Rosario Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Santa Fe, Argentina
Is Airbnb profitable in Rosario in 2025? Explore comprehensive Airbnb analytics for Rosario, Santa Fe, Argentina to uncover income potential. This 2025 STR market report for Rosario, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 795 active listings.
Whether you're considering an Airbnb investment in Rosario, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rosario Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Rosario Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Rosario (2025)
Understanding the monthly revenue variations for Airbnb listings in Rosario is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rosario is typically May, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rosario across different performance tiers:
- Best-in-class properties (Top 10%) achieve $959+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $651 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $418 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $201, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rosario
Rosario Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Rosario STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rosario:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rosario
Average Daily Rate (ADR) Airbnb Trends in Rosario (2025)
Effective short term rental pricing strategy in Rosario involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rosario typically peaks in February and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $64+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $42 or more.
- Typical properties (Median) charge around $29 per night.
- Entry-level properties (Bottom 25%) earn around $21 per night.
Average Daily Rate (ADR) Trend by Month in Rosario
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Airbnb Seasonality Analysis & Trends in Rosario (2025)
Peak Season (May, April, June)
- Revenue averages $580 per month
- Occupancy rates average 35.9%
- Daily rates average $39
Shoulder Season
- Revenue averages $483 per month
- Occupancy maintains around 44.1%
- Daily rates hold near $41
Low Season (July, August, September)
- Revenue drops to average $412 per month
- Occupancy decreases to average 42.0%
- Daily rates adjust to average $40
Seasonality Insights for Rosario
- The Airbnb seasonality in Rosario shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Rosario's highest earning potential, with monthly revenues capable of climbing to $606, occupancy reaching a high of 47.4%, and ADRs peaking at $42.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $388, occupancy could drop to 33.5%, and ADRs may adjust down to $39.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rosario.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Rosario seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Rosario (2025)
Exploring the top neighborhoods for short-term rentals in Rosario? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The commercial heart of Rosario, filled with shops, restaurants, and cultural sites. Ideal for tourists wanting to explore the city and have easy access to transportation. | National Flag Memorial, Parque Nacional a la Bandera, Plaza 25 de Mayo, Museo Rosa Galisteo, Teatro El Círculo |
| Echesortu | A vibrant residential neighborhood that offers a mix of local culture, restaurants, and close proximity to parks. Favored by families and long-term visitors looking for a home-like atmosphere. | Parque Independencia, Cerveza Patagonia, Shopping del Siglo, Catedral de Rosario, El Jardín de los Niños |
| Pichincha | Known for its nightlife and dining, this area is popular among young adults and travelers looking for a lively atmosphere with trendy bars and restaurants. | Bv. Oroño bars, Café de la Plaza, Paseo del Siglo, Teatro La Comedia, Los Jardines del Palacio |
| Puerto Norte | A developing waterfront area with modern apartments and views of the Parana River. Attractive for those wanting a scenic and upscale living experience. | Rosario's Waterfront, Riverwalk, Museo de Arte Contemporáneo, Hospital de Clínicas, Parque de las Colectividades |
| Las Delicias | A quiet, residential neighborhood that appeals to families and offers a suburban feel with parks and local amenities, suitable for longer stays. | Parque Las Delicias, Club de Regatas Rosario, Shopping Portal Rosario, Supermercado Coto, Escuela de Educación Técnica |
| Fisherton | A suburb known for its tranquility and green spaces. Great for visitors who enjoy nature and want a peaceful retreat while still being connected to the city. | Aeropuerto Internacional de Rosario, Club de Pescadores, Parque del Sur, Estadio de Newell's Old Boys, Río Paraná |
| Villa Hortensia | A residential area with a community feel, making it suitable for families and those looking for a budget-friendly option near the city center. | Parque Alem, Parque del Sur, Paseo de las Artes, Plaza España, Museo de la Ciudad |
| Rosario City Center | A bustling area that offers a wide array of shops, business centers, and cultural attractions. Perfect for business travelers and tourists alike. | Palacio Minetti, Plaza Sarmiento, El Parque de España, Museo Histórico Provincial, Casa de la Cultura |
Understanding Airbnb License Requirements & STR Laws in Rosario (2025)
While Rosario, Santa Fe, Argentina currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rosario to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Rosario (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Rosariobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Exclusive apartment in the center, garage and pool
Entire Place • 3 bedrooms
Wide home in traditional Fisherton
Entire Place • 4 bedrooms
Monoambient with own terrace. 100% equipped.
Entire Place • 1 bedroom
Casa Almendra
Entire Place • 3 bedrooms
Excelente casa ALDEA Fisherton!
Entire Place • 4 bedrooms
Apartment Britanico
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Rosario (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Rosario based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Amancay | 17 | $85,248 | 247 | 4.01/5.0 |
| Mariela | 21 | $75,732 | 723 | 4.58/5.0 |
| Marcela | 11 | $53,349 | 324 | 4.39/5.0 |
| Marcela | 12 | $49,795 | 780 | 4.79/5.0 |
| Franco | 12 | $49,128 | 85 | 3.69/5.0 |
| Lucas | 8 | $47,521 | 287 | 4.62/5.0 |
| Clara | 4 | $46,989 | 248 | 4.95/5.0 |
| Imanol | 7 | $45,920 | 541 | 4.86/5.0 |
| Yanina | 5 | $38,510 | 129 | 4.92/5.0 |
| Mariana | 4 | $38,004 | 207 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rosario.
Dive Deeper: Advanced Rosario STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rosario. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRosario Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rosario
- The Rosario Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.1% of the 795 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Rosario, Apartment/Condo properties are the most common (90.2%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, others, outdoor/unique, unique stays (combined 1.8%) offer potential for unique stay experiences.
Rosario Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rosario
- The dominant room capacity in Rosario is 1 bedroom listings, making up 62.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 77.9% of the active Airbnb listings in Rosario, indicating a high concentration in these sizes.
- With over half the market (62.3%) consisting of studios or 1-bedroom units, Rosario is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (4.9%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Rosario.
Rosario Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rosario
- The most common guest capacity trend in Rosario vacation rentals is listings accommodating 2 guests (43.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Rosario STR market, accounting for 68.8% of listings.
- A significant 43.7% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Rosario.
- On average, properties in Rosario are equipped to host 3.0 guests.
Rosario Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rosario
- The most common availability pattern in Rosario falls within the 271-366 days range, representing 50.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Rosario (26.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Rosario Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
234 listings
32.6% of total
2 Nights
306 listings
42.7% of total
3 Nights
58 listings
8.1% of total
4-6 Nights
22 listings
3.1% of total
7-29 Nights
29 listings
4% of total
30+ Nights
68 listings
9.5% of total
Key Insights
- The most prevalent minimum stay requirement in Rosario is 2 Nights, adopted by 42.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (75.3%) of the Rosario Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 42.7% of Rosario hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 9.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rosario.
Rosario Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
248 listings
41.4% of total
Moderate
196 listings
32.7% of total
Firm
55 listings
9.2% of total
Strict
100 listings
16.7% of total
Cancellation Policy Insights for Rosario
- The prevailing Airbnb cancellation policy trend in Rosario is Flexible, used by 41.4% of listings.
- The market strongly favors guest-friendly terms, with 74.1% of listings offering Flexible or Moderate policies. This suggests guests in Rosario may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 41.4% market standard in Rosario.
- Regularly review your cancellation policy against competitors and market demand shifts in Rosario.
Rosario STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Rosario
- The overall average booking lead time for vacation rentals in Rosario is 27 days.
- Guests book furthest in advance for stays during November (average 36 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (28 days avg.) sees the longest lead times, while Spring (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in Rosario.
- Target marketing efforts for the Winter season well in advance (at least 28 days) to capture early planners.
- Monitor your own booking lead times against these Rosario averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Rosario (2025)
Amenity Prevalence
Amenity Insights for Rosario
- Essential amenities in Rosario that guests expect include: Wifi, Kitchen, TV, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Rosario: Wifi, Kitchen, TV, Air conditioning.
- Prioritize adding missing essentials: Wifi, Kitchen, TV, Air conditioning.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Rosario to stay competitive.
Rosario Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Rosario
- The typical guest profile for Airbnb in Rosario consists of a mix of domestic (64%) and international guests, often arriving from nearby Buenos Aires, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 64.1% of guests.
- Key international markets include Argentina (64.1%) and Brazil (7.8%).
- Top languages spoken are Spanish (44.9%) followed by English (33.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Buenos Aires and Rosario.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Rosario Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Baradero | 15 | $778 | $96.47 | 28% |
| Ramallo | 18 | $759 | $138.02 | 25% |
| Funes | 35 | $455 | $107.60 | 30% |
| San Pedro | 50 | $432 | $82.45 | 26% |
| Roldán | 37 | $374 | $96.37 | 28% |
| Victoria | 24 | $367 | $72.89 | 22% |
| Paraná | 127 | $347 | $57.52 | 30% |
| San Nicolás de los Arroyos | 44 | $342 | $69.28 | 29% |
| Rafaela | 16 | $335 | $57.63 | 34% |
| Santa Fe | 148 | $308 | $37.01 | 37% |