Woolloongabba Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Queensland, Australia

Source: AirROI
Last updated: 2025-12-01

Is Airbnb profitable in Woolloongabba in 2025? Explore comprehensive Airbnb analytics for Woolloongabba, Queensland, Australia to uncover income potential. This 2025 STR market report for Woolloongabba, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Woolloongabba, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Woolloongabba Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Woolloongabba Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$129
The average rental revenue earned for an occupied room per day in Woolloongabba.
Occupancy Rate(?)
31.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$6,539
Typical annual income for an Airbnb listing in Woolloongabba. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
N/A
No year-over-year data available.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Woolloongabba.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Woolloongabba.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Woolloongabba (2025)

Understanding the monthly revenue variations for Airbnb listings in Woolloongabba is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Woolloongabba is typically August, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Woolloongabba across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,890+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,067 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $921 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $518, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Woolloongabba

Woolloongabba Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Woolloongabba STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Woolloongabba:

  • Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 26%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Woolloongabba

Average Daily Rate (ADR) Airbnb Trends in Woolloongabba (2025)

Effective short term rental pricing strategy in Woolloongabba involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Woolloongabba typically peaks in September and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $201+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $167 or more.
  • Typical properties (Median) charge around $134 per night.
  • Entry-level properties (Bottom 25%) earn around $84 per night.

Average Daily Rate (ADR) Trend by Month in Woolloongabba

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Airbnb Seasonality Analysis & Trends in Woolloongabba (2025)

Peak Season (August, July, September)
  • Revenue averages $1,972 per month
  • Occupancy rates average 39.3%
  • Daily rates average $134
Shoulder Season
  • Revenue averages $734 per month
  • Occupancy maintains around 16.3%
  • Daily rates hold near $128
Low Season (March, April, December)
  • Revenue drops to average $0 per month
  • Occupancy decreases to average 0.0%
  • Daily rates adjust to average $124

Seasonality Insights for Woolloongabba

  • The Airbnb seasonality in Woolloongabba shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Woolloongabba's highest earning potential, with monthly revenues capable of climbing to $2,322, occupancy reaching a high of 49.0%, and ADRs peaking at $144.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $121.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Woolloongabba.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Woolloongabba seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Woolloongabba (2025)

Exploring the top neighborhoods for short-term rentals in Woolloongabba? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Woolloongabba Central
Woolloongabba Central is a vibrant area known for its mix of free-spirited culture and historical charm. It is close to the Gabba cricket ground, making it perfect for sports fans, and is well-connected to public transport.
The Gabba, Woolloongabba Antique Centre, Cleveland Street, The Brisbane Cricket Ground, J.J. Holland Park, Shops and cafes
Stanley Street
Stanley Street is famous for its diverse range of restaurants and cafes, attracting food enthusiasts and night owls. It serves as a lively hub for locals and tourists alike, making it a great spot for short-term rentals.
Buranda Village, The Buranda Railway Station, South Brisbane, Lang Park, CityCat ferry stops, Parks and cafes
Gabba Arts Precinct
The Gabba Arts Precinct is an area undergoing revitalization, with new developments bringing in creative spaces and art galleries, attracting a trendy crowd and tourists seeking unique experiences.
Art galleries, The Brisbane Powerhouse, Cultural events, Live music venues, Local artisan markets, Herston Quarter
Ipswich Road
Ipswich Road is a major thoroughfare offering easy access to the Brisbane CBD as well as a variety of shops and nightlife options perfect for those who want to be close to the action.
Local cafes, Brisbane CBD, Shopping centers, Public transport access, Nearby parks, Bars and clubs
Woolloongabba Market
The Woolloongabba Market is a popular open-air market that features everything from food stalls to arts and crafts, attracting both locals and tourists looking for unique products and experiences.
Woolloongabba Antique Centre, Food stalls, Local crafts, Weekend markets, Community events, Live music
Carlisle Street
This quieter residential street is just a short walk from more bustling areas, making it an attractive location for families and visitors looking for a more home-like stay with easy access to city attractions.
Local parks, Family-friendly cafes, Shops, Close to public transport, Quiet neighborhood, Easy access to downtown
GabbaGreen
GabbaGreen is a new green precinct focused on sustainability and community living. It appeals to eco-conscious travelers and those looking for a peaceful escape while still being near city life.
Public parks, Walking trails, Sustainable stores, Community events, Yoga and wellness centers, Outdoor cafes
Woolloongabba Diner District
The Diner District is well-known for its array of diners and eateries, catering to a variety of tastes, making it a hotspot for food lovers and social gatherings, perfect for vacationers.
Local diners, Food festivals, Outdoor seating areas, Nightlife, Live music venues, Street art

Understanding Airbnb License Requirements & STR Laws in Woolloongabba (2025)

While Woolloongabba, Queensland, Australia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Woolloongabba to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Woolloongabba (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Woolloongabbabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Lulu's Place, Super Comfy Beds! Close to Shops!

Lulu's Place, Super Comfy Beds! Close to Shops!

Entire Place • 2 bedrooms

$28,578
Revenue
80.0%
Occupancy
$152.46
Daily Rate
Stylish Escape Near The Gabba

Stylish Escape Near The Gabba

Entire Place • 2 bedrooms

$19,547
Revenue
47.6%
Occupancy
$199.57
Daily Rate
Stylish 1-Bed Apartment | Balcony, Pool & Gym

Stylish 1-Bed Apartment | Balcony, Pool & Gym

Entire Place • 1 bedroom

$9,564
Revenue
33.9%
Occupancy
$155.78
Daily Rate
Gabba's Lookout, Comfy Beds, Pool Spa & Sauna

Gabba's Lookout, Comfy Beds, Pool Spa & Sauna

Entire Place • 2 bedrooms

$7,710
Revenue
25.0%
Occupancy
$162.80
Daily Rate
Modern 2BR with Balcony Overlooking The Gabba

Modern 2BR with Balcony Overlooking The Gabba

Entire Place • 2 bedrooms

$6,965
Revenue
28.6%
Occupancy
$153.28
Daily Rate
2BR Apt with Pool, Gym & Sauna with Balcony

2BR Apt with Pool, Gym & Sauna with Balcony

Entire Place • 2 bedrooms

$6,380
Revenue
25.6%
Occupancy
$140.96
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Woolloongabba (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Woolloongabba based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Shang8$62,449944.69/5.0
James1$28,578524.94/5.0
Mauricio6$15,225323.88/5.0
Daisy2$12,20174.67/5.0
Idaly2$5,78775.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Woolloongabba.

Dive Deeper: Advanced Woolloongabba STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Woolloongabba. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Woolloongabba Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Woolloongabba

  • The Woolloongabba Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 57.9% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 42.1% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Woolloongabba, Apartment/Condo properties are the most common (57.9%), reflecting the local real estate landscape.
  • The presence of 31.6% Hotel/Boutique listings indicates integration with traditional hospitality.

Woolloongabba Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Woolloongabba

  • The dominant room capacity in Woolloongabba is 2 bedrooms listings, making up 42.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 52.6% of the active Airbnb listings in Woolloongabba, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (5.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Woolloongabba.

Woolloongabba Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Woolloongabba

  • The most common guest capacity trend in Woolloongabba vacation rentals is listings accommodating 4 guests (36.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Woolloongabba STR market, accounting for 47.3% of listings.
  • On average, properties in Woolloongabba are equipped to host 2.2 guests.

Woolloongabba Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Woolloongabba

  • The most common availability pattern in Woolloongabba falls within the 271-366 days range, representing 89.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Woolloongabba (52.6%), reflecting common guest stay durations or potential owner blocking patterns.

Woolloongabba Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (36.8%)

1 Night

7 listings

36.8% of total

2 Nights (52.6%)

2 Nights

10 listings

52.6% of total

7-29 Nights (5.3%)

7-29 Nights

1 listings

5.3% of total

30+ Nights (5.3%)

30+ Nights

1 listings

5.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Woolloongabba is 2 Nights, adopted by 52.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (89.4%) of the Woolloongabba Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 52.6% of Woolloongabba hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 5.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Woolloongabba.

Woolloongabba Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (47.4%)

Flexible

9 listings

47.4% of total

Moderate (42.1%)

Moderate

8 listings

42.1% of total

Firm (10.5%)

Firm

2 listings

10.5% of total

Cancellation Policy Insights for Woolloongabba

  • The prevailing Airbnb cancellation policy trend in Woolloongabba is Flexible, used by 47.4% of listings.
  • The market strongly favors guest-friendly terms, with 89.5% of listings offering Flexible or Moderate policies. This suggests guests in Woolloongabba may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 47.4% market standard in Woolloongabba.
  • Regularly review your cancellation policy against competitors and market demand shifts in Woolloongabba.

Woolloongabba STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Woolloongabba

  • The overall average booking lead time for vacation rentals in Woolloongabba is 16 days.
  • Guests book furthest in advance for stays during August (average 30 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (22 days avg.) sees the longest lead times, while Winter (0 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (16 days) as a baseline for your pricing and availability strategy in Woolloongabba.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 30 days out to capitalize on advance planning.
  • During December, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 22 days) to capture early planners.
  • Monitor your own booking lead times against these Woolloongabba averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Woolloongabba (2025)

Amenity Prevalence

Amenity Insights for Woolloongabba

  • Essential amenities in Woolloongabba that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Kitchen, Smoke alarm, Cooking basics are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Woolloongabba: Wifi.
  • Consider adding popular differentiators like Kitchen or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Woolloongabba to stay competitive.

Woolloongabba Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Woolloongabba

  • The typical guest profile for Airbnb in Woolloongabba consists of primarily domestic travelers (75%), often arriving from nearby Gold Coast, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
  • Domestic travelers account for 75.0% of guests.
  • Key international markets include Australia (75%) and New Zealand (5.3%).
  • Top languages spoken are English (54.7%) followed by Chinese (9.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Gold Coast and Adelaide.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Woolloongabba Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Castaways Beach19$5,638$491.4448%
Fingal14$4,418$323.8255%
Noosa Heads1,036$4,233$391.3847%
Byron Bay1,000$4,231$430.0143%
Ewingsdale53$4,165$572.7143%
Byron Shire Council204$4,030$426.0444%
Sunrise Beach110$3,968$363.4149%
Sunshine Beach282$3,687$421.0442%
Marcus Beach22$3,515$403.5343%
Tenterfield Shire Council10$3,433$198.9655%

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