Su'ao Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Yilan County, Taiwan

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Su'ao Township in 2025? Explore comprehensive Airbnb analytics for Su'ao Township, Yilan County, Taiwan to uncover income potential. This 2025 STR market report for Su'ao Township, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 26 active listings.

Whether you're considering an Airbnb investment in Su'ao Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Su'ao Township Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Su'ao Township Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$150
The average rental revenue earned for an occupied room per day in Su'ao Township.
Occupancy Rate(?)
17.9%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$5,420
Typical annual income for an Airbnb listing in Su'ao Township. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
12.9%
Strong growth (12.9%) vs. last year.
Peak Revenue Month(?)
October
The month with the highest average earnings, indicating peak season in Su'ao Township.
Lowest Revenue Month(?)
June
The month with the lowest average earnings, indicating the low season in Su'ao Township.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
26
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Su'ao Township (2025)

Understanding the monthly revenue variations for Airbnb listings in Su'ao Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Su'ao Township is typically October, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Su'ao Township across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,504+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,118 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $353 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $126, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Su'ao Township

Su'ao Township Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Su'ao Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Su'ao Township:

  • Best-in-class properties (Top 10%) achieve 44%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 25% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 13%.
  • Entry-level properties (Bottom 25%) average 6% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Su'ao Township

Average Daily Rate (ADR) Airbnb Trends in Su'ao Township (2025)

Effective short term rental pricing strategy in Su'ao Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Su'ao Township typically peaks in January and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $371+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $177 or more.
  • Typical properties (Median) charge around $77 per night.
  • Entry-level properties (Bottom 25%) earn around $46 per night.

Average Daily Rate (ADR) Trend by Month in Su'ao Township

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Airbnb Seasonality Analysis & Trends in Su'ao Township (2025)

Peak Season (October, April, January)
  • Revenue averages $1,276 per month
  • Occupancy rates average 21.8%
  • Daily rates average $142
Shoulder Season
  • Revenue averages $827 per month
  • Occupancy maintains around 19.0%
  • Daily rates hold near $141
Low Season (June, August, December)
  • Revenue drops to average $639 per month
  • Occupancy decreases to average 18.1%
  • Daily rates adjust to average $141

Seasonality Insights for Su'ao Township

  • The Airbnb seasonality in Su'ao Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Su'ao Township's highest earning potential, with monthly revenues capable of climbing to $1,363, occupancy reaching a high of 31.0%, and ADRs peaking at $144.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $547, occupancy could drop to 11.0%, and ADRs may adjust down to $139.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Su'ao Township.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Su'ao Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Su'ao Township (2025)

Exploring the top neighborhoods for short-term rentals in Su'ao Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Nanfang'ao Harbor
A picturesque fishing harbor known for its fresh seafood and beautiful coastal views. It's a popular destination for visitors looking for authentic Taiwanese experiences and ocean activities.
Nanfang'ao Fish Market, Nanfang'ao Scenic Area, Kayaking and fishing, Seafood restaurants
Su'ao Cold Spring
Famous for its unique cold springs that attract visitors seeking relaxation and health benefits. A great spot for families and those interested in wellness tourism.
Su'ao Cold Spring Park, Hiking trails, Relaxation spas, Local hot spring resorts
Dongshan River Water Park
A scenic area ideal for outdoor activities and water sports. It attracts families and groups looking for recreational activities in a natural setting.
Kayaking on Dongshan River, Cycling paths, Picnic areas, Nature photography spots
Jiaosi Hot Springs
Known for its natural hot spring baths that offer relaxation and rejuvenation. Attracts tourists looking for wellness and leisure experiences.
Jiaosi Hot Springs, Spa facilities, Local cuisine, Scenic views of the mountains
National Center for Traditional Arts
A cultural hub that showcases Taiwan's traditional arts and crafts. Ideal for visitors interested in culture and heritage tourism.
Art exhibitions, Craft workshops, Cultural performances, Local artisan shops
Wushi Harbor
A vibrant port area known for its ferry service and seafood dining options. Great for leisure travelers and those wanting to explore nearby islands.
Ferry rides to Green Island, Seafood restaurants, Beautiful coastal scenery, Fishing activities
Baimi Sand Beach
A stunning beach area perfect for sunbathing, swimming, and water sports. Popular among both local and international tourists.
Beach activities, Sunset views, Water sports rentals, Local beach bars
Su'ao Township Center
The central hub of Su'ao, offering convenience and close access to shops and restaurants. Great for travelers wanting to experience local life.
Local markets, Street food, Shops and cafes, Cultural landmarks

Understanding Airbnb License Requirements & STR Laws in Su'ao Township (2025)

With 23% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Su'ao Township. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Su'ao Township to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 23% licensed listings)

Top Performing Airbnb Properties in Su'ao Township (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Su'ao Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

(New house B&B 4 private suites can be grilled mahjong singing equipment even if you are not out of

(New house B&B 4 private suites can be grilled mahjong singing equipment even if you are not out of

Entire Place • 4 bedrooms

$34,892
Revenue
23.1%
Occupancy
$436.40
Daily Rate
Pinshanhai - Lover's Bay Seaview Secret Realm - Yingxi Xiaozhu

Pinshanhai - Lover's Bay Seaview Secret Realm - Yingxi Xiaozhu

Entire Place • 1 bedroom

$24,419
Revenue
45.8%
Occupancy
$144.92
Daily Rate
Norimori apt.3F

Norimori apt.3F

Entire Place • 1 bedroom

$11,508
Revenue
47.8%
Occupancy
$103.47
Daily Rate
Norimori apt.2F

Norimori apt.2F

Entire Place • 1 bedroom

$11,408
Revenue
47.0%
Occupancy
$103.42
Daily Rate
咫尺民宿老闆的家2224

咫尺民宿老闆的家2224

Private Room • 4 bedrooms

$9,012
Revenue
16.7%
Occupancy
$525.46
Daily Rate
宜蘭包棟民宿

宜蘭包棟民宿

Private Room • 4 bedrooms

$8,632
Revenue
15.7%
Occupancy
$355.70
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Su'ao Township (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Su'ao Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
竣閎1$34,89245.00/5.0
ChihWei1$24,419964.94/5.0
Host #1216159792$22,91675.00/5.0
Host #4126973871$9,0120N/A/5.0
Host #5045830171$8,6320N/A/5.0
Arlene1$8,531554.85/5.0
Host #5443191061$8,4241N/A/5.0
Host #4921026903$5,3121N/A/5.0
Host #4455246841$4,5710N/A/5.0
Host #1579949094$4,372594.82/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Su'ao Township.

Dive Deeper: Advanced Su'ao Township STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Su'ao Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Su'ao Township Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Su'ao Township

  • The Su'ao Township Airbnb market composition is heavily skewed towards Private Room listings, which make up 53.8% of the 26 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Su'ao Township, House properties are the most common (50%), reflecting the local real estate landscape.
  • Houses represent a significant 50% portion, catering likely to families or larger groups.
  • The presence of 23.1% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 3.8%) offer potential for unique stay experiences.

Su'ao Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Su'ao Township

  • The dominant room capacity in Su'ao Township is 1 bedroom listings, making up 57.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 4 bedrooms properties represent 80.8% of the active Airbnb listings in Su'ao Township, indicating a high concentration in these sizes.
  • With over half the market (57.7%) consisting of studios or 1-bedroom units, Su'ao Township is particularly well-suited for individuals or couples.
  • A significant 30.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Su'ao Township.

Su'ao Township Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Su'ao Township

  • The most common guest capacity trend in Su'ao Township vacation rentals is listings accommodating 2 guests (34.6%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Su'ao Township STR market, accounting for 53.8% of listings.
  • 19.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Su'ao Township.
  • On average, properties in Su'ao Township are equipped to host 3.1 guests.

Su'ao Township Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Su'ao Township

  • The most common availability pattern in Su'ao Township falls within the 271-366 days range, representing 88.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Su'ao Township (65.4%), reflecting common guest stay durations or potential owner blocking patterns.

Su'ao Township Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (100%)

1 Night

26 listings

100% of total

Key Insights

  • The most prevalent minimum stay requirement in Su'ao Township is 1 Night, adopted by 100% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Su'ao Township Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 100% of Su'ao Township hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Su'ao Township.

Su'ao Township Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (5.9%)

Super Strict 30 Days

1 listings

5.9% of total

Flexible (29.4%)

Flexible

5 listings

29.4% of total

Moderate (35.3%)

Moderate

6 listings

35.3% of total

Firm (5.9%)

Firm

1 listings

5.9% of total

Strict (23.5%)

Strict

4 listings

23.5% of total

Cancellation Policy Insights for Su'ao Township

  • The prevailing Airbnb cancellation policy trend in Su'ao Township is Moderate, used by 35.3% of listings.
  • There's a relatively balanced mix between guest-friendly (64.7%) and stricter (29.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 35.3% market standard in Su'ao Township.
  • Regularly review your cancellation policy against competitors and market demand shifts in Su'ao Township.

Su'ao Township STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Su'ao Township

  • The overall average booking lead time for vacation rentals in Su'ao Township is 24 days.
  • Guests book furthest in advance for stays during April (average 48 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 9 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (34 days avg.) sees the longest lead times, while Summer (16 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (24 days) as a baseline for your pricing and availability strategy in Su'ao Township.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 48 days out to capitalize on advance planning.
  • During July, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 34 days) to capture early planners.
  • Monitor your own booking lead times against these Su'ao Township averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Su'ao Township (2025)

Amenity Prevalence

Amenity Insights for Su'ao Township

  • Essential amenities in Su'ao Township that guests expect include: Air conditioning, Wifi, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Hair dryer, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Su'ao Township: Air conditioning, Wifi, Hot water.
  • Prioritize adding missing essentials: Wifi, Hot water.
  • Consider adding popular differentiators like TV or Hair dryer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Su'ao Township to stay competitive.

Su'ao Township Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Su'ao Township

  • The typical guest profile for Airbnb in Su'ao Township consists of primarily domestic travelers (68%), often arriving from nearby Taipei, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
  • Domestic travelers account for 67.9% of guests.
  • Key international markets include Taiwan (67.9%) and United States (13.6%).
  • Top languages spoken are English (41.3%) followed by Chinese (40%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Taipei and New Taipei City.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Su'ao Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Nanzhuang13$2,087$270.5126%
Alishan Township52$1,883$156.3940%
Zhongpu Township11$1,711$386.7927%
Zhuangwei30$1,663$251.1322%
Zhuqi Township26$1,353$113.2538%
Yuanshan46$1,349$218.7425%
Taipei4,426$1,211$100.8651%
Fanlu Township29$1,117$168.4032%
Sanxing85$1,103$275.0621%
Dongshan111$1,091$240.0521%

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