Top 30 Best Places in Provence-alpes-côte D'azur, France to Invest in Airbnb & Short-Term Rentals (2025)

Source: AirROI

Last updated: 2025-10-01

Unlock high-ROI opportunities in Provence-alpes-côte D'azur, France‘s booming short-term rental (STR) market. This 2025 Airbnb investment guide from AirROI leverages cutting-edge Airbnb data analytics to pinpoint the most profitable cities for Airbnb and vacation rental entrepreneurs. Whether you’re scaling your portfolio or making your first STR investment, discover markets with strong rental demand, high revenue potential, and favorable regulations. We are committed to providing trustworthy insights based on comprehensive market analysis, and you can learn more about our rigorous approach to data accuracy.

Our STR market analysis dives deep into key performance indicators like monthly revenue, average daily rates (ADR), occupancy trends, property counts, and regulatory landscapes across Provence-alpes-côte D'azur, France. We go beyond simple rankings to provide the context you need for informed investment decisions using reliable Airbnb data.

Explore the data-driven insights below to identify the premier short-term rental investment hotspots and high ROI Airbnb markets in Provence-alpes-côte D'azur, France for 2025.

Top Short-Term Rental Markets in Provence-alpes-côte D'azur, France

Rank:#1Market:MarseilleCountry:FranceProperties:9,103Monthly Revenue:$1337.01Daily Rate (ADR):$135.43Occupancy:46.10%Regulation:High
Rank:#2Market:NiceCountry:FranceProperties:8,645Monthly Revenue:$1926.39Daily Rate (ADR):$174.27Occupancy:49.95%Regulation:High
Rank:#3Market:CannesCountry:FranceProperties:7,538Monthly Revenue:$1862.69Daily Rate (ADR):$268.93Occupancy:34.06%Regulation:High
Rank:#4Market:AntibesCountry:FranceProperties:3,763Monthly Revenue:$1735.88Daily Rate (ADR):$196.27Occupancy:44.80%Regulation:Moderate
Rank:#5Market:AvignonCountry:FranceProperties:2,453Monthly Revenue:$914.81Daily Rate (ADR):$119.84Occupancy:39.24%Regulation:Moderate
Rank:#6Market:Aix-en-ProvenceCountry:FranceProperties:2,164Monthly Revenue:$1483.55Daily Rate (ADR):$160.23Occupancy:46.51%Regulation:High
Rank:#7Market:Saint-RaphaëlCountry:FranceProperties:2,159Monthly Revenue:$1235.24Daily Rate (ADR):$171.39Occupancy:38.87%Regulation:Low
Rank:#8Market:HyèresCountry:FranceProperties:2,086Monthly Revenue:$1199.99Daily Rate (ADR):$160.75Occupancy:38.88%Regulation:Low
Rank:#9Market:FréjusCountry:FranceProperties:1,671Monthly Revenue:$974.65Daily Rate (ADR):$145.23Occupancy:37.25%Regulation:Moderate
Rank:#10Market:ToulonCountry:FranceProperties:1,648Monthly Revenue:$868.62Daily Rate (ADR):$110.69Occupancy:40.22%Regulation:Low
Rank:#11Market:ArlesCountry:FranceProperties:1,446Monthly Revenue:$1119.45Daily Rate (ADR):$139.26Occupancy:39.15%Regulation:High
Rank:#12Market:La CiotatCountry:FranceProperties:1,410Monthly Revenue:$1323.83Daily Rate (ADR):$147.59Occupancy:43.20%Regulation:High
Rank:#13Market:Sainte-MaximeCountry:FranceProperties:1,235Monthly Revenue:$1957.83Daily Rate (ADR):$277.48Occupancy:37.79%Regulation:High
Rank:#14Market:MentonCountry:FranceProperties:1,225Monthly Revenue:$1709.42Daily Rate (ADR):$156.27Occupancy:46.11%Regulation:High
Rank:#15Market:Six-Fours-les-PlagesCountry:FranceProperties:1,118Monthly Revenue:$1047.18Daily Rate (ADR):$136.30Occupancy:38.75%Regulation:Moderate
Rank:#16Market:Sanary-sur-MerCountry:FranceProperties:929Monthly Revenue:$1292.65Daily Rate (ADR):$160.43Occupancy:37.43%Regulation:High
Rank:#17Market:Roquebrune-sur-ArgensCountry:FranceProperties:926Monthly Revenue:$1689.40Daily Rate (ADR):$243.97Occupancy:36.96%Regulation:High
Rank:#18Market:BandolCountry:FranceProperties:908Monthly Revenue:$1287.75Daily Rate (ADR):$160.32Occupancy:38.05%Regulation:High
Rank:#19Market:Cagnes-sur-MerCountry:FranceProperties:883Monthly Revenue:$1478.83Daily Rate (ADR):$157.52Occupancy:45.42%Regulation:Moderate
Rank:#20Market:La Seyne-sur-MerCountry:FranceProperties:883Monthly Revenue:$956.50Daily Rate (ADR):$131.93Occupancy:38.27%Regulation:Low
Rank:#21Market:Le LavandouCountry:FranceProperties:874Monthly Revenue:$1303.75Daily Rate (ADR):$171.61Occupancy:38.48%Regulation:High
Rank:#22Market:CassisCountry:FranceProperties:872Monthly Revenue:$2218.67Daily Rate (ADR):$229.55Occupancy:44.32%Regulation:High
Rank:#23Market:VallaurisCountry:FranceProperties:765Monthly Revenue:$1511.19Daily Rate (ADR):$221.67Occupancy:39.23%Regulation:Moderate
Rank:#24Market:Cavalaire-sur-MerCountry:FranceProperties:753Monthly Revenue:$1382.71Daily Rate (ADR):$202.74Occupancy:36.77%Regulation:Low
Rank:#25Market:Saint-TropezCountry:FranceProperties:753Monthly Revenue:$3423.54Daily Rate (ADR):$495.88Occupancy:36.76%Regulation:High
Rank:#26Market:GrimaudCountry:FranceProperties:750Monthly Revenue:$2348.08Daily Rate (ADR):$347.77Occupancy:37.02%Regulation:High
Rank:#27Market:Saint-Cyr-sur-MerCountry:FranceProperties:702Monthly Revenue:$1268.12Daily Rate (ADR):$183.68Occupancy:37.64%Regulation:High
Rank:#28Market:AllosCountry:FranceProperties:686Monthly Revenue:$741.82Daily Rate (ADR):$117.39Occupancy:33.54%Regulation:Moderate
Rank:#29Market:Mandelieu-la-NapouleCountry:FranceProperties:659Monthly Revenue:$1179.56Daily Rate (ADR):$166.48Occupancy:38.90%Regulation:High
Rank:#30Market:Bormes-les-MimosasCountry:FranceProperties:648Monthly Revenue:$1174.85Daily Rate (ADR):$182.47Occupancy:36.90%Regulation:High

Our Data-Driven Methodology for STR Market Analysis

At AirROI, our market rankings and insights are powered by a robust methodology combining comprehensive Airbnb data collection with sophisticated STR analytics techniques. We strive to provide the most accurate and actionable intelligence for short-term rental investors.

Data Collection & Scope

  • Global Coverage: We aggregate STR data from tens of millions of active short-term rental listings across platforms like Airbnb and Vrbo worldwide.
  • Real-Time Metrics: Our systems track key performance indicators (KPIs) daily, including booking rates, nightly pricing (ADR), occupancy rates, and revenue.
  • Regulatory Monitoring: We actively monitor and incorporate local short-term rental regulations, licensing requirements, and tax obligations into our market analysis.

Analysis & Ranking

  • Proprietary Algorithms: AI and machine learning models analyze booking patterns, predict seasonal demand shifts, and identify emerging market trends in the STR space.
  • Key Metric Evaluation: We evaluate markets based on a weighted combination of critical investment factors using our extensive Airbnb analytics:
    • Revenue Potential: Average Monthly Revenue and Average Daily Rate (ADR).
    • Market Demand: Occupancy Rate and booking lead times.
    • Investment Scale: Number of active properties and market growth trends.
    • Regulatory Environment: Assessed impact of local STR regulations on operational feasibility and profitability.
  • Benchmarking: Performance is benchmarked against regional and global averages to provide context for vacation rental investment potential.

Key Metrics Explained

  • Properties: The count of active short-term rental listings in the market.
  • Monthly Revenue: Average revenue generated per property per month, a key indicator for Airbnb profitability.
  • Daily Rate (ADR): Average nightly booking price.
  • Occupancy: Percentage of nights booked out of total available nights, crucial for understanding STR demand.
  • Regulation: An indicator of the local regulatory climate impacting Airbnb investment.

This rigorous approach ensures our recommendations are based on real-world performance Airbnb data and forward-looking market analysis, empowering you to invest smarter in the vacation rental market.

Access Real-Time Airbnb API

This report is powered by our industry-leading Airbnb Data API, providing direct access to live short-term rental data from global markets like Provence-alpes-côte D'azur. Use this data to build powerful analytics tools, discover investment opportunities, and inform your vacation rental strategy.

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All Markets in Provence-alpes-côte D'azur, France

Abriès-RistolasAiguillesAiguinesAix-en-ProvenceAllauchAlleinsAllemagne-en-ProvenceAllosAlthen-des-PaludsAmpusAncelleAnnavaschaAnsouisAntibesAptArlesArvieuxAspremontAubagneAubignanAupsAureilleAuribeau-sur-SiagneAuriolAvignonBagnols-en-ForêtBandolBanonBaratierBarbentaneBarcelonnetteBargemonBarjolsBaudinard-sur-VerdonBauduenBeaulieu-sur-MerBeaumes-de-VeniseBeaumont-de-PertuisBeausoleilBelgentierBelvédèreBerre-l'ÉtangBesse-sur-IssoleBeuilBiotBollèneBonnieuxBormes-les-MimosasBouc-Bel-AirBoulbonBouyonBrasBreil-sur-RoyaBriançonBrignolesBrue-AuriacBédarridesBédoinCabannesCabasseCabrisCabrières-d'AiguesCabrières-d'AvignonCabrièsCadenetCaderousseCagnes-sur-MerCairanneCallasCallianCamaret-sur-AiguesCamps-la-SourceCannesCap-d'AilCarcèsCarnoulesCarnoux-en-ProvenceCarombCarpentrasCarqueiranneCarrosCarry-le-RouetCassisCastellaneCaumont-sur-DuranceCavaillonCavalaire-sur-MerCeillacCervièresCeyresteChabottesCheval-BlancChorgesChâteau-Ville-VieilleChâteauneuf-GrasseChâteauneuf-de-GadagneChâteauneuf-du-PapeChâteauneuf-le-RougeChâteauneuf-les-MartiguesChâteaurenardChâteauroux-les-AlpesChâteauvieuxClaviersCoarazeCogolinCollobrièresColmarsColomarsContesCornillon-ConfouxCorrensCotignacCourthézonCrestetCrillon-le-BraveCrotsCrévouxCucuronCuersCuges-les-PinsCéreste-en-LuberonDauphinDigne-les-BainsDraguignanEmbrunEnchastrayesEnsuès-la-RedonneEntraigues-sur-la-SorgueEntraunesEntrecasteauxEntrechauxEntrevauxEsparron-de-VerdonEygalièresEygliersEyguièresEyraguesFauconFayenceFiganièresFlassans-sur-IssoleFlayoscFontaine-de-VaucluseFontvieilleForcalqueiretForcalquierFos-sur-MerFréjusFuveauGapGardanneGargasGaréoultGassinGattièresGignac-la-NertheGigondasGinasservisGonfaronGorbioGordesGoultGourdonGramboisGransGrasseGravesonGrillonGrimaudGréolièresGréoux-les-BainsGuillaumesGuillestreGémenosHyèresIsolaIstresJausiersJonquerettesJonquièresJoucasJouquesL'Argentière-la-BesséeL'EscarèneL'Isle-sur-la-SorgueLa Bastide-des-JourdansLa BastidonneLa BouilladisseLa Bâtie-NeuveLa Cadière-d'AzurLa CiotatLa Colle-sur-LoupLa CrauLa Croix-ValmerLa Fare-les-OliviersLa FarlèdeLa GardeLa Garde-FreinetLa GaudeLa GraveLa Londe-les-MauresLa MotteLa Motte-d'AiguesLa Palud-sur-VerdonLa Penne-sur-HuveauneLa Roche-de-RameLa Roche-des-ArnaudsLa Roque-d'AnthéronLa Roque-sur-PernesLa RoquebrussanneLa Roquette-sur-SiagneLa Salle-les-AlpesLa Seyne-sur-MerLa Tour-d'AiguesLa TrinitéLa TurbieLa Valette-du-VarLa VerdièreLacosteLagnesLambescLançon-ProvenceLapaludLaragne-MontéglinLaurisLayeLe Bar-sur-LoupLe BarrouxLe BeaussetLe CannetLe Cannet-des-MauresLe CastelletLe DévoluyLe LavandouLe LucLe Monêtier-les-BainsLe MuyLe Plan-de-la-TourLe PontetLe PradetLe Puy-Sainte-RéparadeLe Revest-les-EauxLe RouretLe RoveLe TholonetLe ThorLe ThoronetLe TignetLe ValLes Adrets-de-l'EstérelLes ArcsLes Baux-de-ProvenceLes MéesLes OrresLes Pennes-MirabeauLes Salles-sur-VerdonLes VigneauxLevensLiouxLorguesLoriol-du-ComtatLourmarinLucéramLursMaillaneMalaucèneMalemort-du-ComtatMallemortMandelieu-la-NapouleManeManosqueMarignaneMarseilleMartiguesMaubecMaussane-les-AlpillesMazanMentonMeyrarguesMeyreuilMimetMirabeauMiramasMoissac-BellevueMolines-en-QueyrasMollégèsMondragonMonsMontagnac-MontpezatMontaurouxMontclarMonteuxMontfort-sur-ArgensMontgenèvreMontmeyanMorières-lès-AvignonMormoironMornasMouans-SartouxMouginsMourièsMoustiers-Sainte-MarieMursMénerbesMéolans-RevelMéounes-lès-MontrieuxMérindolNans-les-PinsNiceNovesNéoulesOllioulesOllièresOnglesOpioOppèdeOraisonOrangeOrcièresOrgonOrpierreParadouPeillePernes-les-FontainesPertuisPeymeinadePeynierPeypinPeyrolles-en-ProvencePierrefeu-du-VarPierrevertPignansPiolencPlan-d'Aups-Sainte-BaumePlan-d'OrgonPlan-de-CuquesPort-Saint-Louis-du-RhônePort-de-BoucPourrièresPrunièresPugetPuget-VillePuget-sur-ArgensPuimoissonPuy-Saint-PierrePuy-Saint-VincentPuy-SanièresPuyloubierPuymérasPuyvertPégomasPélissannePéoneQuinsonRamatuelleRasteauRayol-Canadel-sur-MerReillanneRiansRiezRisoulRoaixRobionRocbaronRognacRognesRognonasRoquebillièreRoquebrune-Cap-MartinRoquebrune-sur-ArgensRoquefort-la-BédouleRoquefort-les-PinsRoquevaireRoumoulesRoussetRoussillonRustrelRéallonRégusseSabletSaignonSaint-AndiolSaint-André-d'EmbrunSaint-André-de-la-RocheSaint-André-les-AlpesSaint-Antonin-du-VarSaint-Bonnet-en-ChampsaurSaint-CannatSaint-ChaffreySaint-ChamasSaint-Cyr-sur-MerSaint-Cézaire-sur-SiagneSaint-DidierSaint-FirminSaint-Jean-Cap-FerratSaint-Jean-Saint-NicolasSaint-JeannetSaint-JulienSaint-Julien-en-ChampsaurSaint-Laurent-du-VarSaint-Léger-les-MélèzesSaint-Mandrier-sur-MerSaint-Marc-JaumegardeSaint-Martin-VésubieSaint-Martin-de-BrômesSaint-Martin-de-CastillonSaint-Martin-de-CrauSaint-Martin-de-QueyrièresSaint-Martin-du-VarSaint-Maximin-la-Sainte-BaumeSaint-Michel-de-ChaillolSaint-Michel-l'ObservatoireSaint-Mitre-les-RempartsSaint-Paul-de-VenceSaint-Paul-en-ForêtSaint-Paul-sur-UbayeSaint-Pierre-de-VassolsSaint-PonsSaint-RaphaëlSaint-Romain-en-ViennoisSaint-Rémy-de-ProvenceSaint-Saturnin-lès-AptSaint-Saturnin-lès-AvignonSaint-SauveurSaint-TropezSaint-Vallier-de-ThieySaint-VictoretSaint-VéranSaint-ZacharieSaint-Étienne-de-TinéeSaint-Étienne-du-GrèsSaint-Étienne-les-OrguesSainte-AgnèsSainte-Croix-du-VerdonSainte-Cécile-les-VignesSainte-MaximeSainte-TulleSaintes-Maries-de-la-MerSalernesSalon de ProvenceSanary-sur-MerSaorgeSarriansSaultSaumane-de-VaucluseSausset-les-PinsSavines-le-LacSeillansSeillons-Source-d'ArgensSelonnetSeptèmes-les-VallonsSeyneSignesSigoyerSillans-la-CascadeSimiane-CollongueSimiane-la-RotondeSisteronSix-Fours-les-PlagesSolliès-PontSolliès-ToucasSolliès-VilleSorguesSospelSpéracèdesSéguretSénasSérignan-du-ComtatTailladesTallardTanneronTaradeauTarasconTavernesTendeThéoule-sur-MerToulonTourrette-LevensTourrettesTourrettes-sur-LoupTourtourTourvesTrans-en-ProvenceTretsUbaye-Serre-PonçonUchauxUvernet-FoursVachèresVacqueyrasVaison-la-RomaineVal-Buëch-MéougeVal-des-PrésValbonneValdebloreValensoleVallaurisVallouise-PelvouxValréasVaragesVarsVauginesVauvenarguesVedèneVelauxVelleronVenasqueVenceVenellesVentabrenVernèguesVeynesVidaubanViensVillar-Saint-PancraceVillar-d'ArêneVillarsVillecrozeVilledieuVillefranche-sur-MerVillelaureVilleneuveVilleneuve-LoubetVilles-sur-AuzonVinon-sur-VerdonViolèsVisanVitrollesVolxÈzeÉguillesÉvenos