Sankt Johann in Tirol Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bezirk Kitzbühel, Austria

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Sankt Johann in Tirol in 2025? Explore comprehensive Airbnb analytics for Sankt Johann in Tirol, Bezirk Kitzbühel, Austria to uncover income potential. This 2025 STR market report for Sankt Johann in Tirol, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 69 active listings.

Whether you're considering an Airbnb investment in Sankt Johann in Tirol, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sankt Johann in Tirol Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sankt Johann in Tirol Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$244
The average rental revenue earned for an occupied room per day in Sankt Johann in Tirol.
Occupancy Rate(?)
33.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$20,002
Typical annual income for an Airbnb listing in Sankt Johann in Tirol. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
9.3%
Positive growth (9.3%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Sankt Johann in Tirol.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Sankt Johann in Tirol.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
69
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sankt Johann in Tirol (2025)

Understanding the monthly revenue variations for Airbnb listings in Sankt Johann in Tirol is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sankt Johann in Tirol is typically February, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sankt Johann in Tirol across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,098+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,192 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,503 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $853, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sankt Johann in Tirol

Sankt Johann in Tirol Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sankt Johann in Tirol STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sankt Johann in Tirol:

  • Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 26%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sankt Johann in Tirol

Average Daily Rate (ADR) Airbnb Trends in Sankt Johann in Tirol (2025)

Effective short term rental pricing strategy in Sankt Johann in Tirol involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sankt Johann in Tirol typically peaks in February and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $455+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $291 or more.
  • Typical properties (Median) charge around $196 per night.
  • Entry-level properties (Bottom 25%) earn around $123 per night.

Average Daily Rate (ADR) Trend by Month in Sankt Johann in Tirol

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Airbnb Seasonality Analysis & Trends in Sankt Johann in Tirol (2025)

Peak Season (February, January, June)
  • Revenue averages $3,881 per month
  • Occupancy rates average 38.0%
  • Daily rates average $325
Shoulder Season
  • Revenue averages $2,763 per month
  • Occupancy maintains around 33.1%
  • Daily rates hold near $274
Low Season (September, October, November)
  • Revenue drops to average $1,507 per month
  • Occupancy decreases to average 27.2%
  • Daily rates adjust to average $243

Seasonality Insights for Sankt Johann in Tirol

  • The Airbnb seasonality in Sankt Johann in Tirol shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sankt Johann in Tirol's highest earning potential, with monthly revenues capable of climbing to $4,154, occupancy reaching a high of 48.6%, and ADRs peaking at $367.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,370, occupancy could drop to 23.0%, and ADRs may adjust down to $240.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sankt Johann in Tirol.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sankt Johann in Tirol seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sankt Johann in Tirol (2025)

Exploring the top neighborhoods for short-term rentals in Sankt Johann in Tirol? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Sankt Johann Center
The heart of Sankt Johann, offering easy access to restaurants, shops, and local culture. Attracts tourists seeking convenience and vibrancy.
Sankt Johann Church, Pillersee, Local shops and cafes, Public library, Cultural events
Kitzbühel Alps
A popular hiking and skiing destination in the Alps, attracting outdoor enthusiasts year-round. Ideal for investors looking to cater to adventurers.
Kitzbüheler Horn, Hiking trails, Ski resorts, Panoramabahn, Mountain dining experiences
Schönleiten
A quaint and picturesque area that provides a more tranquil experience, perfect for families and couples looking for a relaxing vacation.
Scenic landscapes, Family-friendly activities, Wellness hotels, Local markets, Traditional Austrian cuisine
Kaps
Known for its stunning views and proximity to nature parks, attracting locals and vacationers looking for picturesque retreats.
Nature parks, Hiking routes, Panoramic views, Botanical gardens, Outdoor sports
Hochfeld
An upscale neighborhood offering luxury accommodations and services, appealing to high-end tourists and those seeking gourmet experiences.
Luxury hotels, Fine dining, Wellness centers, Exclusive events, Scenic beauty
Gasteig
A historically rich area with charming architecture and cultural heritage, drawing those interested in local history and traditions.
Museums, Historic buildings, Cultural festivals, Art exhibitions, Traditional markets
Mühltal
A serene valley location favored by nature lovers, perfect for eco-tourism and outdoor adventures.
Biking trails, Nature reserves, Skiing spots, Organic farms, Camping sites
Erpfendorf
A small village just outside Sankt Johann, ideal for tourists looking for a quiet escape while being close to main attractions.
Peaceful countryside, Farm stays, Local festivals, Hiking routes, Charming villager atmosphere

Understanding Airbnb License Requirements & STR Laws in Sankt Johann in Tirol (2025)

While Sankt Johann in Tirol, Bezirk Kitzbühel, Austria currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sankt Johann in Tirol to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Sankt Johann in Tirol (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sankt Johann in Tirolbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Chalet in St. Johann in Tyrol near Kitzbühel

Chalet in St. Johann in Tyrol near Kitzbühel

Entire Place • 5 bedrooms

$160,099
Revenue
12.6%
Occupancy
$1537.59
Daily Rate
Spacious Mountain View villa

Spacious Mountain View villa

Entire Place • 6 bedrooms

$95,459
Revenue
29.5%
Occupancy
$832.97
Daily Rate
Huge villa in the mountains

Huge villa in the mountains

Entire Place • 6 bedrooms

$61,652
Revenue
20.6%
Occupancy
$1088.52
Daily Rate
Cozy apartment near ski lift St. Johann

Cozy apartment near ski lift St. Johann

Entire Place • 2 bedrooms

$52,607
Revenue
65.6%
Occupancy
$215.48
Daily Rate
Apartment Hirscherl directly on the slopes

Apartment Hirscherl directly on the slopes

Entire Place • 2 bedrooms

$52,532
Revenue
78.1%
Occupancy
$171.23
Daily Rate
Chalet with ski-in & ski-out location & terrace

Chalet with ski-in & ski-out location & terrace

Entire Place • 4 bedrooms

$43,010
Revenue
48.5%
Occupancy
$334.54
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sankt Johann in Tirol (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sankt Johann in Tirol based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Susan - BELVILLA2$180,060534.86/5.0
Sanne2$157,111174.96/5.0
Georg4$124,600554.70/5.0
Host #863827377$92,53400.00/5.0
Sybrand3$76,263544.74/5.0
Johanna3$74,8934424.89/5.0
Jennifer1$52,607424.93/5.0
Verena2$50,208344.96/5.0
Sonja3$48,607324.79/5.0
Peter2$44,940284.83/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sankt Johann in Tirol.

Dive Deeper: Advanced Sankt Johann in Tirol STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sankt Johann in Tirol. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sankt Johann in Tirol Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sankt Johann in Tirol

  • The Sankt Johann in Tirol Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.2% of the 69 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sankt Johann in Tirol, Apartment/Condo properties are the most common (78.3%), reflecting the local real estate landscape.
  • The presence of 8.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 1.4%) offer potential for unique stay experiences.

Sankt Johann in Tirol Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sankt Johann in Tirol

  • The dominant room capacity in Sankt Johann in Tirol is 2 bedrooms listings, making up 34.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 68.1% of the active Airbnb listings in Sankt Johann in Tirol, indicating a high concentration in these sizes.
  • A significant 20.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sankt Johann in Tirol.

Sankt Johann in Tirol Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sankt Johann in Tirol

  • The most common guest capacity trend in Sankt Johann in Tirol vacation rentals is listings accommodating 4 guests (26.1%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Sankt Johann in Tirol STR market, accounting for 49.3% of listings.
  • 34.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sankt Johann in Tirol.
  • On average, properties in Sankt Johann in Tirol are equipped to host 4.4 guests.

Sankt Johann in Tirol Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sankt Johann in Tirol

  • The most common availability pattern in Sankt Johann in Tirol falls within the 271-366 days range, representing 59.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Sankt Johann in Tirol (40.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 10.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Sankt Johann in Tirol Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (14.5%)

1 Night

9 listings

14.5% of total

2 Nights (14.5%)

2 Nights

9 listings

14.5% of total

3 Nights (12.9%)

3 Nights

8 listings

12.9% of total

4-6 Nights (33.9%)

4-6 Nights

21 listings

33.9% of total

7-29 Nights (4.8%)

7-29 Nights

3 listings

4.8% of total

30+ Nights (19.4%)

30+ Nights

12 listings

19.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Sankt Johann in Tirol is 4-6 Nights, adopted by 33.9% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (19.4%) caters to monthly stays (30+ nights) in Sankt Johann in Tirol, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 33.9% of Sankt Johann in Tirol hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 19.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sankt Johann in Tirol.

Sankt Johann in Tirol Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

1.8% of total

Super Strict 30 Days (12.7%)

Super Strict 30 Days

7 listings

12.7% of total

Moderate (18.2%)

Moderate

10 listings

18.2% of total

Firm (21.8%)

Firm

12 listings

21.8% of total

Strict (45.5%)

Strict

25 listings

45.5% of total

Cancellation Policy Insights for Sankt Johann in Tirol

  • The prevailing Airbnb cancellation policy trend in Sankt Johann in Tirol is Strict, used by 45.5% of listings.
  • A majority (67.3%) of hosts in Sankt Johann in Tirol utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 45.5% market standard in Sankt Johann in Tirol.
  • With 45.5% using Strict terms, this is a viable option in Sankt Johann in Tirol, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sankt Johann in Tirol.

Sankt Johann in Tirol STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sankt Johann in Tirol

  • The overall average booking lead time for vacation rentals in Sankt Johann in Tirol is 88 days.
  • Guests book furthest in advance for stays during February (average 121 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 64 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (111 days avg.) sees the longest lead times, while Fall (74 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (88 days) as a baseline for your pricing and availability strategy in Sankt Johann in Tirol.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 121 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 111 days) to capture early planners.
  • Monitor your own booking lead times against these Sankt Johann in Tirol averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sankt Johann in Tirol (2025)

Amenity Prevalence

Amenity Insights for Sankt Johann in Tirol

  • Essential amenities in Sankt Johann in Tirol that guests expect include: Wifi, Heating, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Essentials, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Sankt Johann in Tirol: Wifi, Heating, Free parking on premises.
  • Prioritize adding missing essentials: Wifi, Heating, Free parking on premises.
  • Consider adding popular differentiators like TV or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Sankt Johann in Tirol to stay competitive.

Sankt Johann in Tirol Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sankt Johann in Tirol

  • The typical guest profile for Airbnb in Sankt Johann in Tirol consists of predominantly international visitors (94%), with top international origins including Austria, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 6.0% of guests.
  • Key international markets include Germany (55%) and Austria (6%).
  • Top languages spoken are English (41.1%) followed by German (32%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Austria.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sankt Johann in Tirol Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Hallstatt27$5,147$301.8063%
Bayrischzell30$4,718$392.8742%
Urtijëi - St. Ulrich in Gröden - Ortisei163$4,698$630.4540%
Moos in Passeier - Moso in Passiria17$4,619$547.6027%
Steinberg am Rofan11$4,394$311.7140%
Reith bei Kitzbühel44$3,766$308.6945%
Sankt Martin am Tennengebirge13$3,674$240.0051%
Cortina d'Ampezzo265$3,522$379.5343%
Hof bei Salzburg16$3,251$219.1851%
Wiesing16$3,222$208.1052%

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