Surfers Paradise Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Queensland, Australia
Is Airbnb profitable in Surfers Paradise in 2025? Explore comprehensive Airbnb analytics for Surfers Paradise, Queensland, Australia to uncover income potential. This 2025 STR market report for Surfers Paradise, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 199 active listings.
Whether you're considering an Airbnb investment in Surfers Paradise, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Surfers Paradise Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Surfers Paradise Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Surfers Paradise (2025)
Understanding the monthly revenue variations for Airbnb listings in Surfers Paradise is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Surfers Paradise is typically March, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Surfers Paradise across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,103+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,766 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,742 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,873, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Surfers Paradise
Surfers Paradise Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Surfers Paradise STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Surfers Paradise:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 54%.
- Entry-level properties (Bottom 25%) average 42% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Surfers Paradise
Average Daily Rate (ADR) Airbnb Trends in Surfers Paradise (2025)
Effective short term rental pricing strategy in Surfers Paradise involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Surfers Paradise typically peaks in October and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $388+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $293 or more.
- Typical properties (Median) charge around $209 per night.
- Entry-level properties (Bottom 25%) earn around $141 per night.
Average Daily Rate (ADR) Trend by Month in Surfers Paradise
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Airbnb Seasonality Analysis & Trends in Surfers Paradise (2025)
Peak Season (March, February, October)
- Revenue averages $6,783 per month
- Occupancy rates average 80.1%
- Daily rates average $242
Shoulder Season
- Revenue averages $3,846 per month
- Occupancy maintains around 53.7%
- Daily rates hold near $242
Low Season (January, May, December)
- Revenue drops to average $459 per month
- Occupancy decreases to average 5.4%
- Daily rates adjust to average $233
Seasonality Insights for Surfers Paradise
- The Airbnb seasonality in Surfers Paradise shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Surfers Paradise's highest earning potential, with monthly revenues capable of climbing to $7,872, occupancy reaching a high of 92.9%, and ADRs peaking at $267.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $229.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Surfers Paradise.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Surfers Paradise seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Surfers Paradise (2025)
Exploring the top neighborhoods for short-term rentals in Surfers Paradise? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Surfers Beach | Famous for its surf culture and stunning sandy shores, Surfers Beach is a magnet for tourists looking to enjoy the ocean and vibrant nightlife. It offers a fantastic seaside experience with numerous dining and entertainment options. | Surfers Paradise Beach, Infinity Attraction, SkyPoint Observation Deck, Timezone Surfers Paradise, Cavill Avenue |
| Chevron Renaissance | A popular complex in Surfers Paradise that offers upscale apartments and is close to the beach, dining, and shopping options. Perfect for families and couples looking for a comfortable stay. | Chevron Renaissance Shopping Centre, Infinity Attraction, Surfers Paradise Beach, Cavill Avenue, SkyPoint Observation Deck |
| The Esplanade | Located along the beachfront, The Esplanade offers stunning ocean views and convenience for travelers wanting to be close to the beach and main attractions in Surfers Paradise. | Surfers Paradise Beach, The Spit, Cavill Mall, Ripley's Believe It or Not!, Jet Boat Ride |
| Old Surfers Paradise | This area retains a laid-back charm and offers a more residential feel. It's close to the heart of the action but provides a quieter escape for travelers. | Surfers Paradise Beach, Elk Espresso, The Paradise Centre, Holoverse, Gold Coast Convention and Exhibition Centre |
| Northcliffe | A relatively quieter area that features beautiful beaches and parks but is still close to the main attractions. Ideal for those who want a balance of relaxation and convenience. | Northcliffe Beach, Surfers Paradise Beach, Gold Coast Aquatic Centre, Macintosh Island Park, SkyPoint Observation Deck |
| Southport | Just a short drive from Surfers Paradise, Southport offers a mix of waterfront activities and cultural sites. It's popular with families and longer-term visitors. | Australia Fair Shopping Centre, Southport Broadwater Parklands, Gold Coast Aquatic Centre, SeaWorld Gold Coast, Southport Jetty |
| Broadbeach | Known for its relaxed vibe and great dining options, Broadbeach is close to Surfers Paradise and offers stunning beaches and a family-friendly atmosphere. | Kurrawa Beach, Pacific Fair Shopping Centre, The Oasis Shopping Centre, Oracle Boulevard, Broadbeach Park |
| Labrador | A smaller community feel with beautiful waterfront parks and proximity to the northern beaches, Labrador is suitable for families and those looking to enjoy a quieter stay. | Labrador Beach, Gold Coast Marine Park, Biggera Waters, Masthead Restaurant, Broadwater Parklands |
Understanding Airbnb License Requirements & STR Laws in Surfers Paradise (2025)
While Surfers Paradise, Queensland, Australia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Surfers Paradise to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Surfers Paradise (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Surfers Paradisebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Tallest Tower 4 Bedroom SkyHome 4903
Entire Place • 4 bedrooms
Casa Albero Via Roma
Entire Place • 6 bedrooms
Level 45 Luxury Sub-Penthouse in Towers of Chevron
Entire Place • 5 bedrooms
Peninsula 7a - Level 7 2 bedrooms
Entire Place • 2 bedrooms
Ultimate Family Vacation Haven in GC w/Pool
Entire Place • 5 bedrooms
Genoa Beach House - Surfers Paradise
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Surfers Paradise (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Surfers Paradise based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Danny | 26 | $528,446 | 65 | 4.60/5.0 |
| CoastalLettingCo | 11 | $305,990 | 50 | 4.66/5.0 |
| Jodie | 8 | $192,396 | 143 | 4.78/5.0 |
| Barbara & Adam | 2 | $188,550 | 42 | 4.81/5.0 |
| Timothy John | 7 | $180,068 | 54 | 4.26/5.0 |
| Gold Coast Luxury Resorts | 6 | $154,527 | 8 | 4.00/5.0 |
| Mona | 5 | $132,440 | 28 | 4.58/5.0 |
| Coast Holiday Management | 8 | $124,741 | 38 | 4.54/5.0 |
| Gold Coast Holiday Stays | 2 | $93,176 | 4 | 4.33/5.0 |
| Emma & Roger | 7 | $90,658 | 66 | 4.66/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Surfers Paradise.
Dive Deeper: Advanced Surfers Paradise STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Surfers Paradise. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSurfers Paradise Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Surfers Paradise
- The Surfers Paradise Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.5% of the 199 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Surfers Paradise, Apartment/Condo properties are the most common (93.5%), reflecting the local real estate landscape.
- Smaller segments like house, hotel/boutique, others (combined 6.5%) offer potential for unique stay experiences.
Surfers Paradise Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Surfers Paradise
- The dominant room capacity in Surfers Paradise is 2 bedrooms listings, making up 38.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 63.8% of the active Airbnb listings in Surfers Paradise, indicating a high concentration in these sizes.
- A significant 23.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Surfers Paradise.
Surfers Paradise Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Surfers Paradise
- The most common guest capacity trend in Surfers Paradise vacation rentals is listings accommodating 4 guests (35.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Surfers Paradise STR market, accounting for 50.8% of listings.
- 31.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Surfers Paradise.
- On average, properties in Surfers Paradise are equipped to host 4.6 guests.
Surfers Paradise Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Surfers Paradise
- The most common availability pattern in Surfers Paradise falls within the 271-366 days range, representing 55.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Surfers Paradise (48.2%), reflecting common guest stay durations or potential owner blocking patterns.
Surfers Paradise Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
24 listings
12.1% of total
2 Nights
52 listings
26.1% of total
3 Nights
21 listings
10.6% of total
4-6 Nights
12 listings
6% of total
7-29 Nights
9 listings
4.5% of total
30+ Nights
81 listings
40.7% of total
Key Insights
- The most prevalent minimum stay requirement in Surfers Paradise is 30+ Nights, adopted by 40.7% of listings. This highlights the market's preference for longer commitments.
- A significant segment (40.7%) caters to monthly stays (30+ nights) in Surfers Paradise, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 40.7% of Surfers Paradise hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 40.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Surfers Paradise.
Surfers Paradise Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
7 listings
3.5% of total
Super Strict 60 Days
11 listings
5.5% of total
Flexible
18 listings
9% of total
Moderate
44 listings
22.1% of total
Firm
83 listings
41.7% of total
Strict
36 listings
18.1% of total
Cancellation Policy Insights for Surfers Paradise
- The prevailing Airbnb cancellation policy trend in Surfers Paradise is Firm, used by 41.7% of listings.
- A majority (59.8%) of hosts in Surfers Paradise utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 41.7% market standard in Surfers Paradise.
- Regularly review your cancellation policy against competitors and market demand shifts in Surfers Paradise.
Surfers Paradise STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Surfers Paradise
- The overall average booking lead time for vacation rentals in Surfers Paradise is 26 days.
- Guests book furthest in advance for stays during April (average 92 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (44 days avg.) sees the longest lead times, while Summer (21 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Surfers Paradise.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 92 days out to capitalize on advance planning.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 44 days) to capture early planners.
- Monitor your own booking lead times against these Surfers Paradise averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Surfers Paradise (2025)
Amenity Prevalence
Amenity Insights for Surfers Paradise
- Essential amenities in Surfers Paradise that guests expect include: TV, Smoke alarm, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Hot water, Bed linens are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Surfers Paradise.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Surfers Paradise: TV, Smoke alarm, Air conditioning.
- Prioritize adding missing essentials: TV, Smoke alarm, Air conditioning.
- Consider adding popular differentiators like Wifi or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Surfers Paradise to stay competitive.
Surfers Paradise Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Surfers Paradise
- The typical guest profile for Airbnb in Surfers Paradise consists of primarily domestic travelers (74%), often arriving from nearby Sydney, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
- Domestic travelers account for 74.3% of guests.
- Key international markets include Australia (74.3%) and New Zealand (8%).
- Top languages spoken are English (69.1%) followed by Chinese (5.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Sydney and Brisbane.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Surfers Paradise Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Fingal | 14 | $4,418 | $323.82 | 55% |
| Byron Bay | 1,000 | $4,231 | $430.01 | 43% |
| Ewingsdale | 53 | $4,165 | $572.71 | 43% |
| Byron Shire Council | 204 | $4,030 | $426.04 | 44% |
| Tenterfield Shire Council | 10 | $3,433 | $198.96 | 55% |
| Casuarina Beach | 130 | $3,400 | $420.21 | 41% |
| Scenic Rim Regional | 283 | $3,382 | $254.87 | 47% |
| Suffolk Park | 183 | $3,354 | $382.77 | 48% |
| Kingscliff | 356 | $3,343 | $387.30 | 39% |
| Gold Coast City | 5,577 | $3,331 | $280.69 | 49% |