Fortitude Valley Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Queensland, Australia

Source: AirROI
Last updated: 2025-12-01

Is Airbnb profitable in Fortitude Valley in 2025? Explore comprehensive Airbnb analytics for Fortitude Valley, Queensland, Australia to uncover income potential. This 2025 STR market report for Fortitude Valley, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 36 active listings.

Whether you're considering an Airbnb investment in Fortitude Valley, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Fortitude Valley Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Fortitude Valley Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$202
The average rental revenue earned for an occupied room per day in Fortitude Valley.
Occupancy Rate(?)
48.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$20,505
Typical annual income for an Airbnb listing in Fortitude Valley. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
N/A
No year-over-year data available.
Peak Revenue Month(?)
November
The month with the highest average earnings, indicating peak season in Fortitude Valley.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Fortitude Valley.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
36
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Fortitude Valley (2025)

Understanding the monthly revenue variations for Airbnb listings in Fortitude Valley is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Fortitude Valley is typically November, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Fortitude Valley across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,324+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,130 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,898 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,921, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Fortitude Valley

Fortitude Valley Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Fortitude Valley STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Fortitude Valley:

  • Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 51%.
  • Entry-level properties (Bottom 25%) average 36% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Fortitude Valley

Average Daily Rate (ADR) Airbnb Trends in Fortitude Valley (2025)

Effective short term rental pricing strategy in Fortitude Valley involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Fortitude Valley typically peaks in April and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $257+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $222 or more.
  • Typical properties (Median) charge around $180 per night.
  • Entry-level properties (Bottom 25%) earn around $145 per night.

Average Daily Rate (ADR) Trend by Month in Fortitude Valley

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Airbnb Seasonality Analysis & Trends in Fortitude Valley (2025)

Peak Season (November, October, June)
  • Revenue averages $3,800 per month
  • Occupancy rates average 58.4%
  • Daily rates average $196
Shoulder Season
  • Revenue averages $1,828 per month
  • Occupancy maintains around 28.8%
  • Daily rates hold near $196
Low Season (March, April, December)
  • Revenue drops to average $0 per month
  • Occupancy decreases to average 0.0%
  • Daily rates adjust to average $200

Seasonality Insights for Fortitude Valley

  • The Airbnb seasonality in Fortitude Valley shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Fortitude Valley's highest earning potential, with monthly revenues capable of climbing to $3,846, occupancy reaching a high of 60.8%, and ADRs peaking at $201.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $187.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Fortitude Valley.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Fortitude Valley seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Fortitude Valley (2025)

Exploring the top neighborhoods for short-term rentals in Fortitude Valley? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
James Street
A vibrant retail precinct with boutique shops, top-notch restaurants, and cafes. Perfect for attracting tourists looking for a trendy shopping experience.
Bramble Lane, The Calile Hotel, James Street Market, The Fortitude Valley Market, Eating Up
Valley Mall
The heart of Fortitude Valley's entertainment scene, known for its nightlife and live music venues. Excellent for attracting nightlife enthusiasts and concert-goers.
Cloudland, The Fortitude Music Hall, The Tivoli, Live music venues, Nightclubs
China Town
A culturally rich area with a variety of Asian dining options and shops. Popular among food lovers and those interested in cultural experiences.
Chinatown Mall, Asian food stalls, Golden Palace, Lantern Market
New Farm
Close to Fortitude Valley, this suburb offers river views and parklands, appealing to families and outdoor enthusiasts.
New Farm Park, Brisbane Powerhouse, The Brisbane River, Cafés along James Street
The Brunswick Street
Known for its eclectic mix of shops and eateries, this street attracts a diverse crowd from locals to tourists looking for unique experiences.
Brunswick Street Mall, Live music venues, Street art, Cafés and bars
Emporium
A stylish shopping destination with a range of high-end stores and dining options, attracting affluent tourists and locals.
Emporium Hotel, High-end retail stores, Fine dining, Luxury boutiques
The Valley Cyber
A hub for creative industries and tech startups, appealing to business travelers and professionals.
Office spaces, Startups, Innovative co-working environments, Technology events
Woolloongabba
Close enough to Fortitude Valley, known for its arts scene and sports culture, featuring the Gabba cricket ground, appealing to sports fans.
The Gabba, Brisbane Cricket Ground, Arts and cultural events, Cafés and bars

Understanding Airbnb License Requirements & STR Laws in Fortitude Valley (2025)

While Fortitude Valley, Queensland, Australia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Fortitude Valley to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Fortitude Valley (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Fortitude Valleybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

4BR Utopia Fortitude Valley |Pool|Rooftop|Kingbeds

4BR Utopia Fortitude Valley |Pool|Rooftop|Kingbeds

Entire Place • 4 bedrooms

$56,621
Revenue
55.7%
Occupancy
$468.17
Daily Rate
6BR Utopia Fortitude Valley |Pool|Rooftop|Kingbeds

6BR Utopia Fortitude Valley |Pool|Rooftop|Kingbeds

Entire Place • 6 bedrooms

$53,989
Revenue
41.0%
Occupancy
$665.94
Daily Rate
City Views 2BR Apt w/ Infinity Pool & Huge Gym!

City Views 2BR Apt w/ Infinity Pool & Huge Gym!

Entire Place • 2 bedrooms

$34,464
Revenue
68.8%
Occupancy
$227.67
Daily Rate
Modern 2BR w/ Stunning Views, Infinity Pool & Gym

Modern 2BR w/ Stunning Views, Infinity Pool & Gym

Entire Place • 2 bedrooms

$31,225
Revenue
59.2%
Occupancy
$224.77
Daily Rate
Sage Bloom: Elegant Newstead Stay with Shared Pool

Sage Bloom: Elegant Newstead Stay with Shared Pool

Entire Place • 1 bedroom

$30,938
Revenue
68.8%
Occupancy
$209.63
Daily Rate
Stylish 2BR w/ Huge Gym, Infinity Pool & Parking

Stylish 2BR w/ Huge Gym, Infinity Pool & Parking

Entire Place • 2 bedrooms

$30,147
Revenue
67.8%
Occupancy
$194.68
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Fortitude Valley (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Fortitude Valley based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Bedspoke Brisbane12$232,1662434.69/5.0
Ben3$135,122244.93/5.0
Brandy Su2$47,057434.57/5.0
Andy2$37,102384.80/5.0
Rudi And Ish1$30,938174.94/5.0
Daisy2$27,091244.38/5.0
Jason2$26,571664.71/5.0
Olivia1$26,507374.76/5.0
Stefani1$23,633334.97/5.0
Becca1$22,236254.80/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Fortitude Valley.

Dive Deeper: Advanced Fortitude Valley STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Fortitude Valley. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Fortitude Valley Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Fortitude Valley

  • The Fortitude Valley Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.2% of the 36 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Fortitude Valley, Apartment/Condo properties are the most common (100%), reflecting the local real estate landscape.

Fortitude Valley Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Fortitude Valley

  • The dominant room capacity in Fortitude Valley is 2 bedrooms listings, making up 47.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 83.3% of the active Airbnb listings in Fortitude Valley, indicating a high concentration in these sizes.

Fortitude Valley Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Fortitude Valley

  • The most common guest capacity trend in Fortitude Valley vacation rentals is listings accommodating 4 guests (38.9%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Fortitude Valley STR market, accounting for 63.9% of listings.
  • 25.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Fortitude Valley.
  • On average, properties in Fortitude Valley are equipped to host 3.9 guests.

Fortitude Valley Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Fortitude Valley

  • The most common availability pattern in Fortitude Valley falls within the 181-270 days range, representing 63.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Fortitude Valley (63.9%), reflecting common guest stay durations or potential owner blocking patterns.

Fortitude Valley Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (22.2%)

1 Night

8 listings

22.2% of total

2 Nights (19.4%)

2 Nights

7 listings

19.4% of total

3 Nights (5.6%)

3 Nights

2 listings

5.6% of total

4-6 Nights (2.8%)

4-6 Nights

1 listings

2.8% of total

30+ Nights (50%)

30+ Nights

18 listings

50% of total

Key Insights

  • The most prevalent minimum stay requirement in Fortitude Valley is 30+ Nights, adopted by 50% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (50%) caters to monthly stays (30+ nights) in Fortitude Valley, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 50% of Fortitude Valley hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 50% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Fortitude Valley.

Fortitude Valley Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

2.8% of total

Flexible (19.4%)

Flexible

7 listings

19.4% of total

Moderate (63.9%)

Moderate

23 listings

63.9% of total

Firm (5.6%)

Firm

2 listings

5.6% of total

Strict (8.3%)

Strict

3 listings

8.3% of total

Cancellation Policy Insights for Fortitude Valley

  • The prevailing Airbnb cancellation policy trend in Fortitude Valley is Moderate, used by 63.9% of listings.
  • The market strongly favors guest-friendly terms, with 83.3% of listings offering Flexible or Moderate policies. This suggests guests in Fortitude Valley may expect booking flexibility.
  • Strict cancellation policies are quite rare (8.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 63.9% market standard in Fortitude Valley.
  • Using a Strict policy might deter some guests, as only 8.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Fortitude Valley.

Fortitude Valley STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Fortitude Valley

  • The overall average booking lead time for vacation rentals in Fortitude Valley is 19 days.
  • Guests book furthest in advance for stays during November (average 36 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (31 days avg.) sees the longest lead times, while Winter (0 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (19 days) as a baseline for your pricing and availability strategy in Fortitude Valley.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 36 days out to capitalize on advance planning.
  • During December, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 31 days) to capture early planners.
  • Monitor your own booking lead times against these Fortitude Valley averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Fortitude Valley (2025)

Amenity Prevalence

Amenity Insights for Fortitude Valley

  • Essential amenities in Fortitude Valley that guests expect include: Wifi, Kitchen, TV, Smoke alarm, Washer, Air conditioning, Hot water, Shampoo. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Conditioner, Microwave are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Fortitude Valley: Wifi, Kitchen, TV, Smoke alarm, Washer, Air conditioning, Hot water, Shampoo.
  • Prioritize adding missing essentials: TV, Smoke alarm, Washer, Air conditioning, Hot water, Shampoo.
  • Consider adding popular differentiators like Conditioner or Microwave to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Fortitude Valley to stay competitive.

Fortitude Valley Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Fortitude Valley

  • The typical guest profile for Airbnb in Fortitude Valley consists of primarily domestic travelers (70%), often arriving from nearby Brisbane, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 70.1% of guests.
  • Key international markets include Australia (70.1%) and New Zealand (6%).
  • Top languages spoken are English (66.7%) followed by French (9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Brisbane and Queensland.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Fortitude Valley Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Castaways Beach19$5,638$491.4448%
Fingal14$4,418$323.8255%
Noosa Heads1,036$4,233$391.3847%
Byron Bay1,000$4,231$430.0143%
Ewingsdale53$4,165$572.7143%
Byron Shire Council204$4,030$426.0444%
Sunrise Beach110$3,968$363.4149%
Sunshine Beach282$3,687$421.0442%
Marcus Beach22$3,515$403.5343%
Tenterfield Shire Council10$3,433$198.9655%

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