Maussane-les-Alpilles Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Maussane-les-Alpilles in 2025? Explore comprehensive Airbnb analytics for Maussane-les-Alpilles, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for Maussane-les-Alpilles, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 101 active listings.

Whether you're considering an Airbnb investment in Maussane-les-Alpilles, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Maussane-les-Alpilles Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Maussane-les-Alpilles Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$218
The average rental revenue earned for an occupied room per day in Maussane-les-Alpilles.
Occupancy Rate(?)
40.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$16,697
Typical annual income for an Airbnb listing in Maussane-les-Alpilles. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
7.8%
Positive growth (7.8%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Maussane-les-Alpilles.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Maussane-les-Alpilles.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
101
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Maussane-les-Alpilles (2025)

Understanding the monthly revenue variations for Airbnb listings in Maussane-les-Alpilles is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Maussane-les-Alpilles is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Maussane-les-Alpilles across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,209+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,907 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,592 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $898, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Maussane-les-Alpilles

Maussane-les-Alpilles Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Maussane-les-Alpilles STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Maussane-les-Alpilles:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 39%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Maussane-les-Alpilles

Average Daily Rate (ADR) Airbnb Trends in Maussane-les-Alpilles (2025)

Effective short term rental pricing strategy in Maussane-les-Alpilles involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Maussane-les-Alpilles typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $475+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $289 or more.
  • Typical properties (Median) charge around $140 per night.
  • Entry-level properties (Bottom 25%) earn around $99 per night.

Average Daily Rate (ADR) Trend by Month in Maussane-les-Alpilles

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Airbnb Seasonality Analysis & Trends in Maussane-les-Alpilles (2025)

Peak Season (August, July, September)
  • Revenue averages $3,613 per month
  • Occupancy rates average 56.6%
  • Daily rates average $231
Shoulder Season
  • Revenue averages $2,256 per month
  • Occupancy maintains around 39.1%
  • Daily rates hold near $230
Low Season (January, February, November)
  • Revenue drops to average $1,411 per month
  • Occupancy decreases to average 30.7%
  • Daily rates adjust to average $217

Seasonality Insights for Maussane-les-Alpilles

  • The Airbnb seasonality in Maussane-les-Alpilles shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Maussane-les-Alpilles's highest earning potential, with monthly revenues capable of climbing to $4,228, occupancy reaching a high of 62.6%, and ADRs peaking at $253.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,235, occupancy could drop to 22.6%, and ADRs may adjust down to $216.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Maussane-les-Alpilles.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Maussane-les-Alpilles seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Maussane-les-Alpilles (2025)

Exploring the top neighborhoods for short-term rentals in Maussane-les-Alpilles? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centre of Maussane
Charming village center with local shops, eateries, and markets. Ideal for tourists wanting an authentic Provençal experience close to amenities.
Local markets, Café de l'Union, Eglise Saint-Césaire, Nearby vineyards, Les Baux-de-Provence
Les Alpilles Regional Natural Park
Stunning natural scenery with hiking, cycling, and outdoor activities. Attracts nature lovers and those seeking tranquility away from urban settings.
Hiking trails, Biking routes, Panoramic views, Wildlife spotting, Picnic areas
Saint-Rémy-de-Provence
Nearby historic town famous for its art, culture, and festivals. Appeals to visitors interested in history, art, and traditional Provençal life.
Van Gogh's asylum, Roman ruins, Market on Wednesday, St. Paul's Monastery, Art galleries
Avignon
Historic city known for the Palais des Papes and the famous bridge. A vibrant destination for tourists interested in history and culture, especially during the Festival d'Avignon.
Palais des Papes, Pont Saint-Bénézet, Avignon Festival, Local cuisine, Vibrant nightlife
Arles
Rich in Roman history and culture, Arles attracts many tourists and has great potential for Airbnb hosting near its historical attractions.
Roman Colosseum, Van Gogh's café, Arles Amphitheatre, Art exhibitions, Local markets
Camargue
Unique natural park famous for wild horses, flamingos, and its beaches. A great spot for those looking for nature experiences and outdoor activities.
Nature reserves, Beach access, Horseback riding, Flamingo watching, Local wildlife
Nîmes
Known for its well-preserved Roman architecture and historical sites. Attracts visitors interested in history and culture, with vibrant local life.
Maison Carrée, Arena of Nîmes, Gardens of la Fontaine, Local markets, French cuisine
Luberon
Picturesque region full of villages, vineyards, and beautiful scenery. Popular with tourists seeking a quiet retreat in the heart of Provence.
Gordes, Roussillon, Luberon National Park, Lavender fields, Local wineries

Understanding Airbnb License Requirements & STR Laws in Maussane-les-Alpilles (2025)

While Maussane-les-Alpilles, Provence-Alpes-Côte d'Azur, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Maussane-les-Alpilles to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Maussane-les-Alpilles (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Maussane-les-Alpillesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Juliette's house with swimming pool and garden

Juliette's house with swimming pool and garden

Entire Place • 2 bedrooms

$65,016
Revenue
55.9%
Occupancy
$336.61
Daily Rate
Charming house in olive grove for 6-10 guests

Charming house in olive grove for 6-10 guests

Entire Place • 5 bedrooms

$63,010
Revenue
55.2%
Occupancy
$534.32
Daily Rate
The Annex of Alpilles Village House Swimming Pool

The Annex of Alpilles Village House Swimming Pool

Entire Place • 2 bedrooms

$53,681
Revenue
41.8%
Occupancy
$358.94
Daily Rate
House in the heart of the village of Alpilles

House in the heart of the village of Alpilles

Entire Place • 4 bedrooms

$52,575
Revenue
48.0%
Occupancy
$292.04
Daily Rate
Lovely house in the heart of village with a pool

Lovely house in the heart of village with a pool

Entire Place • 2 bedrooms

$49,999
Revenue
53.9%
Occupancy
$242.23
Daily Rate
La Petite Maussanaise house-swimming pool

La Petite Maussanaise house-swimming pool

Entire Place • 3 bedrooms

$46,176
Revenue
34.6%
Occupancy
$428.21
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Maussane-les-Alpilles (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Maussane-les-Alpilles based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Plaisirs & Maisons De Provence3$87,146334.17/5.0
Juliette1$65,01684.88/5.0
Alexandra1$63,01065.00/5.0
Laura2$62,251165.00/5.0
Cilou3$53,8931344.77/5.0
Marie1$53,681194.95/5.0
Maison V1$52,57535.00/5.0
Thomas1$49,999155.00/5.0
Charline1$46,17674.86/5.0
Fabienne2$45,403304.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Maussane-les-Alpilles.

Dive Deeper: Advanced Maussane-les-Alpilles STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Maussane-les-Alpilles. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Maussane-les-Alpilles Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Maussane-les-Alpilles

  • The Maussane-les-Alpilles Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.1% of the 101 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Maussane-les-Alpilles, House properties are the most common (72.3%), reflecting the local real estate landscape.
  • Houses represent a significant 72.3% portion, catering likely to families or larger groups.
  • The presence of 9.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, others (combined 7.0%) offer potential for unique stay experiences.

Maussane-les-Alpilles Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Maussane-les-Alpilles

  • The dominant room capacity in Maussane-les-Alpilles is 2 bedrooms listings, making up 35.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 64.3% of the active Airbnb listings in Maussane-les-Alpilles, indicating a high concentration in these sizes.
  • A significant 28.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Maussane-les-Alpilles.

Maussane-les-Alpilles Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Maussane-les-Alpilles

  • The most common guest capacity trend in Maussane-les-Alpilles vacation rentals is listings accommodating 4 guests (42.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Maussane-les-Alpilles STR market, accounting for 59.4% of listings.
  • 30.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Maussane-les-Alpilles.
  • On average, properties in Maussane-les-Alpilles are equipped to host 4.4 guests.

Maussane-les-Alpilles Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Maussane-les-Alpilles

  • The most common availability pattern in Maussane-les-Alpilles falls within the 271-366 days range, representing 52.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 89.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Maussane-les-Alpilles (33.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 13.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Maussane-les-Alpilles Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (14%)

1 Night

13 listings

14% of total

2 Nights (10.8%)

2 Nights

10 listings

10.8% of total

3 Nights (20.4%)

3 Nights

19 listings

20.4% of total

4-6 Nights (14%)

4-6 Nights

13 listings

14% of total

7-29 Nights (19.4%)

7-29 Nights

18 listings

19.4% of total

30+ Nights (21.5%)

30+ Nights

20 listings

21.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Maussane-les-Alpilles is 30+ Nights, adopted by 21.5% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (21.5%) caters to monthly stays (30+ nights) in Maussane-les-Alpilles, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 21.5% of Maussane-les-Alpilles hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 21.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Maussane-les-Alpilles.

Maussane-les-Alpilles Airbnb Cancellation Policy Trends Analysis (2025)

Refundable

1 listings

1% of total

Non-refundable

2 listings

2% of total

Flexible (15%)

Flexible

15 listings

15% of total

Moderate (19%)

Moderate

19 listings

19% of total

Firm (33%)

Firm

33 listings

33% of total

Strict (30%)

Strict

30 listings

30% of total

Cancellation Policy Insights for Maussane-les-Alpilles

  • The prevailing Airbnb cancellation policy trend in Maussane-les-Alpilles is Firm, used by 33% of listings.
  • A majority (63.0%) of hosts in Maussane-les-Alpilles utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 33% market standard in Maussane-les-Alpilles.
  • Regularly review your cancellation policy against competitors and market demand shifts in Maussane-les-Alpilles.

Maussane-les-Alpilles STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Maussane-les-Alpilles

  • The overall average booking lead time for vacation rentals in Maussane-les-Alpilles is 58 days.
  • Guests book furthest in advance for stays during May (average 84 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 18 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (71 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Maussane-les-Alpilles.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 84 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 71 days) to capture early planners.
  • Monitor your own booking lead times against these Maussane-les-Alpilles averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Maussane-les-Alpilles (2025)

Amenity data is currently unavailable for Maussane-les-Alpilles.

Maussane-les-Alpilles Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Maussane-les-Alpilles

  • The typical guest profile for Airbnb in Maussane-les-Alpilles consists of primarily domestic travelers (68%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 68.1% of guests.
  • Key international markets include France (68.1%) and Germany (7.2%).
  • Top languages spoken are French (35.7%) followed by English (34.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Marseille.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Maussane-les-Alpilles Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Villeneuvette14$4,197$333.4242%
Divajeu20$3,540$395.0641%
Vaunaveys-la-Rochette10$3,204$250.4249%
Fontarèches10$3,150$529.8134%
Lamotte-du-Rhône11$3,040$355.7440%
Gordes230$2,912$381.1340%
Rupià10$2,905$277.7644%
Redessan20$2,823$324.4232%
Chantepérier21$2,673$302.0934%
Soyans12$2,588$180.1046%

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