Zell am Ziller Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bezirk Schwaz, Austria

Source: AirROI
Last updated: 2025-09-01

Is Airbnb profitable in Zell am Ziller in 2025? Explore comprehensive Airbnb analytics for Zell am Ziller, Bezirk Schwaz, Austria to uncover income potential. This 2025 STR market report for Zell am Ziller, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Zell am Ziller, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Zell am Ziller Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Zell am Ziller Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$186
The average rental revenue earned for an occupied room per day in Zell am Ziller.
Occupancy Rate(?)
43.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$15,503
Typical annual income for an Airbnb listing in Zell am Ziller. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
28.7%
Strong growth (28.7%) vs. last year.
Peak Revenue Month(?)
March
The month with the highest average earnings, indicating peak season in Zell am Ziller.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Zell am Ziller.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Zell am Ziller (2025)

Understanding the monthly revenue variations for Airbnb listings in Zell am Ziller is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Zell am Ziller is typically March, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Zell am Ziller across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,415+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,967 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,865 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,020, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Zell am Ziller

Zell am Ziller Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Zell am Ziller STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Zell am Ziller:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 45%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Zell am Ziller

Average Daily Rate (ADR) Airbnb Trends in Zell am Ziller (2025)

Effective short term rental pricing strategy in Zell am Ziller involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Zell am Ziller typically peaks in March and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $368+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $245 or more.
  • Typical properties (Median) charge around $168 per night.
  • Entry-level properties (Bottom 25%) earn around $111 per night.

Average Daily Rate (ADR) Trend by Month in Zell am Ziller

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Airbnb Seasonality Analysis & Trends in Zell am Ziller (2025)

Peak Season (March, February, December)
  • Revenue averages $3,429 per month
  • Occupancy rates average 66.5%
  • Daily rates average $214
Shoulder Season
  • Revenue averages $2,228 per month
  • Occupancy maintains around 44.6%
  • Daily rates hold near $180
Low Season (June, October, November)
  • Revenue drops to average $1,121 per month
  • Occupancy decreases to average 34.1%
  • Daily rates adjust to average $182

Seasonality Insights for Zell am Ziller

  • The Airbnb seasonality in Zell am Ziller shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Zell am Ziller's highest earning potential, with monthly revenues capable of climbing to $3,660, occupancy reaching a high of 70.2%, and ADRs peaking at $216.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $930, occupancy could drop to 26.1%, and ADRs may adjust down to $162.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Zell am Ziller.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Zell am Ziller seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Zell am Ziller (2025)

Exploring the top neighborhoods for short-term rentals in Zell am Ziller? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Zell am Ziller Center
The heart of Zell am Ziller, offering easy access to restaurants, shops, and local attractions. Ideal for those looking to enjoy the vibrant village atmosphere and proximity to ski lifts.
Zillertal Arena ski resort, Zeller lake, local restaurants, shopping in the village, Zell am Ziller train station
Gerlos
A picturesque mountain village close to Zell am Ziller, known for its winter sports and summer hiking trails. A great location for tourists seeking outdoor activities year-round.
Gerlos ski resort, Zillertal Arena, hiking trails, traditional Austrian architecture, lively après-ski scene
Mayrhofen
Famous for its music festivals and ski slopes, Mayrhofen attracts a younger crowd looking for entertainment and adventure. It has a wide variety of accommodations and nightlife options.
Mayrhofen ski area, Eagle Walk hiking trail, music festivals, great bars and nightlife, Zillertalbahn train ride
Kaltes Wasser
A serene area popular for nature lovers and hikers, offering breathtaking views and tranquility. Perfect for guests looking for a peaceful retreat in the mountains.
hiking trails, mountain lakes, stunning views, nature parks, local wildlife
Schwendau
A charming village known for its family-friendly atmosphere and access to ski activities. A good choice for hosting families and groups looking for a cozy stay.
family ski areas, Zillertal Arena access, local farms and shops, hiking paths, traditional Austrian festivals
Ramsau im Zillertal
A quiet location that offers access to both summer and winter activities. Ideal for those looking for a relaxing getaway with access to the Zillertal Valley.
hiking trails, close proximity to ski resorts, natural beauty, fishing spots, local culture and crafts
Hochfügen
A smaller resort area known for its exceptional skiing and beautiful alpine scenery, often less crowded than larger resorts. Attractive to winter sports enthusiasts.
Hochfügen ski resort, ski tours, mountain restaurants, snowshoe hiking, alpine views
Fügen
A larger village that combines traditional charm with modern amenities. Offers a good mix of skiing, dining, and family activities, appealing to a wide range of travelers.
Therme Fügen spa, Fügen ski area, local markets, hiking opportunities, family-friendly attractions

Understanding Airbnb License Requirements & STR Laws in Zell am Ziller (2025)

While Zell am Ziller, Bezirk Schwaz, Austria currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Zell am Ziller to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Zell am Ziller (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Zell am Zillerbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cozy apartment Fichte

Cozy apartment Fichte

Entire Place • 4 bedrooms

$28,915
Revenue
38.1%
Occupancy
$289.00
Daily Rate
Gielerhof by Interhome

Gielerhof by Interhome

Entire Place • 2 bedrooms

$26,731
Revenue
54.0%
Occupancy
$140.80
Daily Rate
Apartment Resi - central, spacious with parking

Apartment Resi - central, spacious with parking

Entire Place • 2 bedrooms

$24,089
Revenue
61.9%
Occupancy
$161.53
Daily Rate
Haus Martina in absolute proximity to the Rosenalmbahn

Haus Martina in absolute proximity to the Rosenalmbahn

Entire Place • 3 bedrooms

$22,899
Revenue
41.3%
Occupancy
$250.81
Daily Rate
Spacious group home close to the ski resort

Spacious group home close to the ski resort

Entire Place • 10 bedrooms

$21,422
Revenue
63.0%
Occupancy
$370.63
Daily Rate
Centrally located holiday home with a garden

Centrally located holiday home with a garden

Entire Place • 5 bedrooms

$20,367
Revenue
37.5%
Occupancy
$252.55
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Zell am Ziller (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Zell am Ziller based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sybrand4$74,184314.94/5.0
Seraphie - Interhome3$61,7941414.55/5.0
Martina2$34,70794.86/5.0
Anna3$32,3053094.90/5.0
Andrea2$30,89474.60/5.0
Martina1$22,89935.00/5.0
Lisa - BELVILLA1$16,604134.46/5.0
Barbara1$13,8842Not Rated
Nicole2$7,2813Not Rated

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Zell am Ziller.

Dive Deeper: Advanced Zell am Ziller STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Zell am Ziller. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Zell am Ziller Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Zell am Ziller

  • The Zell am Ziller Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.5% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Zell am Ziller, Apartment/Condo properties are the most common (84.2%), reflecting the local real estate landscape.
  • Houses represent a significant 15.8% portion, catering likely to families or larger groups.

Zell am Ziller Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Zell am Ziller

  • The dominant room capacity in Zell am Ziller is 2 bedrooms listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 57.9% of the active Airbnb listings in Zell am Ziller, indicating a high concentration in these sizes.
  • A significant 42.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Zell am Ziller.

Zell am Ziller Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Zell am Ziller

  • The most common guest capacity trend in Zell am Ziller vacation rentals is listings accommodating 5 guests (21.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 5 guests and 6 guests dominate the Zell am Ziller STR market, accounting for 42.2% of listings.
  • 47.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Zell am Ziller.
  • On average, properties in Zell am Ziller are equipped to host 5.0 guests.

Zell am Ziller Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Zell am Ziller

  • The most common availability pattern in Zell am Ziller falls within the 271-366 days range, representing 47.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 79.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Zell am Ziller (31.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 21.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Zell am Ziller Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (5.3%)

1 Night

1 listings

5.3% of total

2 Nights (21.1%)

2 Nights

4 listings

21.1% of total

4-6 Nights (36.8%)

4-6 Nights

7 listings

36.8% of total

7-29 Nights (5.3%)

7-29 Nights

1 listings

5.3% of total

30+ Nights (31.6%)

30+ Nights

6 listings

31.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Zell am Ziller is 4-6 Nights, adopted by 36.8% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (31.6%) caters to monthly stays (30+ nights) in Zell am Ziller, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 36.8% of Zell am Ziller hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.3% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 31.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Zell am Ziller.

Zell am Ziller Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (36.8%)

Super Strict 30 Days

7 listings

36.8% of total

Flexible (15.8%)

Flexible

3 listings

15.8% of total

Firm (26.3%)

Firm

5 listings

26.3% of total

Strict (21.1%)

Strict

4 listings

21.1% of total

Cancellation Policy Insights for Zell am Ziller

  • The prevailing Airbnb cancellation policy trend in Zell am Ziller is Super Strict 30 Days, used by 36.8% of listings.
  • There's a relatively balanced mix between guest-friendly (15.8%) and stricter (47.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Super Strict 30 Days policy to align with the 36.8% market standard in Zell am Ziller.
  • Regularly review your cancellation policy against competitors and market demand shifts in Zell am Ziller.

Zell am Ziller STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Zell am Ziller

  • The overall average booking lead time for vacation rentals in Zell am Ziller is 117 days.
  • Guests book furthest in advance for stays during February (average 213 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 55 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (170 days avg.) sees the longest lead times, while Fall (68 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (117 days) as a baseline for your pricing and availability strategy in Zell am Ziller.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 213 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 170 days) to capture early planners.
  • Monitor your own booking lead times against these Zell am Ziller averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Zell am Ziller (2025)

Amenity Prevalence

Amenity Insights for Zell am Ziller

  • Essential amenities in Zell am Ziller that guests expect include: Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Bed linens, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Zell am Ziller: Kitchen, Wifi.
  • Consider adding popular differentiators like Heating or Bed linens to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Zell am Ziller to stay competitive.

Zell am Ziller Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Zell am Ziller

  • The typical guest profile for Airbnb in Zell am Ziller consists of predominantly international visitors (98%), with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 2.3% of guests.
  • Key international markets include Germany (53.5%) and Netherlands (16.3%).
  • Top languages spoken are English (41.5%) followed by German (27.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Netherlands.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Zell am Ziller Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Scheffau am Wilden Kaiser12$6,506$854.7031%
Balderschwang10$4,894$294.1058%
Urtijëi - St. Ulrich in Gröden - Ortisei172$4,601$691.0839%
Moos in Passeier - Moso in Passiria18$4,318$573.2625%
Sankt Pankraz - San Pancrazio15$4,298$684.2323%
Bayrischzell40$4,079$388.6835%
Going am Wilden Kaiser26$3,747$414.6037%
Reith bei Kitzbühel46$3,624$366.0640%
Krimml53$3,569$341.5843%
Cortina d'Ampezzo289$3,536$408.4841%

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