M'bour Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Thiès Region, Senegal
Is Airbnb profitable in M'bour in 2025? Explore comprehensive Airbnb analytics for M'bour, Thiès Region, Senegal to uncover income potential. This 2025 STR market report for M'bour, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 62 active listings.
Whether you're considering an Airbnb investment in M'bour, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the M'bour Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key M'bour Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in M'bour (2025)
Understanding the monthly revenue variations for Airbnb listings in M'bour is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in M'bour is typically March, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in M'bour across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,603+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $953 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $378 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $160, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in M'bour
M'bour Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the M'bour STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in M'bour:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in M'bour
Average Daily Rate (ADR) Airbnb Trends in M'bour (2025)
Effective short term rental pricing strategy in M'bour involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in M'bour typically peaks in June and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $150+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $80 or more.
- Typical properties (Median) charge around $47 per night.
- Entry-level properties (Bottom 25%) earn around $26 per night.
Average Daily Rate (ADR) Trend by Month in M'bour
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Airbnb Seasonality Analysis & Trends in M'bour (2025)
Peak Season (March, February, August)
- Revenue averages $826 per month
- Occupancy rates average 39.7%
- Daily rates average $69
Shoulder Season
- Revenue averages $702 per month
- Occupancy maintains around 39.1%
- Daily rates hold near $66
Low Season (April, May, June)
- Revenue drops to average $535 per month
- Occupancy decreases to average 27.6%
- Daily rates adjust to average $73
Seasonality Insights for M'bour
- The Airbnb seasonality in M'bour shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases M'bour's highest earning potential, with monthly revenues capable of climbing to $861, occupancy reaching a high of 44.6%, and ADRs peaking at $75.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $482, occupancy could drop to 26.7%, and ADRs may adjust down to $66.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in M'bour.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these M'bour seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in M'bour (2025)
Exploring the top neighborhoods for short-term rentals in M'bour? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Saly Portudal | A popular coastal resort area known for its beautiful beaches and vibrant tourist attractions. Ideal for tourists looking for relaxation and outdoor activities, including water sports. | Saly Beach, Parc National de la Langue de Barbarie, Golf Club de Saly, Village d'Artistes, Saly Portudal Marina |
| M'bour | A bustling fishing village with a rich cultural heritage and economic activity. It's close to many attractions and provides a more local experience for visitors. | M'bour Beach, Fishing Port of M'bour, Local Markets, Cultural Festivals, Eco-Tours |
| Ngaparou | A quieter coastal town that is gaining popularity among tourists seeking a laid-back atmosphere. Perfect for vacationers wanting peace and scenic views. | Ngaparou Beach, Local Seafood Restaurants, Scenic Walks along the Coast, Snorkeling Spots |
| Somone | Known for its beautiful lagoon and natural scenery, Somone is ideal for eco-tourism and water activities. Great for families and nature lovers. | Somone Lagoon, Bird Watching, Local Seafood Markets, Beaches, Nature Walks |
| La Somone | A secret getaway for many locals and internationals, known for its natural beauty and tranquility, making it perfect for relaxation and exploration. | La Somone Beach, Mangrove Tours, Local Crafts Markets, Cultural Experiences |
| Fann Hock | A popular urban beach area in Dakar, easily accessible from M'bour but offering a city vibe. Attracts both locals and tourists for day trips and water activities. | Fann Hock Beach, Linguere Island, Local Cuisine, Art Galleries, Nightlife |
| Toubab Dialaw | A charming coastal village known for its stunning cliffs and artistic community. It offers a unique blend of beach life and culture. | Toubab Dialaw Beach, Artisans Village, Cultural Events, Cliff Views, Diving Spots |
| Yene | A lesser-known destination that provides a more authentic experience of Senegalese culture and hospitality, suitable for visitors wanting to explore beyond tourist traps. | Yene Beach, Local Craft Shops, Cultural Tours, Historical Sites, Fishing Excursions |
Understanding Airbnb License Requirements & STR Laws in M'bour (2025)
While M'bour, Thiès Region, Senegal currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for M'bour to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in M'bour (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in M'bourbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
villa warang plage
Entire Place • 3 bedrooms
Villa Aldiana in the land of "Teranga"
Entire Place • 4 bedrooms
Villa with private pool on the beach
Entire Place • 3 bedrooms
Villa Rosatha Waterfront Saly
Entire Place • 7 bedrooms
Keur Ama: Bungalows with African charm
Entire Place • 1 bedroom
Waterfront villa in Saly
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in M'bour (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in M'bour based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Anita | 1 | $29,046 | 101 | 4.83/5.0 |
| Maria Isabel | 2 | $25,919 | 70 | 4.67/5.0 |
| Patrick | 1 | $24,291 | 285 | 4.91/5.0 |
| Dilia | 3 | $22,126 | 49 | 4.79/5.0 |
| Cheikh | 2 | $21,270 | 154 | 4.69/5.0 |
| Dirk | 1 | $19,890 | 171 | 4.70/5.0 |
| Joëlle | 2 | $19,044 | 112 | 4.93/5.0 |
| Sandra | 1 | $12,448 | 3 | 4.67/5.0 |
| Sharon | 6 | $11,498 | 314 | 4.61/5.0 |
| Philippe | 1 | $10,778 | 66 | 4.47/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in M'bour.
Dive Deeper: Advanced M'bour STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for M'bour. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsM'bour Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for M'bour
- The M'bour Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 71% of the 62 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in M'bour, House properties are the most common (56.5%), reflecting the local real estate landscape.
- Houses represent a significant 56.5% portion, catering likely to families or larger groups.
- The presence of 12.9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 4.8%) offer potential for unique stay experiences.
M'bour Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for M'bour
- The dominant room capacity in M'bour is 1 bedroom listings, making up 25.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 50.0% of the active Airbnb listings in M'bour, indicating a high concentration in these sizes.
- A significant 40.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in M'bour.
M'bour Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for M'bour
- The most common guest capacity trend in M'bour vacation rentals is listings accommodating 4 guests (25.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the M'bour STR market, accounting for 43.5% of listings.
- 35.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in M'bour.
- On average, properties in M'bour are equipped to host 3.9 guests.
M'bour Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for M'bour
- The most common availability pattern in M'bour falls within the 271-366 days range, representing 75.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in M'bour (40.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
M'bour Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
24 listings
42.9% of total
2 Nights
21 listings
37.5% of total
3 Nights
2 listings
3.6% of total
4-6 Nights
1 listings
1.8% of total
7-29 Nights
1 listings
1.8% of total
30+ Nights
7 listings
12.5% of total
Key Insights
- The most prevalent minimum stay requirement in M'bour is 1 Night, adopted by 42.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (80.4%) of the M'bour Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.5%) caters to monthly stays (30+ nights) in M'bour, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 42.9% of M'bour hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 12.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in M'bour.
M'bour Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
1.6% of total
Flexible
21 listings
34.4% of total
Moderate
22 listings
36.1% of total
Firm
9 listings
14.8% of total
Strict
8 listings
13.1% of total
Cancellation Policy Insights for M'bour
- The prevailing Airbnb cancellation policy trend in M'bour is Moderate, used by 36.1% of listings.
- The market strongly favors guest-friendly terms, with 70.5% of listings offering Flexible or Moderate policies. This suggests guests in M'bour may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 36.1% market standard in M'bour.
- Using a Strict policy might deter some guests, as only 13.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in M'bour.
M'bour STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for M'bour
- The overall average booking lead time for vacation rentals in M'bour is 30 days.
- Guests book furthest in advance for stays during December (average 42 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 11 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (39 days avg.) sees the longest lead times, while Summer (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in M'bour.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 42 days out to capitalize on advance planning.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 39 days) to capture early planners.
- Monitor your own booking lead times against these M'bour averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in M'bour (2025)
Amenity data is currently unavailable for M'bour.
M'bour Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for M'bour
- The typical guest profile for Airbnb in M'bour consists of predominantly international visitors (94%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 6.1% of guests.
- Key international markets include France (61%) and United States (6.4%).
- Top languages spoken are French (36.2%) followed by English (35.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Offer listing details and communication support in French.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the M'bour Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Communauté rurale de Sindia | 61 | $1,266 | $182.60 | 35% |
| Communauté rurale de Diass | 10 | $1,129 | $132.36 | 31% |
| Ngaparou | 78 | $988 | $157.92 | 32% |
| Communauté rurale de Malicounda | 62 | $895 | $100.48 | 38% |
| La Somone | 112 | $731 | $104.29 | 35% |
| Saly Portudal | 293 | $727 | $106.40 | 36% |
| Sanyang | 10 | $667 | $80.50 | 36% |
| Communauté rurale de Fimela | 32 | $536 | $69.87 | 29% |
| Communauté rurale de Palmarin Facao | 18 | $494 | $79.48 | 25% |
| Popenguine-Ndayane | 48 | $430 | $89.65 | 28% |