Lofer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Salzburg, Austria
Is Airbnb profitable in Lofer in 2025? Explore comprehensive Airbnb analytics for Lofer, Salzburg, Austria to uncover income potential. This 2025 STR market report for Lofer, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 43 active listings.
Whether you're considering an Airbnb investment in Lofer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lofer Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lofer Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lofer (2025)
Understanding the monthly revenue variations for Airbnb listings in Lofer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lofer is typically February, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lofer across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,249+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,463 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,901 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $974, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lofer
Lofer Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lofer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lofer:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lofer
Average Daily Rate (ADR) Airbnb Trends in Lofer (2025)
Effective short term rental pricing strategy in Lofer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lofer typically peaks in February and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $346+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $222 or more.
- Typical properties (Median) charge around $159 per night.
- Entry-level properties (Bottom 25%) earn around $120 per night.
Average Daily Rate (ADR) Trend by Month in Lofer
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Airbnb Seasonality Analysis & Trends in Lofer (2025)
Peak Season (February, July, August)
- Revenue averages $3,497 per month
- Occupancy rates average 53.2%
- Daily rates average $194
Shoulder Season
- Revenue averages $2,570 per month
- Occupancy maintains around 38.8%
- Daily rates hold near $192
Low Season (March, September, October)
- Revenue drops to average $1,798 per month
- Occupancy decreases to average 31.2%
- Daily rates adjust to average $187
Seasonality Insights for Lofer
- The Airbnb seasonality in Lofer shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lofer's highest earning potential, with monthly revenues capable of climbing to $3,612, occupancy reaching a high of 55.0%, and ADRs peaking at $212.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,661, occupancy could drop to 28.4%, and ADRs may adjust down to $182.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lofer.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lofer seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lofer (2025)
Exploring the top neighborhoods for short-term rentals in Lofer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lofer Town Center | The heart of Lofer, offering beautiful streets, local shops, and restaurants. This area is ideal for visitors looking for convenience and easy access to local attractions. | Loferer Almbahn, Badestrand Lofer, Hiking Trails, Local Restaurants, Cafés |
| Alpenstraße | A scenic road with stunning views of the surrounding mountains, perfect for those seeking a peaceful retreat. The area attracts nature lovers and outdoor enthusiasts. | Mountain Hiking, Scenic Views, Skiing in Winter, Cycling Routes, Nature Trails |
| Kneipp Wellness | Known for its wellness facilities and relaxing atmosphere, this area attracts tourists looking to unwind and benefit from nature-based treatments. | Kneipp Spa, Wellness Hotels, Relaxation Zones, Natural Swimming Pools, Yoga Retreats |
| Lofer Valley | A picturesque valley perfect for families and those who enjoy outdoor activities such as biking and hiking. The natural beauty draws tourists year-round. | Scenic Biking Trails, Hiking Paths, Picnic Areas, Wildlife Watching, Natural Landscapes |
| Ski Resort Area | Great for winter sports enthusiasts, the ski resort attracts visitors seeking adventure and quality slopes during the winter season. | Lofer Ski Area, Ski Schools, Snowboarding, Family Skiing, Winter Hiking |
| Bad Reichenhall | Close proximity to Lofer, offering additional attractions such as thermal baths and cultural heritage sites, appealing to visitors looking for a broader experience. | Thermal Baths, Salt Mines, Cultural Festivals, Historic Town Center, Museums |
| Berchtesgaden | A UNESCO World Heritage site known for its stunning landscapes and historical significance, attracting tourists interested in nature and culture. | Kehlsteinhaus, Berchtesgaden National Park, Lake Königssee, Historic Sites, Scenic Views |
| Zahlbach Valley | A hidden gem for those wanting a quieter, more secluded experience in nature, ideal for serene retreats and relaxation seekers. | Hidden Trails, Scenic Overlooks, Private Cabins, Nature Photography, Quiet Retreats |
Understanding Airbnb License Requirements & STR Laws in Lofer (2025)
With 21% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Lofer. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lofer to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 21% licensed listings)
Top Performing Airbnb Properties in Lofer (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Loferbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Spacious chalet large garden near slopes & lakes
Entire Place • 4 bedrooms
Cosy holiday home with lift near ski lift
Entire Place • 4 bedrooms
L.A. MOUNTAIN LODGE
Entire Place • 2 bedrooms
Peholdgut nature vacation on the mountain - apartment Dandelion
Entire Place • 2 bedrooms
Alm Chalet in an exceptional secluded location
Entire Place • 2 bedrooms
Cosy apartment on farm near ski lift in Lofer
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lofer (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lofer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sybrand | 3 | $148,118 | 23 | 5.00/5.0 |
| Johann Und Sonja | 4 | $131,403 | 106 | 4.99/5.0 |
| Sofia | 6 | $108,263 | 86 | 4.75/5.0 |
| Alex | 1 | $96,073 | 112 | 4.95/5.0 |
| Sebastian | 1 | $70,879 | 11 | 5.00/5.0 |
| Melanie | 1 | $43,885 | 38 | 5.00/5.0 |
| Jean | 1 | $41,980 | 58 | 4.83/5.0 |
| Manuela | 1 | $40,860 | 30 | 5.00/5.0 |
| Arthur | 2 | $40,586 | 96 | 4.62/5.0 |
| Lisa-Maria | 3 | $30,544 | 54 | 4.81/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lofer.
Dive Deeper: Advanced Lofer STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lofer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLofer Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lofer
- The Lofer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.7% of the 43 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Lofer, Apartment/Condo properties are the most common (74.4%), reflecting the local real estate landscape.
- The presence of 9.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 2.3%) offer potential for unique stay experiences.
Lofer Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lofer
- The dominant room capacity in Lofer is 2 bedrooms listings, making up 51.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 79.1% of the active Airbnb listings in Lofer, indicating a high concentration in these sizes.
- A significant 20.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lofer.
Lofer Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lofer
- The most common guest capacity trend in Lofer vacation rentals is listings accommodating 4 guests (30.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Lofer STR market, accounting for 53.5% of listings.
- 44.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lofer.
- On average, properties in Lofer are equipped to host 5.1 guests.
Lofer Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lofer
- The most common availability pattern in Lofer falls within the 271-366 days range, representing 41.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Lofer (30.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 28.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lofer Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
11 listings
28.2% of total
3 Nights
2 listings
5.1% of total
4-6 Nights
10 listings
25.6% of total
7-29 Nights
2 listings
5.1% of total
30+ Nights
14 listings
35.9% of total
Key Insights
- The most prevalent minimum stay requirement in Lofer is 30+ Nights, adopted by 35.9% of listings. This highlights the market's preference for longer commitments.
- A significant segment (35.9%) caters to monthly stays (30+ nights) in Lofer, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 35.9% of Lofer hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 35.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lofer.
Lofer Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
3 listings
8.3% of total
Flexible
1 listings
2.8% of total
Moderate
5 listings
13.9% of total
Firm
20 listings
55.6% of total
Strict
7 listings
19.4% of total
Cancellation Policy Insights for Lofer
- The prevailing Airbnb cancellation policy trend in Lofer is Firm, used by 55.6% of listings.
- A majority (75.0%) of hosts in Lofer utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 55.6% market standard in Lofer.
- Regularly review your cancellation policy against competitors and market demand shifts in Lofer.
Lofer STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lofer
- The overall average booking lead time for vacation rentals in Lofer is 100 days.
- Guests book furthest in advance for stays during June (average 136 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 47 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (118 days avg.) sees the longest lead times, while Fall (74 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (100 days) as a baseline for your pricing and availability strategy in Lofer.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 136 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 118 days) to capture early planners.
- Monitor your own booking lead times against these Lofer averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lofer (2025)
Amenity Prevalence
Amenity Insights for Lofer
- Essential amenities in Lofer that guests expect include: Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Kitchen, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Lofer: Free parking on premises, Wifi.
- Consider adding popular differentiators like Heating or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lofer to stay competitive.
Lofer Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lofer
- The typical guest profile for Airbnb in Lofer consists of predominantly international visitors (98%), with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 1.6% of guests.
- Key international markets include Germany (51.1%) and Netherlands (9.3%).
- Top languages spoken are English (40.1%) followed by German (29.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Netherlands.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lofer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Hallstatt | 27 | $5,147 | $301.80 | 63% |
| Bayrischzell | 30 | $4,718 | $392.87 | 42% |
| Urtijëi - St. Ulrich in Gröden - Ortisei | 163 | $4,698 | $630.45 | 40% |
| Moos in Passeier - Moso in Passiria | 17 | $4,619 | $547.60 | 27% |
| Steinberg am Rofan | 11 | $4,394 | $311.71 | 40% |
| Reith bei Kitzbühel | 44 | $3,766 | $308.69 | 45% |
| Sankt Martin am Tennengebirge | 13 | $3,674 | $240.00 | 51% |
| Cortina d'Ampezzo | 265 | $3,522 | $379.53 | 43% |
| Hof bei Salzburg | 16 | $3,251 | $219.18 | 51% |
| Wiesing | 16 | $3,222 | $208.10 | 52% |