Hof Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Salzburg, Austria

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Hof in 2025? Explore comprehensive Airbnb analytics for Hof, Salzburg, Austria to uncover income potential. This 2025 STR market report for Hof, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.

Whether you're considering an Airbnb investment in Hof, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hof Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Hof Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$258
The average rental revenue earned for an occupied room per day in Hof.
Occupancy Rate(?)
27.9%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$19,516
Typical annual income for an Airbnb listing in Hof. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
43.9%
Strong growth (43.9%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Hof.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Hof.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
17
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Hof (2025)

Understanding the monthly revenue variations for Airbnb listings in Hof is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hof is typically January, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hof across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,789+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,073 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,888 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,100, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Hof

Hof Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Hof STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hof:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 26%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Hof

Average Daily Rate (ADR) Airbnb Trends in Hof (2025)

Effective short term rental pricing strategy in Hof involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hof typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $374+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $291 or more.
  • Typical properties (Median) charge around $185 per night.
  • Entry-level properties (Bottom 25%) earn around $137 per night.

Average Daily Rate (ADR) Trend by Month in Hof

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Airbnb Seasonality Analysis & Trends in Hof (2025)

Peak Season (January, February, August)
  • Revenue averages $4,200 per month
  • Occupancy rates average 52.2%
  • Daily rates average $275
Shoulder Season
  • Revenue averages $2,402 per month
  • Occupancy maintains around 28.5%
  • Daily rates hold near $232
Low Season (May, October, November)
  • Revenue drops to average $1,392 per month
  • Occupancy decreases to average 20.9%
  • Daily rates adjust to average $222

Seasonality Insights for Hof

  • The Airbnb seasonality in Hof shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Hof's highest earning potential, with monthly revenues capable of climbing to $4,344, occupancy reaching a high of 70.7%, and ADRs peaking at $303.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,110, occupancy could drop to 13.8%, and ADRs may adjust down to $203.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hof.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Hof seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Hof (2025)

Exploring the top neighborhoods for short-term rentals in Hof? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Hof bei Salzburg
A picturesque town situated on the shores of Lake Wolfgang, known for its stunning scenery and outdoor activities. It attracts tourists looking for relaxation and nature, making it ideal for Airbnb hosting.
Lake Wolfgang, Hof Castle, Salzburger Land Museum, St. Michael's Church, Hiking and biking trails
Salzburg Old Town
The historical heart of Salzburg, famous for its baroque architecture and birthplace of Mozart. A major tourist destination with a rich cultural heritage, perfect for short-term rentals.
Mozart's Birthplace, Hohensalzburg Fortress, Mirabell Palace and Gardens, Getreidegasse, Salzburg Cathedral
Fuschl am See
A small town near Salzburg, known for its beautiful lake, Fuschlsee, and tranquil environment. Ideal for families and travelers looking for a peaceful getaway.
Fuschlsee Lake, Fuschl Castle, Hiking around the lake, Water sports, Local restaurants
St. Gilgen
A charming village on the western shore of Lake Wolfgang, it offers beautiful views and is popular among hikers and nature lovers, making it a desirable spot for Airbnb.
St. Wolfgang Lake, Zwölferhorn mountain, Hiking and skiing opportunities, Mozart's family summer home, Scenic boat rides
Bad Ischl
Known as a spa town with a historical significance and connection to the Habsburgs, Bad Ischl attracts wellness seekers and history enthusiasts.
Kaiservilla, Softcream Palace, Spa facilities, Traun River, Local festivals
Eugendorf
Located near Salzburg, it's a quiet area with easy access to the city, making it attractive for guests seeking both tranquility and city life.
Eugendorf village center, Salt water pool, Local hiking paths, Cultural events
Bad Goisern
A beautiful region known for its stunning alpine landscapes and outdoor activities, popular among tourists looking for an adventure.
Hallstättersee, Hiking trails, Winter sports, Cultural heritage sites, Goiserer hiking trail
Wolfgangsee
Famous for the lake of the same name, it's a popular summer destination with various water activities and stunning landscapes conducive to relaxation and exploration.
Boat rentals, Hiking trails, Culinary experiences, Scenic views, Cultural events

Understanding Airbnb License Requirements & STR Laws in Hof (2025)

With 12% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Hof. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hof to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 12% licensed listings)

Top Performing Airbnb Properties in Hof (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Hofbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Ferienhaus Holleis in Wagrain

Ferienhaus Holleis in Wagrain

Entire Place • 5 bedrooms

$63,418
Revenue
69.0%
Occupancy
$265.29
Daily Rate
Exclusive villa with hot tub near the centre

Exclusive villa with hot tub near the centre

Entire Place • 5 bedrooms

$59,215
Revenue
24.8%
Occupancy
$954.87
Daily Rate
Comfortable Apartment with Sauna, near ski lifts 4

Comfortable Apartment with Sauna, near ski lifts 4

Entire Place • 2 bedrooms

$32,848
Revenue
25.9%
Occupancy
$324.78
Daily Rate
Modern, dog-friendly apartment 2

Modern, dog-friendly apartment 2

Entire Place • 2 bedrooms

$32,585
Revenue
64.1%
Occupancy
$125.08
Daily Rate
Modern, Dog Friendly Fewo 1

Modern, Dog Friendly Fewo 1

Entire Place • 2 bedrooms

$29,087
Revenue
58.9%
Occupancy
$128.83
Daily Rate
Comfortable Apartment with Sauna 2, near ski lifts

Comfortable Apartment with Sauna 2, near ski lifts

Entire Place • 2 bedrooms

$19,720
Revenue
18.2%
Occupancy
$309.77
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Hof (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Hof based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Devetakovic6$95,8801693.87/5.0
Stefan & Barbara1$63,418414.98/5.0
Wallner2$61,672124.94/5.0
Host #3608312791$59,21500.00/5.0
Steffi1$17,13874.86/5.0
Susan - BELVILLA1$12,77284.75/5.0
Host #1050248921$11,00700.00/5.0
Host #4960444751$5,26700.00/5.0
Regina2$3,45064.67/5.0
Erika1$1,961214.90/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hof.

Dive Deeper: Advanced Hof STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hof. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Hof Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Hof

  • The Hof Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.1% of the 17 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Hof, Apartment/Condo properties are the most common (82.4%), reflecting the local real estate landscape.
  • Houses represent a significant 17.6% portion, catering likely to families or larger groups.

Hof Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Hof

  • The dominant room capacity in Hof is 2 bedrooms listings, making up 58.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 76.4% of the active Airbnb listings in Hof, indicating a high concentration in these sizes.

Hof Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Hof

  • The most common guest capacity trend in Hof vacation rentals is listings accommodating 6 guests (29.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 5 guests dominate the Hof STR market, accounting for 58.8% of listings.
  • 52.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hof.
  • On average, properties in Hof are equipped to host 5.6 guests.

Hof Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Hof

  • The most common availability pattern in Hof falls within the 271-366 days range, representing 76.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 82.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Hof (41.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 17.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Hof Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (5.9%)

1 Night

1 listings

5.9% of total

2 Nights (5.9%)

2 Nights

1 listings

5.9% of total

4-6 Nights (11.8%)

4-6 Nights

2 listings

11.8% of total

7-29 Nights (41.2%)

7-29 Nights

7 listings

41.2% of total

30+ Nights (35.3%)

30+ Nights

6 listings

35.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Hof is 7-29 Nights, adopted by 41.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • Very short stays (1-2 nights) are less common (11.8%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (35.3%) caters to monthly stays (30+ nights) in Hof, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 7-29 Nights minimum stay, as 41.2% of Hof hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 35.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hof.

Hof Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (38.5%)

Flexible

5 listings

38.5% of total

Moderate (7.7%)

Moderate

1 listings

7.7% of total

Firm (38.5%)

Firm

5 listings

38.5% of total

Strict (15.4%)

Strict

2 listings

15.4% of total

Cancellation Policy Insights for Hof

  • The prevailing Airbnb cancellation policy trend in Hof is Flexible, used by 38.5% of listings.
  • A majority (53.9%) of hosts in Hof utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 38.5% market standard in Hof.
  • Regularly review your cancellation policy against competitors and market demand shifts in Hof.

Hof STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Hof

  • The overall average booking lead time for vacation rentals in Hof is 63 days.
  • Guests book furthest in advance for stays during June (average 190 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 14 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (108 days avg.) sees the longest lead times, while Fall (47 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Hof.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 190 days out to capitalize on advance planning.
  • During May, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 108 days) to capture early planners.
  • Monitor your own booking lead times against these Hof averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Hof (2025)

Amenity Prevalence

Amenity Insights for Hof

  • Essential amenities in Hof that guests expect include: Essentials, Kitchen, TV, Wifi, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Hot water, Hangers are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Hof: Essentials, Kitchen, TV, Wifi, Heating.
  • Consider adding popular differentiators like Free parking on premises or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Hof to stay competitive.

Hof Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Hof

  • The typical guest profile for Airbnb in Hof consists of predominantly international visitors (94%), with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 6.0% of guests.
  • Key international markets include Germany (31%) and Netherlands (8.3%).
  • Top languages spoken are English (40.6%) followed by German (17.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Netherlands.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Hof Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Hallstatt27$5,147$301.8063%
Reith bei Kitzbühel44$3,766$308.6945%
Sankt Martin am Tennengebirge13$3,674$240.0051%
Cortina d'Ampezzo265$3,522$379.5343%
Hof bei Salzburg16$3,251$219.1851%
Going am Wilden Kaiser27$3,185$377.6537%
Molln15$3,034$179.4852%
Obertauern11$3,006$388.9341%
Itter30$2,853$435.7138%
Scheffau am Tennengebirge10$2,851$191.9948%

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