Villars Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Villars in 2025? Explore comprehensive Airbnb analytics for Villars, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for Villars, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 27 active listings.

Whether you're considering an Airbnb investment in Villars, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Villars Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Villars Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$138
The average rental revenue earned for an occupied room per day in Villars.
Occupancy Rate(?)
44.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,425
Typical annual income for an Airbnb listing in Villars. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-28.6%
Significant decrease (-28.6%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Villars.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Villars.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
27
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Villars (2025)

Understanding the monthly revenue variations for Airbnb listings in Villars is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Villars is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Villars across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,942+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,306 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,518 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $950, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Villars

Villars Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Villars STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Villars:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Villars

Average Daily Rate (ADR) Airbnb Trends in Villars (2025)

Effective short term rental pricing strategy in Villars involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Villars typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $255+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $174 or more.
  • Typical properties (Median) charge around $115 per night.
  • Entry-level properties (Bottom 25%) earn around $90 per night.

Average Daily Rate (ADR) Trend by Month in Villars

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Airbnb Seasonality Analysis & Trends in Villars (2025)

Peak Season (July, August, September)
  • Revenue averages $2,926 per month
  • Occupancy rates average 66.5%
  • Daily rates average $171
Shoulder Season
  • Revenue averages $1,409 per month
  • Occupancy maintains around 39.4%
  • Daily rates hold near $157
Low Season (January, February, March)
  • Revenue drops to average $1,025 per month
  • Occupancy decreases to average 32.4%
  • Daily rates adjust to average $143

Seasonality Insights for Villars

  • The Airbnb seasonality in Villars shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Villars's highest earning potential, with monthly revenues capable of climbing to $3,344, occupancy reaching a high of 72.1%, and ADRs peaking at $173.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $878, occupancy could drop to 28.6%, and ADRs may adjust down to $133.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Villars.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Villars seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Villars (2025)

Exploring the top neighborhoods for short-term rentals in Villars? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Villars Village
Charming Alpine village that offers stunning mountain views and access to skiing and hiking. Attracts guests seeking a quiet retreat in nature and adventure sports.
Ski slopes of Villars-Bretaye, Hiking trails around Villars, Golf club Villars, Spa resorts, Château de Villars
Les Diablerets
Nearby mountain resort famous for its skiing and hiking opportunities. Great for winter sports enthusiasts and families looking for outdoor adventures.
Glacier 3000, Diablerets ski area, Hiking in summer, Restaurants with local cuisine
Montreux
Famous for its jazz festival and beautiful lakeside location, Montreux is a popular tourist destination that attracts visitors year-round with events and sightseeing.
Montreux Jazz Festival, Chillon Castle, Lakeside promenade, Montreux Christmas Market
Château-d'Oex
Known for its hot air ballooning and beautiful landscapes, this area appeals to visitors seeking unique experiences and outdoor activities.
Hot Air Balloon Festival, Skiing in winter, Hiking trails, Scenic beauty
Gstaad
Luxurious resort town known for upscale shopping and fine dining, attracting affluent visitors looking for high-end experiences in the Alps.
Gstaad Promenade, Skiing and snowboarding, Luxury shops, Fine dining restaurants
Laux Mont blanc
Offers breathtaking views of Mont Blanc and is perfect for nature lovers and adventurers looking to explore the French Alps.
Mont blanc views, Hiking trails, Skiing opportunities, Natural parks
Aigle
A picturesque town with a rich history, known for its vineyards and the Aigle Castle, appealing to tourists interested in culture and wine.
Aigle Castle, Vineyards, Aigle in wine tours, Local cuisine
Rochers-de-Naye
A mountain peak with spectacular views of Lake Geneva and the Alps, perfect for tourists looking for scenic outings and hiking.
Rochers-de-Naye peak, Hiking paths, Train rides from Montreux, Scenic views

Understanding Airbnb License Requirements & STR Laws in Villars (2025)

While Villars, Provence-Alpes-Côte d'Azur, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Villars to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Villars (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Villarsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Bastidon with heated pool and private garden

Bastidon with heated pool and private garden

Entire Place • 2 bedrooms

$27,225
Revenue
49.4%
Occupancy
$154.72
Daily Rate
House with stunning views of the Luberon with pool

House with stunning views of the Luberon with pool

Entire Place • 3 bedrooms

$25,002
Revenue
31.6%
Occupancy
$232.73
Daily Rate
4* village house with private pool

4* village house with private pool

Entire Place • 3 bedrooms

$24,517
Revenue
35.9%
Occupancy
$184.73
Daily Rate
Provencal country house

Provencal country house

Entire Place • 1 bedroom

$24,027
Revenue
79.5%
Occupancy
$86.56
Daily Rate
Maison de Gaston view & terrace in the heart of Luberon

Maison de Gaston view & terrace in the heart of Luberon

Entire Place • 1 bedroom

$22,061
Revenue
51.1%
Occupancy
$116.35
Daily Rate
(Olivier) Nature cottage with garden, pool and view

(Olivier) Nature cottage with garden, pool and view

Entire Place • 2 bedrooms

$20,227
Revenue
43.4%
Occupancy
$120.63
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Villars (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Villars based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Stephanie2$49,2861415.00/5.0
Emmanuel2$39,4577254.85/5.0
Dany2$33,7001054.71/5.0
Emmanuelle2$26,690584.82/5.0
Francois1$25,00294.89/5.0
Martina1$24,0271414.98/5.0
Sandrine2$22,4931874.77/5.0
Sophie1$18,5991Not Rated
Valerie1$18,107814.94/5.0
Sylvie1$15,583384.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Villars.

Dive Deeper: Advanced Villars STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Villars. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Villars Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Villars

  • The Villars Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.3% of the 27 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Villars, House properties are the most common (77.8%), reflecting the local real estate landscape.
  • Houses represent a significant 77.8% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, apartment/condo (combined 7.4%) offer potential for unique stay experiences.

Villars Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Villars

  • The dominant room capacity in Villars is 2 bedrooms listings, making up 37% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 66.6% of the active Airbnb listings in Villars, indicating a high concentration in these sizes.
  • A significant 25.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Villars.

Villars Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Villars

  • The most common guest capacity trend in Villars vacation rentals is listings accommodating 4 guests (44.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Villars STR market, accounting for 74.0% of listings.
  • 25.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Villars.
  • On average, properties in Villars are equipped to host 4.3 guests.

Villars Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Villars

  • The most common availability pattern in Villars falls within the 271-366 days range, representing 48.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 81.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Villars (40.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 18.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Villars Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (18.5%)

1 Night

5 listings

18.5% of total

2 Nights (11.1%)

2 Nights

3 listings

11.1% of total

3 Nights (18.5%)

3 Nights

5 listings

18.5% of total

4-6 Nights (22.2%)

4-6 Nights

6 listings

22.2% of total

7-29 Nights (7.4%)

7-29 Nights

2 listings

7.4% of total

30+ Nights (22.2%)

30+ Nights

6 listings

22.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Villars is 4-6 Nights, adopted by 22.2% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (22.2%) caters to monthly stays (30+ nights) in Villars, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 22.2% of Villars hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 22.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Villars.

Villars Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (18.5%)

Flexible

5 listings

18.5% of total

Moderate (25.9%)

Moderate

7 listings

25.9% of total

Firm (33.3%)

Firm

9 listings

33.3% of total

Strict (22.2%)

Strict

6 listings

22.2% of total

Cancellation Policy Insights for Villars

  • The prevailing Airbnb cancellation policy trend in Villars is Firm, used by 33.3% of listings.
  • A majority (55.5%) of hosts in Villars utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 33.3% market standard in Villars.
  • Regularly review your cancellation policy against competitors and market demand shifts in Villars.

Villars STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Villars

  • The overall average booking lead time for vacation rentals in Villars is 67 days.
  • Guests book furthest in advance for stays during January (average 109 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 43 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (87 days avg.) sees the longest lead times, while Fall (53 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Villars.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 109 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 87 days) to capture early planners.
  • Monitor your own booking lead times against these Villars averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Villars (2025)

Amenity data is currently unavailable for Villars.

Villars Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Villars

  • The typical guest profile for Airbnb in Villars consists of primarily domestic travelers (72%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 71.7% of guests.
  • Key international markets include France (71.7%) and Germany (7.6%).
  • Top languages spoken are French (37.6%) followed by English (35.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Marseille.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Villars Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Divajeu20$3,540$395.0641%
Ramatuelle229$3,412$635.6639%
Vaunaveys-la-Rochette10$3,204$250.4249%
Fontarèches10$3,150$529.8134%
Saint-Tropez776$3,046$468.5539%
Lamotte-du-Rhône11$3,040$355.7440%
Gordes230$2,912$381.1340%
Redessan20$2,823$324.4232%
Chantepérier21$2,673$302.0934%
Gassin361$2,660$421.7940%

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