followed by English (33.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Toulouse.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Morières-lès-Avignon Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Villeneuvette14$4,052$340.4042%
Vaunaveys-la-Rochette10$3,079$252.4245%
Divajeu22$3,027$400.2239%
Gordes229$2,882$391.2539%
Redessan20$2,768$327.2231%
Goult83$2,703$318.3843%
Chantepérier22$2,596$293.4434%
Soyans12$2,595$183.5043%
Rupià11$2,592$270.8341%
Cavillargues13$2,577$294.6139%

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