Wörgl Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bezirk Kufstein, Austria
Is Airbnb profitable in Wörgl in 2025? Explore comprehensive Airbnb analytics for Wörgl, Bezirk Kufstein, Austria to uncover income potential. This 2025 STR market report for Wörgl, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in Wörgl, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Wörgl Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Wörgl Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Wörgl (2025)
Understanding the monthly revenue variations for Airbnb listings in Wörgl is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Wörgl is typically February, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Wörgl across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,632+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,872 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,196 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,309, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Wörgl
Wörgl Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Wörgl STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in W örgl:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Wörgl
Average Daily Rate (ADR) Airbnb Trends in Wörgl (2025)
Effective short term rental pricing strategy in Wörgl involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Wörgl typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $1,278+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $286 or more.
- Typical properties (Median) charge around $187 per night.
- Entry-level properties (Bottom 25%) earn around $109 per night.
Average Daily Rate (ADR) Trend by Month in Wörgl
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Airbnb Seasonality Analysis & Trends in Wörgl (2025)
Peak Season (February, August, January)
- Revenue averages $3,970 per month
- Occupancy rates average 56.2%
- Daily rates average $337
Shoulder Season
- Revenue averages $2,683 per month
- Occupancy maintains around 48.4%
- Daily rates hold near $342
Low Season (May, June, November)
- Revenue drops to average $1,809 per month
- Occupancy decreases to average 37.9%
- Daily rates adjust to average $328
Seasonality Insights for Wörgl
- The Airbnb seasonality in Wörgl shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Wörgl's highest earning potential, with monthly revenues capable of climbing to $5,710, occupancy reaching a high of 63.4%, and ADRs peaking at $403.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,277, occupancy could drop to 25.7%, and ADRs may adjust down to $218.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Wörgl.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Wörgl seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Wörgl (2025)
Exploring the top neighborhoods for short-term rentals in Wörgl? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| City Center Wörgl | The heart of Wörgl with easy access to shops, restaurants, and public transport. Ideal for travelers wanting convenience and local culture. | Wörgl City Park, Wörgl Museum, Bruckhäusl, Local markets, Cafés and restaurants |
| Thiersee | A picturesque village near Wörgl, excellent for outdoor enthusiasts and families. Known for its beautiful lake and hiking trails. | Thiersee Lake, Hiking trails, Winter sports, Local gastronomy, Nature parks |
| Hopfgarten | A popular destination for skiing in winter and hiking in summer, attracting both winter sports lovers and summer tourists. | Ski resort, Hiking trails, Mountain biking, Local festivals, Scenic views |
| Kufstein | Nearby Kufstein is famous for its fortress and cultural events. A great choice for history buffs and visitors looking for historical sites. | Kufstein Fortress, Theater Kufstein, Innsbruck river, Old town, Waterfall in Kufstein |
| Ellmau | A charming village set in the Tyrolean mountains, popular for skiing and mountain activities, appealing to nature lovers. | Ski areas, Golf courses, Hiking paths, Panoramic cable car, Summer festivals |
| Brixen im Thale | A scenic location in the Brixental valley, attracting vacationers year-round for skiing and hiking sessions. | Ski lifts, Brixen Valley Trail, Local markets, Natural parks, Festive events |
| Wildschönau | Known for its stunning Alpine scenery and traditional Tyrolean charm, great for outdoor activities and relaxation. | Bergbahn (cable car), Spectacular hiking routes, Winter sports, Alpine villages, Cultural events |
| Alpbachtal | An inviting valley known for its picturesque villages and ski resorts, perfect for both winter and summer tourism. | Alpbach village, Ski resorts, Nature experiences, Mountain lakes, Traditional Tyrolean architecture |
Understanding Airbnb License Requirements & STR Laws in Wörgl (2025)
While Wörgl, Bezirk Kufstein, Austria currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Wörgl to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 5% licensed listings)
Top Performing Airbnb Properties in Wörgl (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Wörglbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Studio with garden terrace close to the ski bus
Entire Place • 1 bedroom
Haus zur schönen Aussicht by Interhome
Entire Place • 5 bedrooms
Kaiserfleckerl
Entire Place • 2 bedrooms
Puutz vacation hut
Entire Place • 2 bedrooms
Friendly apartment - wonderful view over Wörgl
Entire Place • 1 bedroom
Luxury penthouse near centre, sauna and ski bus
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Wörgl (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Wörgl based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sybrand | 2 | $88,787 | 7 | 5.00/5.0 |
| Host #117935053 | 1 | $44,274 | 0 | N/A/5.0 |
| Deniz | 1 | $37,707 | 80 | 4.98/5.0 |
| Susan - BELVILLA | 5 | $35,685 | 69 | 4.46/5.0 |
| Maria Andrea | 1 | $34,725 | 30 | 5.00/5.0 |
| Birgit | 1 | $30,411 | 128 | 4.95/5.0 |
| Judith | 2 | $19,184 | 179 | 4.95/5.0 |
| Frederic | 1 | $17,187 | 3 | 5.00/5.0 |
| Jan | 1 | $14,378 | 22 | 4.73/5.0 |
| Chantal Villa For You | 1 | $13,165 | 4 | 4.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Wörgl.
Dive Deeper: Advanced Wörgl STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Wörgl. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWörgl Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Wörgl
- The Wörgl Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Wörgl, House properties are the most common (60%), reflecting the local real estate landscape.
- Houses represent a significant 60% portion, catering likely to families or larger groups.
Wörgl Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Wörgl
- The dominant room capacity in Wörgl is 2 bedrooms listings, making up 30% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 55.0% of the active Airbnb listings in Wörgl, indicating a high concentration in these sizes.
- A significant 40.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Wörgl.
Wörgl Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Wörgl
- The most common guest capacity trend in Wörgl vacation rentals is listings accommodating 8+ guests (25%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Wörgl STR market, accounting for 45.0% of listings.
- 45.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Wörgl.
- On average, properties in Wörgl are equipped to host 5.2 guests.
Wörgl Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Wörgl
- The most common availability pattern in Wörgl falls within the 271-366 days range, representing 65% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Wörgl (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Wörgl Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
42.1% of total
2 Nights
3 listings
15.8% of total
3 Nights
1 listings
5.3% of total
4-6 Nights
1 listings
5.3% of total
7-29 Nights
1 listings
5.3% of total
30+ Nights
5 listings
26.3% of total
Key Insights
- The most prevalent minimum stay requirement in Wörgl is 1 Night, adopted by 42.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (26.3%) caters to monthly stays (30+ nights) in Wörgl, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 42.1% of Wörgl hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 26.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Wörgl.
Wörgl Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
4 listings
22.2% of total
Flexible
1 listings
5.6% of total
Moderate
3 listings
16.7% of total
Firm
3 listings
16.7% of total
Strict
7 listings
38.9% of total
Cancellation Policy Insights for Wörgl
- The prevailing Airbnb cancellation policy trend in Wörgl is Strict, used by 38.9% of listings.
- A majority (55.6%) of hosts in Wörgl utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 38.9% market standard in Wörgl.
- With 38.9% using Strict terms, this is a viable option in Wörgl, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Wörgl.
Wörgl STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Wörgl
- The overall average booking lead time for vacation rentals in Wörgl is 80 days.
- Guests book furthest in advance for stays during June (average 148 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 35 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (115 days avg.) sees the longest lead times, while Spring (70 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (80 days) as a baseline for your pricing and availability strategy in Wörgl.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 148 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 115 days) to capture early planners.
- Monitor your own booking lead times against these Wörgl averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Wörgl (2025)
Amenity Prevalence
Amenity Insights for Wörgl
- Essential amenities in Wörgl that guests expect include: Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Heating, Dedicated workspace are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Wörgl: Kitchen, Wifi.
- Prioritize adding missing essentials: Kitchen, Wifi.
- Consider adding popular differentiators like TV or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Wörgl to stay competitive.
Wörgl Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Wörgl
- The typical guest profile for Airbnb in Wörgl consists of predominantly international visitors (93%), with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 6.9% of guests.
- Key international markets include Germany (63.8%) and Netherlands (6.9%).
- Top languages spoken are English (42%) followed by German (29.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Netherlands.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Wörgl Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Hallstatt | 29 | $5,000 | $302.92 | 62% |
| Urtijëi - St. Ulrich in Gröden - Ortisei | 155 | $4,276 | $654.50 | 39% |
| Moos in Passeier - Moso in Passiria | 18 | $4,232 | $574.68 | 28% |
| Bayrischzell | 38 | $3,884 | $373.96 | 38% |
| Großkirchheim | 10 | $3,611 | $355.27 | 41% |
| Obertauern | 12 | $3,601 | $497.46 | 45% |
| Reith bei Kitzbühel | 48 | $3,557 | $367.12 | 42% |
| Cortina d'Ampezzo | 283 | $3,374 | $414.70 | 42% |
| Going am Wilden Kaiser | 27 | $3,279 | $393.56 | 37% |
| Annaberg-Lungötz | 40 | $3,146 | $326.69 | 40% |