Villa Gesell Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Buenos Aires, Argentina
Is Airbnb profitable in Villa Gesell in 2025? Explore comprehensive Airbnb analytics for Villa Gesell, Buenos Aires, Argentina to uncover income potential. This 2025 STR market report for Villa Gesell, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 277 active listings.
Whether you're considering an Airbnb investment in Villa Gesell, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Villa Gesell Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Villa Gesell Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Villa Gesell (2025)
Understanding the monthly revenue variations for Airbnb listings in Villa Gesell is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Villa Gesell is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Villa Gesell across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,268+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $783 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $486 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $262, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Villa Gesell
Villa Gesell Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Villa Gesell STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Villa Gesell:
- Best-in-class properties (Top 10%) achieve 53%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Villa Gesell
Average Daily Rate (ADR) Airbnb Trends in Villa Gesell (2025)
Effective short term rental pricing strategy in Villa Gesell involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Villa Gesell typically peaks in January and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $163+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $96 or more.
- Typical properties (Median) charge around $62 per night.
- Entry-level properties (Bottom 25%) earn around $40 per night.
Average Daily Rate (ADR) Trend by Month in Villa Gesell
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Airbnb Seasonality Analysis & Trends in Villa Gesell (2025)
Peak Season (January, February, December)
- Revenue averages $1,259 per month
- Occupancy rates average 45.5%
- Daily rates average $110
Shoulder Season
- Revenue averages $539 per month
- Occupancy maintains around 23.2%
- Daily rates hold near $90
Low Season (June, August, September)
- Revenue drops to average $290 per month
- Occupancy decreases to average 18.4%
- Daily rates adjust to average $66
Seasonality Insights for Villa Gesell
- The Airbnb seasonality in Villa Gesell shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Villa Gesell's highest earning potential, with monthly revenues capable of climbing to $1,736, occupancy reaching a high of 54.9%, and ADRs peaking at $131.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $187, occupancy could drop to 9.0%, and ADRs may adjust down to $64.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Villa Gesell.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Villa Gesell seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Villa Gesell (2025)
Exploring the top neighborhoods for short-term rentals in Villa Gesell? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Las Gaviotas | Tranquil beachfront area known for its stunning natural beauty and picturesque landscapes. Ideal for families and nature lovers seeking a peaceful getaway close to the beach. | Playa Las Gaviotas, Natural Reserve, Cultural Events, Dune Walks, Beachfront Restaurants |
| Mar Azul | A serene destination with beautiful beaches and a relaxed atmosphere. Popular among those looking for a beautiful coastal experience away from the bustling tourist spots. | Mar Azul Beach, Cultural Festivals, Artisan Markets, Ecotourism Trails, Seaside Bike Rentals |
| Villa Gesell Centro | The vibrant heart of Villa Gesell, offering a wide range of shops, restaurants, and nightlife options. Perfect for tourists looking for convenience and entertainment. | Main Street Shops, Nightclubs, Food Markets, Cafes, Artisan Fairs |
| Pinar del Norte | A quiet residential area surrounded by nature, suitable for those who prefer a more tranquil vacation atmosphere while still being close to the beach. | Wooded Areas, Nature Walks, Local Craft Shops, Bike Trails, Parks |
| El Faro | A picturesque area known for its lighthouse and scenic views of the coastline. Ideal for visitors who appreciate both history and stunning ocean vistas. | Lighthouse, Scenic Views, Fishing Spots, Photography Opportunities, Beach Picnics |
| Valeria del Mar | A small, peaceful coastal village with less tourist traffic, offering a quaint beach experience ideal for family vacations. | Quiet Beaches, Local Eateries, Nature Trails, Beachfront Activities, Community Events |
| Zona de Dunes | Known for its unique sand dunes and nature, a great spot for adventure seekers and outdoor lovers who enjoy exploring geological formations. | Sand Dunes, Hiking Trails, Bird Watching, Photography, Wine Tasting Tours |
| La Lucila del Mar | A hidden gem with beautiful beaches and a serene environment, perfect for those seeking relaxation and a laid-back lifestyle by the sea. | Serene Beaches, Local Markets, Water Sports, Nature Parks, Art Events |
Understanding Airbnb License Requirements & STR Laws in Villa Gesell (2025)
While Villa Gesell, Buenos Aires, Argentina currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Villa Gesell to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 9% licensed listings)
Top Performing Airbnb Properties in Villa Gesell (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Villa Gesellbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
DOMOS PARK - Playa Experience
Entire Place • 1 bedroom
A beautiful apartment with an ocean view.
Entire Place • 4 bedrooms
Design duplex 100mts from the sea
Entire Place • 2 bedrooms
Beautiful Department of the Sea in the Sea of the Pampas
Entire Place • 3 bedrooms
Dream villa facing the forest and near downtown
Entire Place • 3 bedrooms
Cabañas Alto de las Pampas
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Villa Gesell (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Villa Gesell based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nicolas | 8 | $44,942 | 148 | 4.71/5.0 |
| Host #497130168 | 1 | $44,755 | 0 | N/A/5.0 |
| Cecilia | 6 | $34,572 | 76 | 4.89/5.0 |
| Daniel | 6 | $29,858 | 1 | N/A/5.0 |
| Arlene | 4 | $29,178 | 33 | 4.80/5.0 |
| Johanna | 1 | $24,785 | 17 | 4.88/5.0 |
| Maria Gabriela | 3 | $23,309 | 14 | 4.56/5.0 |
| Daniela Y Roberto | 2 | $23,097 | 11 | 5.00/5.0 |
| González | 11 | $23,090 | 207 | 4.62/5.0 |
| Nahuel Marco | 2 | $21,725 | 52 | 4.85/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Villa Gesell.
Dive Deeper: Advanced Villa Gesell STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Villa Gesell. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVilla Gesell Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Villa Gesell
- The Villa Gesell Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.9% of the 277 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Villa Gesell, Apartment/Condo properties are the most common (67.9%), reflecting the local real estate landscape.
- Houses represent a significant 24.2% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, unique stays, others (combined 2.2%) offer potential for unique stay experiences.
Villa Gesell Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Villa Gesell
- The dominant room capacity in Villa Gesell is 1 bedroom listings, making up 45.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 78.3% of the active Airbnb listings in Villa Gesell, indicating a high concentration in these sizes.
Villa Gesell Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Villa Gesell
- The most common guest capacity trend in Villa Gesell vacation rentals is listings accommodating 4 guests (39.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Villa Gesell STR market, accounting for 57.8% of listings.
- 28.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Villa Gesell.
- On average, properties in Villa Gesell are equipped to host 4.7 guests.
Villa Gesell Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Villa Gesell
- The most common availability pattern in Villa Gesell falls within the 271-366 days range, representing 83.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 99.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Villa Gesell (49.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 1.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Villa Gesell Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
47 listings
17.3% of total
2 Nights
33 listings
12.2% of total
3 Nights
36 listings
13.3% of total
4-6 Nights
78 listings
28.8% of total
7-29 Nights
30 listings
11.1% of total
30+ Nights
47 listings
17.3% of total
Key Insights
- The most prevalent minimum stay requirement in Villa Gesell is 4-6 Nights, adopted by 28.8% of listings. This highlights the market's preference for longer commitments.
- A significant segment (17.3%) caters to monthly stays (30+ nights) in Villa Gesell, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 28.8% of Villa Gesell hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 17.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Villa Gesell.
Villa Gesell Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
0.5% of total
Flexible
61 listings
27.9% of total
Moderate
33 listings
15.1% of total
Firm
61 listings
27.9% of total
Strict
63 listings
28.8% of total
Cancellation Policy Insights for Villa Gesell
- The prevailing Airbnb cancellation policy trend in Villa Gesell is Strict, used by 28.8% of listings.
- A majority (56.7%) of hosts in Villa Gesell utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 28.8% market standard in Villa Gesell.
- Regularly review your cancellation policy against competitors and market demand shifts in Villa Gesell.
Villa Gesell STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Villa Gesell
- The overall average booking lead time for vacation rentals in Villa Gesell is 38 days.
- Guests book furthest in advance for stays during January (average 62 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 3 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (46 days avg.) sees the longest lead times, while Summer (13 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Villa Gesell.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (3 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 46 days) to capture early planners.
- Monitor your own booking lead times against these Villa Gesell averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Villa Gesell (2025)
Amenity Prevalence
Amenity Insights for Villa Gesell
- Essential amenities in Villa Gesell that guests expect include: Kitchen, TV, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Heating, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Villa Gesell: Kitchen, TV, Wifi.
- Prioritize adding missing essentials: Kitchen, TV, Wifi.
- Consider adding popular differentiators like Hot water or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Villa Gesell to stay competitive.
Villa Gesell Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Villa Gesell
- The typical guest profile for Airbnb in Villa Gesell consists of primarily domestic travelers (89%), often arriving from nearby Buenos Aires, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 89.2% of guests.
- Key international markets include Argentina (89.2%) and Chile (1.4%).
- Top languages spoken are Spanish (50.2%) followed by English (36.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Buenos Aires and Ramos Mejía.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Villa Gesell Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Villarobles | 11 | $1,696 | $260.37 | 30% |
| Cariló | 190 | $1,689 | $245.05 | 34% |
| Costa Esmeralda | 275 | $1,511 | $301.26 | 29% |
| Pinamar | 35 | $1,274 | $214.46 | 33% |
| Mar de las Pampas | 101 | $762 | $146.34 | 31% |
| Pinamar | 604 | $714 | $139.01 | 34% |
| Las Gaviotas | 54 | $701 | $111.13 | 33% |
| Colonia Chapadmalal | 206 | $629 | $112.64 | 30% |
| Sierra de los Padres | 51 | $564 | $110.55 | 28% |
| Valeria del Mar | 117 | $561 | $114.28 | 32% |