North Ward Airbnb Market Analysis 2026: Short Term Rental Data & Vacation Rental Statistics in Queensland, Australia
Is Airbnb profitable in North Ward in 2026? Explore comprehensive Airbnb analytics for North Ward, Queensland, Australia to uncover income potential. This 2026 STR market report for North Ward, based on AirROI data from February 2025 to January 2026, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in North Ward, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the North Ward Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key North Ward Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in North Ward (2026)
Understanding the monthly revenue variations for Airbnb listings in North Ward is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in North Ward is typically June, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in North Ward across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,219+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,845 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,639 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,579, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in North Ward
North Ward Airbnb Occupancy Rate Trends (2026)
Maximize your bookings by understanding the North Ward STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in North Ward:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 46%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in North Ward
Average Daily Rate (ADR) Airbnb Trends in North Ward (2026)
Effective short term rental pricing strategy in North Ward involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in North Ward typically peaks in September and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $321+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $228 or more.
- Typical properties (Median) charge around $191 per night.
- Entry-level properties (Bottom 25%) earn around $153 per night.
Average Daily Rate (ADR) Trend by Month in North Ward
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Airbnb Seasonality Analysis & Trends in North Ward (2026)
Peak Season (June, September, July)
- Revenue averages $3,838 per month
- Occupancy rates average 56.0%
- Daily rates average $221
Shoulder Season
- Revenue averages $2,384 per month
- Occupancy maintains around 40.0%
- Daily rates hold near $199
Low Season (February, March, April)
- Revenue drops to average $0 per month
- Occupancy decreases to average 0.0%
- Daily rates adjust to average $217
Seasonality Insights for North Ward
- The Airbnb seasonality in North Ward shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases North Ward's highest earning potential, with monthly revenues capable of climbing to $4,078, occupancy reaching a high of 58.6%, and ADRs peaking at $224.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $182.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in North Ward.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these North Ward seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in North Ward (2026)
Exploring the top neighborhoods for short-term rentals in North Ward? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| North Ward | A family-friendly suburb known for its vibrant community and proximity to stunning beaches and natural attractions. Ideal for tourists looking for a relaxing getaway while still being close to the city. | Castle Hill, Jezzine Barracks, The Strand, Botanic Gardens, Rocky Bay, Townsville Aquatic Centre |
| Townsville City | The heart of Townsville offering urban conveniences, restaurants, and nightlife. Perfect for visitors wanting to explore the city's nightlife and culture. | The Strand, Flinders Street, Civic Theatre, ReefHQ, Townsville's Cultural Precinct, Museum of Tropical Queensland |
| South Townsville | A growing area with access to dining and waterfront activities. Attractive for those seeking a quieter stay with local flavor. | Townsville Marina, Kissing Point, Queens Gardens, The Palmetum, Ferry Terminal |
| Castle Hill | A prominent landmark offering spectacular views and hiking opportunities. Appeals to nature lovers and adventure visitors. | Castle Hill Lookout, Walking Trails, Breathtaking Views, Picnic Areas |
| Pallarenda | A serene beach suburb offering stunning coastal views and wildlife. Ideal for visitors wanting a peaceful, nature-oriented experience. | Pallarenda Beach, Ross Creek, Ferry to Magnetic Island, Mangrove Boardwalk |
| Riverside Gardens | A suburban area with parks and family-friendly amenities. Good for visitors wanting to enjoy local parks and community vibes. | Parklands, Golf Courses, Nearby Shopping |
| Magnetic Island | A tropical island paradise just a ferry ride away, popular for its beaches and laid-back atmosphere. Attracts adventurous travelers and beach lovers. | Alice Springs Bay, Fort Walk, Nudey Beach, Birdwatching and Wildlife |
| West End | A vibrant area with a mix of artistic and cultural experiences, catering to young and creative tourists. | Restaurants and Cafes, Local Art Galleries, Community Markets |
Understanding Airbnb License Requirements & STR Laws in North Ward (2026)
While North Ward, Queensland, Australia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for North Ward to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in North Ward (2026)
Benchmark your potential! Explore examples of top-performing Airbnb properties in North Wardbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Modern Coastal Escape | Walk to Beach, Cafes & CBD
Entire Place • 3 bedrooms
The Sails-PanoramicViews/AnzacMemorial@sublimetsv
Entire Place • 3 bedrooms
OceanEyre-StrandBeach/Pool&quietcomplex@sublimetsv
Entire Place • 2 bedrooms
BeachfrontPalms/TheStrandBeach&Ocean@sublimetsv
Entire Place • 2 bedrooms
Beachside 2 bed 2 bath unit
Entire Place • 2 bedrooms
Beachfront Apartment The Strand
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in North Ward (2026)
Learn from the best! This table showcases top-performing Airbnb hosts in North Ward based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Townsville Holiday Rentals | 13 | $229,878 | 102 | 4.50/5.0 |
| Louise Sublime Experiences | 3 | $103,896 | 67 | 4.97/5.0 |
| Townsville Apartments & Homes | 1 | $15,775 | 1 | Not Rated |
| Townsville Rentals | 1 | $4,097 | 8 | 4.38/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in North Ward.
Dive Deeper: Advanced North Ward STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for North Ward. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNorth Ward Short-Term Rental Market Composition (2026): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for North Ward
- The North Ward Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in North Ward, Apartment/Condo properties are the most common (94.4%), reflecting the local real estate landscape.
North Ward Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for North Ward
- The dominant room capacity in North Ward is 2 bedrooms listings, making up 72.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 94.4% of the active Airbnb listings in North Ward, indicating a high concentration in these sizes.
- A significant 27.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in North Ward.
North Ward Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for North Ward
- The most common guest capacity trend in North Ward vacation rentals is listings accommodating 4 guests (66.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the North Ward STR market, accounting for 88.9% of listings.
- 27.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in North Ward.
- On average, properties in North Ward are equipped to host 4.7 guests.
North Ward Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for North Ward
- The most common availability pattern in North Ward falls within the 271-366 days range, representing 55.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in North Ward (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
North Ward Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
6 listings
33.3% of total
4-6 Nights
1 listings
5.6% of total
30+ Nights
11 listings
61.1% of total
Key Insights
- The most prevalent minimum stay requirement in North Ward is 30+ Nights, adopted by 61.1% of listings. This highlights the market's preference for longer commitments.
- A significant segment (61.1%) caters to monthly stays (30+ nights) in North Ward, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 61.1% of North Ward hosts use this setting.
- A 2-night minimum appears standard (33.3%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 61.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in North Ward.
North Ward Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
2 listings
11.1% of total
Firm
15 listings
83.3% of total
Strict
1 listings
5.6% of total
Cancellation Policy Insights for North Ward
- The prevailing Airbnb cancellation policy trend in North Ward is Firm, used by 83.3% of listings.
- A majority (88.9%) of hosts in North Ward utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 83.3% market standard in North Ward.
- Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in North Ward.
North Ward STR Booking Lead Time Analysis (2026)
Average Booking Lead Time by Month
Booking Lead Time Insights for North Ward
- The overall average booking lead time for vacation rentals in North Ward is 20 days.
- Guests book furthest in advance for stays during January (average 30 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (21 days avg.) sees the longest lead times, while Spring (1 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (20 days) as a baseline for your pricing and availability strategy in North Ward.
- During April, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 21 days) to capture early planners.
- Monitor your own booking lead times against these North Ward averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in North Ward (2026)
Amenity Prevalence
Amenity Insights for North Ward
- Essential amenities in North Ward that guests expect include: Wifi, Air conditioning, Washer. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Kitchen, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for North Ward: Wifi, Air conditioning, Washer.
- Consider adding popular differentiators like TV or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in North Ward to stay competitive.
North Ward Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for North Ward
- The typical guest profile for Airbnb in North Ward consists of primarily domestic travelers (95%), often arriving from nearby Mackay, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 94.6% of guests.
- Key international markets include Australia (94.6%) and South Africa (1.1%).
- Top languages spoken are English (78.4%) followed by Spanish (5.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Mackay and Queensland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the North Ward Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Townsville | 450 | $1,840 | $188.81 | 47% |
| Cardwell | 13 | $1,808 | $266.09 | 33% |
| Townsville City | 323 | $1,628 | $212.43 | 35% |