Rafaela Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Santa Fe, Argentina
Is Airbnb profitable in Rafaela in 2025? Explore comprehensive Airbnb analytics for Rafaela, Santa Fe, Argentina to uncover income potential. This 2025 STR market report for Rafaela, based on AirROI data from May 2024 to April 2025, reveals key trends in the niche market of 16 active listings.
Whether you're considering an Airbnb investment in Rafaela, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rafaela Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Rafaela Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Rafaela (2025)
Understanding the monthly revenue variations for Airbnb listings in Rafaela is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rafaela is typically January, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rafaela across different performance tiers:
- Best-in-class properties (Top 10%) achieve $882+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $693 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $399 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $235, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rafaela
Rafaela Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Rafaela STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rafaela:
- Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rafaela
Average Daily Rate (ADR) Airbnb Trends in Rafaela (2025)
Effective short term rental pricing strategy in Rafaela involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rafaela typically peaks in February and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $87+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $69 or more.
- Typical properties (Median) charge around $40 per night.
- Entry-level properties (Bottom 25%) earn around $31 per night.
Average Daily Rate (ADR) Trend by Month in Rafaela
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Airbnb Seasonality Analysis & Trends in Rafaela (2025)
Peak Season (January, December, September)
- Revenue averages $554 per month
- Occupancy rates average 40.2%
- Daily rates average $52
Shoulder Season
- Revenue averages $466 per month
- Occupancy maintains around 31.2%
- Daily rates hold near $49
Low Season (April, May, November)
- Revenue drops to average $228 per month
- Occupancy decreases to average 15.9%
- Daily rates adjust to average $49
Seasonality Insights for Rafaela
- The Airbnb seasonality in Rafaela shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Rafaela's highest earning potential, with monthly revenues capable of climbing to $584, occupancy reaching a high of 45.0%, and ADRs peaking at $56.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $44.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rafaela.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Rafaela seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Rafaela (2025)
Exploring the top neighborhoods for short-term rentals in Rafaela? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The central area of Rafaela, perfect for tourists due to its proximity to shops, restaurants, and cultural sites. Ideal for hosting guests who want to be in the heart of the city. | Plaza 25 de Mayo, Teatro Laserre, Museo Histórico y de Bellas Artes, Shopping centers, Local restaurants |
| Barrio Los Nogales | A peaceful, residential neighborhood that offers a local experience away from the hustle and bustle. Great for families or those looking for a quieter stay. | Local parks, Quiet streets, Residential markets |
| Barrio El Libertador | Known for its family-friendly environment and green spaces, attracts families and longer stays. Excellent amenities nearby including schools and parks. | Plaza del Libertador, Local schools, Community parks |
| Barrio 9 de Julio | A vibrant neighborhood with a mix of local culture and accessibility to city attractions. Perfect for travelers looking to experience local life. | Plaza 9 de Julio, Street vendors, Local eateries |
| Barrio Villa Podio | A quieter suburb with a more relaxed atmosphere, it attracts visitors looking to escape city life while still being close to Rafaela's amenities. | Nature walks, Local shops, Community events |
| Barrio San Martín | A historical neighborhood known for its beautiful architecture and cultural heritage, perfect for those interested in Rafaela's history. | Historical buildings, Cultural events, Local patisseries |
| Barrio Sarmiento | This area offers a mix of urban and residential living, appealing to both tourists and those looking for a more local experience. | Public squares, Civic center, Local artisans |
| Barrio La Cañada | A small and quiet neighborhood close to nature and green spaces, appealing to guests who appreciate tranquility and outdoor activities. | Parks, Walking trails, Nature spots |
Understanding Airbnb License Requirements & STR Laws in Rafaela (2025)
While Rafaela, Santa Fe, Argentina currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rafaela to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Rafaela (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Rafaelabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Comfortable 1 bedroom apartment in Rafaela
Entire Place • 1 bedroom
Modern, comfortable apartment
Entire Place • 1 bedroom
Casa Atilio - Modern Dpto
Entire Place • 1 bedroom
Depto Belgrano 240
Entire Place • 1 bedroom
Faraudello Appart - Rafaela
Entire Place • 2 bedrooms
Departamento en pleno centro
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Rafaela (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Rafaela based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Belén | 1 | $7,557 | 18 | 4.94/5.0 |
| Yanina | 1 | $6,823 | 11 | 5.00/5.0 |
| German | 1 | $5,522 | 3 | 5.00/5.0 |
| Host #107924675 | 1 | $4,699 | 0 | 0.00/5.0 |
| Emi | 1 | $4,037 | 7 | 5.00/5.0 |
| Host #5358932 | 1 | $3,231 | 4 | 4.75/5.0 |
| Maria Eugenia | 1 | $2,868 | 4 | 4.75/5.0 |
| Host #499215534 | 1 | $2,552 | 0 | 0.00/5.0 |
| Martin | 1 | $2,005 | 8 | 5.00/5.0 |
| Matias | 1 | $1,755 | 10 | 4.70/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rafaela.
Dive Deeper: Advanced Rafaela STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rafaela. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRafaela Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rafaela
- The Rafaela Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 16 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Rafaela, Apartment/Condo properties are the most common (68.8%), reflecting the local real estate landscape.
- Houses represent a significant 25% portion, catering likely to families or larger groups.
- The presence of 6.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Rafaela Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rafaela
- The dominant room capacity in Rafaela is 1 bedroom listings, making up 68.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 93.8% of the active Airbnb listings in Rafaela, indicating a high concentration in these sizes.
- With over half the market (68.8%) consisting of studios or 1-bedroom units, Rafaela is particularly well-suited for individuals or couples.
Rafaela Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rafaela
- The most common guest capacity trend in Rafaela vacation rentals is listings accommodating 4 guests (50%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Rafaela STR market, accounting for 75.0% of listings.
- On average, properties in Rafaela are equipped to host 3.8 guests.
Rafaela Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rafaela
- The most common availability pattern in Rafaela falls within the 271-366 days range, representing 75% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Rafaela (43.8%), reflecting common guest stay durations or potential owner blocking patterns.
Rafaela Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
50% of total
2 Nights
5 listings
35.7% of total
3 Nights
2 listings
14.3% of total
Key Insights
- The most prevalent minimum stay requirement in Rafaela is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (85.7%) of the Rafaela Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 50% of Rafaela hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rafaela.
Rafaela Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
54.5% of total
Moderate
4 listings
36.4% of total
Firm
1 listings
9.1% of total
Cancellation Policy Insights for Rafaela
- The prevailing Airbnb cancellation policy trend in Rafaela is Flexible, used by 54.5% of listings.
- The market strongly favors guest-friendly terms, with 90.9% of listings offering Flexible or Moderate policies. This suggests guests in Rafaela may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 54.5% market standard in Rafaela.
- Given the high prevalence of Flexible policies (54.5%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Rafaela.
Rafaela STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Rafaela
- The overall average booking lead time for vacation rentals in Rafaela is 27 days.
- Guests book furthest in advance for stays during June (average 84 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (48 days avg.) sees the longest lead times, while Spring (15 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in Rafaela.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 84 days out to capitalize on advance planning.
- During May, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 48 days) to capture early planners.
- Monitor your own booking lead times against these Rafaela averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Rafaela (2025)
Amenity Prevalence
Amenity Insights for Rafaela
- Essential amenities in Rafaela that guests expect include: TV. Lacking these (this) could significantly impact bookings.
- Popular amenities like Wifi, Air conditioning, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Rafaela: TV.
- Consider adding popular differentiators like Wifi or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Rafaela to stay competitive.
Rafaela Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Rafaela
- The typical guest profile for Airbnb in Rafaela consists of primarily domestic travelers (65%), often arriving from nearby Buenos Aires, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 65.1% of guests.
- Key international markets include Argentina (65.1%) and Uruguay (11.6%).
- Top languages spoken are English (40%) followed by Spanish (37.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Buenos Aires and Rafaela.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Rafaela Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.