La Rioja Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in La Rioja, Argentina
Is Airbnb profitable in La Rioja in 2025? Explore comprehensive Airbnb analytics for La Rioja, La Rioja, Argentina to uncover income potential. This 2025 STR market report for La Rioja, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 54 active listings.
Whether you're considering an Airbnb investment in La Rioja, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the La Rioja Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key La Rioja Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in La Rioja (2025)
Understanding the monthly revenue variations for Airbnb listings in La Rioja is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Rioja is typically April, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Rioja across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,065+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $637 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $311 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $150, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in La Rioja
La Rioja Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the La Rioja STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Rioja:
- Best-in-class properties (Top 10%) achieve 50%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 36% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 20%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in La Rioja
Average Daily Rate (ADR) Airbnb Trends in La Rioja (2025)
Effective short term rental pricing strategy in La Rioja involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Rioja typically peaks in October and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $94+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $64 or more.
- Typical properties (Median) charge around $43 per night.
- Entry-level properties (Bottom 25%) earn around $28 per night.
Average Daily Rate (ADR) Trend by Month in La Rioja
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Airbnb Seasonality Analysis & Trends in La Rioja (2025)
Peak Season (April, June, May)
- Revenue averages $686 per month
- Occupancy rates average 24.8%
- Daily rates average $77
Shoulder Season
- Revenue averages $433 per month
- Occupancy maintains around 26.9%
- Daily rates hold near $60
Low Season (August, October, November)
- Revenue drops to average $300 per month
- Occupancy decreases to average 22.1%
- Daily rates adjust to average $69
Seasonality Insights for La Rioja
- The Airbnb seasonality in La Rioja shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases La Rioja's highest earning potential, with monthly revenues capable of climbing to $785, occupancy reaching a high of 35.6%, and ADRs peaking at $79.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $288, occupancy could drop to 16.5%, and ADRs may adjust down to $50.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in La Rioja.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these La Rioja seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in La Rioja (2025)
Exploring the top neighborhoods for short-term rentals in La Rioja? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Logroño | The capital of La Rioja, known for its rich history and vibrant wine culture. It attracts tourists for its gastronomy, wine tours, and cultural events. | Bodega Museo Vivanco, La Concatedral de Santa María de la Redonda, Paseo del Espolón, Calle Laurel, Puente de Piedra, Parque del Ebro |
Haro | Famous for its wine production, particularly Rioja wines. A charming town with historical sites that attracts wine enthusiasts and tourists. | Bodega Vina Tondonia, Plaza de la Paz, Museo del vino, Iglesia de Santo Tomás, Bodega López de Heredia, Castillo de Gernika |
Briones | A picturesque village known for its wineries and beautiful landscapes. It's great for guests looking for a quiet countryside experience. | Bodega Marques de Riscal, El Ciego, Iglesia de San Juan Bautista, Centro de Interpretación del Vino, Mirador de Briones, Castillo de Briones |
San Asensio | Located in the heart of wine country, this area offers a rural experience with proximity to many renowned vineyards and natural beauty. | Bodegas Tondonia, Bodegas San Asensio, Vineyard tours, Iglesia de San Asensio, Paseo por el campo, Picnic areas |
Nájera | A historic town with rich heritage, attracting visitors interested in history, culture, and wine tourism. | Monasterio de Santa María la Real, Iglesia de Santa Cruz, Plaza de España, Parque de la Torre., Calle Mayor, Nájera's archaeological sites |
Ciriñuela | A small and quiet village perfect for those seeking relaxation and a taste of local life. Popular among nature lovers. | Hiking trails, Natural parks, Local festivals, Cultural heritage, Wine producing farms, Community events |
Ventrosa | Ideal for those looking for rural tourism and environmental experiences in La Rioja's stunning countryside. | Natural beauty, Outdoor activities, Rural accommodations, Wine tasting experiences, Cultural traditions, Historic architecture |
Cirueña | An emerging destination with golf courses, offering both leisure and outdoor activities for guests, ideal for family vacations. | Rioja Alta Golf Club, Local wineries, Nature walks, Cultural events, Charming village atmosphere, Gastronomic experiences |
Understanding Airbnb License Requirements & STR Laws in La Rioja (2025)
While La Rioja, La Rioja, Argentina currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for La Rioja to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in La Rioja (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in La Riojabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Premium Casa en La Rioja
Private Room • 2 bedrooms

house in the center of La Rioja
Entire Place • 2 bedrooms

A. Temporario La Rioja.
Entire Place • 2 bedrooms

Central Square front apartment
Entire Place • 1 bedroom

Apart Deluxe 795
Entire Place • 2 bedrooms

Beautiful downtown apartment
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in La Rioja (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in La Rioja based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Juan | 3 | $16,336 | 8 | 1.58/5.0 |
Martin | 1 | $13,771 | 22 | 5.00/5.0 |
Eugenia | 2 | $12,654 | 3 | 2.50/5.0 |
Lucas Gabriel | 1 | $8,176 | 27 | 4.93/5.0 |
Ana Lia Mercedes | 1 | $7,666 | 10 | 4.80/5.0 |
Graciela | 1 | $5,921 | 7 | 5.00/5.0 |
Maria Eugenia | 1 | $5,676 | 87 | 4.92/5.0 |
Marcela | 1 | $5,105 | 10 | 5.00/5.0 |
Sonia Veronica | 1 | $4,997 | 10 | 4.90/5.0 |
Host #309987795 | 1 | $4,316 | 0 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Rioja.
Dive Deeper: Advanced La Rioja STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Rioja. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLa Rioja Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for La Rioja
- The La Rioja Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87% of the 54 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in La Rioja, Apartment/Condo properties are the most common (55.6%), reflecting the local real estate landscape.
- Houses represent a significant 22.2% portion, catering likely to families or larger groups.
- The presence of 7.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 3.7%) offer potential for unique stay experiences.
La Rioja Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for La Rioja
- The dominant room capacity in La Rioja is 1 bedroom listings, making up 55.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 83.4% of the active Airbnb listings in La Rioja, indicating a high concentration in these sizes.
- With over half the market (55.6%) consisting of studios or 1-bedroom units, La Rioja is particularly well-suited for individuals or couples.
La Rioja Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for La Rioja
- The most common guest capacity trend in La Rioja vacation rentals is listings accommodating 4 guests (35.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the La Rioja STR market, accounting for 63.0% of listings.
- 14.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Rioja.
- On average, properties in La Rioja are equipped to host 3.6 guests.
La Rioja Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for La Rioja
- The most common availability pattern in La Rioja falls within the 271-366 days range, representing 77.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in La Rioja (50%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
La Rioja Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
33 listings
66% of total
2 Nights
15 listings
30% of total
3 Nights
1 listings
2% of total
30+ Nights
1 listings
2% of total
Key Insights
- The most prevalent minimum stay requirement in La Rioja is 1 Night, adopted by 66% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (96.0%) of the La Rioja Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (2%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 66% of La Rioja hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Rioja.
La Rioja Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
17 listings
54.8% of total
Moderate
10 listings
32.3% of total
Firm
1 listings
3.2% of total
Strict
3 listings
9.7% of total
Cancellation Policy Insights for La Rioja
- The prevailing Airbnb cancellation policy trend in La Rioja is Flexible, used by 54.8% of listings.
- The market strongly favors guest-friendly terms, with 87.1% of listings offering Flexible or Moderate policies. This suggests guests in La Rioja may expect booking flexibility.
- Strict cancellation policies are quite rare (9.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 54.8% market standard in La Rioja.
- Given the high prevalence of Flexible policies (54.8%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 9.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in La Rioja.
La Rioja STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for La Rioja
- The overall average booking lead time for vacation rentals in La Rioja is 38 days.
- Guests book furthest in advance for stays during March (average 49 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (38 days avg.) sees the longest lead times, while Spring (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in La Rioja.
- For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 49 days out to capitalize on advance planning.
- During May, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 38 days) to capture early planners.
- Monitor your own booking lead times against these La Rioja averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in La Rioja (2025)
Amenity Prevalence
Amenity Insights for La Rioja
- Essential amenities in La Rioja that guests expect include: Wifi, Air conditioning, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, TV, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for La Rioja: Wifi, Air conditioning, Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Heating or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in La Rioja to stay competitive.
La Rioja Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for La Rioja
- The typical guest profile for Airbnb in La Rioja consists of a mix of domestic (50%) and international guests, with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 50.0% of guests.
- Key international markets include Argentina (50%) and France (7.6%).
- Top languages spoken are Spanish (38.7%) followed by English (32.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the La Rioja Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Municipio de Tinogasta | 10 | $328 | $57.17 | 32% |
Municipio de San Fernando del Valle de Catamarca | 68 | $195 | $47.86 | 28% |
Chilecito | 20 | $132 | $59.07 | 17% |