Villa Mercedes Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in San Luis, Argentina
Is Airbnb profitable in Villa Mercedes in 2025? Explore comprehensive Airbnb analytics for Villa Mercedes, San Luis, Argentina to uncover income potential. This 2025 STR market report for Villa Mercedes, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 26 active listings.
Whether you're considering an Airbnb investment in Villa Mercedes, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Villa Mercedes Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Villa Mercedes Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Villa Mercedes (2025)
Understanding the monthly revenue variations for Airbnb listings in Villa Mercedes is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Villa Mercedes is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Villa Mercedes across different performance tiers:
- Best-in-class properties (Top 10%) achieve $896+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $659 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $453 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $253, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Villa Mercedes
Villa Mercedes Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Villa Mercedes STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Villa Mercedes:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Villa Mercedes
Average Daily Rate (ADR) Airbnb Trends in Villa Mercedes (2025)
Effective short term rental pricing strategy in Villa Mercedes involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Villa Mercedes typically peaks in April and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $57+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $45 or more.
- Typical properties (Median) charge around $35 per night.
- Entry-level properties (Bottom 25%) earn around $23 per night.
Average Daily Rate (ADR) Trend by Month in Villa Mercedes
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Airbnb Seasonality Analysis & Trends in Villa Mercedes (2025)
Peak Season (January, February, December)
- Revenue averages $646 per month
- Occupancy rates average 55.9%
- Daily rates average $38
Shoulder Season
- Revenue averages $489 per month
- Occupancy maintains around 38.7%
- Daily rates hold near $42
Low Season (August, September, October)
- Revenue drops to average $364 per month
- Occupancy decreases to average 37.7%
- Daily rates adjust to average $44
Seasonality Insights for Villa Mercedes
- The Airbnb seasonality in Villa Mercedes shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Villa Mercedes's highest earning potential, with monthly revenues capable of climbing to $704, occupancy reaching a high of 60.2%, and ADRs peaking at $45.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $340, occupancy could drop to 33.9%, and ADRs may adjust down to $37.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Villa Mercedes.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Villa Mercedes seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Villa Mercedes (2025)
Exploring the top neighborhoods for short-term rentals in Villa Mercedes? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The heart of Villa Mercedes, offering easy access to shops, restaurants, and cultural attractions. Ideal for travelers wanting to explore the city’s essence. | Teatro El Globo, Plaza San Martín, Museo de Historia Natural, Parque La Pedrera, Catedral San Luis |
| Barrio Jardín | A residential area known for its parks and family-friendly environment. Great for longer stays and family vacations with a local feel. | Plaza de Los Niños, Parque Gato Yunque, Cerro de la Cruz, local markets, children's play areas |
| Zona Norte | A growing area with modern amenities, popular with locals and visitors alike. Close to shopping centers and recreational facilities. | Shopping Unicenter, estadio Juan Gilberto Funes, La Huerta, golf courses, fitness centers |
| Villa de la Quebrada | A picturesque area known for its natural beauty and hiking trails. Attracts nature lovers and adventure seekers looking for a tranquil escape. | Quebrada de Siete Vueltas, Sendero El Mirador, local artisans, nature reserves, scenic viewpoints |
| Barrio San José | A popular neighborhood for young professionals and students, with vibrant nightlife and dining options. Ideal for short stays and social experiences. | Casa de la Cultura, theatre events, bars and pubs, live music venues, local eateries |
| Los Cerveceros | Known for its craft beer scene and trendy atmosphere. Attracts younger crowds and those interested in local breweries and nightlife. | local breweries, craft beer tasting tours, food markets, artisanal workshops, live music spots |
| Parque La Pedrera | A recreational area with facilities for sports and outdoor activities. Great for those who enjoy an active lifestyle during their travels. | sports arenas, picnic areas, cycling paths, open-air events, family-friendly parks |
| La Ribera | A scenic area along the river, perfect for leisurely walks and enjoying nature. Appeals to visitors looking for relaxation and outdoor activities. | river walks, nature parks, waterfront dining, exhibitions by the river, jogging trails |
Understanding Airbnb License Requirements & STR Laws in Villa Mercedes (2025)
While Villa Mercedes, San Luis, Argentina currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Villa Mercedes to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Villa Mercedes (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Villa Mercedesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Tanah Host- Loft Panca
Entire Place • 1 bedroom
Departamento Villa Mercedes FUCO
Entire Place • 2 bedrooms
Tanah Host - Ekam Bedroom
Private Room • 1 bedroom
Tanah Host - Catvari Room
Private Room • 2 bedrooms
Villa Nina, Temporary Rental
Entire Place • N/A
Tanah Host - Habitación Trini
Private Room • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Villa Mercedes (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Villa Mercedes based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Gastón | 6 | $45,202 | 142 | 4.98/5.0 |
| Diego Martin | 6 | $29,102 | 666 | 4.76/5.0 |
| Raquel Del Carmen | 5 | $21,726 | 534 | 4.77/5.0 |
| Guillermo | 1 | $9,983 | 5 | 5.00/5.0 |
| Natalia Ayelen | 1 | $7,129 | 3 | 4.67/5.0 |
| Marcelo | 1 | $2,065 | 21 | 4.81/5.0 |
| Host #178472390 | 1 | $1,729 | 1 | 0.00/5.0 |
| Host #439043995 | 1 | $1,279 | 1 | 0.00/5.0 |
| Host #66649043 | 1 | $1,269 | 0 | 0.00/5.0 |
| Gustavo Gerardo | 1 | $453 | 3 | 4.67/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Villa Mercedes.
Dive Deeper: Advanced Villa Mercedes STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Villa Mercedes. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVilla Mercedes Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Villa Mercedes
- The Villa Mercedes Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.6% of the 26 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Villa Mercedes, Apartment/Condo properties are the most common (80.8%), reflecting the local real estate landscape.
- The presence of 19.2% Hotel/Boutique listings indicates integration with traditional hospitality.
Villa Mercedes Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Villa Mercedes
- The dominant room capacity in Villa Mercedes is 1 bedroom listings, making up 76.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 96.1% of the active Airbnb listings in Villa Mercedes, indicating a high concentration in these sizes.
- With over half the market (76.9%) consisting of studios or 1-bedroom units, Villa Mercedes is particularly well-suited for individuals or couples.
Villa Mercedes Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Villa Mercedes
- The most common guest capacity trend in Villa Mercedes vacation rentals is listings accommodating 4 guests (30.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 3 guests dominate the Villa Mercedes STR market, accounting for 61.6% of listings.
- 11.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Villa Mercedes.
- On average, properties in Villa Mercedes are equipped to host 3.7 guests.
Villa Mercedes Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Villa Mercedes
- The most common availability pattern in Villa Mercedes falls within the 181-270 days range, representing 38.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 65.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Villa Mercedes (38.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 34.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Villa Mercedes Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
25 listings
96.2% of total
2 Nights
1 listings
3.8% of total
Key Insights
- The most prevalent minimum stay requirement in Villa Mercedes is 1 Night, adopted by 96.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Villa Mercedes Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 96.2% of Villa Mercedes hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Villa Mercedes.
Villa Mercedes Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
15 listings
65.2% of total
Moderate
6 listings
26.1% of total
Firm
2 listings
8.7% of total
Cancellation Policy Insights for Villa Mercedes
- The prevailing Airbnb cancellation policy trend in Villa Mercedes is Flexible, used by 65.2% of listings.
- The market strongly favors guest-friendly terms, with 91.3% of listings offering Flexible or Moderate policies. This suggests guests in Villa Mercedes may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 65.2% market standard in Villa Mercedes.
- Given the high prevalence of Flexible policies (65.2%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Villa Mercedes.
Villa Mercedes STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Villa Mercedes
- The overall average booking lead time for vacation rentals in Villa Mercedes is 21 days.
- Guests book furthest in advance for stays during January (average 32 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (27 days avg.) sees the longest lead times, while Spring (20 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (21 days) as a baseline for your pricing and availability strategy in Villa Mercedes.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 32 days out to capitalize on advance planning.
- During September, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 27 days) to capture early planners.
- Monitor your own booking lead times against these Villa Mercedes averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Villa Mercedes (2025)
Amenity Prevalence
Amenity Insights for Villa Mercedes
- Essential amenities in Villa Mercedes that guests expect include: TV, Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Air conditioning, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Villa Mercedes: TV, Wifi, Kitchen.
- Consider adding popular differentiators like Heating or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Villa Mercedes to stay competitive.
Villa Mercedes Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Villa Mercedes
- The typical guest profile for Airbnb in Villa Mercedes consists of a mix of domestic (58%) and international guests, often arriving from nearby Buenos Aires, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 57.8% of guests.
- Key international markets include Argentina (57.8%) and Brazil (13.2%).
- Top languages spoken are Spanish (43.8%) followed by English (31%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Villa Mercedes Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Villa Yacanto de Calamuchita | 22 | $471 | $81.78 | 28% |
| Yacanto | 12 | $421 | $119.73 | 21% |
| San Javier | 23 | $392 | $108.80 | 26% |
| El trapiche | 11 | $296 | $90.16 | 25% |
| Santa Rosa de Calamuchita | 55 | $273 | $87.94 | 23% |
| Potrero de los Funes | 35 | $262 | $77.44 | 20% |
| San Luis | 63 | $253 | $41.93 | 30% |
| Villa de Merlo | 75 | $249 | $72.41 | 24% |
| Río Cuarto | 38 | $248 | $32.11 | 32% |
| Municipio de Carpintería | 10 | $243 | $99.84 | 26% |