La Massana Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in La Massana, Andorra
Is Airbnb profitable in La Massana in 2025? Explore comprehensive Airbnb analytics for La Massana, La Massana, Andorra to uncover income potential. This 2025 STR market report for La Massana, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 123 active listings.
Whether you're considering an Airbnb investment in La Massana, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the La Massana Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key La Massana Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in La Massana (2025)
Understanding the monthly revenue variations for Airbnb listings in La Massana is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Massana is typically February, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Massana across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,278+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,413 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,839 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $927, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in La Massana
La Massana Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the La Massana STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Massana:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in La Massana
Average Daily Rate (ADR) Airbnb Trends in La Massana (2025)
Effective short term rental pricing strategy in La Massana involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Massana typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $354+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $258 or more.
- Typical properties (Median) charge around $184 per night.
- Entry-level properties (Bottom 25%) earn around $129 per night.
Average Daily Rate (ADR) Trend by Month in La Massana
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Airbnb Seasonality Analysis & Trends in La Massana (2025)
Peak Season (February, December, January)
- Revenue averages $4,171 per month
- Occupancy rates average 49.2%
- Daily rates average $247
Shoulder Season
- Revenue averages $2,248 per month
- Occupancy maintains around 35.9%
- Daily rates hold near $209
Low Season (September, October, November)
- Revenue drops to average $1,314 per month
- Occupancy decreases to average 29.9%
- Daily rates adjust to average $184
Seasonality Insights for La Massana
- The Airbnb seasonality in La Massana shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases La Massana's highest earning potential, with monthly revenues capable of climbing to $5,176, occupancy reaching a high of 57.7%, and ADRs peaking at $287.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,187, occupancy could drop to 27.4%, and ADRs may adjust down to $183.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in La Massana.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these La Massana seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in La Massana (2025)
Exploring the top neighborhoods for short-term rentals in La Massana? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| La Massana Town Center | The heart of La Massana, offering easy access to shops, restaurants, and the gondola lift to the ski slopes. Ideal for both winter sports enthusiasts and summer hikers. | Vallnord Ski Resort, La Massana Gondola, Local shops and cafes, Cultural events, Scenic walking paths |
| Erts | A quieter area that provides a more authentic Andorran experience while still being close to La Massana's amenities. Popular for nature lovers and those seeking tranquility. | Hiking trails, Mountain biking, Erts, a quaint village atmosphere, Spectacular mountain views, Less crowded than town center |
| Pal | Famous for its picturesque stone houses and stunning scenery, Pal offers a unique experience for tourists looking to immerse themselves in nature and local culture. | Pal's traditional architecture, La Cortinada Church, Natural park of Sorteny, Local hiking routes, Wildlife spotting |
| La Cortinada | A peaceful village with easy access to hiking trails and traditional Andorran architecture. It offers a more secluded atmosphere, perfect for a quiet getaway. | Church of Sant Marti, Natural landscapes, Walking trails, Local restaurants, Cultural heritage |
| Anyós | A small village that provides breathtaking views over La Massana and is known for its tranquil environment. A perfect retreat for families and couples alike. | Panoramic views, Hiking opportunities, Nearby sport facilities, Local cuisine spots, Nature walks |
| Arinsal | Known for its vibrant ski resort, Arinsal is perfect for tourists looking for both winter sports and summer mountain activities, making it a year-round destination. | Arinsal Ski Resort, Mountain biking trails, Bars and nightlife, Local restaurants, Adventure sports |
| Escaldes-Engordany | Close to La Massana, this area features spa facilities and shopping opportunities, attracting tourists who seek relaxation and leisure. | Caldea Spa, Shopping centers, Cafes and restaurants, Cultural exhibitions, Accessible transportation |
| Vallnord | Famous for its extensive ski slopes and summer activities, Vallnord attracts adventure seekers and is a prime destination for Airbnb hosts looking for high occupancy rates during peak seasons. | Ski slopes, Mountain bike parks, Hiking trails, Adventure parks, Scenic cable car rides |
Understanding Airbnb License Requirements & STR Laws in La Massana (2025)
While La Massana, La Massana, Andorra currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for La Massana to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in La Massana (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in La Massanabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
SUPERB CHALET IN LA MASSANA
Entire Place • 5 bedrooms
El Salze Cottage 10 pax
Entire Place • 5 bedrooms
Valley Views 𓄃 8Pax + Free Parking ~ WALK TO SKI!
Entire Place • 3 bedrooms
XALET CARLEMANY (Casa entera /hab.)
Entire Place • 6 bedrooms
Modern penthouse in the beautiful village of Pal.
Entire Place • 4 bedrooms
Terrace with Views · Desk & Full Kitchen
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in La Massana (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in La Massana based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Barthe Holidays | 9 | $362,464 | 525 | 4.50/5.0 |
| BonesVacances Aida & Edu | 6 | $317,640 | 382 | 4.97/5.0 |
| Ricardo | 4 | $146,820 | 164 | 4.77/5.0 |
| Proap | 5 | $143,354 | 96 | 4.68/5.0 |
| Pisos A Dias | 7 | $133,504 | 223 | 4.55/5.0 |
| Lluis I Vikki | 2 | $132,663 | 114 | 4.96/5.0 |
| Franz | 3 | $124,840 | 34 | 4.96/5.0 |
| Alexandra | 9 | $118,897 | 642 | 4.67/5.0 |
| Jordi | 2 | $106,391 | 232 | 4.86/5.0 |
| P&C Apartaments | 6 | $99,606 | 111 | 4.48/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Massana.
Dive Deeper: Advanced La Massana STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Massana. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLa Massana Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for La Massana
- The La Massana Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87% of the 123 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in La Massana, Apartment/Condo properties are the most common (75.6%), reflecting the local real estate landscape.
- The presence of 13.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 0.8%) offer potential for unique stay experiences.
La Massana Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for La Massana
- The dominant room capacity in La Massana is 2 bedrooms listings, making up 43.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 66.7% of the active Airbnb listings in La Massana, indicating a high concentration in these sizes.
- A significant 27.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in La Massana.
La Massana Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for La Massana
- The most common guest capacity trend in La Massana vacation rentals is listings accommodating 6 guests (29.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the La Massana STR market, accounting for 56.9% of listings.
- 47.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Massana.
- On average, properties in La Massana are equipped to host 5.1 guests.
La Massana Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for La Massana
- The most common availability pattern in La Massana falls within the 271-366 days range, representing 52% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 82.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in La Massana (39%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 18.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
La Massana Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
10.2% of total
2 Nights
40 listings
33.9% of total
3 Nights
2 listings
1.7% of total
4-6 Nights
12 listings
10.2% of total
7-29 Nights
4 listings
3.4% of total
30+ Nights
48 listings
40.7% of total
Key Insights
- The most prevalent minimum stay requirement in La Massana is 30+ Nights, adopted by 40.7% of listings. This highlights the market's preference for longer commitments.
- A significant segment (40.7%) caters to monthly stays (30+ nights) in La Massana, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 40.7% of La Massana hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.2% currently do.
- A 2-night minimum appears standard (33.9%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 40.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Massana.
La Massana Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
1.7% of total
Flexible
3 listings
2.5% of total
Moderate
46 listings
38.3% of total
Firm
20 listings
16.7% of total
Strict
49 listings
40.8% of total
Cancellation Policy Insights for La Massana
- The prevailing Airbnb cancellation policy trend in La Massana is Strict, used by 40.8% of listings.
- A majority (57.5%) of hosts in La Massana utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 40.8% market standard in La Massana.
- With 40.8% using Strict terms, this is a viable option in La Massana, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in La Massana.
La Massana STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for La Massana
- The overall average booking lead time for vacation rentals in La Massana is 47 days.
- Guests book furthest in advance for stays during June (average 78 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (61 days avg.) sees the longest lead times, while Fall (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in La Massana.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 61 days) to capture early planners.
- Monitor your own booking lead times against these La Massana averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in La Massana (2025)
Amenity data is currently unavailable for La Massana.
La Massana Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for La Massana
- The typical guest profile for Airbnb in La Massana consists of predominantly international visitors (99%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 0.7% of guests.
- Key international markets include Spain (41.5%) and France (18.9%).
- Top languages spoken are English (34.8%) followed by Spanish (27.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the La Massana Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cornellà del Terri | 17 | $5,501 | $506.18 | 42% |
| Canyelles | 57 | $5,417 | $1060.72 | 35% |
| Bescanó | 10 | $5,344 | $477.30 | 48% |
| Vallirana | 10 | $5,316 | $331.13 | 58% |
| Amer | 11 | $4,801 | $460.94 | 37% |
| Tiana | 13 | $4,675 | $299.70 | 47% |
| Teià | 26 | $4,380 | $376.57 | 45% |
| Sant Vicenç de Montalt | 40 | $4,339 | $420.10 | 41% |
| Premià de Dalt | 32 | $4,252 | $336.70 | 48% |
| Alella | 43 | $4,190 | $464.68 | 47% |