Söll Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bezirk Kufstein, Austria
Is Airbnb profitable in Söll in 2025? Explore comprehensive Airbnb analytics for Söll, Bezirk Kufstein, Austria to uncover income potential. This 2025 STR market report for Söll, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 31 active listings.
Whether you're considering an Airbnb investment in Söll, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Söll Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Söll Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Söll (2025)
Understanding the monthly revenue variations for Airbnb listings in Söll is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Söll is typically February, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Söll across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,884+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,273 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,784 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $983, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Söll
Söll Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Söll STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Söll:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Söll
Average Daily Rate (ADR) Airbnb Trends in Söll (2025)
Effective short term rental pricing strategy in Söll involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Söll typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $475+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $304 or more.
- Typical properties (Median) charge around $227 per night.
- Entry-level properties (Bottom 25%) earn around $136 per night.
Average Daily Rate (ADR) Trend by Month in Söll
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Airbnb Seasonality Analysis & Trends in Söll (2025)
Peak Season (February, January, August)
- Revenue averages $3,613 per month
- Occupancy rates average 39.9%
- Daily rates average $263
Shoulder Season
- Revenue averages $2,422 per month
- Occupancy maintains around 32.9%
- Daily rates hold near $253
Low Season (April, October, November)
- Revenue drops to average $1,851 per month
- Occupancy decreases to average 30.2%
- Daily rates adjust to average $236
Seasonality Insights for Söll
- The Airbnb seasonality in Söll shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Söll's highest earning potential, with monthly revenues capable of climbing to $4,328, occupancy reaching a high of 48.9%, and ADRs peaking at $285.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,594, occupancy could drop to 26.4%, and ADRs may adjust down to $223.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Söll.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Söll seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Söll (2025)
Exploring the top neighborhoods for short-term rentals in Söll? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Söll Village Centre | The heart of Söll, known for its charming Tyrolean architecture and vibrant village life. It's a hub for both winter sports and summer hiking enthusiasts, making it attractive year-round for tourists. | Söllerbahn Cable Car, Café Restaurant Bergland, Tiroler Bauernhöfemuseum, Hochsöll, Söller Wasserfall |
| Hochsöll | A popular area for skiing in the winter and hiking in the summer, Hochsöll offers stunning mountain views and easy access to the Skiwelt Wilder Kaiser area. | Hochsöll Ski Area, Gipfelwelt, Ellmau Ski Resort, Hiking Trails, Panoramic Views |
| Ellmau | Nearby village known for its beautiful landscapes and a charming atmosphere. It includes many outdoor activities during the summer and winter, making it an attractive option for Airbnb guests. | Ellmau Ski Resort, Golfplatz Wilder Kaiser, Pfarrkirche Ellmau, Hiking Trails |
| Scheffau | A picturesque village that is part of the Skiwelt area. It offers a quieter alternative to Söll while still providing good access to skiing and hiking paths. | Scheffau Ski Area, Hiking Trails, Local Restaurants, Natural Scenery |
| Going am Wilden Kaiser | A beautiful and quiet village ideal for guests seeking tranquility and nature. It’s close to several hiking paths and well-known for scenic views of the Wilden Kaiser mountain range. | Wilder Kaiser Mountains, Hiking Trails, Cafés, Traditional Austrian Culture |
| Brixen im Thale | Located near Söll, this village offers a blend of outdoor activities in both winter and summer, along with a vibrant community and local culture. | Brixental Ski Resort, Hiking Areas, Traditional Austrian Inns, Wildbichl Ski Lift |
| Fieberbrunn | A quaint village known for its proximity to both skiing and hiking. It provides a fantastic base for adventurous tourists looking for both thrill and relaxation. | Fieberbrunner Bergbahnen, Outdoor Adventures, Hiking Trails, Ski Areas |
| Kühtai | A bit further out but known for its high altitude skiing, Kühtai boasts snow reliability and is ideal for serious winter sports enthusiasts. This attracts a niche market of dedicated thrill-seekers. | Kühtai Ski Resort, Snowboarding Areas, Mountain Restaurants, Hiking Trails in Summer |
Understanding Airbnb License Requirements & STR Laws in Söll (2025)
While Söll, Bezirk Kufstein, Austria currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Söll to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Söll (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Söllbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Chalet in dream location, only 3 minutes to lift
Entire Place • 5 bedrooms
Apartment on the farm
Entire Place • 2 bedrooms
Hohe Salve - Haus Gerdi
Entire Place • 5 bedrooms
Apartment on the farm
Entire Place • 2 bedrooms
Nani's Nest
Entire Place • 1 bedroom
Modern house with stunning views over the mounta
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Söll (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Söll based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sybrand | 7 | $183,019 | 60 | 4.86/5.0 |
| Hubert | 2 | $102,666 | 111 | 4.99/5.0 |
| Keyone | 2 | $66,653 | 15 | 3.15/5.0 |
| Christoph - Interhome | 5 | $52,911 | 10 | 5.00/5.0 |
| Hannes & Julia | 3 | $38,991 | 10 | 5.00/5.0 |
| Simone | 1 | $31,931 | 130 | 4.87/5.0 |
| Leonard | 3 | $29,190 | 12 | 4.86/5.0 |
| Susanne | 2 | $17,507 | 17 | 4.88/5.0 |
| Mireille | 1 | $12,388 | 9 | 4.44/5.0 |
| Host #474133174 | 2 | $11,760 | 5 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Söll.
Dive Deeper: Advanced Söll STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Söll. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSöll Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Söll
- The Söll Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.5% of the 31 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Söll, Apartment/Condo properties are the most common (77.4%), reflecting the local real estate landscape.
- Houses represent a significant 16.1% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, hotel/boutique (combined 6.4%) offer potential for unique stay experiences.
Söll Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Söll
- The dominant room capacity in Söll is 2 bedrooms listings, making up 45.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 77.5% of the active Airbnb listings in Söll, indicating a high concentration in these sizes.
- A significant 22.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Söll.
Söll Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Söll
- The most common guest capacity trend in Söll vacation rentals is listings accommodating 6 guests (35.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Söll STR market, accounting for 58.1% of listings.
- 54.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Söll.
- On average, properties in Söll are equipped to host 5.3 guests.
Söll Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Söll
- The most common availability pattern in Söll falls within the 271-366 days range, representing 64.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Söll (41.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 12.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Söll Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
6 listings
27.3% of total
3 Nights
2 listings
9.1% of total
4-6 Nights
1 listings
4.5% of total
7-29 Nights
1 listings
4.5% of total
30+ Nights
12 listings
54.5% of total
Key Insights
- The most prevalent minimum stay requirement in Söll is 30+ Nights, adopted by 54.5% of listings. This highlights the market's preference for longer commitments.
- A significant segment (54.5%) caters to monthly stays (30+ nights) in Söll, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 54.5% of Söll hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 54.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Söll.
Söll Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
4 listings
14.3% of total
Super Strict 30 Days
11 listings
39.3% of total
Moderate
1 listings
3.6% of total
Firm
11 listings
39.3% of total
Strict
1 listings
3.6% of total
Cancellation Policy Insights for Söll
- The prevailing Airbnb cancellation policy trend in Söll is Super Strict 30 Days, used by 39.3% of listings.
- There's a relatively balanced mix between guest-friendly (3.6%) and stricter (42.9%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (3.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Super Strict 30 Days policy to align with the 39.3% market standard in Söll.
- Using a Strict policy might deter some guests, as only 3.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Söll.
Söll STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Söll
- The overall average booking lead time for vacation rentals in Söll is 101 days.
- Guests book furthest in advance for stays during March (average 163 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 47 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (133 days avg.) sees the longest lead times, while Fall (65 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (101 days) as a baseline for your pricing and availability strategy in Söll.
- For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 163 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 133 days) to capture early planners.
- Monitor your own booking lead times against these Söll averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Söll (2025)
Amenity data is currently unavailable for Söll.
Söll Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Söll
- The typical guest profile for Airbnb in Söll consists of predominantly international visitors (97%), with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 3.3% of guests.
- Key international markets include Germany (51.7%) and Netherlands (8.3%).
- Top languages spoken are English (40.5%) followed by German (31.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Netherlands.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Söll Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Scheffau am Wilden Kaiser | 11 | $7,636 | $913.60 | 30% |
| Hallstatt | 33 | $4,679 | $302.05 | 62% |
| Moos in Passeier - Moso in Passiria | 18 | $4,565 | $585.35 | 27% |
| Urtijëi - St. Ulrich in Gröden - Ortisei | 162 | $4,394 | $649.93 | 40% |
| Obertauern | 12 | $4,117 | $429.89 | 48% |
| Bayrischzell | 40 | $4,005 | $375.25 | 37% |
| Going am Wilden Kaiser | 28 | $3,643 | $396.54 | 38% |
| Annaberg-Lungötz | 37 | $3,631 | $351.39 | 41% |
| Reith bei Kitzbühel | 46 | $3,620 | $343.89 | 42% |
| Itter | 28 | $3,553 | $461.48 | 41% |