Obertraun Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bezirk Gmunden, Austria

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Obertraun in 2025? Explore comprehensive Airbnb analytics for Obertraun, Bezirk Gmunden, Austria to uncover income potential. This 2025 STR market report for Obertraun, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 55 active listings.

Whether you're considering an Airbnb investment in Obertraun, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Obertraun Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Obertraun Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$191
The average rental revenue earned for an occupied room per day in Obertraun.
Occupancy Rate(?)
44.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$27,091
Typical annual income for an Airbnb listing in Obertraun. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-29.0%
Significant decrease (-29.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Obertraun.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Obertraun.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
55
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Obertraun (2025)

Understanding the monthly revenue variations for Airbnb listings in Obertraun is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Obertraun is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Obertraun across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,753+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,610 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,203 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,319, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Obertraun

Obertraun Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Obertraun STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Obertraun:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 44%.
  • Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Obertraun

Average Daily Rate (ADR) Airbnb Trends in Obertraun (2025)

Effective short term rental pricing strategy in Obertraun involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Obertraun typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $336+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $214 or more.
  • Typical properties (Median) charge around $151 per night.
  • Entry-level properties (Bottom 25%) earn around $114 per night.

Average Daily Rate (ADR) Trend by Month in Obertraun

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Airbnb Seasonality Analysis & Trends in Obertraun (2025)

Peak Season (August, July, June)
  • Revenue averages $4,622 per month
  • Occupancy rates average 63.2%
  • Daily rates average $199
Shoulder Season
  • Revenue averages $2,499 per month
  • Occupancy maintains around 44.0%
  • Daily rates hold near $183
Low Season (February, March, April)
  • Revenue drops to average $1,623 per month
  • Occupancy decreases to average 29.8%
  • Daily rates adjust to average $181

Seasonality Insights for Obertraun

  • The Airbnb seasonality in Obertraun shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Obertraun's highest earning potential, with monthly revenues capable of climbing to $5,361, occupancy reaching a high of 70.5%, and ADRs peaking at $209.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,305, occupancy could drop to 23.8%, and ADRs may adjust down to $168.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Obertraun.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Obertraun seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Obertraun (2025)

Exploring the top neighborhoods for short-term rentals in Obertraun? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Obertraun Village
A charming village known for its scenic beauty and proximity to Hallstätter See. Popular with tourists seeking a peaceful retreat and nature activities.
Dachstein Ice Caves, 5 Fingers Viewing Platform, Lake Hallstatt, Dachstein Mountain, Obertraun Swimming Beach
Krippenstein
A stunning location in the Dachstein Mountain range, ideal for skiing, hiking, and breathtaking views year-round.
Krippenstein Cable Car, Hiking Trails, Winter Sports, Panoramic Views, Nature Parks
Dachstein West
A prime skiing area in winter and a picturesque hiking region in summer, attracting outdoor enthusiasts and families.
Ski Slopes, Hiking Trails, Mountain Lodges, Alpine Flora, Scenic Drives
Hallstatt
A UNESCO World Heritage site known for its historic charm and stunning lakeside views. A prime destination for visitors to Obertraun.
Hallstatt Salt Mine, Skywalk Hallstatt, Historic Town Square, Lake Hallstatt, Bone House
Dachstein-Tauern Region
An outdoor paradise, offering a mix of adventure activities and relaxation in a breathtaking natural environment.
Adventure Parks, Ski Resorts, Spa Facilities, Hiking Paths, Cycling Trails
Salzkammergut
A picturesque region known for its lakes and mountains, perfect for tourists looking to explore natural beauty and cultural heritage.
Wolfgangsee, Traunsee, Scenic Boats, Local Cuisine, Traditional Villages
Ski Area Gosau
Close to Obertraun, it offers fantastic skiing and is part of a larger alpine landscape, attracting winter sports enthusiasts.
Gosau Ski Resort, Winter Hiking, Investment Opportunities, Scenic Views, Local Events
Local Cultural Attractions
Immerse yourself in the local culture with events, museums, and traditional Austrian hospitality, appealing to visitors interested in local lifestyles.
Local Festivals, Cultural Events, Austrian Cuisine, Museums, Art Galleries

Understanding Airbnb License Requirements & STR Laws in Obertraun (2025)

While Obertraun, Bezirk Gmunden, Austria currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Obertraun to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Obertraun (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Obertraunbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Chalet Fuschlsee - DROB

Chalet Fuschlsee - DROB

Entire Place • 8 bedrooms

$135,897
Revenue
55.0%
Occupancy
$650.00
Daily Rate
Chalet Mondsee - DROB

Chalet Mondsee - DROB

Entire Place • 5 bedrooms

$75,729
Revenue
53.7%
Occupancy
$500.50
Daily Rate
Chalet Traunsee - DROB

Chalet Traunsee - DROB

Entire Place • 4 bedrooms

$74,765
Revenue
48.3%
Occupancy
$359.72
Daily Rate
Hotel room - DROB

Hotel room - DROB

Entire Place • 4 bedrooms

$57,450
Revenue
91.2%
Occupancy
$167.25
Daily Rate
Chalet Grundlsee - DROB

Chalet Grundlsee - DROB

Entire Place • 3 bedrooms

$55,006
Revenue
49.4%
Occupancy
$265.56
Daily Rate
Chalet Attersee

Chalet Attersee

Entire Place • 3 bedrooms

$48,950
Revenue
44.1%
Occupancy
$345.52
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Obertraun (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Obertraun based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Dormio14$674,0995804.36/5.0
Andrea6$151,5507764.89/5.0
Lisa4$140,6402244.93/5.0
Seerose Apartement8$99,1831924.40/5.0
Landhaus3$86,9246474.89/5.0
Meinrad2$54,3113764.58/5.0
Andreas1$40,097874.95/5.0
Gregor1$36,011964.85/5.0
Therese1$29,5685864.86/5.0
Victoria1$27,7992734.91/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Obertraun.

Dive Deeper: Advanced Obertraun STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Obertraun. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Obertraun Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Obertraun

  • The Obertraun Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 70.9% of the 55 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Obertraun, House properties are the most common (41.8%), reflecting the local real estate landscape.
  • Houses represent a significant 41.8% portion, catering likely to families or larger groups.
  • The presence of 14.5% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 1.8%) offer potential for unique stay experiences.

Obertraun Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Obertraun

  • The dominant room capacity in Obertraun is 1 bedroom listings, making up 41.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 63.6% of the active Airbnb listings in Obertraun, indicating a high concentration in these sizes.

Obertraun Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Obertraun

  • The most common guest capacity trend in Obertraun vacation rentals is listings accommodating 2 guests (32.7%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Obertraun STR market, accounting for 52.7% of listings.
  • 14.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Obertraun.
  • On average, properties in Obertraun are equipped to host 3.1 guests.

Obertraun Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Obertraun

  • The most common availability pattern in Obertraun falls within the 181-270 days range, representing 40% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 70.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Obertraun (38.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 32.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Obertraun Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (44%)

1 Night

22 listings

44% of total

2 Nights (16%)

2 Nights

8 listings

16% of total

3 Nights (2%)

3 Nights

1 listings

2% of total

30+ Nights (38%)

30+ Nights

19 listings

38% of total

Key Insights

  • The most prevalent minimum stay requirement in Obertraun is 1 Night, adopted by 44% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (38%) caters to monthly stays (30+ nights) in Obertraun, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 44% of Obertraun hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 38% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Obertraun.

Obertraun Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

2 listings

3.8% of total

Flexible (17%)

Flexible

9 listings

17% of total

Moderate (17%)

Moderate

9 listings

17% of total

Firm (17%)

Firm

9 listings

17% of total

Strict (45.3%)

Strict

24 listings

45.3% of total

Cancellation Policy Insights for Obertraun

  • The prevailing Airbnb cancellation policy trend in Obertraun is Strict, used by 45.3% of listings.
  • A majority (62.3%) of hosts in Obertraun utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 45.3% market standard in Obertraun.
  • With 45.3% using Strict terms, this is a viable option in Obertraun, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Obertraun.

Obertraun STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Obertraun

  • The overall average booking lead time for vacation rentals in Obertraun is 63 days.
  • Guests book furthest in advance for stays during August (average 92 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 44 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (84 days avg.) sees the longest lead times, while Winter (58 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Obertraun.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 92 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 84 days) to capture early planners.
  • Monitor your own booking lead times against these Obertraun averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Obertraun (2025)

Amenity Prevalence

Amenity Insights for Obertraun

  • Essential amenities in Obertraun that guests expect include: Wifi, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Essentials, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Obertraun: Wifi, TV.
  • Prioritize adding missing essentials: TV.
  • Consider adding popular differentiators like Heating or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Obertraun to stay competitive.

Obertraun Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Obertraun

  • The typical guest profile for Airbnb in Obertraun consists of predominantly international visitors (97%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
  • Domestic travelers account for 2.8% of guests.
  • Key international markets include United States (23.5%) and United Kingdom (10.3%).
  • Top languages spoken are English (48.2%) followed by Chinese (6.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Obertraun Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Hallstatt27$5,147$301.8063%
Reith bei Kitzbühel44$3,766$308.6945%
Sankt Martin am Tennengebirge13$3,674$240.0051%
Cortina d'Ampezzo265$3,522$379.5343%
Hof bei Salzburg16$3,251$219.1851%
Going am Wilden Kaiser27$3,185$377.6537%
Molln15$3,034$179.4852%
Obertauern11$3,006$388.9341%
Itter30$2,853$435.7138%
Scheffau am Tennengebirge10$2,851$191.9948%

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