Mar de Ajó Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Buenos Aires, Argentina
Is Airbnb profitable in Mar de Ajó in 2025? Explore comprehensive Airbnb analytics for Mar de Ajó, Buenos Aires, Argentina to uncover income potential. This 2025 STR market report for Mar de Ajó, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 48 active listings.
Whether you're considering an Airbnb investment in Mar de Ajó, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mar de Ajó Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mar de Ajó Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mar de Ajó (2025)
Understanding the monthly revenue variations for Airbnb listings in Mar de Ajó is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mar de Ajó is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mar de Ajó across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,109+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $630 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $345 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $162, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mar de Ajó
Mar de Ajó Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mar de Ajó STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mar de Ajó:
- Best-in-class properties (Top 10%) achieve 53%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 35% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 19%.
- Entry-level properties (Bottom 25%) average 8% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mar de Ajó
Average Daily Rate (ADR) Airbnb Trends in Mar de Ajó (2025)
Effective short term rental pricing strategy in Mar de Ajó involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mar de Ajó typically peaks in January and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $119+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $64 or more.
- Typical properties (Median) charge around $43 per night.
- Entry-level properties (Bottom 25%) earn around $28 per night.
Average Daily Rate (ADR) Trend by Month in Mar de Ajó
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Airbnb Seasonality Analysis & Trends in Mar de Ajó (2025)
Peak Season (January, February, April)
- Revenue averages $927 per month
- Occupancy rates average 45.0%
- Daily rates average $66
Shoulder Season
- Revenue averages $447 per month
- Occupancy maintains around 19.8%
- Daily rates hold near $58
Low Season (August, September, October)
- Revenue drops to average $159 per month
- Occupancy decreases to average 9.9%
- Daily rates adjust to average $52
Seasonality Insights for Mar de Ajó
- The Airbnb seasonality in Mar de Ajó shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mar de Ajó's highest earning potential, with monthly revenues capable of climbing to $1,111, occupancy reaching a high of 55.0%, and ADRs peaking at $75.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $104, occupancy could drop to 5.4%, and ADRs may adjust down to $50.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mar de Ajó.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mar de Ajó seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mar de Ajó (2025)
Exploring the top neighborhoods for short-term rentals in Mar de Ajó? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Playa de Mar de Ajó | A beautiful and popular beach destination ideal for tourists seeking sun and relaxation. Known for its family-friendly atmosphere and recreational activities. | Mar de Ajó Beach, Fishing Pier, Aquarium, Water Sports, Beachfront Restaurants |
Mar de Ajó Centro | The central area of Mar de Ajó, providing easy access to shopping, dining, and local attractions. Great for tourists who want to be close to amenities. | Local Markets, Restaurants, Bars, Cultural Events, Public Parks |
Santa Teresita | Nearby coastal area with a vibrant tourist scene. Attracts visitors looking for a relaxed beach vacation with various entertainment options. | Santa Teresita Beach, Theme Parks, Cultural Festivals, Surfing Spots |
Costanera | The waterfront promenade in Mar de Ajó, perfect for leisurely walks and enjoying the sea breeze. Popular among families and couples for scenic views. | Costanera Beachfront, Restaurants with Sea Views, Bicycle Paths, Public Art Installations |
Parque Integrado | A lush park area attracting families and nature lovers. Offers recreational activities and events throughout the year. | Walking Trails, Playgrounds, Picnic Areas, Outdoor Concerts |
San Bernardo | A short drive from Mar de Ajó, San Bernardo is famous for its nightlife and beachfront parties, attracting a younger crowd. | San Bernardo Beach, Nightclubs, Beach Bars, Live Music Venues |
Las Toninas | Another nearby beach destination with a tranquil atmosphere, perfect for families and relaxation away from the crowds. | Las Toninas Beach, Wildlife Watching, Seaside Cafés, Family-Friendly Activities |
Dolores Beach | Offers a more secluded beach experience, perfect for those seeking peace and tranquility, away from the typical tourist crowds. | Secluded Beaches, Natural Reserves, Walking Trails, Camping Areas |
Understanding Airbnb License Requirements & STR Laws in Mar de Ajó (2025)
While Mar de Ajó, Buenos Aires, Argentina currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mar de Ajó to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Mar de Ajó (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mar de Ajóbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Spacious Cabin in New Atlantis Forest
Entire Place • 3 bedrooms

Beautiful home in Costa Esmeralda
Entire Place • 3 bedrooms

Chalet triplex excellent location with garage
Entire Place • 3 bedrooms

Hermosa y amplia casa de playa
Entire Place • 4 bedrooms

Beautiful little house in Mar De Ajó
Entire Place • 1 bedroom

Hermoso departamento en Mar de Ajo
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mar de Ajó (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mar de Ajó based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Nora | 2 | $15,977 | 10 | 4.83/5.0 |
María Paz | 1 | $14,973 | 7 | 4.86/5.0 |
Erica | 1 | $14,470 | 5 | 4.20/5.0 |
Guadalupe | 4 | $7,514 | 26 | 4.96/5.0 |
Damian | 2 | $6,087 | 21 | 4.20/5.0 |
Host #97550895 | 1 | $5,221 | 0 | 0.00/5.0 |
Danila | 1 | $5,127 | 9 | 4.56/5.0 |
Anahi | 2 | $5,015 | 26 | 4.59/5.0 |
Host #478664423 | 1 | $4,930 | 0 | 0.00/5.0 |
Lydia Clara | 1 | $4,766 | 3 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mar de Ajó.
Dive Deeper: Advanced Mar de Ajó STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mar de Ajó. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMar de Ajó Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mar de Ajó
- The Mar de Ajó Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 48 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mar de Ajó, Apartment/Condo properties are the most common (52.1%), reflecting the local real estate landscape.
- Houses represent a significant 39.6% portion, catering likely to families or larger groups.
Mar de Ajó Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mar de Ajó
- The dominant room capacity in Mar de Ajó is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 77.1% of the active Airbnb listings in Mar de Ajó, indicating a high concentration in these sizes.
Mar de Ajó Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mar de Ajó
- The most common guest capacity trend in Mar de Ajó vacation rentals is listings accommodating 4 guests (45.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Mar de Ajó STR market, accounting for 62.5% of listings.
- 33.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mar de Ajó.
- On average, properties in Mar de Ajó are equipped to host 4.9 guests.
Mar de Ajó Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mar de Ajó
- The most common availability pattern in Mar de Ajó falls within the 271-366 days range, representing 79.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Mar de Ajó (56.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mar de Ajó Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
17.8% of total
2 Nights
5 listings
11.1% of total
3 Nights
5 listings
11.1% of total
4-6 Nights
12 listings
26.7% of total
7-29 Nights
8 listings
17.8% of total
30+ Nights
7 listings
15.6% of total
Key Insights
- The most prevalent minimum stay requirement in Mar de Ajó is 4-6 Nights, adopted by 26.7% of listings. This highlights the market's preference for longer commitments.
- A significant segment (15.6%) caters to monthly stays (30+ nights) in Mar de Ajó, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 26.7% of Mar de Ajó hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 15.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mar de Ajó.
Mar de Ajó Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
13 listings
39.4% of total
Moderate
5 listings
15.2% of total
Firm
2 listings
6.1% of total
Strict
13 listings
39.4% of total
Cancellation Policy Insights for Mar de Ajó
- The prevailing Airbnb cancellation policy trend in Mar de Ajó is Flexible, used by 39.4% of listings.
- There's a relatively balanced mix between guest-friendly (54.6%) and stricter (45.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 39.4% market standard in Mar de Ajó.
- With 39.4% using Strict terms, this is a viable option in Mar de Ajó, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Mar de Ajó.
Mar de Ajó STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mar de Ajó
- The overall average booking lead time for vacation rentals in Mar de Ajó is 43 days.
- Guests book furthest in advance for stays during February (average 49 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (43 days avg.) sees the longest lead times, while Fall (13 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Mar de Ajó.
- During September, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 43 days) to capture early planners.
- Monitor your own booking lead times against these Mar de Ajó averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mar de Ajó (2025)
Amenity Prevalence
Amenity Insights for Mar de Ajó
- Essential amenities in Mar de Ajó that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Wifi, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mar de Ajó: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like TV or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mar de Ajó to stay competitive.
Mar de Ajó Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mar de Ajó
- The typical guest profile for Airbnb in Mar de Ajó consists of primarily domestic travelers (83%), often arriving from nearby Buenos Aires, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 83.3% of guests.
- Key international markets include Argentina (83.3%) and United States (5.6%).
- Top languages spoken are Spanish (44.4%) followed by English (30.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Buenos Aires and Ramos Mejía.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mar de Ajó Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Villarobles | 10 | $1,737 | $229.41 | 38% |
Cariló | 175 | $1,589 | $227.60 | 34% |
Costa Esmeralda | 245 | $1,470 | $268.16 | 31% |
Pinamar | 25 | $1,454 | $190.86 | 36% |
Mar de las Pampas | 97 | $721 | $137.40 | 31% |
Las Gaviotas | 48 | $679 | $96.30 | 33% |
Pinamar | 532 | $664 | $124.46 | 34% |
Sierra de los Padres | 47 | $575 | $99.95 | 30% |
Valeria del Mar | 109 | $553 | $105.98 | 31% |
La Lucila del Mar | 10 | $450 | $77.22 | 31% |