Schwaz Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bezirk Schwaz, Austria

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Schwaz in 2025? Explore comprehensive Airbnb analytics for Schwaz, Bezirk Schwaz, Austria to uncover income potential. This 2025 STR market report for Schwaz, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 20 active listings.

Whether you're considering an Airbnb investment in Schwaz, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Schwaz Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Schwaz Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$194
The average rental revenue earned for an occupied room per day in Schwaz.
Occupancy Rate(?)
45.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$19,715
Typical annual income for an Airbnb listing in Schwaz. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-0.6%
Slight decrease (-0.6%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Schwaz.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Schwaz.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
20
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Schwaz (2025)

Understanding the monthly revenue variations for Airbnb listings in Schwaz is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Schwaz is typically February, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Schwaz across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,802+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,382 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,596 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,078, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Schwaz

Schwaz Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Schwaz STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Schwaz:

  • Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 47%.
  • Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Schwaz

Average Daily Rate (ADR) Airbnb Trends in Schwaz (2025)

Effective short term rental pricing strategy in Schwaz involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Schwaz typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $408+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $183 or more.
  • Typical properties (Median) charge around $128 per night.
  • Entry-level properties (Bottom 25%) earn around $88 per night.

Average Daily Rate (ADR) Trend by Month in Schwaz

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Airbnb Seasonality Analysis & Trends in Schwaz (2025)

Peak Season (February, December, August)
  • Revenue averages $2,989 per month
  • Occupancy rates average 60.0%
  • Daily rates average $200
Shoulder Season
  • Revenue averages $2,024 per month
  • Occupancy maintains around 50.6%
  • Daily rates hold near $189
Low Season (May, October, November)
  • Revenue drops to average $1,484 per month
  • Occupancy decreases to average 38.0%
  • Daily rates adjust to average $189

Seasonality Insights for Schwaz

  • The Airbnb seasonality in Schwaz shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Schwaz's highest earning potential, with monthly revenues capable of climbing to $3,511, occupancy reaching a high of 72.9%, and ADRs peaking at $234.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,441, occupancy could drop to 30.0%, and ADRs may adjust down to $181.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Schwaz.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Schwaz seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Schwaz (2025)

Exploring the top neighborhoods for short-term rentals in Schwaz? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Schwaz Town Center
The historical heart of Schwaz, offering charming streets, cultural sites, and easy access to local amenities. Ideal for tourists wanting to explore the rich history of the area.
Schwaz Silver Mine, St. Barbara's Church, Schwazer Heimatmuseum, Schwaz Town Square, Stadtpark Schwaz
Fügen
A popular destination in the Zillertal Valley, known for its thermal baths and ski resorts. Perfect for tourists seeking relaxation and outdoor activities.
Erlebnistherme Fügen, Zillertal Ski Area, Hochfügen Ski Resort, Ziller Valley Railway, Fügen Castle
Jenbach
A picturesque town and a transport hub that links visitors to the Zillertal region. Great for those who want to explore nearby attractions.
Achenseebahn - Cog Railway, Museum of local history, Lake Achensee, Jenbach Town Square, Zillertalbahn
Mayrhofen
A vibrant mountain town, renowned for its skiing and hiking opportunities, attracting outdoor enthusiasts all year round.
Penkenbahn Cable Car, Zillertaler Höhenstraße, Mayrhofen Ski Area, Kaliben Waterfall, Ahornbahn
Pertisau
Nestled on the shores of Lake Achensee, boasting beautiful views and leisure activities. Ideal for tourists looking for nature and tranquility.
Lake Achensee, Achensee Seespitzbahn, Pertisau promenade, Golfplatz Achensee, Water Sports on Lake Achensee
Alpbach
Famous for its stunning architecture and as a skiing hotspot. Attracts tourists seeking a cozy Alpine village experience.
Alpbach Church, Ski Resort Alpbach, Alpbach Historical Village, Hiking Trails, Alpbach's wooden houses
Brixlegg
A small town known for its access to the Brixental skiing area and scenic hiking trails. Great for outdoor lovers.
Brixlegg Museum, Wiedersbergerhornbahn, Hiking Trails, Ski areas nearby, Krummsee
Rattenberg
The smallest town in Austria, well-known for glass-making and charming medieval streets. Great for cultural tourism.
Rattenberg Glass Museum, Historical Old Town, Museum of Tyrolean Art, Castle Rattenberg, Music Festival Events

Understanding Airbnb License Requirements & STR Laws in Schwaz (2025)

With 15% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Schwaz. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Schwaz to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 15% licensed listings)

Top Performing Airbnb Properties in Schwaz (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Schwazbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Family-friendly apartment in the center

Family-friendly apartment in the center

Entire Place • 4 bedrooms

$74,696
Revenue
46.1%
Occupancy
$920.52
Daily Rate
Apartments Evandi Holiday flat in quiet location

Apartments Evandi Holiday flat in quiet location

Entire Place • 2 bedrooms

$28,948
Revenue
50.1%
Occupancy
$172.77
Daily Rate
Ferienwohnung Schwaz in Tyrol

Ferienwohnung Schwaz in Tyrol

Entire Place • 1 bedroom

$25,069
Revenue
62.1%
Occupancy
$104.91
Daily Rate
Comfortable Apartment in Shared Home

Comfortable Apartment in Shared Home

Private Room • 2 bedrooms

$24,892
Revenue
80.6%
Occupancy
$80.16
Daily Rate
Cozy apartment in the center of Schwaz

Cozy apartment in the center of Schwaz

Entire Place • 1 bedroom

$23,204
Revenue
74.9%
Occupancy
$82.42
Daily Rate
Dream apartment with dream views in Schwaz

Dream apartment with dream views in Schwaz

Entire Place • 1 bedroom

$22,825
Revenue
49.3%
Occupancy
$127.88
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Schwaz (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Schwaz based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #3608312793$108,7460N/A/5.0
Markus4$67,2126854.97/5.0
Andreas2$49,856834.99/5.0
Margit2$27,5111544.83/5.0
Doris1$25,069274.85/5.0
Ingrid1$23,204634.87/5.0
Verena1$22,8251154.98/5.0
Miriam1$21,646135.00/5.0
Host #557481111$18,1271N/A/5.0
Julia1$13,807584.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Schwaz.

Dive Deeper: Advanced Schwaz STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Schwaz. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Schwaz Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Schwaz

  • The Schwaz Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85% of the 20 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Schwaz, Apartment/Condo properties are the most common (85%), reflecting the local real estate landscape.

Schwaz Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Schwaz

  • The dominant room capacity in Schwaz is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 75.0% of the active Airbnb listings in Schwaz, indicating a high concentration in these sizes.

Schwaz Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Schwaz

  • The most common guest capacity trend in Schwaz vacation rentals is listings accommodating 4 guests (20%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Schwaz STR market, accounting for 35.0% of listings.
  • 25.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Schwaz.
  • On average, properties in Schwaz are equipped to host 3.8 guests.

Schwaz Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Schwaz

  • The most common availability pattern in Schwaz falls within the 181-270 days range, representing 40% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 75.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Schwaz (40%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Schwaz Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (20%)

1 Night

4 listings

20% of total

2 Nights (25%)

2 Nights

5 listings

25% of total

3 Nights (25%)

3 Nights

5 listings

25% of total

4-6 Nights (15%)

4-6 Nights

3 listings

15% of total

30+ Nights (15%)

30+ Nights

3 listings

15% of total

Key Insights

  • The most prevalent minimum stay requirement in Schwaz is 2 Nights, adopted by 25% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (15%) caters to monthly stays (30+ nights) in Schwaz, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 25% of Schwaz hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 15% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Schwaz.

Schwaz Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (16.7%)

Super Strict 30 Days

3 listings

16.7% of total

Flexible (22.2%)

Flexible

4 listings

22.2% of total

Moderate (33.3%)

Moderate

6 listings

33.3% of total

Firm (22.2%)

Firm

4 listings

22.2% of total

Strict (5.6%)

Strict

1 listings

5.6% of total

Cancellation Policy Insights for Schwaz

  • The prevailing Airbnb cancellation policy trend in Schwaz is Moderate, used by 33.3% of listings.
  • There's a relatively balanced mix between guest-friendly (55.5%) and stricter (27.8%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 33.3% market standard in Schwaz.
  • Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Schwaz.

Schwaz STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Schwaz

  • The overall average booking lead time for vacation rentals in Schwaz is 67 days.
  • Guests book furthest in advance for stays during January (average 105 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 46 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (90 days avg.) sees the longest lead times, while Spring (60 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Schwaz.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 105 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 90 days) to capture early planners.
  • Monitor your own booking lead times against these Schwaz averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Schwaz (2025)

Amenity Prevalence

Amenity Insights for Schwaz

  • Essential amenities in Schwaz that guests expect include: Hot water, Essentials, Kitchen, Wifi, Heating, Dishes and silverware, Hair dryer, Cooking basics, TV, Bed linens. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Schwaz: Hot water, Essentials, Kitchen, Wifi, Heating, Dishes and silverware, Hair dryer, Cooking basics, TV, Bed linens.
  • Prioritize adding missing essentials: Dishes and silverware, Hair dryer, Cooking basics, TV, Bed linens.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Schwaz to stay competitive.

Schwaz Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Schwaz

  • The typical guest profile for Airbnb in Schwaz consists of predominantly international visitors (95%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 4.8% of guests.
  • Key international markets include Germany (41.8%) and France (10.3%).
  • Top languages spoken are English (41%) followed by German (23.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Schwaz Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Urtijëi - St. Ulrich in Gröden - Ortisei155$4,276$654.5039%
Moos in Passeier - Moso in Passiria18$4,232$574.6828%
Bayrischzell38$3,884$373.9638%
Großkirchheim10$3,611$355.2741%
Reith bei Kitzbühel48$3,557$367.1242%
Pfafflar10$3,421$263.4357%
Cortina d'Ampezzo283$3,374$414.7042%
Going am Wilden Kaiser27$3,279$393.5637%
Sankt Anton am Arlberg125$3,122$405.4941%
Warth26$3,112$395.8139%

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