Santa Fe Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Santa Fe, Argentina
Is Airbnb profitable in Santa Fe in 2025? Explore comprehensive Airbnb analytics for Santa Fe, Santa Fe, Argentina to uncover income potential. This 2025 STR market report for Santa Fe, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 148 active listings.
Whether you're considering an Airbnb investment in Santa Fe, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Santa Fe Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Santa Fe Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Santa Fe (2025)
Understanding the monthly revenue variations for Airbnb listings in Santa Fe is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Santa Fe is typically May, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Santa Fe across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,068+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $757 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $449 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $192, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Santa Fe
Santa Fe Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Santa Fe STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Santa Fe:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Santa Fe
Average Daily Rate (ADR) Airbnb Trends in Santa Fe (2025)
Effective short term rental pricing strategy in Santa Fe involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Santa Fe typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $64+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $46 or more.
- Typical properties (Median) charge around $32 per night.
- Entry-level properties (Bottom 25%) earn around $23 per night.
Average Daily Rate (ADR) Trend by Month in Santa Fe
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Airbnb Seasonality Analysis & Trends in Santa Fe (2025)
Peak Season (May, April, June)
- Revenue averages $677 per month
- Occupancy rates average 36.6%
- Daily rates average $36
Shoulder Season
- Revenue averages $502 per month
- Occupancy maintains around 41.6%
- Daily rates hold near $38
Low Season (August, September, October)
- Revenue drops to average $433 per month
- Occupancy decreases to average 39.8%
- Daily rates adjust to average $36
Seasonality Insights for Santa Fe
- The Airbnb seasonality in Santa Fe shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Santa Fe's highest earning potential, with monthly revenues capable of climbing to $715, occupancy reaching a high of 43.6%, and ADRs peaking at $40.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $424, occupancy could drop to 31.7%, and ADRs may adjust down to $35.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Santa Fe.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Santa Fe seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Santa Fe (2025)
Exploring the top neighborhoods for short-term rentals in Santa Fe? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Downtown | The heart of Santa Fe, filled with colonial architecture, museums, and cultural attractions. This area attracts tourists keen on exploring the rich history and local art scene. | Plaza 9 de Julio, Templo del Rosario, Museo Colonial, Museo de la Ciudad, Casa de la Cultura |
| Cerro Bayo | A picturesque area offering stunning views, ideal for nature lovers and outdoor enthusiasts. Close to hiking trails and scenic spots, it appeals to those seeking tranquility and natural beauty. | Cerro Bayo, Laguna de los Patos, Cerro de la Virgen, Parque Nacional Quebrada del Condorito, Hiking trails |
| Bajo Sarmiento | A vibrant neighborhood known for its local markets, traditional Argentine cuisine, and artisan shops. It attracts visitors interested in experiencing the local lifestyle and culture. | Mercado Artesanal, Café del Mercado, Plaza de los Artesanos, Artisan workshops, Local eateries |
| Los Dos | A quiet residential area that offers a relaxed ambiance yet is close to the action of downtown. It's ideal for families and long-term stays, providing comfort and convenience. | Local parks, Community centers, Grocery stores, Family-friendly restaurants, Residential feel |
| Río de la Plata | This riverside area is perfect for those looking to enjoy outdoor activities and water sports. Its scenic views and recreational options make it a favorable spot for adventurous travelers. | Río de la Plata riverbank, Water sports rentals, Fishing spots, Picnic areas, Nature trails |
| La Lucila | A charming small-town vibe with quaint cafes and artistic boutiques. It's perfect for visitors who appreciate a slow-paced lifestyle with a focus on local art and community. | Artisan stores, Local galleries, Cafes and bistros, Community events, Village square |
| Santa Fe Centro | This bustling area is a fusion of commercial and cultural attractions, making it ideal for those looking to experience the city's essence while being close to amenities and attractions. | Shopping streets, Cultural centers, Restaurants and bars, Street performances, Local festivals |
| Parque Nacional Quebrada del Condorito | A natural paradise known for its stunning landscapes and outdoor activities. A perfect area for eco-tourists and nature lovers seeking adventure and exploration. | Quebrada del Condorito, Bird watching spots, Hiking paths, Scenic viewpoints, Camping sites |
Understanding Airbnb License Requirements & STR Laws in Santa Fe (2025)
While Santa Fe, Santa Fe, Argentina currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Santa Fe to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Santa Fe (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Santa Febased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Relax and incredible category! blocks from the river!
Entire Place • 3 bedrooms
Dept. new Garage Center Unique Balcony with Grill
Entire Place • 2 bedrooms
Modernidad y estilo en la mejor Ubicación! BV
Entire Place • 3 bedrooms
Dept. with garage and pool over Bv. Gálvez!
Entire Place • 1 bedroom
Luxurious, Modern Oasis on the river. Todo vista
Entire Place • 1 bedroom
Puerto de Santa Fe
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Santa Fe (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Santa Fe based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lucila | 11 | $89,971 | 393 | 4.84/5.0 |
| Martin | 5 | $28,449 | 55 | 4.97/5.0 |
| Agustina | 6 | $27,779 | 63 | 3.17/5.0 |
| Gonzalo | 2 | $23,033 | 108 | 4.84/5.0 |
| Fiore | 3 | $21,157 | 134 | 4.95/5.0 |
| Franco | 3 | $21,123 | 78 | 4.92/5.0 |
| Angel | 2 | $18,195 | 64 | 4.99/5.0 |
| Federico Tomás | 5 | $16,955 | 30 | 5.00/5.0 |
| Paulina | 2 | $14,326 | 137 | 4.86/5.0 |
| Host #209545945 | 3 | $12,157 | 0 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Santa Fe.
Dive Deeper: Advanced Santa Fe STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Santa Fe. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSanta Fe Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Santa Fe
- The Santa Fe Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.9% of the 148 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Santa Fe, Apartment/Condo properties are the most common (91.9%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, others (combined 1.4%) offer potential for unique stay experiences.
Santa Fe Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Santa Fe
- The dominant room capacity in Santa Fe is 1 bedroom listings, making up 67.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 85.8% of the active Airbnb listings in Santa Fe, indicating a high concentration in these sizes.
- With over half the market (67.6%) consisting of studios or 1-bedroom units, Santa Fe is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (4.1%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Santa Fe.
Santa Fe Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Santa Fe
- The most common guest capacity trend in Santa Fe vacation rentals is listings accommodating 2 guests (39.2%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Santa Fe STR market, accounting for 68.3% of listings.
- A significant 41.9% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Santa Fe.
- Listings for large groups (6+ guests) are relatively rare (4.1%), potentially indicating an opportunity for hosts targeting this segment in Santa Fe.
- On average, properties in Santa Fe are equipped to host 2.9 guests.
Santa Fe Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Santa Fe
- The most common availability pattern in Santa Fe falls within the 271-366 days range, representing 55.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 78.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Santa Fe (35.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 23.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Santa Fe Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
58 listings
45.3% of total
2 Nights
40 listings
31.3% of total
3 Nights
10 listings
7.8% of total
4-6 Nights
7 listings
5.5% of total
7-29 Nights
3 listings
2.3% of total
30+ Nights
10 listings
7.8% of total
Key Insights
- The most prevalent minimum stay requirement in Santa Fe is 1 Night, adopted by 45.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (76.6%) of the Santa Fe Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 45.3% of Santa Fe hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 7.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Santa Fe.
Santa Fe Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
39 listings
41.5% of total
Moderate
38 listings
40.4% of total
Firm
12 listings
12.8% of total
Strict
5 listings
5.3% of total
Cancellation Policy Insights for Santa Fe
- The prevailing Airbnb cancellation policy trend in Santa Fe is Flexible, used by 41.5% of listings.
- The market strongly favors guest-friendly terms, with 81.9% of listings offering Flexible or Moderate policies. This suggests guests in Santa Fe may expect booking flexibility.
- Strict cancellation policies are quite rare (5.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 41.5% market standard in Santa Fe.
- Using a Strict policy might deter some guests, as only 5.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Santa Fe.
Santa Fe STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Santa Fe
- The overall average booking lead time for vacation rentals in Santa Fe is 25 days.
- Guests book furthest in advance for stays during October (average 35 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (28 days avg.) sees the longest lead times, while Spring (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (25 days) as a baseline for your pricing and availability strategy in Santa Fe.
- Target marketing efforts for the Summer season well in advance (at least 28 days) to capture early planners.
- Monitor your own booking lead times against these Santa Fe averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Santa Fe (2025)
Amenity Prevalence
Amenity Insights for Santa Fe
- Essential amenities in Santa Fe that guests expect include: Wifi, Air conditioning, Kitchen, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Santa Fe: Wifi, Air conditioning, Kitchen, TV.
- Prioritize adding missing essentials: Air conditioning, Kitchen, TV.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Santa Fe to stay competitive.
Santa Fe Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Santa Fe
- The typical guest profile for Airbnb in Santa Fe consists of a mix of domestic (60%) and international guests, often arriving from nearby Buenos Aires, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 60.4% of guests.
- Key international markets include Argentina (60.4%) and Brazil (11%).
- Top languages spoken are Spanish (43.6%) followed by English (31.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Buenos Aires and Santa Fe.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Santa Fe Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.