Flachau Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Salzburg, Austria
Is Airbnb profitable in Flachau in 2025? Explore comprehensive Airbnb analytics for Flachau, Salzburg, Austria to uncover income potential. This 2025 STR market report for Flachau, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 51 active listings.
Whether you're considering an Airbnb investment in Flachau, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Flachau Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Flachau Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Flachau (2025)
Understanding the monthly revenue variations for Airbnb listings in Flachau is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Flachau is typically February, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Flachau across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,512+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,904 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,055 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,179, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Flachau
Flachau Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Flachau STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Flachau:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Flachau
Average Daily Rate (ADR) Airbnb Trends in Flachau (2025)
Effective short term rental pricing strategy in Flachau involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Flachau typically peaks in February and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $471+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $325 or more.
- Typical properties (Median) charge around $175 per night.
- Entry-level properties (Bottom 25%) earn around $115 per night.
Average Daily Rate (ADR) Trend by Month in Flachau
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Airbnb Seasonality Analysis & Trends in Flachau (2025)
Peak Season (February, January, March)
- Revenue averages $6,225 per month
- Occupancy rates average 49.6%
- Daily rates average $280
Shoulder Season
- Revenue averages $2,206 per month
- Occupancy maintains around 28.7%
- Daily rates hold near $237
Low Season (May, June, September)
- Revenue drops to average $1,280 per month
- Occupancy decreases to average 20.1%
- Daily rates adjust to average $241
Seasonality Insights for Flachau
- The Airbnb seasonality in Flachau shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Flachau's highest earning potential, with monthly revenues capable of climbing to $7,892, occupancy reaching a high of 58.5%, and ADRs peaking at $298.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $973, occupancy could drop to 16.3%, and ADRs may adjust down to $219.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Flachau.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Flachau seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Flachau (2025)
Exploring the top neighborhoods for short-term rentals in Flachau? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Flachau | A popular alpine destination known for its ski resorts and outdoor activities, making it a hotspot for winter sports enthusiasts and summer hikers alike. | Flachau Ski Resort, Therme Amade, Snow Space Salzburg, Salzburger Sportwelt, Adventure Park Flachau, Mountain Bike Park Flachau |
| Altenmarkt im Pongau | Close to Flachau, this charming village offers a quieter atmosphere with easy access to skiing and hiking, appealing to families and couples seeking relaxation. | Altenmarkt Ski Resort, Therme Amade, Zauchensee Ski Area, Salzburg Alpine Museum, Radstadt Golf Course, Hiking Trails |
| Radstadt | Historical town with a well-preserved medieval center, perfect for tourists interested in cultural experiences and proximity to ski resorts. | Radstadt Old Town, Radstadt Ski Resort, The Old City Wall, Golf Club Radstadt, Hiking Trails, Cultural Events |
| Zauchensee | A smaller, less crowded ski area that offers pristine skiing and is perfect for those seeking a serene alpine retreat. | Zauchensee Ski Area, Ski Tours, Lakes and Hiking Trails, Scenic Views, Winter Sports Facilities, Cozy Alpine Restaurants |
| St. Johann im Pongau | A vibrant town known for its ski areas and family-friendly activities, ideal for those looking to explore ski and summer sports in a lively setting. | St. Johann Ski Resort, Pongauer Dom, Hiking and Biking Trails, Event Locations, Family Activities, Culinary Experiences |
| Schladming | Famous for its ski races and beautiful surroundings, attracting adventure seekers and families year-round. | Schladming-Dachstein Ski Area, Planai Ski Resort, Hiking and Mountain Biking Trails, Schladming's Nightlife, Alpine Attractions, Culinary Restaurants |
| Flachauwinkl | A quieter alternative to Flachau, popular with locals and those seeking outdoor activities without the hustle of the main resort areas. | Flachauwinkl Ski Area, Hiking Trails, Summer Activities, Alpine Scenery, Peaceful Environment, Local Restaurants |
| Wagrain | Positioned between Flachau and St. Johann, Wagrain is a family-friendly locale with access to diverse attractions year-round. | Wagrain Ski Resort, Wagrain Water World, Hiking Opportunities, Family Fun Activities, Winter Sports, Scenic Views |
Understanding Airbnb License Requirements & STR Laws in Flachau (2025)
While Flachau, Salzburg, Austria currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Flachau to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Flachau (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Flachaubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Lodge ZweiFünfFünf - Holiday in the center of Flachau
Entire Place • 4 bedrooms
Apartment - 2 bedrooms, 2 bathrooms, 1 combined kitchen/living room
Entire Place • 2 bedrooms
Ski-In Ski-Out 8 Beds Still space for 2025 Season
Entire Place • 3 bedrooms
Cottage for groups of 10-12 people Almdorf Flachau
Entire Place • 4 bedrooms
Basement Apartment in Flachau
Entire Place • 1 bedroom
Ski In/Out Modern Penthouse Chalet Apartment
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Flachau (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Flachau based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Andreas | 3 | $100,694 | 170 | 4.89/5.0 |
| Maximilian | 1 | $78,101 | 59 | 4.95/5.0 |
| Peter | 4 | $56,845 | 9 | 5.00/5.0 |
| Erik | 2 | $49,065 | 45 | 4.58/5.0 |
| Susan | 1 | $46,143 | 27 | 4.67/5.0 |
| Simon & Simone | 1 | $35,918 | 48 | 4.96/5.0 |
| Simone | 2 | $35,757 | 6 | 5.00/5.0 |
| Caroline | 1 | $32,089 | 41 | 4.73/5.0 |
| Lukas | 1 | $31,037 | 21 | 4.95/5.0 |
| Ritesh | 5 | $29,211 | 87 | 4.72/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Flachau.
Dive Deeper: Advanced Flachau STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Flachau. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsFlachau Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Flachau
- The Flachau Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.4% of the 51 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Flachau, Apartment/Condo properties are the most common (56.9%), reflecting the local real estate landscape.
- Houses represent a significant 15.7% portion, catering likely to families or larger groups.
- The presence of 7.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 2.0%) offer potential for unique stay experiences.
Flachau Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Flachau
- The dominant room capacity in Flachau is 2 bedrooms listings, making up 27.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 53.0% of the active Airbnb listings in Flachau, indicating a high concentration in these sizes.
- A significant 29.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Flachau.
Flachau Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Flachau
- The most common guest capacity trend in Flachau vacation rentals is listings accommodating 4 guests (25.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Flachau STR market, accounting for 49.0% of listings.
- 35.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Flachau.
- On average, properties in Flachau are equipped to host 4.3 guests.
Flachau Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Flachau
- The most common availability pattern in Flachau falls within the 271-366 days range, representing 84.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Flachau (52.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Flachau Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
17.5% of total
2 Nights
3 listings
7.5% of total
3 Nights
4 listings
10% of total
4-6 Nights
5 listings
12.5% of total
7-29 Nights
1 listings
2.5% of total
30+ Nights
20 listings
50% of total
Key Insights
- The most prevalent minimum stay requirement in Flachau is 30+ Nights, adopted by 50% of listings. This highlights the market's preference for longer commitments.
- A significant segment (50%) caters to monthly stays (30+ nights) in Flachau, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 50% of Flachau hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 50% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Flachau.
Flachau Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
4 listings
8.2% of total
Flexible
2 listings
4.1% of total
Moderate
3 listings
6.1% of total
Firm
16 listings
32.7% of total
Strict
24 listings
49% of total
Cancellation Policy Insights for Flachau
- The prevailing Airbnb cancellation policy trend in Flachau is Strict, used by 49% of listings.
- A majority (81.7%) of hosts in Flachau utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 49% market standard in Flachau.
- With 49% using Strict terms, this is a viable option in Flachau, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Flachau.
Flachau STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Flachau
- The overall average booking lead time for vacation rentals in Flachau is 75 days.
- Guests book furthest in advance for stays during September (average 122 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 30 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (103 days avg.) sees the longest lead times, while Summer (48 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (75 days) as a baseline for your pricing and availability strategy in Flachau.
- For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 122 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 103 days) to capture early planners.
- Monitor your own booking lead times against these Flachau averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Flachau (2025)
Amenity data is currently unavailable for Flachau.
Flachau Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Flachau
- The typical guest profile for Airbnb in Flachau consists of predominantly international visitors (97%), with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 3.1% of guests.
- Key international markets include Germany (31.3%) and Netherlands (13.5%).
- Top languages spoken are English (47%) followed by German (20.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Netherlands.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Flachau Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Scheffau am Wilden Kaiser | 11 | $7,636 | $913.60 | 30% |
| Hallstatt | 33 | $4,679 | $302.05 | 62% |
| Obertauern | 12 | $4,117 | $429.89 | 48% |
| Going am Wilden Kaiser | 28 | $3,643 | $396.54 | 38% |
| Annaberg-Lungötz | 37 | $3,631 | $351.39 | 41% |
| Reith bei Kitzbühel | 46 | $3,620 | $343.89 | 42% |
| Itter | 28 | $3,553 | $461.48 | 41% |
| Cortina d'Ampezzo | 285 | $3,549 | $395.94 | 43% |
| Molln | 14 | $3,233 | $182.22 | 54% |
| Kitzbühel | 166 | $3,090 | $413.65 | 36% |