Opossum Bay Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tasmania, Australia

Source: AirROI
Last updated: 2025-10-01

Is Airbnb profitable in Opossum Bay in 2025? Explore comprehensive Airbnb analytics for Opossum Bay, Tasmania, Australia to uncover income potential. This 2025 STR market report for Opossum Bay, based on AirROI data from October 2024 to September 2025, reveals key trends in the niche market of 17 active listings.

Whether you're considering an Airbnb investment in Opossum Bay, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Opossum Bay Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Opossum Bay Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$273
The average rental revenue earned for an occupied room per day in Opossum Bay.
Occupancy Rate(?)
38.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$30,941
Typical annual income for an Airbnb listing in Opossum Bay. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
14.6%
Strong growth (14.6%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Opossum Bay.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Opossum Bay.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
17
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Opossum Bay (2025)

Understanding the monthly revenue variations for Airbnb listings in Opossum Bay is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Opossum Bay is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Opossum Bay across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,415+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,919 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,560 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,427, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Opossum Bay

Opossum Bay Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Opossum Bay STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Opossum Bay:

  • Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Opossum Bay

Average Daily Rate (ADR) Airbnb Trends in Opossum Bay (2025)

Effective short term rental pricing strategy in Opossum Bay involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Opossum Bay typically peaks in January and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $394+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $286 or more.
  • Typical properties (Median) charge around $213 per night.
  • Entry-level properties (Bottom 25%) earn around $170 per night.

Average Daily Rate (ADR) Trend by Month in Opossum Bay

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Airbnb Seasonality Analysis & Trends in Opossum Bay (2025)

Peak Season (January, December, March)
  • Revenue averages $4,912 per month
  • Occupancy rates average 52.1%
  • Daily rates average $281
Shoulder Season
  • Revenue averages $2,847 per month
  • Occupancy maintains around 36.1%
  • Daily rates hold near $257
Low Season (May, August, September)
  • Revenue drops to average $1,774 per month
  • Occupancy decreases to average 30.8%
  • Daily rates adjust to average $247

Seasonality Insights for Opossum Bay

  • The Airbnb seasonality in Opossum Bay shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Opossum Bay's highest earning potential, with monthly revenues capable of climbing to $6,315, occupancy reaching a high of 65.8%, and ADRs peaking at $303.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,541, occupancy could drop to 28.2%, and ADRs may adjust down to $242.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Opossum Bay.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Opossum Bay seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Opossum Bay (2025)

Exploring the top neighborhoods for short-term rentals in Opossum Bay? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Opossum Bay Beach
Beautiful beach area known for its sandy shores and stunning views of the surrounding bay. Perfect for families and beach lovers looking for a relaxing getaway.
Opossum Bay Beach, Boat ramps and fishing spots, Scenic coastal walks, Koala Sanctuary, Nearby picnic areas
South Arm Peninsula
Serene peninsula offering a mix of natural beauty and outdoor activities. Attracts nature enthusiasts, hikers, and those looking for a tranquil retreat.
South Arm Beach, Marlborough Lagoon, Walking trails, Scenic lookouts, Fishing opportunities
Tamar River Region
Picturesque region known for its vineyards and outdoor activities. Attracts food and wine lovers, as well as travelers seeking scenic landscapes.
Tamar Valley Wine Route, Cataract Gorge Reserve, River cruises, Historic towns, Artisan food producers
Bruny Island
Famous for its stunning landscapes, wildlife, and gourmet food offerings. A popular destination for those looking for adventure and culinary experiences.
Bruny Island Cheese Co., Cape Bruny Lighthouse, Bruny Island Neck, Beautiful beaches, Wildlife watching tours
Clifton Beach
A stunning beach suburb known for its surf and relaxed atmosphere. Ideal for surfers and beachgoers seeking a laid-back lifestyle.
Clifton Beach, Surfing and water sports, Local cafes, Beachside parks, Walking paths
Derwent Valley
Rich in history and natural beauty, this area offers a peaceful escape with various outdoor activities and historical sites.
Salmon Ponds, Mt. Field National Park, Hiking trails, Heritage sites, Scenic drives
Sorell
A growing town with amenities and easy access to the Tasman Peninsula. Attracts families and travelers looking for convenience and local charm.
Sorell Fruit Farm, Shopping amenities, Nearby historic sites, Local art galleries, Access to Tasman Peninsula
Hobart CBD
The bustling center of Hobart offering a mix of culture, dining, and attractions. Great for business and leisure travelers seeking city experiences.
Salamanca Market, MONA (Museum of Old and New Art), Hobart Waterfront, Historic Battery Point, Local restaurants and cafes

Understanding Airbnb License Requirements & STR Laws in Opossum Bay (2025)

Yes, Opossum Bay, Tasmania, Australia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Opossum Bay to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 82% licensed listings)

Top Performing Airbnb Properties in Opossum Bay (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Opossum Baybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Saltcotes Beach House Tasmania

Saltcotes Beach House Tasmania

Entire Place • 5 bedrooms

$90,871
Revenue
34.0%
Occupancy
$889.74
Daily Rate
Casa Del Mar (Opossum Bay)

Casa Del Mar (Opossum Bay)

Entire Place • 3 bedrooms

$51,494
Revenue
55.4%
Occupancy
$251.58
Daily Rate
The Bay House - Luxury with sauna & pizza oven

The Bay House - Luxury with sauna & pizza oven

Entire Place • 4 bedrooms

$50,671
Revenue
31.7%
Occupancy
$411.40
Daily Rate
Total Waterfront Self Contained Cottage

Total Waterfront Self Contained Cottage

Entire Place • 3 bedrooms

$41,710
Revenue
26.1%
Occupancy
$268.82
Daily Rate
Beachfront, Luxury, Family Home in Opossum Bay

Beachfront, Luxury, Family Home in Opossum Bay

Entire Place • 4 bedrooms

$41,044
Revenue
54.0%
Occupancy
$234.55
Daily Rate
Private Getaway - beach access

Private Getaway - beach access

Entire Place • 3 bedrooms

$34,367
Revenue
45.3%
Occupancy
$188.72
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Opossum Bay (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Opossum Bay based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Frances + Henry1$90,871605.00/5.0
Burcu1$51,4941174.87/5.0
Rebecca1$50,671345.00/5.0
Erica1$41,7103134.92/5.0
Connie1$41,044524.96/5.0
Johnnie1$34,3671154.88/5.0
Pooja1$32,74784.63/5.0
Emma1$29,911384.76/5.0
David1$28,256475.00/5.0
Debbie1$26,475354.91/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Opossum Bay.

Dive Deeper: Advanced Opossum Bay STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Opossum Bay. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Opossum Bay Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Opossum Bay

  • The Opossum Bay Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 17 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Opossum Bay, House properties are the most common (100%), reflecting the local real estate landscape.
  • Houses represent a significant 100% portion, catering likely to families or larger groups.

Opossum Bay Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Opossum Bay

  • The dominant room capacity in Opossum Bay is 3 bedrooms listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 64.7% of the active Airbnb listings in Opossum Bay, indicating a high concentration in these sizes.
  • A significant 70.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Opossum Bay.

Opossum Bay Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Opossum Bay

  • The most common guest capacity trend in Opossum Bay vacation rentals is listings accommodating 8+ guests (47.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Opossum Bay STR market, accounting for 70.6% of listings.
  • 76.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Opossum Bay.
  • On average, properties in Opossum Bay are equipped to host 6.5 guests.

Opossum Bay Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Opossum Bay

  • The most common availability pattern in Opossum Bay falls within the 181-270 days range, representing 64.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 88.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Opossum Bay (64.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Opossum Bay Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (11.8%)

1 Night

2 listings

11.8% of total

2 Nights (35.3%)

2 Nights

6 listings

35.3% of total

3 Nights (11.8%)

3 Nights

2 listings

11.8% of total

30+ Nights (41.2%)

30+ Nights

7 listings

41.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Opossum Bay is 30+ Nights, adopted by 41.2% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (41.2%) caters to monthly stays (30+ nights) in Opossum Bay, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 41.2% of Opossum Bay hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.8% currently do.
  • A 2-night minimum appears standard (35.3%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 41.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Opossum Bay.

Opossum Bay Airbnb Cancellation Policy Trends Analysis (2025)

Moderate (29.4%)

Moderate

5 listings

29.4% of total

Firm (58.8%)

Firm

10 listings

58.8% of total

Strict (11.8%)

Strict

2 listings

11.8% of total

Cancellation Policy Insights for Opossum Bay

  • The prevailing Airbnb cancellation policy trend in Opossum Bay is Firm, used by 58.8% of listings.
  • A majority (70.6%) of hosts in Opossum Bay utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 58.8% market standard in Opossum Bay.
  • Using a Strict policy might deter some guests, as only 11.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Opossum Bay.

Opossum Bay STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Opossum Bay

  • The overall average booking lead time for vacation rentals in Opossum Bay is 43 days.
  • Guests book furthest in advance for stays during December (average 66 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (55 days avg.) sees the longest lead times, while Summer (26 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Opossum Bay.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 55 days) to capture early planners.
  • Monitor your own booking lead times against these Opossum Bay averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Opossum Bay (2025)

Amenity Prevalence

Amenity Insights for Opossum Bay

  • Essential amenities in Opossum Bay that guests expect include: Kitchen, TV, Smoke alarm, Hangers, Bed linens. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Washer, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Opossum Bay: Kitchen, TV, Smoke alarm, Hangers, Bed linens.
  • Consider adding popular differentiators like Free parking on premises or Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Opossum Bay to stay competitive.

Opossum Bay Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Opossum Bay

  • The typical guest profile for Airbnb in Opossum Bay consists of primarily domestic travelers (92%), often arriving from nearby Hobart, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
  • Domestic travelers account for 92.2% of guests.
  • Key international markets include Australia (92.2%) and Singapore (3.3%).
  • Top languages spoken are English (67.9%) followed by Chinese (10.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Hobart and Melbourne.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Opossum Bay Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sandford13$4,164$214.3462%
Coles Bay143$3,823$255.7152%
Glamorgan-Spring Bay64$3,705$247.6254%
Alonnah41$3,177$226.7647%
Adventure Bay49$3,081$214.7452%
Bicheno181$2,979$193.1353%
Swansea56$2,944$262.9744%
City of Clarence18$2,936$303.9545%
Kentish71$2,857$189.6354%
Break O'Day80$2,818$255.3343%

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