Le Rouret Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Le Rouret in 2025? Explore comprehensive Airbnb analytics for Le Rouret, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for Le Rouret, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 68 active listings.

Whether you're considering an Airbnb investment in Le Rouret, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Le Rouret Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Le Rouret Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$347
The average rental revenue earned for an occupied room per day in Le Rouret.
Occupancy Rate(?)
43.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$22,738
Typical annual income for an Airbnb listing in Le Rouret. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-16.1%
Significant decrease (-16.1%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Le Rouret.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Le Rouret.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
68
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Le Rouret (2025)

Understanding the monthly revenue variations for Airbnb listings in Le Rouret is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Le Rouret is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Le Rouret across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,891+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,525 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,874 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $956, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Le Rouret

Le Rouret Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Le Rouret STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Le Rouret:

  • Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Le Rouret

Average Daily Rate (ADR) Airbnb Trends in Le Rouret (2025)

Effective short term rental pricing strategy in Le Rouret involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Le Rouret typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $730+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $459 or more.
  • Typical properties (Median) charge around $258 per night.
  • Entry-level properties (Bottom 25%) earn around $136 per night.

Average Daily Rate (ADR) Trend by Month in Le Rouret

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Airbnb Seasonality Analysis & Trends in Le Rouret (2025)

Peak Season (August, July, September)
  • Revenue averages $5,704 per month
  • Occupancy rates average 59.2%
  • Daily rates average $351
Shoulder Season
  • Revenue averages $2,373 per month
  • Occupancy maintains around 34.0%
  • Daily rates hold near $372
Low Season (February, November, December)
  • Revenue drops to average $1,398 per month
  • Occupancy decreases to average 25.7%
  • Daily rates adjust to average $349

Seasonality Insights for Le Rouret

  • The Airbnb seasonality in Le Rouret shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Le Rouret's highest earning potential, with monthly revenues capable of climbing to $6,823, occupancy reaching a high of 67.2%, and ADRs peaking at $398.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,262, occupancy could drop to 21.9%, and ADRs may adjust down to $332.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Le Rouret.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Le Rouret seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Le Rouret (2025)

Exploring the top neighborhoods for short-term rentals in Le Rouret? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Le Rouret Village
Charming Provençal village atmosphere with local markets and authentic French culture. Ideal for visitors looking for a peaceful retreat yet close to major attractions.
Local markets, Historic church, Walking trails, Artisanal shops, Café terraces
Cote d'Azur
Proximity to the glamorous Cote d'Azur, known for its stunning beaches and luxury lifestyle. A hotspot for tourists wishing to experience the French Riviera.
Nice, Cannes, Antibes, St. Tropez, Beach clubs
Grasse
Famous for its perfume industry and scenic landscapes. Perfect for visitors interested in fragrance and history, with beautiful views across the hills.
Perfume factories, Fragonard Museum, Old town, The Cathedral of Grasse, Lavender fields
Valbonne
A picturesque and historic village with a vibrant weekend market. Offers a serene environment with a lively atmosphere, perfect for families.
Valbonne market, Historic village center, Café culture, Nearby nature parks, Art galleries
Biot
Known for its glass-blowing artisans, Biot offers a unique cultural experience and charming village life, appealing to art and craft lovers.
Biot glass factories, Fernand Léger National Museum, Medieval village, Art exhibitions, Café terraces
Mougins
Renowned for its culinary scene and beautiful scenery. Attracts food lovers and art enthusiasts, situated near Cannes.
Mougins Village, Michelin-starred restaurants, Art galleries, Scenic views, Art festivals
Sophia Antipolis
The leading tech hub in Europe, Sophia Antipolis attracts business travelers and professionals, ideal for short-term business rentals.
Tech parks, Conference centers, Corporate offices, Cafes, Nearby nature trails
Antibes
Famous for its historic old town and beautiful beaches, Antibes is a classic destination for tourists seeking both culture and leisure activities.
Old Town Antibes, Picasso Museum, Antibes beaches, Fort Carré, Marina Port Vauban

Understanding Airbnb License Requirements & STR Laws in Le Rouret (2025)

With 10% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Le Rouret. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Le Rouret to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 10% licensed listings)

Top Performing Airbnb Properties in Le Rouret (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Le Rouretbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Provençale home, large pool, padel court & seaview

Provençale home, large pool, padel court & seaview

Entire Place • 6 bedrooms

$172,026
Revenue
47.6%
Occupancy
$1348.62
Daily Rate
New listing 2024 - Villa Constantin

New listing 2024 - Villa Constantin

Entire Place • 6 bedrooms

$87,131
Revenue
72.5%
Occupancy
$1207.22
Daily Rate
Villa Le Rouret

Villa Le Rouret

Entire Place • 5 bedrooms

$73,292
Revenue
19.8%
Occupancy
$1451.78
Daily Rate
Villa les Roumingues Private Cottage /

Villa les Roumingues Private Cottage /

Entire Place • 1 bedroom

$52,533
Revenue
58.9%
Occupancy
$208.27
Daily Rate
La Casa Siesta

La Casa Siesta

Entire Place • 1 bedroom

$51,038
Revenue
52.5%
Occupancy
$224.57
Daily Rate
Villa Ciel et Soleil

Villa Ciel et Soleil

Entire Place • 4 bedrooms

$49,774
Revenue
55.3%
Occupancy
$631.26
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Le Rouret (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Le Rouret based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Victoria1$172,026374.97/5.0
Wendy4$124,8745094.98/5.0
Gaëlle4$92,0221394.83/5.0
Host #735818671$87,1311N/A/5.0
Host #454164031$73,2920N/A/5.0
Sophie Et Olivier2$65,19555.00/5.0
Alexandra1$51,038954.93/5.0
April1$49,77455.00/5.0
Chantal1$43,772125.00/5.0
Sylvie1$41,400155.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Le Rouret.

Dive Deeper: Advanced Le Rouret STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Le Rouret. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Le Rouret Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Le Rouret

  • The Le Rouret Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.7% of the 68 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Le Rouret, House properties are the most common (69.1%), reflecting the local real estate landscape.
  • Houses represent a significant 69.1% portion, catering likely to families or larger groups.
  • The presence of 7.4% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 1.5%) offer potential for unique stay experiences.

Le Rouret Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Le Rouret

  • The dominant room capacity in Le Rouret is 1 bedroom listings, making up 22.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 4 bedrooms properties represent 42.7% of the active Airbnb listings in Le Rouret, indicating a high concentration in these sizes.
  • A significant 52.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Le Rouret.

Le Rouret Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Le Rouret

  • The most common guest capacity trend in Le Rouret vacation rentals is listings accommodating 8+ guests (32.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Le Rouret STR market, accounting for 54.5% of listings.
  • 54.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Le Rouret.
  • On average, properties in Le Rouret are equipped to host 5.3 guests.

Le Rouret Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Le Rouret

  • The most common availability pattern in Le Rouret falls within the 271-366 days range, representing 60.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 88.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Le Rouret (32.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Le Rouret Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13.6%)

1 Night

9 listings

13.6% of total

2 Nights (6.1%)

2 Nights

4 listings

6.1% of total

3 Nights (21.2%)

3 Nights

14 listings

21.2% of total

4-6 Nights (22.7%)

4-6 Nights

15 listings

22.7% of total

7-29 Nights (25.8%)

7-29 Nights

17 listings

25.8% of total

30+ Nights (10.6%)

30+ Nights

7 listings

10.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Le Rouret is 7-29 Nights, adopted by 25.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • Very short stays (1-2 nights) are less common (19.7%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (10.6%) caters to monthly stays (30+ nights) in Le Rouret, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 7-29 Nights minimum stay, as 25.8% of Le Rouret hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 10.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Le Rouret.

Le Rouret Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (7.1%)

Flexible

4 listings

7.1% of total

Moderate (39.3%)

Moderate

22 listings

39.3% of total

Firm (21.4%)

Firm

12 listings

21.4% of total

Strict (32.1%)

Strict

18 listings

32.1% of total

Cancellation Policy Insights for Le Rouret

  • The prevailing Airbnb cancellation policy trend in Le Rouret is Moderate, used by 39.3% of listings.
  • A majority (53.5%) of hosts in Le Rouret utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 39.3% market standard in Le Rouret.
  • With 32.1% using Strict terms, this is a viable option in Le Rouret, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Le Rouret.

Le Rouret STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Le Rouret

  • The overall average booking lead time for vacation rentals in Le Rouret is 52 days.
  • Guests book furthest in advance for stays during August (average 88 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 18 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (82 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Le Rouret.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 82 days) to capture early planners.
  • Monitor your own booking lead times against these Le Rouret averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Le Rouret (2025)

Amenity Prevalence

Amenity Insights for Le Rouret

  • Essential amenities in Le Rouret that guests expect include: Heating, Free parking on premises, Hot water, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Kitchen, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Le Rouret: Heating, Free parking on premises, Hot water, Wifi.
  • Prioritize adding missing essentials: Free parking on premises, Hot water, Wifi.
  • Consider adding popular differentiators like TV or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Le Rouret to stay competitive.

Le Rouret Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Le Rouret

  • The typical guest profile for Airbnb in Le Rouret consists of a mix of domestic (40%) and international guests, with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 39.6% of guests.
  • Key international markets include France (39.6%) and United Kingdom (15.4%).
  • Top languages spoken are English (41%) followed by French (20.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Le Rouret Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Monteu Roero19$3,583$655.5832%
Ramatuelle213$3,520$704.7939%
Saint-Jean-Cap-Ferrat113$3,445$460.0544%
Cossano Belbo13$3,381$286.9140%
Saint-Tropez779$2,955$502.2839%
Èze167$2,720$347.4445%
Cassinasco20$2,710$585.9635%
Villefranche-sur-Mer519$2,572$279.1050%
Opio42$2,508$544.5937%
Gassin386$2,499$446.1238%

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